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HOUSEHOLD TARGETING & MEASUREMENT FOR THE POST-COOKIE WORLD.

Segment the anonymous web with data that boosts engagement, increases
viewability, drives conversions and delivers ROAS—without personal information.
Learn More


OUR DATA HAS BEEN USED TO TARGET 100,000+ CAMPAIGNS





TARGET WHERE BUYING DECISIONS GET MADE:
THE HOUSEHOLD.

Connect with Humans: Not cookies. Not content. Not devices. We segment people.
Our neighborhood data identifies what your customers need.

➜ MORE EFFECTIVE THAN THIRD-PARTY COOKIES EVER WERE. ➜ MORE SCALE THAN FIRST
PARTY DATA. ➜ MORE REACH THAN CONTEXTUAL TARGETING. ➜ MORE ACCURACY THAN POST
CODES.

Get Started



NO PERSONALLY IDENTIFIABLE INFORMATION, PERIOD.

Privacy is the future of digital marketing. But Digiseg has been tracking-free
from day one. Our data is cookie-less. It is ID free. We do not track, log or
sync.

➜ PUBLIC DATA FROM OFFLINE SOURCES NOT FROM DIGITAL EVENTS ➜ NEIGHBORHOODS AND
HOUSEHOLDS NOT INDIVIDUALS


TARGET ALL DEVICES.
ALL FORMATS.
ALL HOUSEHOLDS.

Cookie-free means the freedom to target  any  connected device. It also means
unrivalled reach. Segment all devices including CTV and Safari.

Get Started


Digiseg data helped make this campaign a real success, delivering viewability as
much as 30% better than competing  strategies and an impressive click rate

Sabina SmołkaHead of Programmatic, INIS
As a result of choosing Digiseg data, we moved the HSBC campaign performance one
step ahead. The increase in CTR was exactly the result we needed to achieve.

Ege Cevlek Programmatic Executive, OMD
It’s rare to have a new third-party solution work as well as Digiseg.

Niklas SchroeterGroup M
The report matched 82% of all Wi-Fi impressions and corresponded directly with
our targeting!

Edward GeritsSupply Chain Strategist Greenhouse
Digiseg data helped make this campaign a real success, delivering viewability as
much as 30% better than competing  strategies and an impressive click rate

Sabina SmołkaHead of Programmatic, INIS
As a result of choosing Digiseg data, we moved the HSBC campaign performance one
step ahead. The increase in CTR was exactly the result we needed to achieve.

Ege Cevlek Programmatic Executive, OMD
Previous
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Learn how they did it



WHERE TO FIND US


WE ARE AVAILABLE IN THE BUYING PLATFORM OF YOUR CHOICE.


See all the platforms and integrations



SEE HOW BRANDS ARE SUCCEEDING WITH DIGISEG DATA

Our data has been used on 1000s of campaigns across the world.
These are some of the stories.

