www.productsup.com Open in urlscan Pro
2600:9000:26e8:2e00:9:5fd1:eb40:93a1  Public Scan

Submitted URL: https://go.productsup.com/e3t/Ctc/ZR+113/ctfSV04/VVQblQ88PLYlW3nKTPB22BsZhW2sbCLr5bxQbsN7jDJwj3qgyTW8wLKSR6lZ3nHW8TjMrT339...
Effective URL: https://www.productsup.com/de/leitfaeden/feed-management-im-jahr-2024/?utm_campaign=2024-feed-management&utm_medium=email&_...
Submission: On March 13 via manual from GB — Scanned from GB

Form analysis 2 forms found in the DOM

/de/search/

<form action="/de/search/" class="u-navigation-search u-header__search" data-v-674d33da="" data-v-1cdd598f=""><input name="s" minlength="3" class="u-navigation-search__input" data-v-674d33da="" type="text"> <button type="button"
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    </svg></button></form>

POST https://forms.hsforms.com/submissions/v3/public/submit/formsnext/multipart/3976985/9f2fd294-8c81-4667-b4f6-7f08024b3dc6

<form id="hsForm_9f2fd294-8c81-4667-b4f6-7f08024b3dc6" method="POST" accept-charset="UTF-8" enctype="multipart/form-data" novalidate=""
  action="https://forms.hsforms.com/submissions/v3/public/submit/formsnext/multipart/3976985/9f2fd294-8c81-4667-b4f6-7f08024b3dc6"
  class="hs-form-private hsForm_9f2fd294-8c81-4667-b4f6-7f08024b3dc6 hs-form-9f2fd294-8c81-4667-b4f6-7f08024b3dc6 hs-form-9f2fd294-8c81-4667-b4f6-7f08024b3dc6_21dce5a2-15b3-4625-979d-494c67e5c2d3 hs-form stacked"
  target="target_iframe_9f2fd294-8c81-4667-b4f6-7f08024b3dc6" data-instance-id="21dce5a2-15b3-4625-979d-494c67e5c2d3" data-form-id="9f2fd294-8c81-4667-b4f6-7f08024b3dc6" data-portal-id="3976985"
  data-test-id="hsForm_9f2fd294-8c81-4667-b4f6-7f08024b3dc6">
  <fieldset class="form-columns-1">
    <div class="hs_firstname hs-firstname hs-fieldtype-text field hs-form-field smart-field"><label id="label-firstname-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your Vorname"
        for="firstname-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>Vorname</span><span class="hs-form-required">*</span></label>
      <legend class="hs-field-desc" style="display: none;"></legend>
      <div class="input"><input id="firstname-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" name="firstname" required="" placeholder="" type="text" class="hs-input" inputmode="text" autocomplete="given-name" value=""></div>
    </div>
  </fieldset>
  <fieldset class="form-columns-1">
    <div class="hs_lastname hs-lastname hs-fieldtype-text field hs-form-field smart-field"><label id="label-lastname-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your Nachname"
        for="lastname-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>Nachname</span><span class="hs-form-required">*</span></label>
      <legend class="hs-field-desc" style="display: none;"></legend>
      <div class="input"><input id="lastname-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" name="lastname" required="" placeholder="" type="text" class="hs-input" inputmode="text" autocomplete="family-name" value=""></div>
    </div>
  </fieldset>
  <fieldset class="form-columns-1">
    <div class="hs_email hs-email hs-fieldtype-text field hs-form-field"><label id="label-email-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your E-Mail" for="email-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>E-Mail</span><span
          class="hs-form-required">*</span></label>
      <legend class="hs-field-desc" style="display: none;"></legend>
      <div class="input"><input id="email-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" name="email" required="" placeholder="" type="email" class="hs-input" inputmode="email" autocomplete="email" value=""></div>
    </div>
  </fieldset>
  <fieldset class="form-columns-1">
    <div class="hs_company hs-company hs-fieldtype-text field hs-form-field smart-field"><label id="label-company-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your Name des Unternehmens"
        for="company-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>Name des Unternehmens</span><span class="hs-form-required">*</span></label>
      <legend class="hs-field-desc" style="display: none;"></legend>
      <div class="input"><input id="company-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" name="company" required="" placeholder="" type="text" class="hs-input" inputmode="text" autocomplete="organization" value=""></div>
    </div>
  </fieldset>
  <fieldset class="form-columns-1">
    <div class="hs_jobtitle hs-jobtitle hs-fieldtype-text field hs-form-field smart-field"><label id="label-jobtitle-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your Job Titel"
        for="jobtitle-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>Job Titel</span><span class="hs-form-required">*</span></label>
