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Text Content

 * Manifesto
 * Associates
 * Sign
 * FAQ
 * Team
 * News
 * Press
 * Links
   
   

Donate


HELP PROTECT OUR ART AND DATA FROM AI COMPANIES

We are the European Guild for Artificial Intelligence Regulation. Join us.
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info@egair.eu
1/1



A PROPOSAL TO REGULATE AI IN EU


OUR MANIFESTO FOR AI COMPANIES REGULATION IN EUROPE











We are a group of artists, creatives, publishers and associations from all over
Europe united in bringing to the public attention how our data and intellectual
properties are being exploited without our consent, on a scale never seen
before. Such an unprecedented situation has led us to join our forces to reach
out to the European Institutions and have our voices heard.  If you believe that
your data and creative work should not be exploited with impunity for profit by
a handful of corporations, join us in supporting this battle. 









Summer 2022 has seen the rise of a new, incredible technology: AI text-to-image
(TTI) or image-to-image. Every time a groundbreaking technology comes to life,
our society has to oversee its deployment in order to avoid any harm or
infringing of human rights. This hasn’t happened with AI technology yet. These
forms of artificial intelligence can generate images or other contents from
textual prompts or other media given by the user. To do so, an AI needs to be
trained on a dataset of media. 

The quality of a generative AI is defined by the quality of its dataset – for
example, in regard to images, the more pictures and illustrations an AI learns
on, the more styles the AI is able to replicate and the more things it can do.
Therefore, the products sold by AI companies are the result of operations on
datasets, which contain all sorts of data, including millions of copyrighted
images, private pictures and other sensitive material. These files were
collected by indiscriminately scraping the internet without the consent of the
owners and people portrayed in them and are currently being used by AI companies
for profit. Furthermore, some of these companies are using the names of some of
the artists whose work they have scraped to advertise their AIs and the styles
they can replicate. This exploitation of our work and data not only does not
meet the minimum requirements imposed by basic human rights that are
foundational to our society: it is also severely damaging the art market,
potentially scarring it forever. We see this as only the beginning of a crisis
that will afflict all sorts of jobs and occupations, whether they are creative
jobs or not. The art market is the first one to be affected only because of its
structural vulnerabilities, which make it an easy prey. It is time to change
this. 



These are the key points we want to enforce:



1) Any data related to people or works, in any form, be it digital data – such
as text files, audios, videos or images – or captured from reality by camera,
microphones or any other mean of registration, shall not be used to train AI
model without the explicit and informed consent of its owner. We ask for an
extension to the AIs of the principles protecting personal data previously
introduced by the GDPR and the introduction of a new form of protection
specifically for this kind of exploitation: the “training right”.

2) Using the names of people, stage names or titles of works not covered by a
license to exploit for AI training shall be prohibited for those software that
allows the use of textual or vocal prompt to generate images, videos, texts or
audio. 

3) Using videos, images, audios and texts not covered by a license to exploit
for AI training shall be prohibited for those software that allow the upload of
media contents to generate an image, a video, a text or an audio.

4) A “human and machine readable” indexing and certification system shall be
established, reporting all AIs’ activities and the full content of their
datasets of images, texts, videos and sounds, be them fully or partially
reproduced. Captions such as “entirely made by AI”, “made using AI-generated
material” should become the standard.

5) The distinction between “copyrighted material” and “public domain" is no
longer adequate to identify what can and cannot be used for the datasets.
Learning datasets contain personal sensitive data, protected by the privacy
laws, but not by copyright. We can find examples of material released when it
would not have been possible to foresee its use in a dataset to train an AI
model. Any data used in training a model shall be curated and authorized by its
legitimate owner and willingly inserted in the dataset by its author with full
knowledge of it. AI companies shall produce internally original materials for
the training or license external material following terms and contracts
previously established with the authors or rightful holders of said material.




Here you can find the manifesto translated to different languages:

French version

Italian version


Romanian version








CURRENTLY 5500 PEOPLE SIGNED THE MANIFESTO.




(updated 2023/06/03) 



BECOME A SUPPORTER OF OUR PROPOSAL

Sign the manifesto
 * Help us getting our voice heard.
 * Become part of the European alliance against exploitation of our art and
   data.

sign now on change.org
Supporters


AMBASSADORS AND ASSOCIATIONS

EGAIR members


PEOPLE, ASSOCIATIONS AND COMPANIES SIGNING THE MANIFESTO

These are some of the more prominent supporters of our cause. You can find the
full list by clicking here.

