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Decision making and problem solving


HOW TO MAKE ROOM IN YOUR WORK LIFE FOR THE REST OF YOUR SELF

We need to shift from managing oneself to managing one’s portfolio of selves.
by
 * Brianna Barker Caza,
 * Lakshmi Ramarajan,
 * Erin Reid,
   and
 * Stephanie Creary

by
 * Brianna Barker Caza,
 * Lakshmi Ramarajan,
 * Erin Reid,
   and
 * Stephanie Creary

May 30, 2018
VANDAL Photography/Getty Images
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Summary.    If the hum of your career has become so deafening that you struggle
to hear other parts of your life, you’re not alone. Managing many different
roles and identities is challenging for todays’ workers and their organizations.
The greedy nature of our work (asking us to...more
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Shonda Rhimes, with four television shows simultaneously in production, is an
entertainment industry titan. In a recent TED talk, she described her deep
passion for her work: “When I’m hard at work, when I’m deep in it, there is no
other feeling…It is hitting every high note. It is running a marathon. It is
being Beyoncé. And it is all of those things at the same time. I love working… 
A hum begins in my brain, and it grows and it grows and that hum sounds like the
open road, and I could drive it forever.”

Yet, despite Rhimes’ passion and unparalleled success, her deep, single-minded
investment in her work drove her to the point of burnout and exhaustion. She had
stopped enjoying her life. To heal, she refocused on the parts of her self—a
mother, a friend, a sister, and athlete—that had been neglected because of her
tunnel vision. She became more outspoken about being a woman, a mother, and an
African American in the entertainment industry:  “Work’s hum is still a piece of
me, it is just no longer all of me,” she said.

Rhimes’ story of overinvesting in a single facet of herself—her work
identity—and then burning out is unfortunately all too common; and her story of
recovering by reviving other identities is all too rare. If the hum of your
career has become so deafening that you struggle to hear those other parts of
your life, you’re not alone. Crafting and sustaining a multifaceted identity is
challenging for todays’ workers and their organizations. The greedy nature of
our work (asking us to wear more hats, to do more, to be always on), combined
with the demands of our personal lives and social pressure to be and focus on
just one thing, means we need to learn how to manage our portfolio of different
identities and the expectations that come with them.

Through interviews with hundreds of workers—consultants, managers, medical
professionals, architects, entrepreneurs, authors, lawyers, knowledge workers,
fitness professionals, educators, military officers, and journalists—we have
found that the right strategies can help us harness our complex identities to
benefit ourselves, our relationships, and our organizations. Our research
suggests some simple changes to how you think about yourself, how you act out
your identities, and how you make space for others’ identities can help you
successfully manage your multiple identities, and thrive as a complex and whole
person.


CHANGE HOW YOU THINK ABOUT YOURSELF

First, you must take command of your own story. Doing so requires 1) reflecting
on your complexity, 2) moving away from zero-sum thinking about who you are, and
3) creating and leveraging connections between your identities.

Reflect on your complexity. How do you currently think about who you are and the
things you are doing?  Do you feel as though you are a jack-of-all-trades but
master of none? Do others think of you this way? We all have different
identities, but sometimes being at the margins of multiple groups can make us
feel as though we are a perpetual outsider. A nurse-midwife we interviewed told
us, “Sometimes I feel that being both a nurse and a midwife exposes me to the
critiques people have about both professions, and at the same time, being both
means that I am not sheltered by either because I am always an ‘other’ inside
those groups. So I often find myself taking the safe route and sticking to
practices generally accepted by both.”

Left untackled, this fear can limit us: it led the nurse-midwife to temper her
professional actions. Resolving this fear requires acknowledging it and
diagnosing its cause. Do your multiple identities make you feel vulnerable? Do
you worry that one identity may invalidate the other? Do you feel constantly
marginal, belonging nowhere rather than everywhere?

Once you have identified the source of your fear, you can begin to contextualize
it. When and where does it come up? How is triggered? How does your fear relate
to the relationships between the different groups or roles you belong to? For
example, by tracking her own reactions, the nurse-midwife realized that her
insecurities came to the fore most often during her shifts with a doctor who she
perceived as conventional and hierarchical. After further reflection, she
realized that the problem wasn’t the doctor—who had never actually criticized
any of her midwifery-oriented practices—but instead with her fear of being seen
as “other.” By getting it out and understanding it, we can get ahead of the
fear.

Resist either/or thinking about your identities. The default tendency for many
of us is to parse our “selves” into smaller, easy-to-define pieces that compete
for time and attention. We think, “becoming an X takes away from my role as a
Y.” But identities cannot be turned on and off, even though the world sometimes
seems to prefer we stay in one tidy box. As one Iranian-American woman told us:
“I am not 50% Iranian and 50% American, I am 100% of both.” And as biracial
Duchess, actress, and activist Megan Markle once told Elle: “Being ‘ethnically
ambiguous’, as I was pegged in the industry, meant I could audition for
virtually any role… Sadly, it didn’t matter: I wasn’t black enough for the black
roles and I wasn’t white enough for the white ones, leaving me somewhere in the
middle as the ethnic chameleon who couldn’t book a job.”

But Markle overcame this, saying, “While my mixed heritage may have created a
grey area surrounding my self-identification, keeping me with a foot on both
sides of the fence, I have come to embrace that. To say who I am, to share where
I’m from, to voice my pride in being a strong, confident mixed-race woman.”