      <legend class="hs-field-desc" style="display: none;"></legend>
      <div class="input"><input id="jobtitle-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" name="jobtitle" required="" placeholder="" type="text" class="hs-input" inputmode="text" autocomplete="organization-title" value=""></div>
    </div>
  </fieldset>
  <fieldset class="form-columns-1">
    <div class="hs_phone hs-phone hs-fieldtype-phonenumber field hs-form-field smart-field"><label id="label-phone-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your Telefonnummer"
        for="phone-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>Telefonnummer</span></label>
      <legend class="hs-field-desc" style="display: none;"></legend>
      <div class="input"><input id="phone-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" name="phone" placeholder="" type="tel" class="hs-input" inputmode="tel" autocomplete="tel" value=""></div>
    </div>
  </fieldset>
  <fieldset class="form-columns-1">
    <div class="hs-dependent-field">
      <div class="hs_country hs-country hs-fieldtype-select field hs-form-field smart-field"><label id="label-country-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your Land/Region"
          for="country-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>Land/Region</span><span class="hs-form-required">*</span></label>
        <legend class="hs-field-desc" style="display: none;"></legend>
        <div class="input"><select id="country-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" required="" class="hs-input is-placeholder" name="country">
            <option disabled="" value="">Bitte auswählen</option>
            <option value="Afghanistan">Afghanistan</option>
            <option value="Albania">Albania</option>
            <option value="Algeria">Algeria</option>
            <option value="Andorra">Andorra</option>
            <option value="Angola">Angola</option>
            <option value="Argentina">Argentina</option>
            <option value="Armenia">Armenia</option>
            <option value="Australia">Australia</option>
            <option value="Austria">Austria</option>
            <option value="Azerbaijan">Azerbaijan</option>
            <option value="Bahamas">Bahamas</option>
            <option value="Bahrain">Bahrain</option>
            <option value="Bangladesh">Bangladesh</option>
            <option value="Barbados">Barbados</option>
            <option value="Belgium">Belgium</option>
            <option value="Bolivia">Bolivia</option>
            <option value="Botswana">Botswana</option>
            <option value="Brazil">Brazil</option>
            <option value="Brunei">Brunei</option>
            <option value="Bulgaria">Bulgaria</option>
            <option value="Cambodia">Cambodia</option>
            <option value="Cameroon">Cameroon</option>
            <option value="Canada">Canada</option>
            <option value="Cape Verde">Cape Verde</option>
            <option value="Central African Rep">Central African Rep</option>
            <option value="Chile">Chile</option>
            <option value="China">China</option>
            <option value="Colombia">Colombia</option>
            <option value="Congo">Congo</option>
            <option value="Congo {Democratic Rep}">Congo {Democratic Rep}</option>
            <option value="Costa Rica">Costa Rica</option>
            <option value="Croatia">Croatia</option>
            <option value="Cuba">Cuba</option>
            <option value="Cyprus">Cyprus</option>
            <option value="Czech Republic">Czech Republic</option>
            <option value="Denmark">Denmark</option>
            <option value="Dominican Republic">Dominican Republic</option>
            <option value="Ecuador">Ecuador</option>
            <option value="Egypt">Egypt</option>
            <option value="El Salvador">El Salvador</option>
            <option value="Estonia">Estonia</option>
            <option value="Ethiopia">Ethiopia</option>
            <option value="Fiji">Fiji</option>
            <option value="Finland">Finland</option>
            <option value="France">France</option>
            <option value="Georgia">Georgia</option>
            <option value="Germany">Germany</option>
            <option value="Ghana">Ghana</option>
            <option value="Greece">Greece</option>
            <option value="Guatemala">Guatemala</option>
            <option value="Guinea">Guinea</option>
            <option value="Guyana">Guyana</option>
            <option value="Haiti">Haiti</option>
            <option value="Honduras">Honduras</option>
            <option value="Hong Kong">Hong Kong</option>
