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conference@european-athletics.org
 * Venue
 * Program
   
 * Registration
 * Partners
 * Contact
 * Accommodation





REGISTRATIONS
ARE NOW OPEN!
    REGISTER NOW    


"YOU ARE THE RUNNING MOVEMENT"


08-10 NOVEMBER 2024
ATHENS, GREECE

DATE

08-10 NOVEMBER 2024
FRIDAY-SUNDAY

VENUE

STAVROS NIARCHOS FOUNDATION CULTURAL CENTER

ADDRESS

ATHENS, GREECE
SYGGROU AVENUE 364, KALLITHEA

HOST RACE

ATHENS MARATHON.
THE AUTHENTIC.


ERBC2024


08-10 NOVEMBER
ATHENS, GREECE

 * ABOUT
 * WHO?
 * WHY?

The fourth edition of the European Running Business Conference will take place
from 8-10 November 2024 at the Stavros Niarchos Foundation Cultural Center in
Athens, the capital city of Greece.

Here, where the Marathon race was born, you will have the opportunity to be a
part of the most successful gatherings of running industry specialists in the
world and to experience the annually organized Athens Marathon. The Authentic on
the Original Marathon Course.

The ERBC2024 will once again bring together event organizers, race suppliers,
federations, marketing experts, opinion formers and media from around Europe and
the world.

So, if you find yourself as a part of a running family you are welcome to come
to Athens and join us!
We are looking forward to seeing you!

  JOIN your colleagues
  MEET running industry leaders
  SHARE your ideas and practices
  GAIN inspiration and LEARN about potential new methods of working that can be
applied to your area in the running industry
  PROMOTE your successes and DISCUSS your problems as well, and collectively
find solutions that you can implement
  DISCOVER new tech solutions and exciting products

REGISTERATION HOTELS



ERBC VENUE


WELCOME TO THE AMAZING ERBC VANUE


STAVROS NIARCHOS FOUNDATION CULTURAL CENTER

A multifunctional, environmentally sustainable center where organisers and
suppliers of running events from all over Europe and the World, will meet and
learn from top minds in the industry and each other.

"A public space, where everyone has free access and can participate in a
multitude of cultural, educational, athletic, environmental and recreational
activities and events. It includes the Greek National Opera, the National
Library of Greece as well as the Stavros Niarchos Park, one of the largest green
areas in Athens, covering 21 hectares."

EXPLORE MORE



PROGRAM

 * Friday,
   08.11.2024
 * Saturday,
   09.11.2024
 * Sunday,
   10.11.2024

08:00 - 08:30     ARRIVAL & ACCREDITATION

08:30 - 13:00     MORNING SESSION (LUNCH FOLLOWS AS NETWORKING TIME)

THE THEME OF THE MORNING: EVENTS AS OUR BREAD AND BUTTER

14:15 - 18:45     AFTERNOON SESSION (DINNER FOLLOWS AS NETWORKING TIME)

THE THEME OF THE AFTERNOON: TECHNOLOGY IN OUR DAILY BUSINESS

--------------------------------------------------------------------------------

08:30 - 09:15

BOUNCING BACK AND RECHARGING YOUR TEAM

KEYNOTE SPEECH

09:15 - 09:45

COFFEE BREAK & EXPO DISCUSSIONS

--------------------------------------------------------------------------------

09:45 - 10:30

RETHINKING RESOURCES, HOW TO DO MORE WITH LESS?

