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Case Study


HOW THIS CUSTOMER SCIENCE COMPANY INCREASED ITS HIRING QUOTIENT BY 10X



HackerEarth’s platform has helped us create customized assessments on open
source technologies. This has made hiring the right talent easy. Conversion
rates from assessments to actual hiring has increased by 10 fold!

Manoj Parikatil Director of Talent Acquisition, APAX, Dunnhumby


ABOUT DUNNHUMBY

Dunnhumby powers algorithms like the ones behind Tesco’s loyalty card. The key
to a company’s success is its talent, and the U.K.-based customer science
company wanted to hire the best data scientists. But like any other company,
Dunnhumby faced an uphill task finding great people. Here is the strategy the
company employed to increase the efficiency of its hiring process 10 fold.


WHAT IS DUNNHUMBY'S STORY?

Dunnhumby is one of the global leading customer-science companies, which creates
personalized customer experiences on digital, mobile, and retail platforms by
analyzing data and applying insights derived from over one billion customers
worldwide.

It was founded in 1989 with the mission of helping companies understand its
customers’ needs. Dunnhumby worked with Tesco to develop the innovative Clubcard
loyalty program thus helping one of the world’s largest retailers and brands to
use the power of customer-data analytics from business decision-making to
driving sales.




REQUIREMENTS

Dunnhumby partnered with HackerEarth to conduct customized assessments to hire
recent graduates with the best knowledge of open source technology.




CHALLENGES

 * To scale and assess a large pool of candidates while utilizing minimal time
   and resources
 * To create customized skill-based assessments
 * 24/7 customer support


HACKEREARTH RECRUIT AS A SOLUTION

INCREASE NUMBER OF HIRES

Dunnhumby was able to see a drastic increase in the number of quality candidates
that were screened and hired during campus hiring drives.



CUSTOMIZED SKILL-BASED TESTS

Dunnhumby created various types of questions and saved these in the custom
library. Since there is no restriction on the number of questions that can be
created and saved, the company can build its library and reuse questions when
required.



SIMPLE AND EASY-TO-USE INTERFACE

HackerEarth Recruit has a simple interface that is easy to navigate.



24/7 CUSTOMER SUPPORT

HackerEarth’s support team was available round the clock for any queries,
feedback, and requirements.


1726
NUMBER OF CANDIDATES ASSESSED


18
NUMBER OF TYPES OF TESTS




WHAT WAS THE OUTCOME?

Dunnhumby successfully conducted hiring drives for various positions, functions,
and locations through campus hiring.

The team was very pleased with the support it received during the hiring process
with respect to queries or concerns about the usage of the product and the
increase in the conversion rates.


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