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GET READY — YOUR NEXT BOSS COULD BE A TEENAGER

By Fiona Zublin

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WHY YOU SHOULD CARE

Because these kids are the future.







OZY and JPMorgan Chase & Co. have partnered to bring you an inside look at how
entrepreneurs and their good business are helping the communities around them.
Enjoy the rest of our special series here.

Like many people who were children in the 1990s, my most important role models
for a precious few years were teen entrepreneurs: Ann M. Martin’s
The Baby-Sitters Club series about seven plucky tweens who start their own small
business looking after neighborhood children while navigating problems like
crushes, mystery phone calls and how to tell people you have diabetes. They were
smart, dedicated, creative and responsible — the perfect role models.

That series ended in 2000. But the middle schoolers of today, aka Generation Z,
aren’t without entrepreneurial role models. In fact, with the news full of
stories about teen inventors, teen creatives and teen businesspeople, thinking
of yourself as a potential startup genius before you can legally drive a tractor
is ever more a reality.

> The image portrayed by Silicon Valley at large is that it’s all or nothing,
> and that doesn’t need to be the case.
> 
> Ed Hardy, co-founder, Young Founders

“If [a] tween is spending a lot of time with a hobby, or just on social media,
why not look to see how they can make money from it?” says Brittany Galla,
editorial director of Teen Boss magazine, which launched last month. Galla says
focus groups about what teens and parents wanted led Hamburg-based Bauer Media
to the idea of a 96-page quarterly mag that retails for $6 and has a circulation
of about 200,000 — so far. Teens interviewed, she says, were excited about their
business ideas — sometimes mentioning shows like Shark Tank as inspiration — and
wanted something to help them start Etsy stores and side hustles. Teen Boss,
accordingly, provides kids with business card templates and vision boards
that’ll help get them started, and Galla says she’s heard zero pushback from
parents who might feel weird about encouraging their kids to monetize every
hobby or talent. 

 


But it’s not always so straightforward running a business as a teenager. Ed
Hardy (not that Ed Hardy) and his friend Kit Logan were only 16 when their
skiing companion app, Edge, took off. Partly as a response to the steep learning
curve, they then worked together to start Young Founders, a summer training
program for would-be teen entrepreneurs, attempting to prepare them for the
world of startups. “We had next to no idea what we were doing,” Hardy explains,
saying rookie tycoons who don’t know what they don’t know can run into big
problems quickly when it comes to accounting, hiring, taxes and myriad other
administrative and structural issues that startups face.

 
        

Bauer Media’s latest sensation

Source Courtesy of TeenBoss Magazine/Facebook

The British education system, like that in the U.S., can also stymie young
people with ideas by nagging them that if they don’t focus on certain exams
they’ll be on the wrong track for life. Young Founders, which is on a yearlong
hiatus while Hardy and Logan concentrate on their university degrees — the
training program will restart in 2018 — is an intro to best practices of running
a business and a way to give confidence to young people. Last year there were so
many applicants that only 1 in 14 got a place in the free program, and Hardy
says working directly with schools and communities helped them find more
applicants of diverse backgrounds and shift the gender balance from only 27
percent female the first year to 40 percent female the second year.

Young Founders is about teaching people to be successful, but it’s also about
teaching them to be successful in a healthy way. While part of the program is
learning how to break down a startup idea — and understanding what makes a good
one — Hardy and Logan also try to instill a sense of balance and the importance
of mental health. “The image portrayed by Silicon Valley at large is that it’s
all or nothing, and that doesn’t need to be the case,” Hardy says. While the
all-consuming burnout work schedule is part of the startup myth, he’s hoping
that participants in the program learn to sustain themselves as well — and with
90 percent of their first year’s cohort still involved in early-stage businesses
a year later, the method seems to be working.

 
        

Are these teens locked and loaded to launch new businesses?

Source Courtesy of TeenBoss Magazine/Facebook

To be sure, as The Baby-Sitters Club attests, teens and tweens have had jobs for
as long as there have been teens and tweens. Adolescence as a concept is
relatively recent, and even after teenhood was given its halcyon glow, many
teenagers then and now have needed jobs to support themselves and their
families, while wealthier teens have had jobs to build character, enhance
college applications or just to have something to do. Melissa Milkie, a
professor of sociology at the University of Toronto, says that while there may
be a philosophy that says kids should be allowed to be kids, “it is likely
competing with [a mentality that says] … kids need to be in a competition to
excel at an early age and compete for a narrowing range of good jobs.”

But there may be a reason teenagers, aware of the future they’re careening into,
are drawn to startups: It’s a self-directed way of problem solving. Though some
young people may be creating Uber for laundry, Hardy — who is now working toward
a geography degree — says many are aware that climate change and other “huge,
huge global problems” are going to require a generation equipped with the tools
to solve them. “You’re far better dying to try to solve something tricky,” he
says, “than dying trying to solve a very niche problem.”

This editorial article was originally created by OZY Media and published on
OZY.com prior to, and independently of its inclusion in this JPMorgan Chase &
Co. sponsored series. OZY Media claims the full rights and responsibilities of
this article.

 * Fiona Zublin, OZY Author Contact Fiona Zublin




The Daily Dose July 9, 2017

TOPICS

 * Adolescence
 * BUSINESS
 * Childhood
 * Entrepreneurship
 * Good Business Creates Good
 * High School
 * Inventors
 * Middle School
 * Millennials
 * S14 Studio
 * Silicon Valley
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PRESENTED BY:
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   EMPLOYERS SHOULD CELEBRATE AND ADVANCE DIVERSE TALENT


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