go2.medallia.com Open in urlscan Pro
104.17.70.206  Public Scan

Submitted URL: https://verify.medallia.com/MTQxLUhKVy04NzIAAAGCxmFSP6-OP2WtsTk9tfPkv9uUpIYzx8DeaJjAKkZ5SPcmq5lxYkhfEsJCK0IEJw6IBGdHIus=
Effective URL: https://go2.medallia.com/winning-on-purpose-webinar.html?source=Marketing%20-%20Webinar&utm_campaign=FY23Q1_GLBL_VirtualE...
Submission: On February 23 via api from US — Scanned from DE

Form analysis 3 forms found in the DOM

<form class="mktoForm mktoHasWidth mktoLayoutAbove" id="mktoForm_1030" novalidate="novalidate" style="font-family: Helvetica, Arial, sans-serif; font-size: 13px; color: rgb(51, 51, 51); width: 1601px;" __bizdiag="669749092" __biza="WJ__">
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    .mktoForm .mktoButtonWrap.mktoSimple .mktoButton {
      color: #fff;
      border: 1px solid #75ae4c;
      padding: 0.4em 1em;
      font-size: 1em;
      background-color: #99c47c;
      background-image: -webkit-gradient(linear, left top, left bottom, from(#99c47c), to(#75ae4c));
      background-image: -webkit-linear-gradient(top, #99c47c, #75ae4c);
      background-image: -moz-linear-gradient(top, #99c47c, #75ae4c);
      background-image: linear-gradient(to bottom, #99c47c, #75ae4c);
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    .mktoForm .mktoButtonWrap.mktoSimple .mktoButton:hover {
      border: 1px solid #447f19;
    }

    .mktoForm .mktoButtonWrap.mktoSimple .mktoButton:focus {
      outline: none;
      border: 1px solid #447f19;
    }

