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1. Home
2. ACBM Privacy Notice

ACBM Privacy Notice

Last Updated: [1-20-2020]

This Privacy Notice (“Privacy Notice”) describes and governs the information
collection, use, and sharing practices of ACBM, LLC, located at 201 N Main
Street, Fort Atkinson, WI 53538 (“ACBM,” “we,” “us,” and “our”), with respect to
your use of the ACBM website at www.acbusinessmedia.com and the websites of our
brands (collectively, the “Sites”) and the services we provide (collectively,
the Sites and these services are the “Services”). For individuals in the
European Economic Area (“EEA”), ACBM is the “controller” of your personal data.

Before you use or submit any information through or in connection with the
Services, please carefully review this Privacy Notice. By using any part of the
Services, you understand that your information will be collected, used, and
disclosed as outlined in this Privacy Notice. IF YOU DO NOT AGREE TO THIS
PRIVACY NOTICE, PLEASE DO NOT USE THE SERVICES.

1. Information We Collect
2. How We Use Your Information
3. When We Disclose Your Information
4. Legal Basis for Processing Personal Data
5. Online Analytics
6. Online Advertising
7. Notice Concerning Do-Not-Track Signals
8. Your Choices and Rights
9. International Transfers
10. Security
11. Data Retention
12. Third-Party Links and Services
13. Important Notice for California Consumers
14. Changes to this Privacy Notice
15. Questions About this Privacy Notice

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1. INFORMATION WE COLLECT

We collect information in multiple ways, including when you provide
information directly to us; when we passively collect information from you,
such as from your browser or device; and from third parties. We may combine
all of the information we collect about you from these various sources.

i. Information You Provide Directly to Us

We will collect any information that you provide to us. For example,
if you contact us through our Sites, create an account with us,
register for a magazine subscription, or register for an event or
webinar, we will collect certain information, such as your name, email
address, phone number, mailing address, and information about your
company. If you contact us through our Sites, we will collect your
name, email address, and the subject and contents of any message you
send.

In addition to the above, if you submit content (such as comments) to
our Sites, we will collect such content and the name under which you
would like to post such content. Please note that any content
(including the name under which you post it) that you post to our
Sites may be publicly available and we cannot prevent third parties
from using your content in ways not covered by this Privacy Notice. We
encourage you to be mindful of the information that you make available
through our Sites.

You do not have a statutory or contractual obligation to provide us
with your information; however, certain information may be required in
order to use the Services.

ii. Information that Is Automatically Collected

Device/Usage Information
We may automatically collect certain information about the computer or
devices (including mobile devices or tablets) you use to access the
Services. As described further below, we may collect and analyze
information such as (a) IP addresses, location information, unique
device identifiers, IMEI and TCP/IP address, and other information
about your computer or device(s), browser types, browser language,
operating system, mobile device carrier information, the state or
country from which you accessed the Services; and (b) information
related to the ways in which you interact with the Services, such as:
referring and exit web pages and URLs, platform type, the number of
clicks, domain names, landing pages, pages and content viewed and the
order of those pages, statistical information about the use of the
Services, the amount of time spent on particular pages, the date and
time you used the Services, the frequency of your use of the Services,
error logs, and other similar information. As described further below,
we may use third-party analytics providers and technologies, including
cookies and similar tools, to assist in collecting this information.