Don’t pressure yourself into picking just one part of who you are. Having one
identity does not automatically diminish another, and trying to turn identities
on and off can waste time and energy. Embracing this reality can help you
identify connections between your identities that you can then leverage.

Create connections between identities. Don’t think about each of your identities
as being independent pieces of who you are; think about how they’re connected
and how they might affect each other in positive ways. One approach is to use a
“holistic” mindset and seek a unifying theme between your identities. For
example, in one of our studies we talked to people participating in athletic
events that raise money for a charitable cause (e.g., a bike ride for a
children’s hospital in Israel). One of our participants, an observant Jew and an
avid cyclist, told us: “It is the perfect confluence of all my passions—biking,
giving, and Israel.” Other participants described coming to view their multiple
identities as a “package” where one aspect of who they were couldn’t be
“separated” from another.

To create your own connections, ask yourself why your identities are important
to you and how they relate to one another. For example, a participant a
different study explained that all of his various jobs—IT engineer, journalist,
and entertainer—converged around the skill of writing. To find your unifying
theme, take a step back from the day-to-day bustle of your various roles and try
to find the common ground—the shared skill, meaning, or purpose of your
different roles.

Another approach is to consider how your identities complement each other. For
example, one person—a pastor, karate teacher, and yoga instructor—told us about
reconciling her jobs into a fulfilling career. “I think Christianity doesn’t
really tap into the physical part of life. It does deal with the mind aspect and
the spiritual aspect,” she said. “My definition of a yoga teacher is just
someone who helps people to develop a full spectrum practice in their life. For
me, that includes the spiritual/mental/physical, body/mind/soul, the whole
person.” We heard similar stories from professionals in other industries about
how having a variety of distinct roles allowed them to be their fuller selves.

Leverage these connections. Embracing your multiple identities can improve your
ability to take others’ perspectives and engage in creative and innovative
behavior. Can you find ways to repurpose skills learned from one identity to
another? Ask yourself: “Becoming an X allows me to be a better Y because…”

For example, the nurse-midwives we interviewed talked about blending their
midwifery and medicalized nursing backgrounds to find innovative solutions for
their patients. And a Chief of Radiology, charged with integrating radiology
departments between two merging hospitals, found important synergies between his
role identities: “From a managerial standpoint, my role is change management and
navigating the hospitals through complex changes. But my clinical background and
particularly experience in my area of emergency radiology has been invaluable…
The relationships that I developed and working with them in the ER [as a
radiologist] were useful in implementing the changes that we’re making here.”

Connections between work and home can also be influential. We interviewed a
designer who was part Mexican and part white and worked on social impact
projects. She described being raised in a family that was “incredibly diverse in
every single way, socioeconomically, ethnically, educationally” — an experience
that helped her “understand people for who they are and not any sort of label
which might precede them.” She brought this mindset to her work, creating a
unique organizational culture at her firm that de-emphasized the role of the
designer as the sole authority, and instead put decision-making power into the
hands of her clients.


CHANGE HOW YOU RELATE TO OTHERS

While changing how we see ourselves is a necessary first step, in order to
manage how others see and relate to us, we also need to change how we act out
our identities. Sometimes relationships in one part of our lives can exert a
pull that makes us ignore other aspects of who we are, or they can create
challenges that make us feel like its easier to just be unidimensional. For
example, when a working father is asked by his boss to entertain visiting
clients last minute, he may reluctantly agree, feeling as though he has to
supress his parental identity and commitment in order to be a good employee. You
can manage how others see you by 1) finding a balance between your identities,
2) managing your role boundaries, and 3) establishing your authenticity.

Find your balance. You may or may not have chosen the various identities that
you hold, but what you do control is how you live these identities. How you
structure your time and surroundings will impact your ability to establish and
maintain a sense of equilibrium. This balance will look different for everyone.

For some, this might mean devoting yourself completely to one role for a certain
period of time and then later turning to your other roles to recharge. Or it can
mean spending just enough time on one role to feel nourished, while mostly
focusing on other roles. For instance, sometimes it may just take an hour of
focused writing in the early morning for a budding entrepreneur to feel as
though she is moving her side-gig forward, and then she can leave for her day
job energized and inspired.

For others, balance may mean carefully planning their weeks to ensure they have
dedicated time to fulfill each of their roles regularly. A management consultant
told us about learning to treat his family as being as important as a client, in
order to help him ensure he was able to carve out time for them during his
workweek.

Once you establish practices like these, it is critical to communicate these
clearly to others, to shape their expectations of you, to avoid interpersonal
conflicts, and to get their help in maintaining your priorities. You can also
check back in with yourself. An individual with four jobs explained to us that
rather than measure her “balance” at the end of each day or each week, she took
time at the end of each month to assess whether she felt good about how she was
allocating her time and energy, and what changes she needed to make for the next
month.

Manage your boundaries. Another important step is to manage boundaries in ways
that protect each identity while enabling synergy between them. To do this, you
need to be socially savvy and flexible. For example, some management consultants
developed relationships with colleagues with whom they could be honest about
their devotions to both work and family commitments. These colleagues provided
emotional and practical support (e.g., helping them say no to additional work
requests), so that they could better maintain boundaries between work and home.

Some people are increasingly using social media to control the boundaries
between their identities. For example, one multiple jobholder uses some outlets
(Twitter, LinkedIn) for professional endeavors, and others (Facebook) for
personal matters. A journalist we interviewed talked about her complete online
separation between personal and professional selves: “Women I’ve spoken with, we
deal with a lot of creepy people… So much so that I have changed my Facebook
[and made] myself as elusive as possible. You cannot find my name, even though
every journalism conference I go to they say have a public Facebook profile so
you can interact with people, I cannot. I’ve got to protect myself.”

