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The hottest topics in the events industry — all in one place.

Next webinar: Wednesday, December 1
B2B Events: Building Your Experiential Marketing Strategy for 2022


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Upcoming Live Webinars

December 1, 2021 at 11 AM ET | 4 PM GMT

B2B Events: Building Your Experiential Marketing Strategy for 2022. Join
Forrester Consulting Based for a deep dive how marketers can best leverage the
right event types for the right personas to power a successful marketing plan.
 

Now On-Demand

Top 7 Event FAQs Answered

There’s a million burning questions about events right now. We’ve taken all
those questions that we’re hearing in our events and from industry contacts, and
bubbled up the most pressing issues that seem to be recurring themes. In this
interactive session, we’ll sit down discuss those and provide our insights on
how to evolve your event strategy.

Rules, Regulations and Tech for Reopened Events

With in-person events reopening in 2021 and virtual and hybrid here to stay,
it's good to know how the new rules, regulations and tech will affect in-person
events. Join us to learn how to best prepare for the return of in-person and
hybrid events and gather new insights.

Meet Your ABM Secret Weapon: Events

We're sitting down with Forrester Consulting for a heart-to-heart chat on ABM.

Reimagine Your Webinars

CMO Patrick Smith is going to show you how to up-level your webinar program
through advanced production.

What We Know Today About Holding Safe and Legal In-Person Events (and How It
Will Be Different Tomorrow)

A lively conversion on how to think about and manage HIPAA, GDPR, and CCPA
compliance and what that means for managing vaccine verifications, data
protection, sharing, and security. 

The B2B Buyer Has Changed. Your Marketing Should Too. 

B2B buyers have changed, but events remain a strong way to qualify leads and
close deals. Savvy marketers must understand buyers’ evolving preferences, how
to engage with them, and what resources to offer and when.

Designing Your Event Program for Diversity & Inclusion. Your event attendees are
diverse individuals who crave engaging experiences that meet their unique needs.
To design and deliver an event that speaks to attendees on their terms, ensure
the vibrancy of their diversity is not only protected but celebrated.



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