 * 1
 * 2
 * 3

 * Alberto Pagliaro
 * Aleksi Briclot
 * Alice Picard
 * Andrea Babich
 * Bengal San
 * Calum Alexander Watt
 * Chris Caldow
 * Claire Wendling
 * Claudia Palescandolo
 * Darko Markovic DarMar
 * Darrell Warner
 * David Chauvel
 * Davide De Cubellis
 * Elder0010
 * Elena Casagrande
 * Elisa Talentino
 * Emanuele Rosso
 * Eva Kuntz
 * Eva Toorenent
 * Fabien Vehlmann
 * Frédéric Maupomé
 * François Baranger
 * Francesco Archidiacono
 * Giacomo Bevilacqua
 * Giancarlo Olivares
 * Giorgio Trinchero
 * Greg Rutkowski
 * Ilaria Catalani
 * Iris Compiet
 * Iris Luckhaus
 * Jean David Morvan
 * Jean-Baptiste Monge
 * Jeffrey Read
 * Jon McCoy
 * Julien Loïs
 * Karla Ortiz
 * Kenobit
 * Kieran Belshaw
 * LRNZ
 * Luca Claretti
 * Lucamaleonte
 * Maicol & Mirco
 * Manon Kewa
 * Marianne Alexandre
 * Mark Button
 * Matteo De Longis
 * Matteo Stefanelli
 * Mauro Uzzeo
 * Max Berman
 * Michele La Corte
 * Mihaela Voicu
 * Milo Manara
 * Mr 23
 * Rachel Meinerding
 * Ratigher
 * Riccardo Falcinelli
 * Rita Petruccioli
 * Rob Bliss
 * Robert Rowley
 * Roberto Recchioni
 * Ruxandra Tudorică
 * Samuel Daveti
 * Santiago Caruso
 * Sara Pichelli
 * Sebastian Vastra
 * Sio
 * Spiridon Giannakis
 * Stéphane Perger
 * Stephane Louis
 * Tanino Liberatore
 * Thom Botwood
 * Thomas Campi
 * Tim Napper
 * Valentine Pasche
 * Walter Baiamonte
 * Yoann Lossel
 * Zerocalcare

And more...


TO ADDRESS EUROPEAN UNION SPECIFIC ISSUES


WHY EGAIR?

Concept Art Association of America launched its own battle to address the
problems raised with the introduction of AI image generation services. They are
doing great, but they are acting in the best way possible according to the US
law which is very different from the european ones. That's why EGAIR was born,
to follow a EU specific path of regulation proposal.

We believe in the importance of fighting for AI companies regulations
simultaneously and together.

Our fundraising campaign


DONATE AND HELP EGAIR FULFILL ITS GOALS


YOU CAN HELP EGAIR


EGAIR IS A NON PROFIT GUILD. DONATE TO HELP US ACHIEVE ALL OF OUR GOALS

By funding this campaign, you’ll help us bear the legal fees necessary to
enforce a EU-level regulation of how data are collected for AI training. We
expect the work to go on for at least 2 years, with a monthly expense of 3.000€.
The expenses you are financing are the following: - Working with the
institutions to change the AI ACT. This is by far the most expensive objective,
as it involves of specialists in copyright law and data processing and an
extensive communication effort with the European institutions in Bruxelles. -
Communication activities gathered towards all the professionals in the creative
field. In order to maintain the campaign’s momentum, we will need an ongoing
communication strategy towards investors and members of the global creative
community. - Media relations activities. - Social media strategies and content
creation to raise awareness in the institutions and in the Government.

FUNDS RAISED

€
Donate


EGAIR LOBBYING EXPERTS


EGAIR WORKS WITH COPYRIGHT AND INTERNATIONAL HUMAN RIGHTS EXPERTS

We have asked the help of VERA Studio, a company founded by Francesco Schlitzer.
Francesco and his colleagues have a unique and invaluable experience in the
copyright and intellectual property rights fields.