    .mktoForm .mktoButtonWrap.mktoSimple .mktoButton:active {
      background-color: #75ae4c;
      background-image: -webkit-gradient(linear, left top, left bottom, from(#75ae4c), to(#99c47c));
      background-image: -webkit-linear-gradient(top, #75ae4c, #99c47c);
      background-image: -moz-linear-gradient(top, #75ae4c, #99c47c);
      background-image: linear-gradient(to bottom, #75ae4c, #99c47c);
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  <div class="mktoFormRow">
    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap mktoRequiredField"><label for="FirstName" id="LblFirstName" class="mktoLabel mktoHasWidth" style="width: 100px;">
          <div class="mktoAsterix">*</div>
        </label>
        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div><input id="FirstName" name="FirstName" placeholder="*First Name" maxlength="100" aria-labelledby="LblFirstName InstructFirstName" type="text"
          class="mktoField mktoTextField mktoHasWidth mktoRequired" aria-required="true" style="width: 150px;"><span id="InstructFirstName" tabindex="-1" class="mktoInstruction"></span>
        <div class="mktoClear"></div>
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      <div class="mktoClear"></div>
    </div>
    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap mktoRequiredField"><label for="LastName" id="LblLastName" class="mktoLabel mktoHasWidth" style="width: 100px;">
          <div class="mktoAsterix">*</div>
        </label>
        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div><input id="LastName" name="LastName" placeholder="*Last Name" maxlength="100" aria-labelledby="LblLastName InstructLastName" type="text"
          class="mktoField mktoTextField mktoHasWidth mktoRequired" aria-required="true" style="width: 150px;"><span id="InstructLastName" tabindex="-1" class="mktoInstruction"></span>
        <div class="mktoClear"></div>
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      <div class="mktoClear"></div>
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    <div class="mktoClear"></div>
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  <div class="mktoFormRow">
    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap mktoRequiredField"><label for="Email" id="LblEmail" class="mktoLabel mktoHasWidth" style="width: 100px;">
          <div class="mktoAsterix">*</div>
        </label>
        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div><input id="Email" name="Email" placeholder="*Email Address" maxlength="100" aria-labelledby="LblEmail InstructEmail" type="text"
          class="mktoField mktoTextField mktoHasWidth mktoRequired" aria-required="true" style="width: 150px;"><span id="InstructEmail" tabindex="-1" class="mktoInstruction"></span>
        <div class="mktoClear"></div>
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      <div class="mktoClear"></div>
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    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap mktoRequiredField"><label for="Phone" id="LblPhone" class="mktoLabel mktoHasWidth" style="width: 100px;">
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        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div><input id="Phone" name="Phone" placeholder="*Phone Number" maxlength="255" aria-labelledby="LblPhone InstructPhone" type="tel"
          class="mktoField mktoTelField mktoHasWidth mktoRequired" aria-required="true" style="width: 150px;"><span id="InstructPhone" tabindex="-1" class="mktoInstruction"></span>
        <div class="mktoClear"></div>
      </div>
      <div class="mktoClear"></div>
    </div>
    <div class="mktoClear"></div>
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  <div class="mktoFormRow">
    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap mktoRequiredField"><label for="Title" id="LblTitle" class="mktoLabel mktoHasWidth" style="width: 100px;">
          <div class="mktoAsterix">*</div>
        </label>
        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div><input id="Title" name="Title" placeholder="*Job Title" maxlength="255" aria-labelledby="LblTitle InstructTitle" type="text"
          class="mktoField mktoTextField mktoHasWidth mktoRequired" aria-required="true" style="width: 150px;"><span id="InstructTitle" tabindex="-1" class="mktoInstruction"></span>
        <div class="mktoClear"></div>
      </div>
      <div class="mktoClear"></div>
    </div>
    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap mktoRequiredField"><label for="Job_Role__c" id="LblJob_Role__c" class="mktoLabel mktoHasWidth" style="width: 100px;">
          <div class="mktoAsterix">*</div>
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        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div><select id="Job_Role__c" name="Job_Role__c" aria-labelledby="LblJob_Role__c InstructJob_Role__c" class="mktoField mktoHasWidth mktoRequired" aria-required="true"
          style="width: 150px;">
          <option value="">*Job Role</option>
          <option value="Account Management">Account Management</option>
          <option value="Customer Experience">Customer Experience</option>
          <option value="Customer Success">Customer Success</option>
          <option value="Contact Center">Contact Center</option>
          <option value="Digital &amp; eCommerce">Digital &amp; eCommerce</option>
          <option value="Finance">Finance</option>
          <option value="Government">Government</option>
          <option value="Marketing &amp; Operations">Marketing &amp; Operations</option>
          <option value="People &amp; Culture">People &amp; Culture</option>
          <option value="Research &amp; Insights">Research &amp; Insights</option>
          <option value="Retail/Front-Line Operations">Retail/Front-Line Operations</option>
          <option value="UX &amp; Product">UX &amp; Product</option>
          <option value="Other">Other</option>
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        <div class="mktoClear"></div>
      </div>
      <div class="mktoClear"></div>
    </div>
    <div class="mktoClear"></div>
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  <div class="mktoFormRow">
    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap mktoRequiredField"><label for="Company" id="LblCompany" class="mktoLabel mktoHasWidth" style="width: 100px;">
          <div class="mktoAsterix">*</div>
        </label>
        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div><input id="Company" name="Company" placeholder="*Company Name" maxlength="100" aria-labelledby="LblCompany InstructCompany" type="text"
          class="mktoField mktoTextField mktoHasWidth mktoRequired" aria-required="true" style="width: 150px;"><span id="InstructCompany" tabindex="-1" class="mktoInstruction"></span>
        <div class="mktoClear"></div>
      </div>
      <div class="mktoClear"></div>
    </div>
    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap mktoRequiredField"><label for="Country" id="LblCountry" class="mktoLabel mktoHasWidth" style="width: 100px;">
          <div class="mktoAsterix">*</div>
        </label>
        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div><select id="Country" name="Country" aria-labelledby="LblCountry InstructCountry" class="mktoField mktoHasWidth mktoRequired" aria-required="true" style="width: 150px;">
          <option value="">*Country</option>
          <option value="United States">United States</option>
          <option value="Afghanistan">Afghanistan</option>
          <option value="Albania">Albania</option>
          <option value="Algeria">Algeria</option>
          <option value="Andorra">Andorra</option>
          <option value="Angola">Angola</option>
          <option value="Antigua &amp; Barbuda">Antigua &amp; Barbuda</option>
          <option value="Argentina">Argentina</option>
          <option value="Armenia">Armenia</option>
          <option value="Australia">Australia</option>
          <option value="Austria">Austria</option>
          <option value="Azerbaijan">Azerbaijan</option>
          <option value="Bahamas">Bahamas</option>
          <option value="Bahrain">Bahrain</option>
          <option value="Bangladesh">Bangladesh</option>
          <option value="Barbados">Barbados</option>
          <option value="Belarus">Belarus</option>
          <option value="Belgium">Belgium</option>
          <option value="Belize">Belize</option>
          <option value="Benin">Benin</option>
          <option value="Bhutan">Bhutan</option>
          <option value="Bolivia">Bolivia</option>
          <option value="Bosnia &amp; Herzegovina">Bosnia &amp; Herzegovina</option>
          <option value="Botswana">Botswana</option>
          <option value="Brazil">Brazil</option>
          <option value="Brunei">Brunei</option>
          <option value="Bulgaria">Bulgaria</option>
          <option value="Burkina Faso">Burkina Faso</option>
          <option value="Burundi">Burundi</option>
          <option value="Cambodia">Cambodia</option>
          <option value="Cameroon">Cameroon</option>
          <option value="Canada">Canada</option>
          <option value="Cape Verde">Cape Verde</option>
          <option value="Central African Republic">Central African Republic</option>
          <option value="Chad">Chad</option>
