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Text Content

Hey, we have some cookies
By clicking “Accept”, you agree to the storing of cookies on your device to
enhance site navigation, analyze site usage, and assist in our marketing
efforts. View our Privacy Policy for more information.
PreferencesDenyAccept


Privacy Preference Center
When you visit websites, they may store or retrieve data in your browser. This
storage is often necessary for the basic functionality of the website. The
storage may be used for marketing, analytics, and personalization of the site,
such as storing your preferences. Privacy is important to us, so you have the
option of disabling certain types of storage that may not be necessary for the
basic functioning of the website. Blocking categories may impact your experience
on the website.
Reject all cookiesAllow all cookies
Manage Consent Preferences by Category
Essential
Always Active
These items are required to enable basic website functionality.
Marketing
Essential

These items are used to deliver advertising that is more relevant to you and
your interests. They may also be used to limit the number of times you see an
advertisement and measure the effectiveness of advertising campaigns.
Advertising networks usually place them with the website operator’s permission.
Personalization
Essential

These items allow the website to remember choices you make (such as your user
name, language, or the region you are in) and provide enhanced, more personal
features. For example, a website may provide you with local weather reports or
traffic news by storing data about your current location.
Analytics
Essential

These items help the website operator understand how its website performs, how
visitors interact with the site, and whether there may be technical issues. This
storage type usually doesn’t collect information that identifies a visitor.
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6 STEPS TO BECOME AN ONLINE ENTREPRENEUR

November 19, 2020

Our post are auto-translated for your convenience, but please note that the
quality of these translations may not be perfect. We are working on ways to
improve the translations for a better reading experience.

We’ve invited Johannes Larsson, the founder and CEO of www.financer.com, an SEO
geek and affiliate marketing expert to give you some tips on how to become an
online entrepreneur. He’s been practising entrepreneurship and digital marketing
for over a decade and runs a global remote team. Let’s hear him out!


HOW DOES ONE BECOME AN ENTREPRENEUR?

In today’s day and age, anybody can become an entrepreneur. You don’t need any
qualifications and thanks to the internet, the barrier to entry is lower than
ever. However, you do need to be patient, resilient and action-oriented.



The biggest challenge is turning your ideas into profitable businesses. It’s not
easy, but I’m living proof that it can be done and if you keep reading I’ll
share 6 steps for how you can, too.


1. CHOOSE A NICHE TO SPECIALISE IN💡

Pat Flynn, creator of Smart Passive Income explains, “the riches are in the
niches.”

‍A niche is a specialised segment of the market. It’s up to you how specialised
you want your business to be. For example, wine lovers could become red wine
lovers or even homemade red wine lovers, and so on. If you get this right you
have the advantage of your customers knowing exactly what you do and why to come
to you.‍

‍You’ll know you have found the right niche for you if it’s in a field you love
working in. You have expertise and experience that means you can offer unique
value to others, and there are plentiful money-making opportunities.


2. SOLVE PROBLEMS LIKE YOUR BUSINESS DEPENDS ON IT (BECAUSE IT DOES)🔨

Once you’ve chosen your niche, you need to work out how you’re going to solve a
problem for people. That will be your USP (unique selling proposition). The
bigger the problem you solve, the more value you provide and the more money you
can make.

‍Solving a problem is the same thing as satisfying demand. You could be fixing
something for someone, saving them time or money, providing them entertainment,
connection or even inspiration. When choosing which problem to solve, ask
yourself: what is missing? What can be improved? What pain points do I hear
people discussing?


3. LAUNCH FAST, FAIL FAST 📈

As an entrepreneur, you will never entirely avoid failure. So instead of fearing
it, accept that it is a crucial part of the process and aim to fail as quickly
as possible. Most importantly, learn from each failure so that you don’t make
the same mistake next time around!

Always start by creating an MVP (minimum viable product). This means building
the quickest, simplest version of your product or service to see if there is a
demand before spending time and money perfecting it.

Then it’s time to conduct micro experiments. You can do all sorts of micro
experiments to see whether it is worth developing your MVP further and avoid
wasting your precious resources. That could include giving away your product for
free in return for feedback, launching with a presale to see who is interested
or creating social media adverts and monitoring the traction they receive. ‍

Finally, develop great products and services. The better your product, the
easier it will be to sell. Once you’re confident in the results of your
experiments, you should be able to create a product that people will queue up to
purchase from you.


4. FIND YOUR CUSTOMERS 🙋‍♂️

A great product is pointless without anybody to enjoy it, so it’s important to
get out there and market it to your potential customers. Firstly, you need to
find a marketing channel that gives you a ROI (return on investment). It’s
impossible to know which marketing channel will give you the best ROI, so the
only option here is to start experimenting again.

First, try out a handful of different marketing channels (such as social media,
affiliate marketing and guest blogging). Then, choose the one which you’re most
successful with and continue to optimize your strategy until you have reached
profitability. Reinvest the profits into this channel and scale-up over time.


5. GROW A SUPPORTIVE NETWORK  💻

It’s especially important to prioritise growing your network at the beginning of
your entrepreneurial journey, and it will have a serious impact on your ultimate
success.

We’re all unique and comfortable in different situations, so finding the right
networking methods for you is important. If you’re great at connecting face to
face then you might enjoy industry meetups, seminars, conferences or even
hosting your own events. If you prefer to stay home, digital masterminds,
LinkedIn, Twitter and Facebook groups all work fine too.

However you find people to network with, the benefits of growing your circle are
endless. You never know when or where you’ll find your next partner, investor,
mentor or client.


6. START TODAY 🎉

It’s all too easy to let fear get in the way of actually going out there and
becoming an entrepreneur. Above all, my top tip would be to start today.

Just like most of the top companies in the world, the business idea you start
out with will probably be different from the one you end up with. One thing will
lead to another, and you need to be agile enough to improve your initial idea
over time.‍

‍Sure, you might look back one day and laugh at your original idea or offerings.
That’s a good thing because it means you’re growing and improving, just like we
all should be. Without being prepared to start with what you currently have
you’ll never get to where you want to be.

Be fearless and start today!

Go to www.johanneslarsson.com for more entrepreneurial insights or connect with
me at @mrjola on Instagram and Twitter.


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