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Two client spots available for December 2024.

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THINK


BIG,


MOVE


FAST.


BRAND AND PRODUCT DESIGN WITH A PRODUCT MANAGEMENT EDGE. I BLEND STRATEGIC
THINKING WITH 20+ YEARS OF PROVEN HANDS-ON DESIGN SKILLS. NEED HELP STARTING
FROM SCRATCH OR BEEFING UP YOUR TEAM? LET'S TALK.


TWO CLIENT SPOTS AVAILABLE STARTING IN DECEMBER 2024.

Start a project



With a discerning eye for detail and commitment to excellence, Kevin
consistently pushes the limits of product development, while simultaneously
driving the process forward, unearthing numerous avenues for enhancing team
dynamics and business efficacy. Kevin is a valuable asset to the world of
product development, and his contributions to GoPro and the field of UX are
elevated having worked with him.

Principal Designer, Cameras & Hardware, GoPro




HERO 11 BLACK MINI

Product Design + HarDware‹›Software

Leading design for an all-new camera and new form factor in GoPro's lineup.

View the work





MOMENT PRO CAMERA

Product Design + HarDware‹›Software + iOS + ANDROID

Designing one of the first DSLR-like experiences for the camera in your pocket
on iOS and Android.

View the work






GOOGLE FONTS

Product Design + WEB

Redesigning one of the web's largest font services ushering in the arrival of a
whole new landscape of variable typography.

View the work





GEN A.I. TRAVEL CONCEPT

Product Design + ios

Proof of concept for the travel vertical tying the missing path of the travel
experience together: planning › booking.

View the work






ACTION CAMERA PLATFORM

Product Design + HarDware‹›Software + iOS + ANDROID

Designing a first-of-its-kind connected action camera platform🤘🏼.

View the work





MULTI-STOP MAPPING

Product Design + iOS + WEB

The #1 route planner for multi-stop delivery drivers across FedEx, UPS, DHL,
onTrac, and Amazon.

View the work





View more selected projects




A DIFFERENT


BREED


OF DESIGN PARTNER.

We've all been there: product meetings that devolve into endless loops of
opinions.

Let's break the cycle.

Unlike agency account managers who parachute in and out, or unreliable
freelancers who might lack the big-picture perspective, I become an extension of
your team. Think in-house principal designer, not outside vendor. You get
actionable design deliverables that get teams moving now and clear future
direction that your team can rally around.


STARTUPS & NEW PRODUCTS


I'VE PARTNERED WITH FOUNDERS, PRODUCT MANAGERS, AND ENGINEERING TEAMS TO TAKE
PRODUCTS FROM ZERO-TO-ONE AND HAVE BEEN THE FOUNDING DESIGN HIRE AT MULTIPLE
STARTUPS.


NO IN-HOUSE DESIGN TEAM


YOU HAVE A SOLID PLAN BUT NO IN-HOUSE DESIGN OR RESEARCH RESOURCES IN-HOUSE TO
EXECUTE IT. MITIGATE THE RISK OF A FULL-TIME HIRE TOO EARLY AND THE OVERHEAD OF
AN AGENCY.


OVER-STRETCHED DESIGN TEAMS


TOO MUCH FOR YOUR DESIGN TEAM TO TAKE ON? STRATEGIC HELP WITH FUTURE PRODUCT
PLANNING? FRACTIONAL LEADERSHIP? I'LL SEAMLESSLY INTEGRATE AND GET UP TO SPEED
LIGHTENING FAST.

Read: The Strategic Advantage of Independent Design Consultants in Early-stage
Product Development





FULL-STACK,


MULTI-DISCIPLINARY,


MULTI-FACETED,


FULL-SERVICE.

Whatever you call it, I've worked across the board in design, from design
workshops to brand to complex hardware & software product design and design
systems. Tactical or strategic and, ideally, both in parallel to get your
engineers working right now and clarity on your vision for the future.


MIX AND MATCH SERVICES, OR GO WITH THE FULL-MEAL DEAL


DESIGN WORKSHOPS + ROADMAPS


KICKSTART YOUR PROJECT WITH A WORKSHOP TO REFINE IDEAS AND BUILD A SOLID
FOUNDATION FOR DEVELOPMENT. WE'LL HELP SHAPE AND VISUALIZE YOUR PRODUCT'S
DIRECTION, ALIGNING GOALS, SCHEDULE AND DESIGN STRATEGY.


PRODUCT ARCHITECTURE + FLOW


CRAFT A ROBUST BLUEPRINT FOR YOUR DIGITAL PRODUCT. WE'LL MAP OUT INTUITIVE USER
JOURNEYS, DEFINE CORE FUNCTIONALITIES, AND CREATE LOGICAL INFORMATION
HIERARCHIES TO ENSURE A SEAMLESS AND ENGAGING USER EXPERIENCE FROM START TO
FINISH.


USER EXPERIENCE + USER INTERFACE


TRANSFORM YOUR PRODUCT VISION INTO A USER-CENTRIC REALITY. WE'LL COMBINE
STRATEGIC UX THINKING WITH POLISHED UI DESIGN TO CREATE INTERFACES THAT ARE NOT
ONLY VISUALLY APPEALING BUT ALSO HIGHLY FUNCTIONAL AND EASY TO NAVIGATE.


HIGH-FIDELITY PROTOTYPES


BRING YOUR IDEAS TO LIFE WITH INTERACTIVE PROTOTYPES. WE'LL CREATE DETAILED,
CLICKABLE MOCKUPS THAT SIMULATE THE REAL PRODUCT EXPERIENCE, ALLOWING FOR
THOROUGH TESTING AND REFINEMENT BEFORE DEVELOPMENT BEGINS.


BRAND, STYLEGUIDE, LANDING PAGES


ESTABLISH A COHESIVE VISUAL IDENTITY FOR YOUR PRODUCT OR COMPANY. WE'LL DEVELOP
A DISTINCTIVE BRAND AESTHETIC, COMPREHENSIVE STYLE GUIDELINES, AND COMPELLING
LANDING PAGES THAT CAPTURE YOUR ESSENCE AND RESONATE WITH YOUR TARGET AUDIENCE.


DESIGN SYSTEMS


BUILD A SCALABLE FOUNDATION FOR YOUR PRODUCT'S DESIGN. WE'LL CREATE A LIBRARY OF
REUSABLE COMPONENTS AND PATTERNS, ENSURING CONSISTENCY ACROSS YOUR DIGITAL
ECOSYSTEM WHILE STREAMLINING DEVELOPMENT.


CORE SPECIALTIES

Native Mobile Apps

Connected hardware

Product Design

Responsive Web Design

Product Strategy

Product management

Branding

Framer + Webflow

Design systems

Prototyping

BONUS POINTS IF YOUR TEAM IS WORKING ON:

Health & Wellness

Connected Hardware

Gen A.I.

Cameras

Maps/Wayfinding

Hold Fast Studio is the design practice of Kevin Korpi.

Learn more about him here




Start a project






©2024 HFS

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