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Demandbase

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Introduction


HELLO
DEMANDBASE


Thank you for considering April Six as you explore agency partners to support in
your brand refresh effort. We’ve built this online destination to showcase
relevant case studies, highlight client experience and provide supporting
presentation materials. As we get acquainted, this site will serve as your
central resource hub for presentation documents and other reference materials.
Welcome and enjoy.


CLIENTS




SERVICES

BRANDING

We build a foundation of authentic, impactful, and unchanging core principles to
attract, retain, and empower your customers.

WEBSITE STRATEGY & DEVELOPMENT

We create a cohesive strategy to develop your website. Our approach ensures your
website connects with your customers and builds brand coherency.

MEDIA & ANALYTICS

We make the best use of your available creative and content by matching our
media strategy to your business needs.

CONTENT

We are experts in expanding the boundaries of what great content can be.

ABM

We can guide you, build-out, and activate programs to align your marketing and
sales teams, and generate powerful results.

DEMAND GENERATION

We build a connected full-funnel strategy to deliver full-funnel marketing.


CASE STUDIES

Payscale

Pay is a Powerful Thing
Technology, Advertising, Branding

Otonomo

Shaping the Future of Mobility
Mobility, Technology, Branding

Lucidworks

Creating a New Category in Cloud
Technology, Advertising, Branding


LATEST NEWS

October 31st

GO TO MARKET THE SMART WAY

Read more

October 23rd

GENERATIVE AI — CHALLENGES AND OPPORTUNITIES FOR MARKETING & COMMUNICATIONS

Read more

October 6th

MOVE AMERICA 2023: ACCELERATING ELECTRIFICATION

Read more


TESTIMONIALS

Since the campaign kick off, April Six has demonstrated its expertise and deep
understanding of a true multi-touch global campaign. Their approach to creative,
mix of marketing programs and tactics, and content types has built the
foundation of an innovative and compelling global campaign that I was proud to
launch across 10 countries.
Georgia Pantazis,
Global Campaign Manager
SAGE X3
Strategically, creatively, executionally…April Six excels. They’ve helped bring
our disparate teams together under a single brand so that we truly do feel like,
‘One for television.
Paul Alfieri
Chief Marketing Officer
CADENT
April Six transcends the traditional agency by offering keen insight, validated
strategies, and market-leading approaches that build a strong and differentiated
brand. In my time working with them, they’ve quickly moved from being a vendor
to a trusted resource for ongoing creative counsel.
Charles Orlando
Head of Global Communications & Brand
CLEVERTAP
Working with April Six has been a very positive experience. They are one of
those rare, innovative agencies that just “gets it.” They developed unique
assets that stood out from our competitors, many of which turned out to be our
top-performing lead-gen pieces
Valerie Glover
Senior Demand Gen Orchestration
NIMBLE STORAGE
We accomplished the main objective for the new website: to tell the story behind
our ‘Human Engagement, Actionable Data’ manifesto. April Six supported us
through every step of the project—from strategy to build to execution.
Tessa Barron
Sr. Director, Brand & Communications
ON24
Thank you to the April Six team for all of the hard work on the new identity and
CBTS.com website. It looks AMAZING!!! Everyone we show this work to is so
impressed. It will truly be a differentiator for us in the market.
Eric Miller
VP of Marketing
CBTS
Since the campaign kick off, April Six has demonstrated its expertise and deep
understanding of a true multi-touch global campaign. Their approach to creative,
mix of marketing programs and tactics, and content types has built the
foundation of an innovative and compelling global campaign that I was proud to
launch across 10 countries.
Georgia Pantazis,
Global Campaign Manager
SAGE X3
Strategically, creatively, executionally…April Six excels. They’ve helped bring
our disparate teams together under a single brand so that we truly do feel like,
‘One for television.
Paul Alfieri
Chief Marketing Officer
CADENT
April Six transcends the traditional agency by offering keen insight, validated
strategies, and market-leading approaches that build a strong and differentiated
brand. In my time working with them, they’ve quickly moved from being a vendor
to a trusted resource for ongoing creative counsel.
Charles Orlando
Head of Global Communications & Brand
CLEVERTAP
Working with April Six has been a very positive experience. They are one of
those rare, innovative agencies that just “gets it.” They developed unique
assets that stood out from our competitors, many of which turned out to be our
top-performing lead-gen pieces
Valerie Glover
Senior Demand Gen Orchestration
NIMBLE STORAGE
We accomplished the main objective for the new website: to tell the story behind
our ‘Human Engagement, Actionable Data’ manifesto. April Six supported us
through every step of the project—from strategy to build to execution.
Tessa Barron
Sr. Director, Brand & Communications
ON24
Thank you to the April Six team for all of the hard work on the new identity and
CBTS.com website. It looks AMAZING!!! Everyone we show this work to is so
impressed. It will truly be a differentiator for us in the market.
Eric Miller
VP of Marketing
CBTS
GET IN TOUCH
Email
JANET.KNIGHT@APRILSIX.COM
Telephone
+1 (415) 299 7623

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