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AUDIENCE TESTING FOR


EMOTIONAL


INSIGHTS

AI-Powered Rapid Response Ad Testing


AUDIENCE TESTING FOR


EMOTIONAL INSIGHTS

AI-Powered Rapid Response Ad Testing


HOW IT WORKS





WHY DOES EMOTIONAL ANALYSIS MATTER?

Don’t you want to know what your audience really thinks about your video
content?

EmotionTrac analyzes facial expressions in real-time, second-by-second,
capturing true emotions simply using a front-facing camera while viewers watch
any video content.

Our EmotionTrac software empowers you with measurable insights you are missing
with traditional metrics. Our AI powered insights allow you to validate, revise
and perfect your video messaging.




Test
Video



Track
Engagement



Measure
Emotion



Real-Time
Data






INTEGRATED PLATFORM WITH A CONTENT MANAGEMENT SYSTEM, DASHBOARD AND MOBILE APP
FOR EACH VIDEO TEST.


EMOTIONTRAC FEATURES

VIRTUAL FOCUS GROUPS

Test ANYWHERE. Eliminate the cost and issues of gathering panel audiences. Our
platform allows you to capture data virtually anywhere test viewers are located.
With over 150+ million opt-in panelists available to select from, the audience
participates using their phone, tablets or computers.

EMOTION INSIGHTS ARE 3 MINUTES AWAY

Quick & efficient. That’s how we designed our platform. Publishing tests takes
less than 3 minutes with a simple and intuitive setup process.

AI DRIVEN TECHNOLOGY

Our platform leverages machine learning, propriety algorithms, and AI to
accurately validate the emotions evoked from video campaigns.

A PLATFORM THAT WORKS WITH YOU

Turn-key self-service platform that can easily be integrated into any workflow
to deliver the freedom to run as many video tests as often and whenever you
decide.

SERIOUSLY COST-EFFECTIVE

A fraction of the cost of focus groups, market research with much better
actionable results you get in minutes instead of days or weeks.

STOP LOSING MONEY & GET YOUR MESSAGING RIGHT, THE FIRST TIME

It’s costly to get your content wrong. EmotionTrac prevents losing valuable
investment when your messaging misses the mark. Know what resonates with your
audience.


VALIDATE YOUR MESSAGE


Get Started



CLIENT TESTIMONIALS


YOU ARE AWESOME

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LEVERAGE WHAT EMOTIONTRAC CAN DO

Understand Emotion, understand
Connection, understand your Audience

BRANDS

Understand consumer appeal, engagement, attention and which sentiments are
impacted most strongly by the message.

FILM & TV

Understand reactions to content in terms of appeal, emotional engagement and
interest to further inform development and optimize audience interest.

AD AGENCIES/CREATIVE

Measure messaging in real time for appeal, responsiveness, and emotional
sentiment to inform development and maximize media spend.

POLITICIANS

Ensure your messaging is on point with your target. Will your video resonate
with voters? Identify which moments in the video may need optimizing.

Get Started
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