Present yourself authentically, but thoughtfully. We all face social pressure to
“be authentic.” But that does not mean you have to be unfiltered and forthcoming
with everything, to everyone, all the time. You can share different aspects of
who you are depending on your preferences and the circumstances.

In one of our studies, multiple jobholders slowly revealed parts of their selves
when relevant to their client interactions. For instance, a childcare worker who
also ran a nutrition shop only talked about her shop with parents when she felt
they could benefit from some nutritional advice for their children.

Biculturals are often adept at “code-switching,” or shifting which aspect of
themselves come to the fore depending on the culture they are in. And people
code-switch even within professional contexts. One Wall Street professional told
us that she connects different parts of herself with different clients—she could
authentically be her Southern “lite” self when she was meeting her clients down
in Birmingham and authentically be her New York “full-frontal self” when
negotiating in Manhattan.


CREATE SPACE FOR OTHERS’ COMPLEXITY, TOO

Thinking about ourselves and our relationships are crucial first steps to
thriving with complexity, but to truly change we must also acknowledge others’
complexity. To do this we have to 1) rethink our role models and 2) encourage
others to embrace complexity.

Rethinking our role models. Collectively, we need to broaden our narratives
about what constitutes success. Our work is governed in many ways by the role
models we look up to. Often times we portray work heroes as unidimensional,
focusing on just one part of their identities and ignoring how other aspects of
their selves may have influenced their success.

In her television shows, Rhimes has deliberately built complex and multifaceted
characters, with the aim of normalizing all backgrounds and helping our social
consciousness move away from the notion of one “right” way to live.

Similarly, we can all work to destabilize the shared narratives we have about
what “it takes” to get ahead. In her book, Expect to Win, Carla Harris provided
examples of times that mentors in the organization helped her to showcase her
multifaceted self, such as when one sponsor colleague invited her to sing at a
work party. Doing so helped her to connect in meaningful ways with other
colleagues and ultimately made her feel like her authentic self at work.

Leaders and managers have an important role to play here, in thinking carefully
about who is showcased among the team and who is praised. One entrepreneur told
us that when introducing guest speakers at the conferences she hosts, she makes
sure to weave in “interesting facts” about the speaker’s background and other
roles in order to emphasize the speakers’ complexity.

Organizations also share the responsibility of normalizing complexity in the
workplace. They can do this by overtly acknowledging individuals as being more
than one thing, and rewarding different types of performance. For example, one
microfinance organization that is dually devoted to advancing a social mission
and being commercial viable says employees are both “social workers” and
“bankers.” To ensure both roles are pursued jointly, they reward loan officers
for both commercial success and advancing their social mission.

Encourage others to expand themselves. The next step is helping others embrace
multiple identities. Leaders and managers should recognize their power in
crafting norms and policies that allow (or inhibit) workers’ complexity. For
example, emerging data from a study we are conducting with elite army officers
suggests that most consider “broadening experiences,” defined as assignments
that force soldiers to engage in roles outside their current functional
expertise, to be an essential part of leadership training. In fact, some of the
army leaders we spoke with even specify broadening their subordinates’
identities as an explicit goal in their leadership philosophies.

In a different context, individuals working at a design firm were told by their
supervisors not to work overly long hours, and instead go out into the world and
tap into their other identities. This firm recognized that helping workers to
expand their identities enabled them to bring more creative and unique insights
back to their work.

Most importantly, leaders must embrace their own complexity in order to ensure
others in their organizations will feel it is valuable and safe to do so
themselves. Elena Donio, CEO of Axiom, embraces and openly discusses how she
blends her professional and mothering roles in both public and private forums.
Our data suggests such displays of complexity matter. For instance, a journalist
in one of our studies, after being inspired by another journalist who had
revealed his undocumented status, started writing influential articles about
immigration issues.

To be effective in today’s workplace, we need to shift our mindset and actions
from managing oneself to managing one’s portfolio of selves. Doing so may
initially increase the chaos, but once we fully embrace our complexity, we can
feel more fulfilled and create more sustainable and agile organizations and
communities.

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Read more on Decision making and problem solving or related topics Stress
management, Personal productivity and Work-life balance
 * Brianna Barker Caza is an associate professor of management in the Bryan
   School of Business and Economics at the University of North Carolina at
   Greensboro. She received her PhD in organizational psychology from the
   University of Michigan. Her research examines identity processes,
   interpersonal relationships, power dynamics, and resilience at work. Her
   research has been widely published, and in 2019 she was recognized as a
   Thinkers50 Radar thought leader.
 * Lakshmi Ramarajan is the Anna Spangler Nelson and Thomas C. Nelson Associate
   Professor of Organizational Behavior at Harvard Business School, Harvard
   University. She received her PhD from The Wharton School, University of
   Pennsylvania. Her research examines how individuals’ multiple identities
   affect employee engagement, relationships, and performance at work.
 * Erin Reid is a professor of human resources and management at McMaster
   University’s DeGroote School of Business in Canada. She received her PhD in
   organizational behavior and sociology from Harvard University. Her widely
   published research examines careers and inequality in the professions and has
   won several awards.
 * Stephanie Creary is an assistant professor of management and organizational
   behavior scholar at the Wharton School of the University of Pennsylvania. Her
   research examines how people manage multiple identities, boundaries, and
   inclusion in organizations while navigating any tensions associated with
   doing so.