Cookies and Other Tracking Technologies
We also collect data about your use of the Services through the use of
Internet server logs and online tracking technologies, like cookies
and/or tracking pixels. A web server log is a file where website
activity is stored. A cookie is a small text file that is placed on
your computer when you visit a website, that enables us to: (a)
recognize your computer; (b) store your preferences and settings; (c)
understand the web pages of the Services you have visited; (d),
enhance your user experience by delivering content and advertisements
specific to your inferred interests; (e) perform searches and
analytics; and (f) assist with security administrative functions.
Tracking pixels (sometimes referred to as web beacons or clear GIFs)
are tiny electronic tags with a unique identifier embedded in
websites, online ads and/or email, and that are designed to provide
usage information like ad impressions or clicks, measure popularity of
the Services and associated advertising, and to access user cookies.
We also may include Web beacons in email messages, newsletters and
other electronic communications to determine whether the message has
been opened and for other analytics, personalization and advertising.
As we adopt additional technologies, we may also gather additional
information through other methods.
Please note that you can change your settings to notify you when a
cookie is being set or updated, or to block cookies altogether. Please
consult the "Help" section of your browser for more information (e.g.,
Internet Explorer; Google Chrome; Mozilla Firefox; or Apple Safari).
Please note that by blocking any or all cookies, you may not have
access to certain features or offerings of the Services.

iii. Information from Third Parties
We may also collect information about you or others through
non-affiliated third parties. For example, to the extent permitted by
law, we may, in our sole discretion, collect information from third
parties, including public sources and marketing and market research
firms. Depending on the source, this information collected from third
parties could include name, contact information, demographic
information, information about an individual’s employer, information
to verify identity or trustworthiness, and information for other fraud
or safety protection purposes. We may combine information that we
collect from you through the Services with information that we obtain
from such third parties and information derived from any other
products or services we provide.

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2. HOW WE USE YOUR INFORMATION

We may use the information we collect from and about you for the following
purposes:

* For the purposes for which you provided it;
* To provide and improve the Services, including to develop new features or
services, provide you with tailored content, and for technical and
customer support;
* To send you information about your relationship or transactions with us,
account alerts, or other communications, such as newsletters to which you
have subscribed;
* For marketing and advertising purposes, including to contact you with
information or surveys that we believe may be of interest to you both
regarding our products and Services and those of third parties, and to
place ads on the Services and third-party sites;
* To process and respond to your inquiries or to request your feedback;
* For internal analytics, research, and reporting; and
* To comply with the law and protect the safety, rights, property, or
security of ACBM, the Services, our customers, and the general public;
* To enforce the legal terms that govern your use of the Services.

Please note that we may combine information that we collect from you and
about you (including automatically collected information) with information
we obtain about you from our affiliates and/or non-affiliated third
parties, and use such combined information in accordance with this Privacy
Notice.

We may aggregate and/or de-identify information collected through the
Services. We may use de-identified and/or aggregated data for any purpose,
including without limitation for research and marketing purposes, and may
also share such data with any third parties, including advertisers,
promotional partners, and/or others.

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3. WHEN WE DISCLOSE YOUR INFORMATION

We may disclose and/or share your information under the following
circumstances:

* Service Providers. We may disclose your information with third parties
who perform services on our behalf, including without limitation
marketing, market research, customer support, data storage, data analysis
and processing, and legal services.
* Legal Compliance and Protection of ACBM and Others. We may disclose your
information if required to do so by law or on a good faith belief that
such disclosure is permitted by this Privacy Notice or reasonably
necessary or appropriate for any of the following reasons: (a) to comply
with legal process; (b) to enforce this Privacy Notice, or other
contracts with you, including investigation of potential violations
thereof; (c) to respond to claims that any content violates the rights of
third parties; (d) to respond to your requests for customer service;
and/or (e) to protect the rights, property, or personal safety of ACBM,
our agents and affiliates, our customers, and the public. This includes
exchanging information with other companies and organizations for fraud
protection, and spam/malware prevention, and similar purposes.
* Business Transfers. As we continue to develop our business, we may buy,
merge, or partner with other companies. In such transactions, (including
in contemplation of such transactions, e.g., due diligence) your
information may be disclosed. If any of ACBM’s assets are sold or
transferred to a third party, customer information (including your email
address) would likely be one of the transferred business assets.
* Affiliated Companies. We may disclose your information with current or
future affiliated companies.
* Other Unaffiliated Third Parties. We may disclose your information with
unaffiliated third parties other than those described above, including
for those third parties’ own marketing activities, in accordance with
applicable legal requirements.
* Consent. We may disclose your information to any third parties based on
your consent to do so.