            <option value="Hungary">Hungary</option>
            <option value="Iceland">Iceland</option>
            <option value="India">India</option>
            <option value="Indonesia">Indonesia</option>
            <option value="Iran">Iran</option>
            <option value="Iraq">Iraq</option>
            <option value="Ireland">Ireland</option>
            <option value="Ireland {Republic}">Ireland {Republic}</option>
            <option value="Israel">Israel</option>
            <option value="Italy">Italy</option>
            <option value="Ivory Coast">Ivory Coast</option>
            <option value="Jamaica">Jamaica</option>
            <option value="Japan">Japan</option>
            <option value="Jordan">Jordan</option>
            <option value="Kenya">Kenya</option>
            <option value="Korea North">Korea North</option>
            <option value="Korea South">Korea South</option>
            <option value="Latvia">Latvia</option>
            <option value="Lebanon">Lebanon</option>
            <option value="Libya">Libya</option>
            <option value="Liechtenstein">Liechtenstein</option>
            <option value="Lithuania">Lithuania</option>
            <option value="Luxembourg">Luxembourg</option>
            <option value="Macedonia">Macedonia</option>
            <option value="Madagascar">Madagascar</option>
            <option value="Malaysia">Malaysia</option>
            <option value="Maldives">Maldives</option>
            <option value="Malta">Malta</option>
            <option value="Mauritius">Mauritius</option>
            <option value="Mexico">Mexico</option>
            <option value="Moldova">Moldova</option>
            <option value="Monaco">Monaco</option>
            <option value="Montenegro">Montenegro</option>
            <option value="Morocco">Morocco</option>
            <option value="Mozambique">Mozambique</option>
            <option value="Namibia">Namibia</option>
            <option value="Nepal">Nepal</option>
            <option value="Netherlands">Netherlands</option>
            <option value="New Zealand">New Zealand</option>
            <option value="Nicaragua">Nicaragua</option>
            <option value="Nigeria">Nigeria</option>
            <option value="Norway">Norway</option>
            <option value="Pakistan">Pakistan</option>
            <option value="Panama">Panama</option>
            <option value="Papua New Guinea">Papua New Guinea</option>
            <option value="Paraguay">Paraguay</option>
            <option value="Peru">Peru</option>
            <option value="Philippines">Philippines</option>
            <option value="Poland">Poland</option>
            <option value="Portugal">Portugal</option>
            <option value="Qatar">Qatar</option>
            <option value="Romania">Romania</option>
            <option value="Russian Federation">Russian Federation</option>
            <option value="Saudi Arabia">Saudi Arabia</option>
            <option value="Senegal">Senegal</option>
            <option value="Serbia">Serbia</option>
            <option value="Seychelles">Seychelles</option>
            <option value="Singapore">Singapore</option>
            <option value="Slovakia">Slovakia</option>
            <option value="Slovenia">Slovenia</option>
            <option value="South Africa">South Africa</option>
            <option value="Spain">Spain</option>
            <option value="Sri Lanka">Sri Lanka</option>
            <option value="Sweden">Sweden</option>
            <option value="Switzerland">Switzerland</option>
            <option value="Syria">Syria</option>
            <option value="Taiwan">Taiwan</option>
            <option value="Tajikistan">Tajikistan</option>
            <option value="Thailand">Thailand</option>
            <option value="Tunisia">Tunisia</option>
            <option value="Turkey">Turkey</option>
            <option value="Ukraine">Ukraine</option>
            <option value="United Arab Emirates">United Arab Emirates</option>
            <option value="United Kingdom">United Kingdom</option>
            <option value="United States">United States</option>
            <option value="Uruguay">Uruguay</option>
            <option value="Venezuela">Venezuela</option>
            <option value="Vietnam">Vietnam</option>
            <option value="Aland Islands">Aland Islands</option>
            <option value="Greenland">Greenland</option>
            <option value="Faroe Islands">Faroe Islands</option>
            <option value="French Guiana">French Guiana</option>
            <option value="Venezuela, Bolivarian Republic of">Venezuela, Bolivarian Republic of</option>