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Consent (24 vendors)


MEASURE ADVERTISING PERFORMANCE

Information regarding which advertising is presented to you and how you interact
with it can be used to determine how well an advert has worked for you or other
users and whether the goals of the advertising were reached. For instance,
whether you saw an ad, whether you clicked on it, whether it led you to buy a
product or visit a website, etc. This is very helpful to understand the
relevance of advertising campaigns.

View details
Consent (77 vendors)Legitimate interest (46 vendors)help_outline


MEASURE CONTENT PERFORMANCE

Information regarding which content is presented to you and how you interact
with it can be used to determine whether the (non-advertising) content e.g.
reached its intended audience and matched your interests. For instance, whether
you read an article, watch a video, listen to a podcast or look at a product
description, how long you spent on this service and the web pages you visit etc.
This is very helpful to understand the relevance of (non-advertising) content
that is shown to you.

View details
Consent (31 vendors)Legitimate interest (14 vendors)help_outline


UNDERSTAND AUDIENCES THROUGH STATISTICS OR COMBINATIONS OF DATA FROM DIFFERENT
SOURCES

Reports can be generated based on the combination of data sets (like user
profiles, statistics, market research, analytics data) regarding your
interactions and those of other users with advertising or (non-advertising)
content to identify common characteristics (for instance, to determine which
target audiences are more receptive to an ad campaign or to certain contents).

View details
Consent (57 vendors)Legitimate interest (21 vendors)help_outline


DEVELOP AND IMPROVE SERVICES

Information about your activity on this service, such as your interaction with
ads or content, can be very helpful to improve products and services and to
build new products and services based on user interactions, the type of
audience, etc. This specific purpose does not include the development or
improvement of user profiles and identifiers.

View details
Consent (65 vendors)Legitimate interest (38 vendors)help_outline


USE LIMITED DATA TO SELECT CONTENT

Content presented to you on this service can be based on limited data, such as
the website or app you are using, your non-precise location, your device type,
or which content you are (or have been) interacting with (for example, to limit
the number of times a video or an article is presented to you).

View details
Consent (10 vendors)Legitimate interest (2 vendors)help_outline


ENSURE SECURITY, PREVENT AND DETECT FRAUD, AND FIX ERRORS

help_outline

Your data can be used to monitor for and prevent unusual and possibly fraudulent
activity (for example, regarding advertising, ad clicks by bots), and ensure
systems and processes work properly and securely. It can also be used to correct
any problems you, the publisher or the advertiser may encounter in the delivery
of content and ads and in your interaction with them.

View details


DELIVER AND PRESENT ADVERTISING AND CONTENT

help_outline

Certain information (like an IP address or device capabilities) is used to
ensure the technical compatibility of the content or advertising, and to
facilitate the transmission of the content or ad to your device.

View details


MATCH AND COMBINE DATA FROM OTHER DATA SOURCES

help_outline

Information about your activity on this service may be matched and combined with
other information relating to you and originating from various sources (for
instance your activity on a separate online service, your use of a loyalty card
in-store, or your answers to a survey), in support of the purposes explained in
this notice.

View details


LINK DIFFERENT DEVICES

help_outline

In support of the purposes explained in this notice, your device might be
considered as likely linked to other devices that belong to you or your
household (for instance because you are logged in to the same service on both
your phone and your computer, or because you may use the same Internet
connection on both devices).

View details


IDENTIFY DEVICES BASED ON INFORMATION TRANSMITTED AUTOMATICALLY

help_outline

Your device might be distinguished from other devices based on information it
automatically sends when accessing the Internet (for instance, the IP address of
your Internet connection or the type of browser you are using) in support of the
purposes exposed in this notice.

View details


USE PRECISE GEOLOCATION DATA

With your acceptance, your precise location (within a radius of less than 500
metres) may be used in support of the purposes explained in this notice.

View details
Consent

You can choose your data preferences. This site or app wants your permission to
do the following:

Site or app


STORE AND/OR ACCESS INFORMATION ON A DEVICE

Cookies, device or similar online identifiers (e.g. login-based identifiers,
randomly assigned identifiers, network based identifiers) together with other
information (e.g. browser type and information, language, screen size, supported
technologies etc.) can be stored or read on your device to recognise it each
time it connects to an app or to a website, for one or several of the purposes
presented here.

View details
Consent


USE LIMITED DATA TO SELECT ADVERTISING

Advertising presented to you on this service can be based on limited data, such
as the website or app you are using, your non-precise location, your device type
or which content you are (or have been) interacting with (for example, to limit
the number of times an ad is presented to you).

View details
Consent


MEASURE CONTENT PERFORMANCE

Information regarding which content is presented to you and how you interact
with it can be used to determine whether the (non-advertising) content e.g.
reached its intended audience and matched your interests. For instance, whether
you read an article, watch a video, listen to a podcast or look at a product
description, how long you spent on this service and the web pages you visit etc.
This is very helpful to understand the relevance of (non-advertising) content
that is shown to you.

View details
Consent

Vendor preferences

Accept all



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CONFIRM OUR VENDORS

Vendors can use your data to provide services. Declining a vendor can stop them
from using the data you shared.

TCF vendors

help_outline


EXPONENTIAL INTERACTIVE, INC D/B/A VDX.TV

Cookie duration: 90 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Users’ profiles, Privacy choices, Probabilistic identifiers, Non-precise
location data, Device identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


ROQ.AD GMBH

Cookie duration: 365 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Authentication-derived identifiers, Privacy choices,
Probabilistic identifiers, Device characteristics, Non-precise location data,
Device identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


INDEX EXCHANGE INC.

