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 * Operations Hub
 * Data Quality Software


DATA QUALITY SOFTWARE

Keep your data clean, clear, and under control with data quality software that
does the heavy lifting for you.

Get a demo Start 14-day free trial

 * Easily set up, understand, and evolve your data model without using code

 * Use automation to enforce consistency and keep bad data out of your CRM

 * Keep tabs on your data health and fix errors before they snowball


 1. IMPROVE YOUR DATA'S ACCURACY AND YOUR TEAM'S EFFICIENCY.
    
    Businesses rely on data to fuel growth and create compelling customer
    experiences. But most struggle to keep their databases consistent, clean,
    and up to date.
    
    HubSpot's data quality software makes it easy to keep your customer data
    clean, clear, and under control — so you can be confident in your setup,
    retain trust in your data, and make data-driven decisions as you scale.
    
    




 1. EASILY SET UP YOUR OWN DATA MODEL.
    
    Data quality starts with a good data structure. The data model feature makes
    it easy to visualize how your data is organized in HubSpot so you can have
    confidence in your CRM from day one. Get a complete visual representation of
    HubSpot standard objects, properties, and associations — all consolidated
    into a single view.
    
    Click to enlarge


 2. ENSURE ONLY CLEAN DATA ENTERS YOUR DATABASE.
    
    Stop data headaches before they begin. With HubSpot's data quality features,
    easily catch errors in CSV imports, enforce consistency when reps enter
    data, protect your CRM from spam submissions, and fix any formatting issues
    that fall through the cracks.
    
    Click to enlarge


 3. MONITOR THE HEALTH OF YOUR DATA.
    
    You can't fix what you can't find. With the data quality command center, get
    insights on the health of all your data, identify stale properties, find
    integration bottlenecks, and more — all in one place.
    
    Click to enlarge

Have questions? Give us a call and we'll walk you through it.

+1 857-829-5060


> Data clean-up is so much easier in HubSpot. It’s easy to standardize contact
> information [and] it saves us time so we can focus on deals, nurture clients,
> and push the business forward.

CHRISTINA KAY

Managing Director

VP of Marketing and RevOps


Read the case study Read the case study



RELATED RESOURCES

If you’re interested in data quality software, these related resources may help.

 * Data Sync [VIDEO]
   
   HubSpot Academy’s Kyle Jepson explains how the data sync feature works.
   
   Watch Academy video

 * Operations Hub [VIDEO]
   
   Learn how Operations Hub can help you create a friction-free business (and
   customer) experience.
   
   Watch the video

 * Data Quality Automation [VIDEO]
   
   Learn how to connect and automate every business process for greater
   efficiency and a bigger impact.
   
   Watch Academy video


FREQUENTLY ASKED QUESTIONS


 * WHAT IS DATA QUALITY SOFTWARE?
   
   With data inputs and updates coming from many sources in a CRM, it can be
   tough to monitor and fix potential issues with records, properties, and
   integrations.
   
   Data quality tools automatically clean and organize your database, so you can
   spend less time reacting to problems as they appear and more time using your
   data to make smart business decisions. HubSpot provides data quality tools
   that help you set up your data model quickly and correctly, keep bad data out
   of your database, and monitor your data health.


 * WHICH DATA QUALITY FEATURES ARE INCLUDED IN PAID EDITIONS OF OPERATIONS HUB?
   
   HubSpot offers the following data quality features in paid editions of
   Operations Hub:
   
    * Data quality command center: Monitor and clean potential issues with your
      properties, records, and data health in one centralized location.
    * Format data actions: Cut down on manual data entry and human error with
      format data actions that automatically enhance your data.
    * Duplicate manager (bulk): Use AI to find and fix duplicate contact and
      company data — all from the data quality command center.


 * WHAT MAKES HUBSPOT DATA QUALITY TOOLS DIFFERENT?
   
   Legacy CRMs see data quality as an afterthought. Instead of cleanliness, they
   often deliver complexity, making it harder for admins and operations teams to
   maintain data fidelity. HubSpot’s data quality tools prioritize ease of use
   and simplicity, so that admins can quickly take charge of their data health
   without a steep learning curve.


 * WHICH DATA QUALITY FEATURES ARE INCLUDED IN THE FREE EDITION OF OPERATIONS
   HUB?
   
   HubSpot offers the following data quality features for free:
   
    * Data model overview: Get a visual representation of your data model so you
      can understand how your data is stored in HubSpot and how it all connects.
    * Property validations: Control how reps enter data into your CRM for fewer
      inconsistencies that may lead to friction.
    * Import error handling: Discover errors during the import process and fix
      them on the fly.





POPULAR FEATURES

Data quality software is available in Operations Hub. Explore additional
Operations Hub features below.

 * Dashboard & Reporting Software
   
   Create up to 300 custom dashboards for your team based on any metric in
   HubSpot's marketing, sales, or customer service software.

 * Free Business Card Scanner App
   
   Transform your business cards into CRM contacts in seconds.

 * Mobile CRM App
   
   Manage your sales process, outreach, and team collaboration on your phone.

 * ABM Software
   
   Unite your marketing and sales teams with collaborative, intuitive ABM tools
   that create seamless buying experiences for your highest-value accounts.

 * Custom Objects
   
   Get complete flexibility and control to match your CRM data to your business.

 * HubSpot Salesforce Integration
   
   Sync HubSpot with Salesforce for a fast, reliable, powerful integration
   between databases. No technical setup required.

 * User Permissions
   
   Keep your team organized and efficient by ensuring every user has access to
   the right assets.

 * Video Hosting, Creation & Management Tool
   
   Harness the power of video across your marketing, sales, and service teams to
   provide actionable, personalized content to your leads and customers.

 * HubSpot Wordpress Plugin
   
   Forms, live chat, CRM , email marketing, and analytics built natively into
   WordPress.

 * Brand Domains
   
   Extend your inbound strategy to an additional brand's website.

 * Predictive Lead Scoring Software
   
   Automate lead qualification and prioritize follow-up by scoring your contacts
   across thousands of datapoints.

 * Single Sign-on in HubSpot
   
   Enable your users to log in quickly, conveniently, and securely using SSO.


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