PANEL DISCUSSION

10:30 - 11:00

COFFEE BREAK & EXPO DISCUSSIONS

--------------------------------------------------------------------------------

11:00 - 11:45

THINKING OUTSIDE OF THE BOX

PRESENTATIONS

11:45 - 12:15

COFFEE BREAK & EXPO DISCUSSIONS

--------------------------------------------------------------------------------

12:15 - 13:00

LESSONS FOR A NEW WAY FORWARD

PRESENTATIONS

13:00 - 14:15

WELCOME TO THE 2025 EUROPEAN RUNNING CHAMPIONSHIPS

LUNCH HOSTED BY EUROPEAN ATHLETICS

--------------------------------------------------------------------------------

--------------------------------------------------------------------------------

14:15 - 15:00

ARTIFICIAL INTELLIGENCE AS A TOOL FOR THE RUNNING INDUSTRY

KEYNOTE SPEECH

15:00 - 15:30

COFFEE BREAK & EXPO DISCUSSIONS

--------------------------------------------------------------------------------

15:30 - 16:15

OPTIMIZING TECHNOLOGY FOR THE RUNNING INDUSTRY

PANEL DISCUSSION

16:15 - 16:45

COFFEE BREAK & EXPO DISCUSSIONS

--------------------------------------------------------------------------------

16:45 - 17:30

TECHNOLOGY SHOWCASES

PRESENTATIONS

17:30 - 18:00

COFFEE BREAK & EXPO DISCUSSIONS

--------------------------------------------------------------------------------

18:00 - 19:00



19:30 - 21:30

WELCOME TO RUN EUROPE

DINNER HOSTED BY EUROPEAN ATHLETICS

--------------------------------------------------------------------------------

--------------------------------------------------------------------------------

08:30 - 13:00     MORNING SESSION (LUNCH FOLLOWS AS NETWORKING TIME)

THE THEME OF THE MORNING: GOING BEYOND THE EVENTS BUSINESS

14:15 - 18:45     AFTERNOON SESSION (DINNER FOLLOWS AS NETWORKING TIME)

THE THEME OF THE AFTERNOON: WHAT WE CAN LEARN FROM EACH OTHER

--------------------------------------------------------------------------------

08:30 - 09:15

GEN Z, IT’S NOT ABOUT RUNNING AND RACING

KEYNOTE SPEECH

09:15 - 09:45

COFFEE BREAK & EXPO DISCUSSIONS

--------------------------------------------------------------------------------

09:45 - 10:30

SUSTAINABILITY, DIVERSITY & INCLUSION, ARE WE LEAVING ANYONE BEHIND?

PANEL DISCUSSION

10:30 - 11:00

COFFEE BREAK & EXPO DISCUSSIONS

--------------------------------------------------------------------------------

11:00 - 11:45

IF YOU AREN’T OVER YOUR HEAD, HOW DO YOU KNOW HOW TALL YOU ARE?

PRESENTATIONS

11:45 - 12:15

COFFEE BREAK & EXPO DISCUSSIONS

--------------------------------------------------------------------------------

12:15 - 13:00

ATHENS MARATHON. THE AUTHENTIC, AS YOUR PARTNER!

PRESENTATIONS

13:00 - 14:15

WELCOME TO ATHENS

LUNCH HOSTED BY ATHENS MARATHON. THE AUTHENTIC

--------------------------------------------------------------------------------

--------------------------------------------------------------------------------

14:15 - 15:00

EUROPEAN RUNNING CHAMPIONSHIPS, AS YOUR PARTNER

KEYNOTE SPEECH

15:00 - 15:30

COFFEE BREAK & EXPO DISCUSSIONS

--------------------------------------------------------------------------------

15:30 - 16:15

POWER OF SUPPORT, COLLABORATION IS AMPLIFICATION

PANEL DISCUSSION

16:15 - 16:45

COFFEE BREAK & EXPO DISCUSSIONS

--------------------------------------------------------------------------------

16:45 - 17:30

SYNERGIES AMONG YOU AS INDUSTRY LEADERS

PRESENTATIONS

17:30 - 18:00

COFFEE BREAK & EXPO DISCUSSIONS

--------------------------------------------------------------------------------

18:00 - 18:45

SYNERGIES, LETS DISCUSS THEM ONE ON ONE

FINAL SPEED DATING

19:30 - 21:30

ATHENS MARATHON. THE AUTHENTIC WELCOME DINNER

DINNER HOSTED BY SEGAS

--------------------------------------------------------------------------------

--------------------------------------------------------------------------------

07:00 - 12:00

EXPERIENCE RACE DAY HOSPITALITY, START LINE, RACECOURSE, AND HOSPITALITY ZONE AT
THE FINISH LINE (PART OF THE ERBC REGISTRATION PACKAGE)

--------------------------------------------------------------------------------

09:00

ATHENS MARATHON, THE AUTHENTIC, 2024

RUN THE ATHENS MARATHON. THE AUTHENTIC, WITH THE FREE VIP BIB (PART OF THE ERBC
REGISTRATION PACKAGE)

--------------------------------------------------------------------------------

Mid-day and Afternoon

DEPARTURES

--------------------------------------------------------------------------------

--------------------------------------------------------------------------------

GO UP

GO TO ERBC GALLERY


REGISTRATION FEE


INDIVIDUAL
REGISTRATION

EARLY BIRD €295 01.03.- 31.12.2023.

REGULAR €395 01.01. - 30.06.2024.