            <option value="Martinique">Martinique</option>
          </select></div>
      </div>
    </div>
  </fieldset>
  <fieldset class="form-columns-3">
    <div class="hs_utm_campaign hs-utm_campaign hs-fieldtype-text field hs-form-field" style="display: none;"><label id="label-utm_campaign-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your utm_campaign"
        for="utm_campaign-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>utm_campaign</span></label>
      <legend class="hs-field-desc" style="display: none;"></legend>
      <div class="input"><input name="utm_campaign" class="hs-input" type="hidden" value="2024-feed-management"></div>
    </div>
    <div class="hs_utm_medium hs-utm_medium hs-fieldtype-text field hs-form-field" style="display: none;"><label id="label-utm_medium-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your utm_medium"
        for="utm_medium-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>utm_medium</span></label>
      <legend class="hs-field-desc" style="display: none;"></legend>
      <div class="input"><input name="utm_medium" class="hs-input" type="hidden" value="email"></div>
    </div>
    <div class="hs_utm_source hs-utm_source hs-fieldtype-text field hs-form-field" style="display: none;"><label id="label-utm_source-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your utm_source"
        for="utm_source-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>utm_source</span></label>
      <legend class="hs-field-desc" style="display: none;"></legend>
      <div class="input"><input name="utm_source" class="hs-input" type="hidden" value="hs_email"></div>
    </div>
  </fieldset>
  <fieldset class="form-columns-2">
    <div class="hs_utm_term hs-utm_term hs-fieldtype-text field hs-form-field" style="display: none;"><label id="label-utm_term-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your utm_term"
        for="utm_term-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>utm_term</span></label>
      <legend class="hs-field-desc" style="display: none;"></legend>
      <div class="input"><input name="utm_term" class="hs-input" type="hidden" value="unknown"></div>
    </div>
    <div class="hs_utm_matchtype hs-utm_matchtype hs-fieldtype-text field hs-form-field" style="display: none;"><label id="label-utm_matchtype-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your utm_matchtype"
        for="utm_matchtype-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>utm_matchtype</span></label>
      <legend class="hs-field-desc" style="display: none;"></legend>
      <div class="input"><input name="utm_matchtype" class="hs-input" type="hidden" value="unknown"></div>
    </div>
  </fieldset>
  <fieldset class="form-columns-3">
    <div class="hs_submission_date hs-submission_date hs-fieldtype-text field hs-form-field" style="display: none;"><label id="label-submission_date-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your Opt in Date"
        for="submission_date-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>Opt in Date</span></label>
      <legend class="hs-field-desc" style="display: none;"></legend>
      <div class="input"><input name="submission_date" class="hs-input" type="hidden" value=""></div>
    </div>
    <div class="hs_opt_in_page hs-opt_in_page hs-fieldtype-text field hs-form-field" style="display: none;"><label id="label-opt_in_page-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your Opt in Page"
        for="opt_in_page-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>Opt in Page</span></label>
      <legend class="hs-field-desc" style="display: none;"></legend>
      <div class="input"><input name="opt_in_page" class="hs-input" type="hidden" value=""></div>
    </div>
    <div class="hs_language__c hs-language__c hs-fieldtype-text field hs-form-field" style="display: none;"><label id="label-language__c-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your Language"
        for="language__c-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>Language</span></label>
      <legend class="hs-field-desc" style="display: none;"></legend>
      <div class="input"><input name="language__c" class="hs-input" type="hidden" value="German"></div>
    </div>
  </fieldset>
  <fieldset class="form-columns-2">
    <div class="hs_hs_language hs-hs_language hs-fieldtype-select field hs-form-field" style="display: none;"><label id="label-hs_language-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your Preferred language"
        for="hs_language-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>Preferred language</span></label>
      <legend class="hs-field-desc" style="display: none;"></legend>