Automotive
Shell beats retargeting CPC and CTR by focusing on car owners
The custom Digiseg audience segment exceeded Shell's expectations
Finance & Banking
How OMD drove both higher CTR and Viewability for HSBC
HSBC Turkey need to raise awareness for its new sustainable equity investment...
Automotive
CTV targeting at scale increases BMW purchase intent
Consumers are increasingly turning to CTV, moving away from traditional linear
viewing.
Entertainment
Top of the funnel targeting drives festival ticket sales
Gamers 8 is a global Esports, music and game development festival.
Telecommunication
Vodafone: Mobile Data and Calls – Digiseg Audience Segments Blow Past Campaign
Goals
Vodafone is a leading telecommunications company in Europe and Africa, led by...
Telecommunication
How Vodafone reduced CPC and increased engagement for broadband subscriptions
Vodafone is a leading telecommunications company in Europe and Africa. Campaign
Goal:...
Health & Fitness
Medical care company uses cookieless data to beat retargeting CPA
The Acıbadem Healthcare Group is a Turkish healthcare institution, operating
with 17.000...
Home & Garden
Xaxis: Household demographics deliver lower CPL than Zip code targeting
Xaxis combines advanced artificial intelligence with data and proven expertise
to optimise...
Home & Garden
BWT boosts key attention metric using cookie-free household data
Using the versatility of cookie-free data to begin with audience discovery
and...
Health & Fitness
Household data VS Contextual: More reach, more clicks, same CPC
Segmenting people instead of content created a significantly larger and equally
qualified...
Food & Drinks
Wavemaker decreases Royal Unibrew CPV by 70%
Royal Unibrew is a leading regional multi-beverage company providing strong
brands to...
Entertainment
Content targeting VS Household data - boosting viewability and CTR.
Combining the power of household targeting with a highly relevant allow-list
delivered...
Automotive
Mercedes-Benz, anticipating the cookie apocalypse - MIXX Award winner.
The Challenge Reaching a luxury automotive audience online is challenging, but
reaching...
Automotive
Higher completion rate, cheaper CPV and lower bounce rate for gas station brand
SUNPET Sunpet is a service station brand of Opet, one of the...
Food & Drinks, Retail
Supermarket chain lowers CPA and increases conversion
The custom Digiseg audience segment delivered spectacular results, driving
contest entries and...
Telecommunication
Reaching professionals for mobile data, Vodafone increased conversions 3X
Vodafone used the power of household data to outperform its CPC goal.
Telecommunication
Vodacom brand loyalty - household data delivers engagement and ROAS.
Relevant third party segments provide reach first party data lacks.
Pets
Bayer: Finding dog lovers and reducing eCPC
Bayer is a Life Science company with a more than 150-year history...
Pets
Data-driven prospecting outperforms, delivering superior KPIs—CPA and CVR
Prospecting is a challenge for performance campaigns. It can require
considerable investment...
Automotive
Shell beats retargeting CPC and CTR by focusing on car owners
The custom Digiseg audience segment exceeded Shell's expectations
Finance & Banking
How OMD drove both higher CTR and Viewability for HSBC
HSBC Turkey need to raise awareness for its new sustainable equity investment...
Automotive
CTV targeting at scale increases BMW purchase intent
Consumers are increasingly turning to CTV, moving away from traditional linear
viewing.
Entertainment
Top of the funnel targeting drives festival ticket sales
Gamers 8 is a global Esports, music and game development festival.
Telecommunication
Vodafone: Mobile Data and Calls – Digiseg Audience Segments Blow Past Campaign
Goals
Vodafone is a leading telecommunications company in Europe and Africa, led by...
Telecommunication
How Vodafone reduced CPC and increased engagement for broadband subscriptions
Vodafone is a leading telecommunications company in Europe and Africa. Campaign
Goal:...
Health & Fitness
Medical care company uses cookieless data to beat retargeting CPA
The Acıbadem Healthcare Group is a Turkish healthcare institution, operating
with 17.000...
Home & Garden
Xaxis: Household demographics deliver lower CPL than Zip code targeting
Xaxis combines advanced artificial intelligence with data and proven expertise
to optimise...
Home & Garden
BWT boosts key attention metric using cookie-free household data
Using the versatility of cookie-free data to begin with audience discovery
and...
Health & Fitness
Household data VS Contextual: More reach, more clicks, same CPC
Segmenting people instead of content created a significantly larger and equally
qualified...
Food & Drinks
Wavemaker decreases Royal Unibrew CPV by 70%
Royal Unibrew is a leading regional multi-beverage company providing strong
brands to...
Entertainment
Content targeting VS Household data - boosting viewability and CTR.
Combining the power of household targeting with a highly relevant allow-list
delivered...
Automotive
Mercedes-Benz, anticipating the cookie apocalypse - MIXX Award winner.
The Challenge Reaching a luxury automotive audience online is challenging, but
reaching...
Automotive
Higher completion rate, cheaper CPV and lower bounce rate for gas station brand
SUNPET Sunpet is a service station brand of Opet, one of the...
Food & Drinks, Retail
Supermarket chain lowers CPA and increases conversion
The custom Digiseg audience segment delivered spectacular results, driving
contest entries and...
Telecommunication
Reaching professionals for mobile data, Vodafone increased conversions 3X
Vodafone used the power of household data to outperform its CPC goal.
Telecommunication
Vodacom brand loyalty - household data delivers engagement and ROAS.
Relevant third party segments provide reach first party data lacks.
Pets
Bayer: Finding dog lovers and reducing eCPC
Bayer is a Life Science company with a more than 150-year history...
Pets
Data-driven prospecting outperforms, delivering superior KPIs—CPA and CVR
Prospecting is a challenge for performance campaigns. It can require
considerable investment...
Automotive
Shell beats retargeting CPC and CTR by focusing on car owners
The custom Digiseg audience segment exceeded Shell's expectations
Finance & Banking
How OMD drove both higher CTR and Viewability for HSBC
HSBC Turkey need to raise awareness for its new sustainable equity investment...

More Success Stories


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