Cookie duration: 395 (days).

Data collected and processed: Precise location data, IP addresses, Privacy
choices, Device characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


QUANTCAST

Cookie duration: 396 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Probabilistic identifiers, Device characteristics, Non-precise location
data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


BEESWAXIO CORPORATION

Cookie duration: 395 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Privacy choices, Probabilistic identifiers, Device
characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


SOVRN, INC.

Cookie duration: 365 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Users’ profiles, Privacy choices, Device characteristics, Non-precise location
data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


ADIKTEEV

Doesn't use cookies.

Data collected and processed: IP addresses, Users’ profiles,
Authentication-derived identifiers, Probabilistic identifiers, Device
characteristics, Non-precise location data, Device identifiers

more

Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


RTB HOUSE S.A.

Cookie duration: 365 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Users’ profiles, Privacy choices, Device characteristics, Non-precise location
data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


THE UK TRADE DESK LTD

Cookie duration: 3629 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Probabilistic identifiers, Device characteristics, Non-precise location
data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


ADMETRICS GMBH

Doesn't use cookies.

Data collected and processed: Browsing and interaction data, IP addresses,
Privacy choices, Device characteristics

more




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Consent


NEXXEN INC.

Cookie duration: 180 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Users’ profiles, Privacy choices, Probabilistic identifiers, Device
characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


EPSILON

Cookie duration: 184 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Probabilistic identifiers, Device characteristics, Non-precise location
data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


YAHOO EMEA LIMITED

Cookie duration: 397 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Users’ profiles, Privacy choices, Probabilistic identifiers,
Device characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


ADVENTORI SAS

Cookie duration: 90 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Probabilistic identifiers, Non-precise location data, Device
identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


TRIPLELIFT, INC.

Cookie duration: 90 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Device characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


XANDR, INC.

Cookie duration: 90 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Device characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


NEORY GMBH

Cookie duration: 90 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Probabilistic identifiers, Device characteristics, Non-precise location
data, Device identifiers

more

Cookie duration resets each session.


View details | Privacy policylaunch
Consent


NEXXEN GROUP LLC

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Users’ profiles, Privacy choices,
Probabilistic identifiers, Device characteristics, Non-precise location data,
Device identifiers

more

Cookie duration resets each session.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


NEURAL.ONE

Cookie duration: 365 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Privacy choices, Probabilistic identifiers, Device characteristics, Non-precise
location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


ADITION (VIRTUAL MINDS GMBH)

Cookie duration: 365 (days).

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Users’ profiles, Privacy choices,
Probabilistic identifiers, Device characteristics, Non-precise location data,
Device identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


ACTIVE AGENT (VIRTUAL MINDS GMBH)

Cookie duration: 365 (days).

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Users’ profiles, Privacy choices,
Probabilistic identifiers, Device characteristics, Non-precise location data,
Device identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


TABOOLA EUROPE LIMITED

Cookie duration: 366 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Users’ profiles, Privacy choices, Probabilistic identifiers, Device
characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


EQUATIV

Cookie duration: 396 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Probabilistic identifiers, Device characteristics, Non-precise location
data, Device identifiers

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


ADFORM A/S

Cookie duration: 3650 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Probabilistic identifiers, Device characteristics, Non-precise location
data, Device identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


MAGNITE, INC.

Cookie duration: 365 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Privacy choices, Probabilistic identifiers, Device
characteristics, Non-precise location data, Device identifiers

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


RATEGAIN ADARA INC

Cookie duration: 730 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Device characteristics, Non-precise location data, Device identifiers

more




View details | Storage details | Privacy policylaunch
Consent


SIFT MEDIA, INC

Doesn't use cookies.

Data collected and processed: Precise location data, IP addresses, Device
characteristics, Non-precise location data, Device identifiers

more




View details | Privacy policylaunch
Consent


RAKUTEN MARKETING LLC

Cookie duration: 730 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Probabilistic identifiers, Device characteristics, Non-precise location
data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


LUMEN RESEARCH LIMITED

Doesn't use cookies.

Data collected and processed: Browsing and interaction data, IP addresses,
Device characteristics, Non-precise location data

more




View details | Privacy policylaunch
Legitimate interesthelp_outline


AMAZON AD SERVER

Cookie duration: 396 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Users’ profiles, Authentication-derived identifiers, Privacy choices, Device
characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


OPENX

Cookie duration: 365 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Privacy choices, Device characteristics, Non-precise location data, Device
identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


YIELDLAB (VIRTUAL MINDS GMBH)

Cookie duration: 365 (days).

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Users’ profiles, Privacy choices,
Device characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


ROKU ADVERTISING SERVICES

Cookie duration: 396 (days).

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Users’ profiles,
Authentication-derived identifiers, Privacy choices, Probabilistic identifiers,
Device characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


NANO INTERACTIVE GROUP LTD.

Doesn't use cookies.

Data collected and processed: Browsing and interaction data, Device
characteristics, Non-precise location data

more




View details | Privacy policylaunch
Consent


SIMPLIFI HOLDINGS LLC

Cookie duration: 366 (days).

Data collected and processed: Precise location data, IP addresses, Device
identifiers

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


PUBMATIC, INC

Cookie duration: 365 (days).