      <div class="input"><input name="hs_language" class="hs-input" type="hidden" value="de"></div>
    </div>
    <div class="hs_gclid hs-gclid hs-fieldtype-text field hs-form-field" style="display: none;"><label id="label-gclid-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your gclid"
        for="gclid-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>gclid</span></label>
      <legend class="hs-field-desc" style="display: none;"></legend>
      <div class="input"><input name="gclid" class="hs-input" type="hidden" value=""></div>
    </div>
  </fieldset>
  <fieldset class="form-columns-1">
    <div class="hs_seg___language hs-seg___language hs-fieldtype-select field hs-form-field" style="display: none;"><label id="label-seg___language-9f2fd294-8c81-4667-b4f6-7f08024b3dc6" class="" placeholder="Enter your Seg - Language"
        for="seg___language-9f2fd294-8c81-4667-b4f6-7f08024b3dc6"><span>Seg - Language</span></label>
      <legend class="hs-field-desc" style="display: none;"></legend>
      <div class="input"><input name="seg___language" class="hs-input" type="hidden" value="German"></div>
    </div>
  </fieldset>
  <div class="hs_submit hs-submit">
    <div class="hs-field-desc" style="display: none;"></div>
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purpose of the Google Analytics component is to analyze the traffic on our
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collection and accounting of the displayed advertisements—is transmitted to
Alphabet Inc. in the United States of America. These personal data will be
stored and processed in the United States of America. 2. Legal Basis for
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if the usePersistantPixelGoogle AdWords ConversionGoogle1. Description and Scope
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advertising medium through Cookies. These Cookies enable Google AdWords to make
an anonymous statistical analysis of your use of our website. As soon as you
click on one of our Google AdWords, Google saves a so-called conversion cookie
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identification. If you visit certain pages of our website and the conversion
cookie has not yet expired, we can recognize anonymously which keywords you used
in the Google search engine and that you clicked on a certain Google AdWord and
were forwarded to this page. In addition, the conversion cookie allows us to
recognize anonymously when you perform certain conversion actions on our
website, in particular by sending a contact form. The anonymous information
generated by the conversion cookie is generally transmitted to a Google server
in the USA, where it is stored and statistically evaluated by Google on our
behalf. However, Google AdWords conversion tracking and analysis does not
provide us with any information that personally identifies users. Because each
AdWords customer receives a different conversion cookie, conversion cookies
cannot be tracked through the websites of multiple AdWords customers. Alphabet
Inc. may disclose the collected personal data through this technical procedure
to third parties. Through Google AdWords, personal data and information—which
also includes the IP address, and is necessary for the collection and accounting
of the displayed advertisements—is transmitted to Alphabet Inc. in the United
States of America. These personal data will be stored and processed in the
United States of America. 2. Legal Basis for Processing The legal basis for
processing the data is Art. 6 para. 1 lit30
daysHTTPv1/beacon/img.gifb.6sc.coUsed in context with Account-Based-Marketing
(ABM). The cookie registers data such as IP-addresses, time spent on the website
and page requests for the visit. This is used for retargeting of multiple users
rooting from the same IP-addresses. ABM usually facilitates B2B marketing
purposes.SessionPixelBing AdsMicrosoftWe use Bing Ads Conversion Tracking for ad
conversion tracking. The operating company is Microsoft Corporation, One
Microsoft Way Redmond, WA 98052-6399, USA. This service enables us to track the
activities of users on our website when they come to our website through ads
from Bing Ads. If you access our website via such an advertisement, a cookie is
placed on your computer. A Bing tag is integrated on our website. This is a code
used in connection with the cookie to store some non-personal data about the use
of the website. This includes the time spent on the website, which areas of the
website were called up and via which display the users accessed the website.
Information about your identity is not collected. Microsoft Inc. may disclose
the collected personal data through this technical procedure to third parties.
