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Player Research | Where gaming instinct meets scientific insight
 * What we do
 * Team
 * Learn
 * Careers
 * Contact
 * Sign up to playtest
 * English/Français

 * What we do
 * Team
 * Learn
 * Careers
 * Contact
 * Sign up to playtest
 * English/Français

Stop the balls


WHERE GAMING INSTINCT MEETS SCIENTIFIC INSIGHT

We do games user research. Delivering actionable insights into usability, UX,
appeal and play, so that you can focus on the game.


What we do 



Sign up to playtest

OUR GOAL:


INFORM CREATIVE & BUSINESS DECISION-MAKING THROUGH PLAYER-CENTRIC INSIGHT

Player Research is the premier games user research partner, empowering gamedev
with meaningful insight from real players.

We contribute to games of all genres, all platforms, and all audiences,
leveraging our expertise in player experience and research methodology toward
the development of truly successful games.

In-the-lab, play-at-home, expert-led. We create and deliver bespoke research to
get the player insights you need.


REALISE YOUR VISION



Truly understand the player experience to inspire and iterate game design


GAIN CREATIVE CONFIDENCE



Use player insight to take creative risks and meaningfully innovate


DRIVE DEV FORWARDS



Validate your core design, align your creative vision, and eliminate barriers to
fun


Explore our suite of research services



> “Player Research has become an integral part of our beta game evaluation
> process. The cooperation allows us to significantly speed up the optimisation
> process, thus reducing the time to market.”

Marco Busse . European Games Group AG


ADVANCING ACCESSIBILITY

We’ll help you collaborate with disabled players and learn from our expert
accessibility team: empowering you to develop accessible and inclusive titles
with confidence.


Read more about Advancing Accessibility




RECENT PROJECTS

Case Study


GOAT SIMULATOR 3

A campaign of player research for Goat Simulator 3 ensured it delivered a
baaaa-rilliant experience to players.


Read more

Case Study


LIFE IS STRANGE 2

We’re proud to have helped craft an award winning episodic narrative experience
in Life is Strange 2.


Read more
More case studies


TRUSTED BY THE VERY BEST







A TEAM OF EXPERTS

From human-computer interaction to applied cognitive psychology, accessibility
to neuroscience: our team are qualified experts in user research.


Meet the team


LATEST NEWS & THOUGHTS


PLAYER RESEARCH AT GDC 2024

Sebastian Long BSc


PLAYER RESEARCH’S GAMES OF THE YEAR 2023

Our Game of the Year picks for 2023

Chloe Snell MA


See more news


CONTACT US TO TALK ABOUT TAILOR-MADE RESEARCH




Get in touch

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©2024 Player Research Website by UnitedUs