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4. LEGAL BASIS FOR PROCESSING PERSONAL DATA<

The laws in some jurisdictions require companies to tell you about the
legal ground they rely on to use or disclose your personal data. To the
extent those laws apply, our legal grounds for processing your personal
data are as follows:

* To Honor Our Contractual Commitments to You. Much of our processing of
personal data is to meet our contractual obligations to our customers, or
to take steps at customers’ request in anticipation of entering into a
contract with them.
* Legitimate Interests. In many cases, we handle personal data on the
ground that it furthers our legitimate interests in commercial activities
such as the following in ways that are not overridden by the interests or
fundamental rights and freedoms of the affected individuals:
* Customer service
* Marketing and advertising
* Protecting our customers, personnel, and property
* Analyzing and improving our business
* Managing legal issues
* We may also process personal data for the same legitimate interests of
our clients and business partners.

* Legal Compliance. We need to use and disclose personal data in certain
ways to comply with our legal obligations.
* Consent. Where required by law, and in some other cases where legally
permissible, we handle personal data on the basis of consent. Where we
handle your personal data on the basis of consent, you have the right to
withdraw your consent.

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5. ONLINE ANALYTICS

We may use third-party web analytics services (such as those of Google
Analytics) on our Services to collect and analyze the information discussed
above, and to engage in auditing, research, or reporting. The information
(including your IP address) collected by various analytics technologies
described in the “Cookies and Other Tracking Technologies” section above
will be disclosed to or collected directly by these service providers, who
use the information to evaluate your use of the Services, including by
noting the third-party website from which you arrive to our Sites,
analyzing usage trends, assisting with fraud prevention, and providing
certain features to you. To learn more about Google’s privacy practices,
please review the Google Privacy Policy; to prevent Google Analytics from
using your information for analytics, you may install the Google Analytics
Opt-out Browser Add-on by clicking here.

If you receive email from us, we may use certain analytics tools, such as
clear GIFs, to capture data such as when you open our message or click on
any links or banners our email contains. This data allows us to gauge the
effectiveness of our communications and marketing campaigns.

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6. ONLINE ADVERTISING

The Services may integrate third-party advertising technologies that allow
for the delivery of relevant content and advertising on our Services or
third-party services you use. The ads may be based on various factors such
as the content of the page you are visiting, information you enter such as
your age and gender, your searches, demographic data, user-generated
content, and other information we collect from you. These ads may be
tailored to you based on your current activity or your activity over time
and across our Services and other third-party services. We allow third
parties (e.g., ad networks and ad servers such as DoubleClick and others)
to serve tailored ads to you our Services and other sites and applications,
and to access their own cookies or other tracking technologies on your
computer, mobile phone, or other device you use to access the Services.

We neither have access to, nor does this Privacy Notice govern, the use of
cookies or other tracking technologies that may be placed on your device to
access the Services by such non-affiliated third parties. If you are
interested in more information about tailored advertising and how you can
generally control cookies from being put on your computer to deliver
tailored advertising, you may visit the Network Advertising Initiative’s
Consumer Opt-Out link, the Digital Advertising Alliance’s Consumer Opt-Out
link, or Your Online Choices to opt out of receiving tailored advertising
from companies that participate in those programs. To opt out of Google
Analytics for display advertising or customize Google display network ads,
visit the Google Ad Settings page. We do not control these opt-out links or
whether any particular company chooses to participate in these opt-out
programs. We are not responsible for any choices you make using these
mechanisms or the continued availability or accuracy of these mechanisms.

Please note that even if you exercise the opt-out choices above, you may
continue to receive advertisements, for example, based on the particular
website that you are viewing (i.e., contextually based ads). Also, if your
browsers are configured to reject cookies when you opt out on the DAA or
NAI websites, your opt out may not be effective.