The information collected is transmitted to Microsoft servers in the United
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helps millions of users to research and evaluate the right software solutions
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URL-address.PersistentHTMLlastExternalReferrerTime Meta Platforms, Inc.Detects
how the user reached the website by registering their last
URL-address.PersistentHTML_an_uid [x2]j.6sc.coPresents the user with relevant
content and advertisement. The service is provided by third-party advertisement
hubs, which facilitate real-time bidding for advertisers.7
daysHTTP_gd_session [x2]j.6sc.coCollects visitor data related to the user's
visits to the website, such as the number of visits, average time spent on the
website and what pages have been loaded, with the purpose of displaying targeted
ads.1 dayHTTP_gd_svisitor [x2]j.6sc.coCollects visitor data related to the
user's visits to the website, such as the number of visits, average time spent
on the website and what pages have been loaded, with the purpose of displaying
targeted ads.2 yearsHTTP_gd_visitor [x2]j.6sc.coCollects visitor data related to
the user's visits to the website, such as the number of visits, average time
spent on the website and what pages have been loaded, with the purpose of
displaying targeted ads.2 yearsHTTPIDEGoogleUsed by Google DoubleClick to
register and report the website user's actions after viewing or clicking one of
the advertiser's ads with the purpose of measuring the efficacy of an ad and to
present targeted ads to the user.1
yearHTTPpagead/landingcdn.jsdelivr.netCollects data on visitor behaviour from
multiple websites, in order to present more relevant advertisement - This also
allows the website to limit the number of times that they are shown the same
advertisement. SessionPixelFacebook Custom AudiencesMeta Platforms, Inc.We use
the Facebook Custom Audience Pixel to optimise our advertising on Facebook. The
operating company of Facebook is Facebook, Inc., 1 Hacker Way, Menlo Park, CA
94025, United States. If a person lives outside of the United States or Canada,
the controller is the Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal
Harbour, Dublin 2, Ireland. We use Custom Audience Pixel, a service provided by
Facebook Inc., that enables us to show personalised ads to people visiting our
webpage whilst being logged on to Facebook. In order to do so, we have added
Facebook’s Pixel code snippet to the header of our webpage which establishes a
link to Facebook’s servers, telling Facebook that you have visited our webpage.
Facebook adds this information to your FB account. The data protection guideline
published by Facebook, which is available at
https://facebook.com/about/privacy/, provides information about the collection,
processing and use of personal data by Facebook. In addition, it is explained
there what setting options Facebook offers to protect the privacy of the data
subject. In addition, different configuration options are made available to
allow the elimination of data transmission to Facebook. These applications may
be used by the data subject to eliminate a data transmission to Facebook. The
Facebook Pixel is only set after you have given consent. Further information and
the applicable data protection provisions of Facebook Pixel may be retrieved
under https://www.facebook.com/about/privacy/ 1. Description and Scope of
Processing We use Facebook Custom Audiences for Advertising and Retargeting. The
operating company is Facebook, Inc.. Facebook Custom Audiences collects [type of
data] {optional: such as [type(s) of data example]} through a Pixel. That Pixel
enables Facebook Custom Audiences to [logic, scope, intended consequences]. 2.
Legal Basis for Processing The legal basis for processing the data is Art. 6
para. 1 lit. f GDPR if the user has given his
conPersistantPixelads/ga-audiencesGoogleUsed by Google AdWords to re-engage
visitors that are likely to convert to customers based on the visitor's online
behaviour across websites.SessionPixelGoogle Dynamic RemarketingGoogleWe use
Google Remarketing, an advertising service from Google. The operating company of
Google's Remarketing component is Alphabet Inc., 1600 Amphitheatre Pkwy,
Mountain View, CA 94043-1351, United States. With Google Remarketing, we can use
your previous visits to our website and your previous interactions with our
advertising on other Google Network sites to display targeted ads that best suit
your interests. Google Remarketing also uses a cookie that is stored on your
device as soon as you access our website and which enables anonymous statistical
analysis of your use of our websites. The information generated by the cookie
about your use (including your IP address) will be transmitted to and stored by
Google on servers in the United States. Google will then shorten the IP address
by the last three digits, so it is no longer possible to uniquely assign the IP
address. Google will use this stored information to recognize you on other
websites of the Google advertising network and to display you on these websites
on the basis of your previous visits to our websites and your previous
interactions with our advertising targeted interest-compatible advertisements
from us or also from Google or third providers. For this purpose, Google may
also link this information with other anonymous usage data and transfer it to
third parties if this is required by law or if third parties process this data
on behalf of Google. Google will not associate your IP address with any other
data held by Google. Alphabet Inc. may disclose the collected personal data
through this technical procedure to third parties. Through Google Remarketing,
personal data and information—which also includes the IP address, and is