          <option value="Chile">Chile</option>
          <option value="China">China</option>
          <option value="Colombia">Colombia</option>
          <option value="Comoros">Comoros</option>
          <option value="Congo Democratic Republic">Congo Democratic Republic</option>
          <option value="Congo">Congo</option>
          <option value="Costa Rica">Costa Rica</option>
          <option value="Cote d'Ivoire">Cote d'Ivoire</option>
          <option value="Croatia">Croatia</option>
          <option value="Cuba">Cuba</option>
          <option value="Cyprus">Cyprus</option>
          <option value="Czech Republic">Czech Republic</option>
          <option value="Denmark">Denmark</option>
          <option value="Djibouti">Djibouti</option>
          <option value="Dominica">Dominica</option>
          <option value="Dominican Republic">Dominican Republic</option>
          <option value="East Timor">East Timor</option>
          <option value="Ecuador">Ecuador</option>
          <option value="Egypt">Egypt</option>
          <option value="El Salvador">El Salvador</option>
          <option value="Equatorial Guinea">Equatorial Guinea</option>
          <option value="Eritrea">Eritrea</option>
          <option value="Estonia">Estonia</option>
          <option value="Ethiopia">Ethiopia</option>
          <option value="Fiji">Fiji</option>
          <option value="Finland">Finland</option>
          <option value="France">France</option>
          <option value="Gabon">Gabon</option>
          <option value="Gambia">Gambia</option>
          <option value="Georgia">Georgia</option>
          <option value="Germany">Germany</option>
          <option value="Ghana">Ghana</option>
          <option value="Gibraltar">Gibraltar</option>
          <option value="Greece">Greece</option>
          <option value="Grenada">Grenada</option>
          <option value="Guatemala">Guatemala</option>
          <option value="Guinea-Bissau">Guinea-Bissau</option>
          <option value="Guinea">Guinea</option>
          <option value="Guyana">Guyana</option>
          <option value="Haiti">Haiti</option>
          <option value="Honduras">Honduras</option>
          <option value="Hong Kong">Hong Kong</option>
          <option value="Hungary">Hungary</option>
          <option value="Iceland">Iceland</option>
          <option value="India">India</option>
          <option value="Indonesia">Indonesia</option>
          <option value="Iran">Iran</option>
          <option value="Iraq">Iraq</option>
          <option value="Ireland">Ireland</option>
          <option value="Isle of Man">Isle of Man</option>
          <option value="Israel">Israel</option>
          <option value="Italy">Italy</option>
          <option value="Jamaica">Jamaica</option>
          <option value="Japan">Japan</option>
          <option value="Jordan">Jordan</option>
          <option value="Kazakhstan">Kazakhstan</option>
          <option value="Kenya">Kenya</option>
          <option value="Kiribati">Kiribati</option>
          <option value="Kosovo">Kosovo</option>
          <option value="Kuwait">Kuwait</option>
          <option value="Kyrgyzstan">Kyrgyzstan</option>
          <option value="Laos">Laos</option>
          <option value="Latvia">Latvia</option>
          <option value="Lebanon">Lebanon</option>
          <option value="Lesotho">Lesotho</option>
          <option value="Liberia">Liberia</option>
          <option value="Libya">Libya</option>
          <option value="Liechtenstein">Liechtenstein</option>
          <option value="Lithuania">Lithuania</option>
          <option value="Luxembourg">Luxembourg</option>
          <option value="Macedonia">Macedonia</option>
          <option value="Madagascar">Madagascar</option>
          <option value="Malawi">Malawi</option>
          <option value="Malaysia">Malaysia</option>
          <option value="Maldives">Maldives</option>
          <option value="Mali">Mali</option>
          <option value="Malta">Malta</option>
          <option value="Marshall Islands">Marshall Islands</option>
          <option value="Mauritania">Mauritania</option>
          <option value="Mauritius">Mauritius</option>
          <option value="Mexico">Mexico</option>
          <option value="Micronesia">Micronesia</option>
          <option value="Moldova">Moldova</option>
          <option value="Monaco">Monaco</option>
          <option value="Mongolia">Mongolia</option>
          <option value="Montenegro">Montenegro</option>
          <option value="Morocco">Morocco</option>
          <option value="Mozambique">Mozambique</option>
          <option value="Myanmar (Burma)">Myanmar (Burma)</option>
          <option value="Namibia">Namibia</option>
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          <option value="Nepal">Nepal</option>
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          <option value="New Zealand">New Zealand</option>
          <option value="Nicaragua">Nicaragua</option>
          <option value="Niger">Niger</option>
          <option value="Nigeria">Nigeria</option>
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          <option value="Oman">Oman</option>
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          <option value="Palestinian State">Palestinian State</option>
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          <option value="Papua New Guinea">Papua New Guinea</option>
          <option value="Paraguay">Paraguay</option>
          <option value="Peru">Peru</option>
          <option value="Philippines">Philippines</option>
          <option value="Poland">Poland</option>
          <option value="Portugal">Portugal</option>
          <option value="Qatar">Qatar</option>
          <option value="Romania">Romania</option>
          <option value="Russia">Russia</option>
          <option value="Rwanda">Rwanda</option>
          <option value="Samoa">Samoa</option>
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          <option value="Sao Tome &amp; Principe">Sao Tome &amp; Principe</option>
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          <option value="Serbia">Serbia</option>
          <option value="Seychelles">Seychelles</option>
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          <option value="Sri Lanka">Sri Lanka</option>
          <option value="St. Kitts &amp; Nevis">St. Kitts &amp; Nevis</option>
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          <option value="Trinidad &amp; Tobago">Trinidad &amp; Tobago</option>
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          <option value="Turkmenistan">Turkmenistan</option>
          <option value="Tuvalu">Tuvalu</option>
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          <option value="United Arab Emirates">United Arab Emirates</option>
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          <option value="Uzbekistan">Uzbekistan</option>
          <option value="Vanuatu">Vanuatu</option>
          <option value="Vatican City (Holy See)">Vatican City (Holy See)</option>
          <option value="Venezuela">Venezuela</option>
          <option value="Vietnam">Vietnam</option>
          <option value="Yemen">Yemen</option>
          <option value="Zambia">Zambia</option>
          <option value="Zimbabwe">Zimbabwe</option>
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        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div>
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            class="mktoField"><label for="mktoCheckbox_29568_0" id="LblmktoCheckbox_29568_0"><span class="formtext">By checking this box, I agree to receive information and promotional material about Medallia solutions.</span></label></div><span
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        <div class="mktoClear"></div>
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              site <a href="https://www.medallia.com/terms-of-use/" target="_blank" class="formlink">terms &amp; conditions</a> and the
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  <div class="mktoFormRow">
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      <div class="mktoFieldWrap">
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        <div class="mktoClear"></div>
      </div>
      <div class="mktoClear"></div>
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    <div class="mktoClear"></div>
  </div>
  <div class="mktoFormRow"><input type="hidden" name="LeadSource" class="mktoField mktoFieldDescriptor mktoFormCol" value="Marketing - Webinar" style="margin-bottom: 10px;">
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    <div class="mktoClear"></div>
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  </div>
  <div class="mktoFormRow"><input type="hidden" name="UTM_Medium_Most_Recent__c" class="mktoField mktoFieldDescriptor mktoFormCol" value="email" style="margin-bottom: 10px;">
    <div class="mktoClear"></div>
  </div>
  <div class="mktoFormRow"><input type="hidden" name="UTM_Source_Most_Recent__c" class="mktoField mktoFieldDescriptor mktoFormCol" value="Medallia" style="margin-bottom: 10px;">
    <div class="mktoClear"></div>
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Announcing Experience '20 Virtual Summit      Sign Up Here >