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7. NOTICE CONCERNING DO-NOT-TRACK SIGNALS

Do Not Track (“DNT”) is a privacy preference that you can set in certain
web browsers. We do not recognize or respond to browser-initiated DNT
signals, as the Internet industry is currently still working toward
defining exactly what DNT means, what it means to comply with DNT, and a
common approach to responding to DNT. You can learn more about Do Not Track
here.

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8. YOUR CHOICES AND RIGHTS

All customers can review and update certain customer information by
emailing us at [support@acbusinessmedia.com]. You can unsubscribe from
marketing emails by clicking the "unsubscribe" link they contain. If you
have registered for an account with us through the Sites, you can also
update certain information and your email communications options by logging
into your account and updating your account information and communications
settings.

Individuals in the European Economic Area and other jurisdictions have
certain legal rights (subject to applicable exceptions and limitations) to
obtain confirmation of whether we hold personal data about them, to access
personal data we hold about them, and to obtain its correction, update,
amendment, or deletion in appropriate circumstances. You may also have
rights to object to our handling of your personal data, restrict our
processing of your personal data, and to withdraw any consent you have
provided. To exercise these rights, please email us at
[support@acbusinessmedia.com] with the nature of your request. While we
strongly encourage you to first raise any questions or concerns about your
personal data with us, you also have a right to contact the relevant
supervisory authority.

--------------------------------------------------------------------------------

9. INTERNATIONAL USERS

Our computer systems are currently based in the United States, and your
personal data will be processed in the United States, which may not offer
the same level of protection as the privacy laws of your jurisdiction.

--------------------------------------------------------------------------------

10. SECURITY

We have implemented administrative, technical, and physical security
measures to protect against the loss, misuse, and/or alteration of your
information. These safeguards vary based on the sensitivity of the
information that we collect and store. However, we cannot and do not
guarantee that these measures will prevent every unauthorized attempt to
access, use, or disclose your information since despite our efforts, no
Internet and/or other electronic transmissions can be completely secure.

--------------------------------------------------------------------------------

11. DATA RETENTION

We will hold your information for as long as necessary to fulfill the
purposes set forth in this Privacy Notice or as long as we are legally
required or permitted to do so. Information may persist in copies made for
backup and business continuity purposes for additional time.

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12. THIRD-PARTY LINKS AND SERVICES

The Services may contain links to or “frame” third-party websites,
applications, and other services. Please be aware that we are not
responsible for the privacy practices of such other sites and services. If
you choose to use such third-party links and services, we encourage you to
read the privacy statements of each and every site you visit.

--------------------------------------------------------------------------------

13. IMPORTANT NOTICE FOR CALIFORNIA CUSTOMERS

Under California Civil Code Section 1798.83, individual customers who
reside in California and who have an existing business relationship with us
may request information about our disclosure of certain categories of
personal information to third parties for the third parties’ direct
marketing purposes, if any.

To submit a request, or designate an authorized agent to make a request
under the CCPA on your behalf, please contact us at
support@acbusinessmedia.com or 1-800-538-5544. To verify your identity when
you submit a request, we will match the identifying information you provide
us to the personal information we have about you. If you have an account
with us, we will also verify your identity through our existing
authentication practices for your account.

If you are a California resident, pursuant to the California Consumer
Protection Act (CCPA), you also have the right to request not having your
personal information disclosed or sold to third parties. In order to make
this request complete the online web form, or reach out to
support@acbusinessmedia.com.

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14. CHANGES TO THIS PRIVACY NOTICE

We will continue to evaluate this Privacy Notice as we update and expand
the Sites and our Services, and we may make changes to the Privacy Notice
accordingly. Any changes will be posted here and you should check this page
periodically for updates. If we make material changes to this Privacy
Notice, we will provide you with notice as required by law.

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15. QUESTIONS ABOUT THIS PRIVACY NOTICE

If you have any questions about this Privacy Notice or our privacy
practices, you can contact us by emailing us at
[support@acbusinessmedia.com].

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