necessary for the collection and accounting of the displayed advertisements—is
transmitted to Alphabet Inc. in the United States of America. These personal
data will be stored and processed in the United States of America. You can
prevent or control the storage of Google
RemarketPersistantPixelpagead/1p-conversion/#/GooglePendingSessionPixelpagead/1p-user-list/#GoogleTracks
if the user has shown interest in specific products or events across multiple
websites and detects how the user navigates between sites. This is used for
measurement of advertisement efforts and facilitates payment of referral-fees
between websites.SessionPixelrc::fGreenhouseThis cookie is used to distinguish
between humans and bots. PersistentHTMLHotjarHotjarWe use the web analysis
service Hotjar of Hotjar Ltd. on some websites. The operating company is Hotjar
Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ
1000, Malta, Europe. With this tool, movements on the websites on which Hotjar
is used can be traced (so-called heatmaps). For example, you can see how far
users scroll and which buttons users click and how often. It is also possible to
get feedback directly from the users of the website. This provides us with
valuable information to make our websites even faster and more
customer-friendly. We pay particular attention to the protection of your
personal data when using this tool. So we can only understand which buttons are
clicked on, the course of the mouse, how far the mouse scrolls, the screen size
of the device, device type and browser information, geographical position (only
the country) and the preferred language to display our website. Areas of the
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offers every user the option of using a "Do Not Track Header" to prevent the use
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recorded. This is a setting that supports all common browsers in current
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tracking of the respective user. If you use sipgate websites with different
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marketing platform Hubspot about the visitor's device and behaviour. Tracks the
visitor across devices and marketing channels.SessionPixelHubSpotHubspotWe use
HubSpot for Further information and the applicable data protection provisions of
Vimeo may be retrieved under
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relevant content in the look and feel of Instagram and to provide functions like
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operating company of the Instagram components is Facebook, Inc., 1 Hacker Way,
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(Facebook Inc.). When you're logged in to Instagram with your account, your
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https://help.instagram.com/155833707900388PersistantPixel_6senseCompanyDetailsj.6sc.coUsed
in context with Account-Based-Marketing (ABM). The cookie registers data such as
IP-addresses, time spent on the website and page requests for the visit. This is
used for retargeting of multiple users rooting from the same IP-addresses. ABM
usually facilitates B2B marketing purposes.PersistentHTMLbcookieLinkedInUsed by
the social networking service, LinkedIn, for tracking the use of embedded
services.1 yearHTTPli_sugrLinkedInCollects data on user behaviour and
interaction in order to optimize the website and make advertisement on the
website more relevant. 3 monthsHTTPlidcLinkedInUsed by the social networking
service, LinkedIn, for tracking the use of embedded services.1 dayHTTPLinkedIn
PluginLinkedIn Further information and the applicable data protection provisions
of LinkedIn may be retrieved under
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to track visitors on multiple websites, in order to present relevant
advertisement based on the visitor's preferences. 30 daysHTTP_fbp Meta
Platforms, Inc.Used by Facebook to deliver a series of advertisement products
such as real time bidding from third party advertisers.3
monthsHTTP_gcl_auGoogleUsed by Google AdSense for experimenting with
advertisement efficiency across websites using their services. 3
monthsHTTPHUBLYTICS_EVENTS_53HubspotCollects data on visitor behaviour from
multiple websites, in order to present more relevant advertisement - This also
allows the website to limit the number of times that they are shown the same
advertisement. PersistentHTMLi/jot/embedsTwitter Inc.Sets a unique ID for the
visitor, that allows third party advertisers to target the visitor with relevant
advertisement. This pairing service is provided by third party advertisement
hubs, which facilitates real-time bidding for
advertisers.SessionPixelRichHistoryTwitter Inc.Collects data on visitors'
preferences and behaviour on the website - This information is used make content
and advertisement more relevant to the specific visitor. SessionHTMLTwitter
AdvertisingTwitter Inc.We use Twitter Advertising for tracking our advertising
on Twitter. If you wish, you can deselect the customized advertisements by
deactivating the option "Personalize advertising" in your personalization and
privacy settings at https://twitter.com/personalization or at
https://optout.aboutads.info ("opt-out") Further information and the applicable
data protection provisions of Twitter may be retrieved under
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keep statistics of what videos from YouTube the user has
seen.SessionHTMLLAST_RESULT_ENTRY_KEYYouTubeUsed to track user’s interaction
with embedded
content.SessionHTTPLogsDatabaseV2:V#||LogsRequestsStoreYouTubePendingPersistentIDBnextIdYouTubeUsed
to track user’s interaction with embedded
content.SessionHTTPremote_sidYouTubeNecessary for the implementation and
functionality of YouTube video-content on the website.