LAST CALL €495 01.07. - 01.11.2024.

 * Accreditation for participant
 * Entry to all Conference Sessions and Workshops
 * Welcome Bags with Goodies
 * Networking Lunch, Friday and Saturday, November 8 and 9, 2024
 * Dinner, Friday and Saturday, November 8 and 9, 2024
 * Morning Run, Saturday, November 9, 2024
 * Bib Number (optional) for Athens Marathon. The Authentic, Sunday, November
   10, 2024
 * Race day hospitality, start line, race course, and hospitality zone at the
   finish line, Sunday, November 10, 2024
 * Accommodation (NOT included)
 *  
 *  

Register


TEAM
REGISTRATION

3 x EARLY BIRD €745 01.03. - 31.12.2023. (team of 3 + €245 additional
participant )

3 x REGULAR €990 01.01.- 30.06.2024. (team of 3 + €295 additional participant )

3 x LAST CALL €1290 01.07.- 01.11.2024. (team of 3 + €345 additional participant
)

 * Accreditation for 3 or more participants
 * Entry to all Conference Sessions and Workshops for all team members
 * Welcome Bags with Goodies for all team members
 * Networking Lunch for all team members, Friday and Saturday, November 8 and 9,
   2024
 * Dinner for all team members, Friday and Saturday, November 8 and 9, 2024
 * Morning Run for all team members, Saturday, November 9, 2024
 * Bib Number (optional) for Athens Marathon. The Authentic for all team
   members, Sunday, November 10, 2024
 * Race day hospitality, start line, race course, and hospitality zone at the
   finish line for all team members, Sunday, November 10, 2024
 * Accommodation (NOT included)
 *  
 *  

Register


DAY
PASS

EARLY BIRD €195 01.03.- 31.12.2023.

REGULAR €245 01.01. - 30.06.2024.

LAST CALL €295 01.07. - 01.11.2024.

 * Accreditation for a participant for Friday or Saturday, November 8 or 9, 2024
 * Entry to all Conference Sessions and Workshops for Friday or Saturday,
   November 8 or 9, 2024
 * Welcome Bags with Goodies
 * Networking Lunch, Friday or Saturday, November 8 or 9, 2024
 * Dinner, Friday or Saturday, November 8 or 9, 2024
 * Morning Run, Saturday, November 9, 2024
 * Bib Number (optional) for Athens Marathon. The Authentic, Sunday, November
   10, 2024
 * Race day hospitality, start line, race course, and hospitality zone at the
   finish line, Sunday, November 10, 2024
 * Accommodation (NOT included)
 *  
 *  

Register


EVENT PARTNERS



Among all the Olympic sport events, the Marathon Race stands out as it was born
by a true historic and heroic event. It was a true triumph accomplished by a
news-bearing foot soldier from ancient Athens, who announced - with his last
words - the victory of the Greeks against the Persians during the Marathon
Battle in 490 BC. The 42,195m Marathon Race became one of the most competitive
events during the revival of the Olympic Games in 1896. A Greek athlete named
Spyros Louis, running what has ever since been referred to as the Original
Marathon Course from the ancient city of Marathon to the Panathenaic Stadium in
Athens, won the gold medal of the first modern Olympic Games and became a legend
of Greek and International Athletics.

SEGAS, the Hellenic Athletics Federation, has the honor and the historic
responsibility to organize annually the Athens Classic Marathon on the Original
Marathon Course. Since 1982, the Athens Classic Marathon has been dedicated to
Gregoris Lambrakis, the athlete, scientist and Member of Parliament, who was
murdered in the 60s and, after his death, became a symbol of Human Rights.

Based in Miami Florida, haku is a technology platform enabling event organizers
to better plan, manage, promote and sell-out their events.
Through our innovative all-in-one platform and unwavering customer service,
world-class organizations can plan events, track progress and engage with
participants on a level unlike any other.

From humble beginnings to leading the way in the technology and innovation
space, haku is a company built by brothers Carlos and Jose founded on the belief
that big dreams, hard work and integrity can take you anywhere.

MYLAPS supports athletes, racers and events in creating their ultimate sports
experience. Every year we capture the performance of over 20 million people all
over the world. And turn their data into insights, progress and fun. We offer
them a better understanding of their performance and help them with their best
next steps.

Originating in 2 timing company's, AMB i.t. and Championchip, MYLAPS today
globally operates and works with events, timers, athletes and partners all over
the world. Developing and producing the best quality timing equipment and
services to help break records and enhance the event experience.