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Users’ profiles,
Authentication-derived identifiers, Privacy choices, Probabilistic identifiers,
Device characteristics, Non-precise location data, Device identifiers

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


COMSCORE B.V.

Cookie duration: 720 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Authentication-derived identifiers, Privacy choices, Probabilistic
identifiers, Device characteristics, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


FLASHTALKING

Cookie duration: 730 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Users’ profiles, Authentication-derived identifiers, Privacy choices,
Probabilistic identifiers, Device characteristics, Non-precise location data,
Device identifiers

more




View details | Privacy policylaunch
Consent


PULSEPOINT, INC.

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Device characteristics, Device
identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


SMAATO, INC.

Cookie duration: 21 (days).

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Users’ profiles,
Authentication-derived identifiers, Privacy choices, Device characteristics,
Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


SEMASIO GMBH

Cookie duration: 366 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Privacy choices, Device identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


CRIMTAN HOLDINGS LIMITED

Cookie duration: 365 (days).

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Users’ profiles,
Authentication-derived identifiers, Privacy choices, Probabilistic identifiers,
Device characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session.


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GENIUS SPORTS UK LIMITED

Cookie duration: 365 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Users’ profiles, Authentication-derived identifiers, Privacy choices,
Probabilistic identifiers, Device characteristics, Non-precise location data,
Device identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


CRITEO SA

Cookie duration: 390 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Users’ profiles, Authentication-derived identifiers, Privacy choices,
Probabilistic identifiers, Device characteristics, Non-precise location data,
Device identifiers

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


ADLOOX SA

Doesn't use cookies.

Data collected and processed: Browsing and interaction data, IP addresses,
Probabilistic identifiers, Device characteristics, Non-precise location data,
Device identifiers

more

Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


BLIS GLOBAL LIMITED

Cookie duration: 400 (days).

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Users’ profiles,
Authentication-derived identifiers, Privacy choices, Probabilistic identifiers,
Device characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


LOTAME SOLUTIONS, INC

Cookie duration: 274 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Probabilistic identifiers, Device characteristics, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


LIVERAMP

Cookie duration: 365 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Authentication-derived identifiers, Privacy choices, Device characteristics,
Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


GROUPM UK LIMITED

Cookie duration: 395 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Authentication-derived identifiers, Privacy choices,
Probabilistic identifiers, Device characteristics, Non-precise location data,
Device identifiers

more

Cookie duration resets each session.


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ConsentLegitimate interesthelp_outline


LOOPME LIMITED

Cookie duration: 90 (days).

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Users’ profiles, Privacy choices,
Probabilistic identifiers, Device characteristics, Non-precise location data,
Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


DYNATA LLC

Cookie duration: 365 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Device characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


ASK LOCALA

Doesn't use cookies.

Data collected and processed: Precise location data, IP addresses, Privacy
choices, Device characteristics, Non-precise location data, Device identifiers

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


AZIRA

Doesn't use cookies.

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Users’ profiles, Privacy choices, Device characteristics,
Non-precise location data, Device identifiers

more

Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


DOUBLEVERIFY INC.

Doesn't use cookies.

Data collected and processed: Browsing and interaction data, IP addresses,
Privacy choices, Probabilistic identifiers, Device characteristics, Non-precise
location data

more




View details | Privacy policylaunch
Legitimate interesthelp_outline


BIDSWITCH GMBH

Cookie duration: 365 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Authentication-derived identifiers, Privacy choices,
Probabilistic identifiers, Device characteristics, Non-precise location data,
Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


IPONWEB GMBH

Cookie duration: 365 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Authentication-derived identifiers, Privacy choices, Device
characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


NEXTROLL, INC.

Cookie duration: 183 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Privacy choices, Device characteristics,
Non-precise location data, Device identifiers

more

Cookie duration resets each session.


View details | Privacy policylaunch
Consent


TEADS FRANCE SAS

Cookie duration: 365 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Users’ profiles, Privacy choices, Probabilistic identifiers, Device
characteristics, Non-precise location data, Device identifiers

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


STRÖER SSP GMBH (SSP)

Cookie duration: 365 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Users’ profiles, Privacy choices, Probabilistic identifiers, Device
characteristics, Non-precise location data, Device identifiers

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


OS DATA SOLUTIONS GMBH &AMP; CO. KG

Cookie duration: 90 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Privacy choices, Probabilistic identifiers,
Device characteristics, Non-precise location data, Device identifiers

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
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PERMODO GMBH

Doesn't use cookies.

Data collected and processed: Browsing and interaction data, IP addresses,
Users’ profiles, Privacy choices, Device characteristics, Non-precise location
data, Device identifiers

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


PLATFORM161 B.V.

Cookie duration: 396 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Users’ profiles, Privacy choices, Probabilistic identifiers,
Device characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


ADACADO TECHNOLOGIES INC. (DBA ADACADO)

Cookie duration: 365 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Privacy choices, Non-precise location data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


BASIS GLOBAL TECHNOLOGIES, INC.

Cookie duration: 365 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Device characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session.


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SMADEX, S.L.U.

Cookie duration: 365 (days).

Data collected and processed: User-provided data, IP addresses, Users’ profiles,
Privacy choices, Probabilistic identifiers, Device characteristics, Non-precise
location data, Device identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


BOMBORA INC.

Cookie duration: 365 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Users’ profiles, Authentication-derived identifiers, Device characteristics,
Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
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EASYMEDIA GMBH

Cookie duration: 365 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Users’ profiles, Privacy choices, Probabilistic identifiers,
Device characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


REMERGE GMBH

Doesn't use cookies.

