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Submission: On June 14 via api (June 14th 2022, 4:19:54 pm UTC) from CH — Scanned from DE

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ANALYTICS MODERNIZATION FOR BETTER CUSTOMER ENGAGEMENT AND LOYALTY

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Discover how Truist replaced a legacy analytics application with modern data
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Join us for an exclusive fireside chat with Truist and Forrester, and see how
forward-looking banks are modernizing their data stack and implementing
cutting-edge customer 360 solutions.

Key Takeaways

 * Collect and harmonize data across various customer touchpoints
 * Use data to identify upsell and cross-sell triggers with high precision
 * Build next-gen “pro-active” analytics solution for better customer CX
 * Modernize data stack to power faster and better decision making



SPEAKERS:

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