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EVERYTHING YOU EVER WANTED TO KNOW ABOUT YOUR WEBSITE...


...BUT YOUR ANALYTICS NEVER TOLD YOU.

Numbers tell you what’s happening. Hotjar’s visual insights tell you why. So you
can make the changes that matter.


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EVERYTHING YOU EVER WANTED TO KNOW ABOUT YOUR WEBSITE...


...BUT YOUR ANALYTICS NEVER TOLD YOU.

Numbers tell you what’s happening. Hotjar’s visual insights tell you why. So you
can make the changes that matter.

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Hotjar is free forever. Upgrade anytime


HOTJAR IS TRUSTED BY 1,148,546 WEBSITES IN 180+ COUNTRIES



No credit card required

56,549 users signed up last month

GDPR- & CCPA-ready


HERE'S HOW IT WORKS

Observe
Find out what's hot and what's not

Heatmaps give you an at-a-glance overview of how people interact with a page.
See how far they scroll, what buttons they click, and what content gets ignored.

Heatmaps

See what your visitors see

Recordings let you experience your website through the eyes of your site
visitors. See their mouse movements, which pages they visit, and where they
struggle.

Recordings

Ask
Collect live feedback

Add feedback widgets to key pages to learn exactly how people feel about them.
If anything’s confusing or off-putting, you’ll find out fast.

Feedback

Bring customers into the discussion

Validate your plans, measure customer satisfaction, and collect ideas for what
to work on next. Launch via popup or share a link.

Surveys

Engage
Connect with users

Automate the recruitment, scheduling, and hosting of moderated user interviews,
and focus on what matters the most - connecting with users.

Interviews




YOUR JOB JUST GOT EASIER

See how Hotjar helps you at every step


UNCOVER OPPORTUNITIES FOR OPTIMIZATION

Identify high-impact changes by seeing what real site visitors do—and which
parts of the page they view.

Get inspired


SPOT PROBLEMS WITH YOUR CUSTOMER EXPERIENCE

See what’s making people bounce before they complete critical actions like
signing up or checking out.

Discover issues


PRIORITIZE CHANGES THAT MATTER

No more guessing what people want. Hear from them directly, then make the
changes they care about.

Act with confidence


GET BUY-IN FOR YOUR NEXT BIG IDEA

Craft a compelling case backed up by recordings of real users and their direct
feedback.

Convince the team


CONNECT TO GOOGLE ANALYTICS, SLACK, ZAPIER, AND LOADS MORE


Explore integrations

Hear from your peers


DISCOVERING PAIN POINTS

Learn how Invision's digital product team uses Hotjar to improve the customer
experience.

See case studies

Play

> "Hotjar is a critical tool for us to understand our users and identify any
> pain points where they might be getting stuck."

Mike Fiorillo
Growth Product Manager, Invision


Hear from your peers


GETTING BUY-IN

Learn how the UK's no.1 job portal uses Hotjar to optimize the user experience.

See case studies

Play

> "We like to make people happy at Reed.co.uk and Hotjar's Feedback shows us how
> well we are doing."

Brett Orr
Lead Product Owner, Reed.co.uk


Hear from your peers


BOOSTING CONVERSIONS

Learn how HubSpot Academy used Hotjar Surveys to boost signups by 10%.

See case studies

Play

> "If you can't figure out why users are bouncing, Hotjar Surveys is a really
> direct way to ask them."

Eric Peters
Growth Marketer, Hubspot


Hear from your peers


REDUCING ASSUMPTIONS

Learn how the landing page gurus use Hotjar to optimise their landing pages.

See case studies

Play

> "I used to have a bunch of different tools I had to pay for, with Hotjar you
> get everything in one bundle."

Michael Aagaard
Senior Conversion Optimizer, Unbounce

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GET HOTJAR ON YOUR SITE

It only takes a few minutes to install. And the Basic plan is free forever.

Get started free

GDPR- & CCPA-ready

56,549 users signed up last month

No credit card required





PRODUCTS

 * Tour the product
 * Heatmaps
 * Recordings
 * Feedback
 * Surveys
 * User interviews

 * Integrations
 * Hotjar API
 * Funnels
 * Dashboard
 * Highlights
 * Trends
 * Survey templates


SOLUTIONS

 * For marketing teams
 * For product teams
 * For product managers
 * For product designers
 * For researchers
 * Case studies


RESOURCES

 * Guides
 * Blog
 * Product Forge
 * Product updates
 * Help center
 * Website tracking
 * GA glossary
 * CRO
 * Performance reporting
 * Common website problems
 * Usability testing
 * Ecommerce
 * Behavior analytics
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 * Web analytics
 * Web design
 * UX design
 * UX research
 * NPS
 * Customer journey map
 * Product strategy
 * Product research
 * Product management 101
 * Product management glossary
 * SaaS startup tips


COMPANY

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COMPLIANCE

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 * Terms of Service
 * Privacy Policy
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Copyright © 2014 - 2023 Hotjar Ltd. All rights reserved.

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