Data collected and processed: Browsing and interaction data, IP addresses,
Device characteristics, Non-precise location data, Device identifiers

more

Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


ADVANCED STORE GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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MAGNITE CTV, INC.

Cookie duration: 366 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Privacy choices, Probabilistic identifiers, Device
characteristics, Non-precise location data, Device identifiers

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DELTA PROJECTS AB

Cookie duration: 365 (days).

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Users’ profiles,
Authentication-derived identifiers, Privacy choices, Probabilistic identifiers,
Device characteristics, Non-precise location data, Device identifiers

more




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USEMAX ADVERTISEMENT (EMEGO GMBH)

Cookie duration: 365 (days).

Data collected and processed: Users’ profiles

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Cookie duration resets each session.


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EMETRIQ GMBH

Cookie duration: 365 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Probabilistic identifiers, Device characteristics, Non-precise location
data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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PUBLICIS MEDIA GMBH

Cookie duration: 1825 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Probabilistic identifiers, Device characteristics, Non-precise location
data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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M.D. PRIMIS TECHNOLOGIES LTD.

Cookie duration: 25 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Privacy choices, Probabilistic identifiers, Device
characteristics, Non-precise location data, Device identifiers

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ONETAG LIMITED

Cookie duration: 396 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Privacy choices, Device characteristics, Non-precise location data, Device
identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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CLOUD TECHNOLOGIES S.A.

Cookie duration: 365 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Users’ profiles, Authentication-derived identifiers, Privacy choices, Device
characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session.


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SMARTOLOGY LIMITED

Doesn't use cookies.

Data collected and processed: IP addresses

more

Uses other forms of storage.


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IMPROVE DIGITAL

Cookie duration: 90 (days).

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Users’ profiles,
Authentication-derived identifiers, Privacy choices, Probabilistic identifiers,
Device characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session.


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ADOBE ADVERTISING CLOUD

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Authentication-derived identifiers,
Privacy choices, Device identifiers

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BANNERFLOW AB

Cookie duration: 366 (days).

Data collected and processed: IP addresses, Privacy choices, Device
characteristics, Non-precise location data

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TABMO SAS

Doesn't use cookies.

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Users’ profiles, Privacy choices,
Probabilistic identifiers, Device characteristics, Non-precise location data,
Device identifiers

more

Uses other forms of storage.


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INTEGRAL AD SCIENCE (INCORPORATING ADMANTX)

Doesn't use cookies.

Data collected and processed: Browsing and interaction data, IP addresses,
Privacy choices, Device characteristics, Non-precise location data

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WIZALY

Cookie duration: 365 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Authentication-derived identifiers, Privacy choices, Device characteristics,
Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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WEBORAMA

Cookie duration: 393 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Probabilistic identifiers, Device characteristics, Non-precise location
data, Device identifiers

more

Uses other forms of storage.


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JIVOX CORPORATION

Cookie duration: 30 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Users’ profiles, Privacy choices, Non-precise location data,
Device identifiers

more

Cookie duration resets each session.


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SAGE&#43;ARCHER BV

Doesn't use cookies.

Data collected and processed: Non-precise location data

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ON DEVICE RESEARCH LIMITED

Cookie duration: 30 (days).

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Device characteristics, Non-precise
location data, Device identifiers

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ROCKABOX MEDIA LTD

Doesn't use cookies.

Data collected and processed: Browsing and interaction data, IP addresses,
Device characteristics, Non-precise location data

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EXACTAG GMBH

Cookie duration: 180 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Authentication-derived identifiers, Privacy choices, Device characteristics,
Device identifiers

more

Cookie duration resets each session.


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CELTRA INC.

Doesn't use cookies.

Data collected and processed: Precise location data, IP addresses, Device
characteristics, Device identifiers

more

Uses other forms of storage.


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MAINADV SRL

Cookie duration: 30 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Privacy choices, Device characteristics, Non-precise location
data, Device identifiers

more

Uses other forms of storage.


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GEMIUS SA

Cookie duration: 1825 (days).

Data collected and processed: Browsing and interaction data, Users’ profiles,
Privacy choices, Device characteristics, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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THE KANTAR GROUP LIMITED

Cookie duration: 914 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Privacy choices, Device characteristics, Non-precise location data, Device
identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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NIELSEN MEDIA RESEARCH LTD.

Cookie duration: 120 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Privacy choices, Device characteristics, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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SOLOCAL SA

Cookie duration: 396 (days).

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Users’ profiles, Privacy choices,
Device characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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PIXALATE, INC.

Doesn't use cookies.

Data collected and processed: Browsing and interaction data, IP addresses,
Device characteristics, Non-precise location data, Device identifiers

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ORACLE ADVERTISING

Cookie duration: 180 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Device characteristics, Non-precise location data, Device identifiers

more

Uses other forms of storage.


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NUMBERLY

Cookie duration: 180 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Device characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session.


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AUDIENCEPROJECT A/S

Cookie duration: 365 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Probabilistic identifiers, Device characteristics, Non-precise location
data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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DEMANDBASE, INC.

Cookie duration: 730 (days).

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Users’ profiles, Privacy choices,
Probabilistic identifiers, Device characteristics, Non-precise location data,
Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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EFFILIATION / EFFINITY

Cookie duration: 30 (days).

Data collected and processed: Device characteristics

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Cookie duration resets each session.


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ARRIVALIST CO.

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Non-precise location data

more

Cookie duration resets each session.