In 2012 thanks to VERA Italy became the first EU country to liberalize video and
music artists' proprietary rights, which used to be badly managed and not
distributed to those artists by an inefficient monopoly, which got liquidated at
a later time. In 2021 VERA successfully fought to change the text of the
European directive on copyright to protect the economic rights of those artists
whose work is exploited by streaming platforms. Another reason behind our choice
is that VERA Studio doesn't have as clients any company involved in the art,
movie or entertainment fields, working exclusively in defense of artists' and
creatives' rights. During the last three months, VERA has offered us its
counseling in setting up the early stages of our campaign and the activities
with the European institutions for free.

If you want to know more:

http://www.verastudio.it/
https://www.vanityfair.it/mybusiness/news/15/3/4/imbizzarriti-contrasto-books-diritti-attori


LATEST NEWS


“

EGAIR IS ONLINE

Welcome to the official website of the European Guild for Artificial
Intelligence Regulation. EGAIR represents a group of professionals from the
creative field, associations and companies pushing for a European regulation of
AI companies.  In...
Read More
“

WE NEED YOUR HELP

We are looking for motivated professionals to join our team. To be as effective
as possible, EGAIR needs at least one spokesperson from each country of the EU.
Spokespeople are put in touch with politicians, act as EGAIR’s representatives
for...
Read More
“

EGAIR IS ONLINE

Welcome to the official website of the European Guild for Artificial
Intelligence Regulation. EGAIR represents a group of professionals from the
creative field, associations and companies pushing for a European regulation of
AI companies.  In...
Read More
“

WE NEED YOUR HELP

We are looking for motivated professionals to join our team. To be as effective
as possible, EGAIR needs at least one spokesperson from each country of the EU.
Spokespeople are put in touch with politicians, act as EGAIR’s representatives
for...
Read More
“

EGAIR IS ONLINE

Welcome to the official website of the European Guild for Artificial
Intelligence Regulation. EGAIR represents a group of professionals from the
creative field, associations and companies pushing for a European regulation of
AI companies.  In...
Read More


FAQ

DOES EGAIR KEEP ANYTHING FROM THE MONEY I'M DONATING?

Absolutely not. EGAIR and all its members work only for political activism,
spending their own time, money and professionalism exclusively for the cause,
just like you who are funding it.

ARE YOU REALLY GOING TO BE ABLE TO CARRY ON SUCH A DIFFICULT AND HARSH BATTLE
USING ONLY THOSE FUNDS YOU ARE ASKING FOR?

No. We want to involve all those companies that work in the creative field, such
as publishing and production houses, animation studios, fashion houses, design
labels, creative studios and those companies that manufacture all the materials
needed for creativity, be them traditional art or digital art material. We hope
that each and every one of these entities will also help us on the operative
side, offering logistical, strategical and economical support.

I HAVE NO IDEA OF WHAT YOU ARE TALKING ABOUT. SHOULD I REALLY BE WORRIED? CAN
YOU GIVE ME SOME MORE INFORMATION?

Sure! Feel free to go to our useful links section of our website.

ARE YOU LUDDITES? ARE YOU AGAINST PROGRESS?

Absolutely, categorically no. Here’s an example: in the printing field
technology has made incredible steps forward, yet there are things that can’t be
printed freely (such as money, otherwise we wouldn’t have needed this campaign!)
or that can’t be mechanically reproduced for profit without publishing and
editorial rights (movies, books, comics, etc.). This happens not because of
limits in the technology, but because of ethical and normative rules. Likewise,
we don’t want to limit the technology and we hope it can reach even more amazing
and incredible feats. We just believe that technology has to be used with more
respect for the community, and not just to speed up the run towards a
technological monopoly and a market ruled by few private entities. We hope for a
world in which using AIs for visual projects can be done without having to
ethically compromise ourselves.

I'M NOT A EU CITIZEN, BUT I WANT TO HELP. ANY SUGGESTION?

We will accept any kind of help and donation, but check out the Concept Art
Association's gofundme as well. They are working to enforce AI companies
regulations in the US.
Get in touch with us


DO YOU HAVE ANY QUESTION?

Do you want to join EGAIR as a team member? Do you have a problem and you can't
find a team member from your country? Fill this form.

Here you can find EGAIR members actively working on AI regulation.
You can reach out to the representative from your country by clicking on their
name.


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