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GET ANSWERS FOR ALL
YOUR INVESTMENTS.

Link your Robinhood, E*TRADE, and other brokerages to
find untapped opportunities across all your holdings.
Get Started

How can I use AI to analyze my portfolio? ›

How much







GET HELP WITH YOUR
BIGGEST QUESTIONS.

Take the guesswork out of investing with
judgement-free conversational AI.
Get Started


GET HELP WITH YOUR
BIGGEST QUESTIONS.

Take the guesswork out of investing with
judgement-free conversational AI.
Get Started


GET HELP WITH YOUR
BIGGEST QUESTIONS.

Take the guesswork out of investing with
judgement-free conversational AI.
Get Started
1 / 3

What will you ask Magnifi?

Help





Whether you’re investing for the first time or taking your growth to the next
level, Magnifi helps you quickly find relevant investments.


TAKE ACTION WITH
CONFIDENCE.

Quickly find, research, and buy investments —
all with help from AI.
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What can I ask Magnifi? ›




MATCH STRATEGY TO
YOUR PERSONALITY.

Built on a unique personality engine, now you’re
not just investing, you’re investing to fit you.
Get Started


MATCH STRATEGY TO
YOUR PERSONALITY.

Built on a unique personality engine, now you’re
not just investing, you’re investing to fit you.
Get Started


MATCH STRATEGY TO
YOUR PERSONALITY.

Built on a unique personality engine, now you’re
not just investing, you’re investing to fit you.
Get Started
1 / 3


PURSUE YOUR
FINANCIAL GOALS.

Set your sights on what matters, then get help to
optimize your plan and stick to it.
Get Started

How to invest for your goals ›




START INVESTING TODAY.

 * 
   Guided goal planning
 * 
   Always-on conversational assistance
 * 
   Natural language investment search
 * 
   Powerful investment comparison
 * 
   Commission-free brokerage
 * 
   Whole-portfolio Tracking

Get Started



QUESTIONS?

What is Magnifi?

Magnifi is an AI designed to help you invest — in fact, the world’s first. With
Magnifi you can do faster, better research, get help making decisions, plan for
a goal, manage your portfolio, and learn while you invest. Magnifi will help you
find and buy investments from a marketplace of over 15,000 stocks and funds. And
Magnifi can even analyze your existing investments that you hold at other
brokerages. Think of Magnifi like a co-pilot for your investing — like Siri or
Alexa went to investment school.
How much does it cost?

Magnifi members can subscribe annually or monthly for as little as $11 per
month, depending on your payment preference. Unlike other investing platforms
that make money through underlying fees like payment for order flow or
percentage-based fees of your assets under management, we don't believe in fees
that can incentivize the wrong things like excess trading behavior or putting
investing guidance out of reach for the average person. We believe in a simple
flat rate subscription, so everyone can benefit and the only thing we're
incentivized to do is provide you with the highest quality guidance and
technology to help you succeed.
What’s included?

With Magnifi, you gain access to a powerful conversational AI investing
assistant, investment search engine, on-demand data, interactive planning tools,
and a commission-free brokerage. You can invest directly through Magnifi, link
external investing accounts like E*Trade, Robinhood, or Charles Schwab for
Magnifi to help you optimize — or both. Magnifi subscribers also have access to
high-yield savings accounts to help you earn interest on your uninvested cash
while you're waiting to invest it. Depending on the amount of money in your
savings account, you may incur an additional small percentage or quarterly fee
for your high-yield savings.
Is it safe to use?

Magnifi is integrated with industry-leading technology partners like Plaid,
Apex, and Okta to ensure your valuable financial data remains your own. Whether
you’re buying and selling investments, transferring funds to and from your bank
account, or just logging into the app, your experience is protected.
How does it work?

Magnifi uses conversational AI to help you invest. For less-experienced
investors, Magnifi will guide you to understand your investing personality, make
a plan for your goals, and find a diversified set of investments that will help
you get on track and stay on track. As you get more experience (or if you’re
already an experienced investor), Magnifi will help you stay on top of your
investments — finding pockets of hidden risk or growth opportunities, stay up to
speed on news and trends, and even help you explore new investment types that
match your priorities.
How do I add funds to my account

When you’re ready to invest, you’ll want to connect a bank account so you can
transfer funds for investing. Magnifi uses Plaid to create a secure connection
to your bank. Once your bank is connected, just transfer the amount you want to
set aside for investing, and you’re ready to go. For some investment types, your
funds may need up to 48 hours to “clear” (AKA be ready to use), so it’s always a
good idea to add funds to your Magnifi account before you’re ready to invest, so
you can put them to use immediately. For many investment types, you can add
funds right at checkout, but for best results it’s a good idea to have funds in
your account beforehand.
How can I withdraw money from my account?

When you’re ready to withdraw your funds (hopefully profits!), you can transfer
funds to any connected bank in the same way you transferred funds for investing.
Go to your profile, click “transfer funds,” then “withdrawals” or visit
https://magnifi.com/settings/tradingAccount/withdrawal. You can transfer any
funds that aren’t invested as long as they’ve been in your account for at least
5 business days (recent deposits are available for withdrawal on the sixth
business day). If you want to withdraw funds that are currently invested, you’ll
need to first sell your investments. Beware, selling your investments can
trigger a taxable event — for instance, you’ll need to pay taxes on any profits
you made.
How does AI improve my investing decisions?

The challenge with investing today is that so many people have access to make
investments, but very little access to the intelligence that helps you choose
the right ones for you. With Magnifi, you get an AI investing assistant that
helps you access the intelligence you need to make informed investing decisions.
Many people expect AI to take over and do the investing for them. With Magnifi,
we believe AI should help you be a better version of yourself, putting you in
the driver’s seat and then helping you navigate the markets with helpful
guidance, efficiency, and support. Whether you use Magnifi to find new
investments, research possibilities, compare stocks and funds you’re
considering, or build and manage a full portfolio, AI is on your side to help
you buy investments in the same way we buy everything else — with better
information and much more personalization.
How can I download the Magnifi app?

You never know when investing inspiration might strike. Apple and Android users
can take all the power of Magnifi with them on the go, with the Magnifi app --
available in the Apple App Store and Google Play Store.


NEW YORK OFFICE

1 Pennsylvania Plaza,

39th Floor

New York, NY 10119


BOULDER OFFICE

2440 Junction Place, Suite 300

Boulder, CO 80301


QUICK LINKS

 * Stocks
 * ETFs
 * Mutual Funds
 * AI Investing
 * Portfolio Analysis
 * Using AI for Investing
 * Goal-based Investing
 * Money Assistant


GET IN TOUCH WITH US.

To learn more, contact

hello@magnifi.com

For questions & support, contact

support@magnifi.com


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