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SEENTHIS AB

Doesn't use cookies.

Data collected and processed: IP addresses, Device characteristics

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COMMANDERS ACT

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Device identifiers

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TRAVEL AUDIENCE GMBH

Cookie duration: 397 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Users’ profiles, Authentication-derived identifiers,
Probabilistic identifiers, Device characteristics, Non-precise location data,
Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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HUMAN

Doesn't use cookies.

Data collected and processed: IP addresses, Probabilistic identifiers, Device
characteristics, Non-precise location data, Device identifiers

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ADLUDIO LTD.

Doesn't use cookies.

Data collected and processed: Device characteristics

more




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BLENDEE SRL

Cookie duration: 366 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Device characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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INNOVID LLC

Cookie duration: 90 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Privacy choices, Device characteristics, Non-precise location data, Device
identifiers

more

Cookie duration resets each session.


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PAPIRFLY AS

Doesn't use cookies.

Data collected and processed: Device characteristics

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NEUSTAR, INC., A TRANSUNION COMPANY

Cookie duration: 365 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Probabilistic identifiers, Device characteristics, Non-precise location
data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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VERVE GROUP EUROPE GMBH

Doesn't use cookies.

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Users’ profiles,
Authentication-derived identifiers, Privacy choices, Device characteristics,
Non-precise location data, Device identifiers

more

Uses other forms of storage.


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OTTO (GMBH &AMP; CO KG)

Cookie duration: 365 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Privacy choices, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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ADOBE AUDIENCE MANAGER, ADOBE EXPERIENCE PLATFORM

Cookie duration: 180 (days).

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Users’ profiles,
Authentication-derived identifiers, Privacy choices, Probabilistic identifiers,
Device characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session.


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LOCALSENSOR B.V.

Doesn't use cookies.

Data collected and processed: Precise location data, IP addresses, Privacy
choices, Device characteristics, Non-precise location data, Device identifiers

more

Uses other forms of storage.


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ONLINE SOLUTION

Cookie duration: 365 (days).

Data collected and processed: Precise location data, User-provided data,
Browsing and interaction data, IP addresses, Users’ profiles, Privacy choices,
Probabilistic identifiers, Device characteristics, Non-precise location data,
Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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RELAY42 NETHERLANDS B.V.

Cookie duration: 730 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Privacy choices, Probabilistic identifiers,
Device characteristics, Device identifiers

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GP ONE GMBH

Cookie duration: Uses session cookies.

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Privacy choices, Device characteristics, Non-precise location data

more

Uses other forms of storage.


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THE MEDIAGRID INC.

Cookie duration: 365 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Privacy choices, Probabilistic identifiers, Device
characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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MINDTAKE RESEARCH GMBH

Cookie duration: 180 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Users’ profiles, Probabilistic identifiers, Device characteristics, Device
identifiers

more

Uses other forms of storage.


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CINT AB

Cookie duration: 730 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Privacy choices, Device characteristics, Device identifiers

more

Uses other forms of storage.


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GOOGLE ADVERTISING PRODUCTS

Cookie duration: 396 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Device characteristics, Non-precise location data, Device identifiers

more

Uses other forms of storage.


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GFK GMBH

Cookie duration: 730 (days).

Data collected and processed: User-provided data, Browsing and interaction data,
IP addresses, Users’ profiles, Authentication-derived identifiers, Privacy
choices, Device characteristics, Non-precise location data, Device identifiers

more

Uses other forms of storage.


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REVJET

Cookie duration: 730 (days).

Data collected and processed: IP addresses, Users’ profiles, Privacy choices,
Non-precise location data, Device identifiers

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Cookie duration resets each session.


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PROTECTED MEDIA LTD

Doesn't use cookies.

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Probabilistic identifiers, Device characteristics, Device identifiers

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CLINCH LABS LTD

Cookie duration: 730 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Users’ profiles, Privacy choices, Probabilistic identifiers, Device
characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session.


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ORACLE DATA CLOUD - MOAT

Doesn't use cookies.

Data collected and processed: IP addresses, Non-precise location data

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HEARTS AND SCIENCE MÜNCHEN GMBH

Cookie duration: 60 (days).

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Cookie duration resets each session.


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AMAZON ADVERTISING

Cookie duration: 396 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Users’ profiles, Authentication-derived identifiers, Privacy choices, Device
characteristics, Non-precise location data, Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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MOLOCO, INC.

Cookie duration: 730 (days).

Data collected and processed: IP addresses, Device characteristics, Non-precise
location data, Device identifiers

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Cookie duration resets each session. Uses other forms of storage.


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ADTRIBA GMBH

Cookie duration: 730 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
Authentication-derived identifiers, Privacy choices, Device characteristics,
Non-precise location data, Device identifiers

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Cookie duration resets each session.


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OBJECTIVE PARTNERS BV

Cookie duration: 90 (days).

Data collected and processed: Device identifiers

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ENSIGHTEN

Cookie duration: 1825 (days).

Data collected and processed: Browsing and interaction data, IP addresses,
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Cookie duration resets each session.


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EBAY INC

Cookie duration: 90 (days).

Data collected and processed: IP addresses, Privacy choices, Device
characteristics

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HURRA COMMUNICATIONS GMBH

Cookie duration: 366 (days).

Data collected and processed: Precise location data, Browsing and interaction
data, IP addresses, Authentication-derived identifiers, Probabilistic
identifiers, Device characteristics, Non-precise location data, Device
identifiers

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Cookie duration resets each session.


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