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Text Content

Baton logo wordmark
 * For Owners
   
   
   KNOW
   
   Get a free valuation and expert insights to learn what your business is
   worth, and where you can improve.
   
   
   
   
   GROW
   
   Attack gaps with vetted experts in marketing, hiring, legal, and more to
   command a listing backed by real data.
   
   
   
   
   SELL
   
   Be ready to sell strong when the time is right with access to trusted data,
   team and qualified buyers only.
   
   
   
   Meet the Know Team
   
   Meet the Sell Team
   
   Sell Case Studies
   
   FAQs

 * For Buyers
   
   
   FIND BUSINESSES FOR SALE
   
   Access our growing database of verified for-sale businesses in your target
   market, and with your ideal criteria.
   
   
   
   FAQs

 * Pricing
 * Resources
 * Company
   
   
   ABOUT US
   
   
   BATON BEAT
   
   
   CAREERS

Log InGet Started

SMALL BUSINESS OWNERS AND BUYERS


YOUR #1 INVESTMENT DESERVES MORE THAN A BUSINESS VALUATION CALCULATOR

Baton provides small business owners and buyers with the data they need to
thrive. Get the answers you need to plan your future — for free.

Get Started

Confidential. Explore at your pace.




HEAR FROM OUR SATISFIED CUSTOMERS



How baton works for owners


PLAN FOR THE FUTURE OF YOUR BUSINESS

Know


IT STARTS WITH A FREE BUSINESS VALUATION

Claim your business, then take a survey and link your accounting software to see
how your business compares to the rest of the market, validated by actual data.

Know your valuation


Grow


BOOST YOUR VALUATION

Attack gaps with vetted experts in marketing, hiring, legal, and more to command
a data-backed listing.

Grow your business


Sell


SELL ON YOUR BEST TERMS

We're here to help you position your business for the best possible sale,
whenever the timing's right. If you decide to sell your business with Baton,
you’ll make 10% more on the sale than with a traditional broker.

Sell your business

how do we make money?


WE ONLY MAKE MONEY WHEN YOU HIT YOUR GOALS

If you tap into our partner network to grow your business, they pay us a
referral fee. If you sell, we collect just 6% of sale price — well below market
value— so that valuations and human support can stay free for you.

View our pricing


WHY OWNERS LOVE BATON

Slide 1 of 3


I REALIZED I DON'T EVEN KNOW WHAT MY COMPANY WAS WORTH. THEN COMES BATON. THEY
SHARED THEY COULD PROVIDE A VALUATION, COMPLETED BY AN ACTUAL CFA AT NO COST (NO
CALCULATOR SPITTING OUT A RANDOM FIGURE).



Chandler Reed,

CEO

Get Green NOI

(Tampa, FL)




IT IS GREAT TO KNOW FOR THE FUTURE, WHEN WE WANT TO SELL, BUT IN THE MEANTIME
THEY ARE GIVING US TOOLS TO RUN OUR BUSINESS MORE EFFICIENTLY AND AT A HIGHER
PROFIT. I HIGHLY RECOMMEND THE PROCESS TO ANY SMALL BUSINESS OWNER.



Katie Curnutte,

Partner

Kingston Marketing Group

(Kingston, WA)




I GAVE THEM A VERY SHORT WINDOW OF TIME TO SELL AND I TRUSTED THEIR ADVICE
THROUGHOUT THE PROCESS...THEY UNDERSTOOD THE ADDED DYNAMIC OF BEING A FRANCHISE
IN AN INDUSTRY BATON HADN'T WORKED IN PREVIOUSLY AND TOGETHER WE MANAGED IT
SEAMLESSLY.



Pamela Lietz,

Former Owner

TapSnap Triangle

(Raleigh, NC)




BUY A SMALL BUSINESS


A MARKETPLACE WHERE ALL THE LEADS ARE REAL


 * NO GARBAGE “LISTINGS” TO WEED BEFORE YOU REACH THE REAL DEAL
   
   Baton buyers access verified for-sale listings, with 3-5 years of financial
   data, so your time here is always well spent.


 * WE MAKE INTROS FOR YOU WHILE YOU DO OTHER THINGS
   
   When you find a business you like, we reach out to the owner. When it’s time
   for a conversation, you can have a productive one.

Learn more about Search


your account manager


NAVIGATE THE WATERS — WITH EXPERT HELP


 * TALK TO A REAL PERSON ABOUT YOUR RESULTS
   
   Your Account Manager, a business expert, will lend advice through every step
   of the process.


 * GET THE SAME DEEP INTEL BUYERS HAVE ON YOUR BUSINESS
   
   Draw from our 6-method calculations, backed by thousands of comps and pro
   insights, to plan your next move.

Meet the Know Team


ACCESS OUR PARTNER NETWORK

We screen hundreds of potential partners to find the best match for you and your
business. The best part? The fees we collect from our partners keep everything
free for you.

 * 
 * 
 * 
 * 
 * 
 * 

Learn More About Our Partners


WE TAKE YOUR DATA SERIOUSLY

The security and privacy of your financial data are our top priority. We give
you control over everything you share and only use tech that meets the highest
standards for security, from mandatory security training and background checks
to continuous monitoring to keep your data safe.

👋🏻 Questions? We have answers.




RESOURCES FOR OWNERS

Slide 1 of 3

Know


WHY CLEAN FINANCIAL RECORDS MATTER (AND HOW TO GET THEM)

4 min read



Selling a Business


FEES FOR SELLING A BUSINESS YOU MIGHT NOT BE AWARE OF

9 min read



Selling a Business


HOW MUCH DO BUSINESS BROKERS CHARGE: BREAKING DOWN PRICING AND FEES

9 min read


More Resources


YOU'VE WORKED HARD FOR THIS

Whether you’re looking to sell or grow, we’re here to help plan your next big
move.


Get Started

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For U.S. businesses and residents only, for now.

Certified



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