SessionHTTPrequestsYouTubeUsed to track user’s interaction with embedded
content.SessionHTTPServiceWorkerLogsDatabase#SWHealthLogYouTubeNecessary for the
implementation and functionality of YouTube video-content on the website.
PersistentIDBTESTCOOKIESENABLEDYouTubeUsed to track user’s interaction with
embedded content.1 dayHTTPVISITOR_INFO1_LIVEYouTubeTries to estimate the users'
bandwidth on pages with integrated YouTube videos.180
daysHTTPVISITOR_PRIVACY_METADATAYouTubeStores the user's cookie consent state
for the current domain180 daysHTTPYoutube VideoYouTubeWe embedd Youtube Videos
to display our video content. The operating company behind the Youtube emebdding
components is Alphabet Inc., Embedding YouTube videos generates various
connections to Google servers that store multiple cookies in your browser and
send information about you to YouTube and Google's DoubleClick advertising
service. Further information and the applicable data protection provisions of
Youtube may be retrieved under
https://www.youtube.com/static?template=privacy_guidelines.PersistantPixelYSCYouTubeRegisters
a unique ID to keep statistics of what videos from YouTube the user has
seen.SessionHTTPyt.innertube::nextIdYouTubeRegisters a unique ID to keep
statistics of what videos from YouTube the user has
seen.PersistentHTMLytidb::LAST_RESULT_ENTRY_KEYYouTubeStores the user's video
player preferences using embedded YouTube
videoPersistentHTMLYtIdbMeta#databasesYouTubeUsed to track user’s interaction
with embedded content.PersistentIDByt-remote-cast-availableYouTubeStores the
user's video player preferences using embedded YouTube
videoSessionHTMLyt-remote-cast-installedYouTubeStores the user's video player
preferences using embedded YouTube
videoSessionHTMLyt-remote-connected-devicesYouTubeStores the user's video player
preferences using embedded YouTube
videoPersistentHTMLyt-remote-device-idYouTubeStores the user's video player
preferences using embedded YouTube
videoPersistentHTMLyt-remote-fast-check-periodYouTubeStores the user's video
player preferences using embedded YouTube
videoSessionHTMLyt-remote-session-appYouTubeStores the user's video player
preferences using embedded YouTube
videoSessionHTMLyt-remote-session-nameYouTubeStores the user's video player
preferences using embedded YouTube videoSessionHTML

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daysHTTP

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IN DIESEM LEITFADEN ERFAHREN SIE MEHR ÜBER:

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ZUSAMMENFASSUNG

Die Handelslandschaft richtet sich jedes Jahr neu aus. Neue Strategien
entstehen, die Technologie entwickelt sich weiter, wirtschaftliche Faktoren und
das Verbraucherverhalten verändern sich. Während dieses dynamische Umfeld
spannende Wachstumschancen bietet, wird die Verwaltung von Millionen von SKUs in
diesem konstanten Zustand des Wandels schnell ziemlich komplex.

Der Schlüssel zur Orientierung in diesem Umfeld liegt in der zentralen Kontrolle
über alle Produktinhalte in Ihrem globalen Geschäftsbetrieb. Dies beginnt mit
dem Einsatz intelligenter Feed-Management-Lösungen, die in der Lage sind,
Hunderttausende von Angeboten und Anzeigen über verschiedene Kundenkontaktpunkte
hinweg zu verwalten.

Unser Leitfaden bietet einen umfassenden Überblick über die wichtigsten Trends
und Strategien im Produktdatenmanagement und Produktmarketing für das Jahr 2024.
Erfahren Sie, wie Ihr Unternehmen die Komplexität des digitalen Handels
überwinden kann, um weiter zu wachsen.



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