ENGAGE YOUR CUSTOMER LIKE NEVER BEFORE


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Webinar


WINNING ON PURPOSE: A DIALOGUE WITH LOYALTY GURU FRED REICHHELD AND CO-AUTHOR
MAUREEN BURNS

Thursday, March 17, 2022
8am PDT / 11am EDT / 3pm GMT / 4pm CET



Great leaders embrace a higher purpose to consistently deliver value. Listen as
Fred Reichheld has raised the bar yet again. In his new book, Winning on
Purpose, he demonstrates that the primary purpose of a business should be to
enrich the lives of its customers. Why? Because when customers feel this, they
come back for more and bring their friends—generating good profits.

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What will be discussed

Winning on purpose isn't easy. Fred Reichheld and co-author Maureen Burns will
discuss why many NPS practitioners achieve just a small fraction of the system's
full potential, and they will elaborate on their newest thinking and best
practices for doing NPS right. The authors will discuss the new Earned Growth
Rate (EGR): the first reliable, complementary accounting measure that can truly
leverage the power of NPS.

In this interview, John Abraham will also dive into three key themes for
customer and employee experience leader success:

 * Enriching customer lives is more relevant now than ever before
   
   
 * Metrics: the need for leading indicators and reliable outcome measures
   
   
 * Engaging teams in a customer-centric purpose

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WHEN
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Speakers

Fred Reichheld
Fellow, Bain & Company

Maureen Burns
Senior Partner, Bain & Company

John Abraham
General Manager, Medallia Institute

Saurin Shah
Senior Director of Product Management
Medallia

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