Witisi Sport GmbH is a cutting-edge service provider for mass sport event
organizers, specializing in two main products.

Witisi Merchandise is the premier choice for medals and sports merchandise for
mass sporting events and a variety of sports. Our products are crafted from
high-quality materials using state-of-the-art technologies, and our design team
is dedicated to creating unique and eye-catching designs for our clients.

Witisi.photo is our innovative photo service for mass sport events, which is
powered by advanced AI face and bib number recognition technology. Our platform
delivers an unrivaled user experience, ensuring that event participants can
effortlessly access and share their event photos.

At Witisi Sport GmbH, we are committed to providing our clients with
unparalleled service and delivering high-quality products that meet their needs
and exceed their expectations.

This Stockholm based company makes endurance events globally accessible and
straightforward to discover. The company's international team is opening the
world for everyone to explore through endurance sports. Known mainly for:

ahotu.com
The biggest endurance calendar, covering 176 countries and more than 32,000
active events

worldsmarathons.com
A fast-growing running events' marketplace where organisers from 125 countries
are already reaching runners from all over the world.

As the leading innovator in sports timing technology worldwide, RACE RESULT
provides solutions for all types of events, from small club events to world
championships. Our products are designed for both race organizers and event
timers, checking off all race day timing requirements, greatly improving
processes, and transponder read rates. Timing companies and race organizers
around the world trust our solutions and benefit from personal support whenever
needed. Our headquarters are near Karlsruhe, in Southern Germany. Here,
development and production are closely intertwined, ensuring the highest
reliability and quality of the products we deliver.


EVENT SUPPORTERS



The TriFactory is Egypt’s leading organiser of endurance and mass participation
sports events. Founded in 2015 with the goal of organising triathlons and
running races, the company now boasts a portfolio that includes some of the
region’s key mass participation events, including the Pyramids Half Marathon, El
Gouna Half Marathon, the Somabay Endurance Festival, Tough Mudder Egypt, and
much more. Based in Cairo, The TriFactory’s sports events are organised across
Egypt and welcome participants from across the world.


HOTEL RESERVATION PARTNER



Based in Lausanne, Switzerland, the home of international sport, sportsXpert LLC
uses the latest technology and real-time data management to provide event
organisers with bespoke travel and accommodation solutions.

With a global reach, sportsXpert founder Pierre-Yves Val and his team understand
the unique rooming challenges of events both large and small. We integrate our
state-of-the-art white-label booking platform into the event website, offering a
seamless experience for participating athletes and sponsors. Hosts can
concentrate on delivering their event, confident that accommodation is sorted.

With experience across all major sports from championships, tournaments,
conferences and congress meetings, working with local organisers and race
directors, the sportsXpert team will get your event accommodation strategy on
target and running efficiently.


ERBC CONFERENCE AFFILIATES



Running USA is a non-profit organization committed to the growth and success of
the running industry. Our promise is to deliver quality education, exceptional
industry content, valuable research and ample networking opportunities. We
connect. We support. We educate. Running USA brings together an entire
community. As the voice of endurance running, we’re all about connection and
collaboration. Whether we’re connecting race organizers with sponsors, partners
and athletes, or connecting our members with vital information and best
practices, our goal is to raise the profile of running and help more people get
more out of it.

For more information, visit runningusa.org

Running Industry Alliance (RIA) UK & Ireland is a member-based independent
national trade organisation built for purpose for the UK & Ireland Running
Industry, and with the aim to collectively assist RIA Members to drive the
Running Industry forward to improve the Sport and Business of Running.

RIA brings together defined verticals of the Running Industry landscape
including Brands, Retailers, Events, Charities, Communities, Media, NGB’s,
Services, Suppliers, Buying Groups and Distributors.

The Running Conference presented by haku is organised by RIA and takes place
from 8th to 10th December 2024 in the UK. It is the largest annual RIA Member
in-person meet up and features content specifically and purposely curated for
RIA Members based on topics that are relevant, timely, and impactful for the
sport and business of Running.


INTERESTED IN EVENT PARTNERSHIP OR EXHIBITING AT ERBC2024?

Check out the ERBC 2024 proposals!


CONTACT US

PHONE:

+41795371139

E-MAIL:

For Event Partnerships:

MARKO.VASIC@EUROPEAN-ATHLETICS.ORG

For any other questions:

CONFERENCE@EUROPEAN-ATHLETICS.ORG

FOLLOW US:



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