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* Home
* About us
* What We Do
* Defence
* Defence Consulting
* Defence Readiness Training
* Defence Strategy Creation
* Defence Strategy Implementation
* Business Growth
* Strategic Reviews & Health Checks
* Marketing Consulting
* Sales Consulting
* Sales Process & Sales Training
* Agency Services
* Privacy Policy
* Blog
* Marketing & Branding
* A Competitive Strategy For 2022
* Marketing Mix 2022
* Can I Trust Any Digital Marketing Agency
* Best Marketing Tips 2022
* The Power of Email Marketing in 2022
* Cracking The Google Rankings Code
* The Definitive 1st Step to Online Marketing
* A Good Online Reputation Is Critical In 2022
* Lead Generation Brand Positioning
* What Is Branding Why Many Get It Wrong
* The Henry Ford Affect
* Data Analytics Competitive Advantage and Profitability
* Sales & Planning
* Small Things That Stop Large Companies
* The Value of a Plan
* Sales 101 For 2022
* Why Isn’t My Business Growing
* Business Growth What Is The Key
* Simple Secret to Sales Success
* Sales with No Marketing Help
* The Only Reason Sales Hacks Work
* Business Development Why Now is the Time
* Meetings
* Meeting Planner
* Faq
* Contact
Menu
* Home
* About us
* What We Do
* Defence
* Defence Consulting
* Defence Readiness Training
* Defence Strategy Creation
* Defence Strategy Implementation
* Business Growth
* Strategic Reviews & Health Checks
* Marketing Consulting
* Sales Consulting
* Sales Process & Sales Training
* Agency Services
* Privacy Policy
* Blog
* Marketing & Branding
* A Competitive Strategy For 2022
* Marketing Mix 2022
* Can I Trust Any Digital Marketing Agency
* Best Marketing Tips 2022
* The Power of Email Marketing in 2022
* Cracking The Google Rankings Code
* The Definitive 1st Step to Online Marketing
* A Good Online Reputation Is Critical In 2022
* Lead Generation Brand Positioning
* What Is Branding Why Many Get It Wrong
* The Henry Ford Affect
* Data Analytics Competitive Advantage and Profitability
* Sales & Planning
* Small Things That Stop Large Companies
* The Value of a Plan
* Sales 101 For 2022
* Why Isn’t My Business Growing
* Business Growth What Is The Key
* Simple Secret to Sales Success
* Sales with No Marketing Help
* The Only Reason Sales Hacks Work
* Business Development Why Now is the Time
* Meetings
* Meeting Planner
* Faq
* Contact
DEFENCE CONSULTANT SERVICES AUSTRALIA
Confusion is the beginning of ineffectiveness and losing money.
…and if you are new to the Australian Defence industry, confusion and
frustration are probably what you are feeling right now!
Picking the right direction is very difficult and moving forward seems
impossible until you get some clarity around how this sector works and until you
start getting connected to the right people and opportunities.
Developing the right relationships is key to moving in the right direction, but
it’s still a long journey and a large mountain to climb to winning a contract
within the industry.
The Australian Defence Contracting framework is also a massive (lots of reading)
consideration if you are looking to join the manufacturing supply chain – very
complex. Most people don’t get a good grasp – ever, let alone on the first go
around.
Creating an effective and efficient base with sales and marketing is the best
place to start, as without good data from the industry and a solid footing with
a Unique Selling Proposition – you are most likely not going to be effective.
There are multiple channels to market and without the right experience or
knowledge… you can waste a ton of time and money (we’ve seen our fair share of
businesses who have done this).
With the guidance of Alongside Business Consulting, your company will be at
least one step closer (if not many) to gaining a ‘seat at the table’ in the
Defence market; and potentially with the Australian Department of Defence (DoD)
itself.
Think of us, as the General Manager (marketing & sales) with that Defence sector
experience you need, but can’t afford as a full-time employee. Partnering with
us ensures you have the experience you need to enter the market with confidence.
We’ll walk alongside you and your team to get the job done… sales in the Defence
market of Australia!
DEFENCE CONTRACTS IN AUSTRALIA
Most SMEs work underneath the Defence Primes/ in the International Prime
contractors’ supply chains. Our job is to simplify the complexities you face,
illuminating the best way for you to navigate the Defence sector.
We help our clients market their speciality in the right way to the right people
at the right time… and start by helping you build the initial step-by-step plan
first, with good structure, systems and processes; ensuring success in the
Australian Defence industry.
From our expertise, we’ve created a number of important frameworks and collected
fit-for-purpose tools that will help you reach your goals with effectiveness and
efficiency. We’ve also put a lot of these tools and frameworks to good use in
our training programs, lowering the cost for new entrants and therefore lowering
the barrier to entry. Would you like to join one of our initial Defence sales
training sessions?
Get Started Now - Book chat
DEFENCE PROCUREMENT IN AUSTRALIA
The Australian Department of Defence (DoD) has multiple channels for
procurement.
The major Defence acquisitions are all processed through the Capability
Acquisition and Sustainment Group (CASG). All major project procurement activity
is channelled through the ASDEFCON suite of contracting templates. As an
Australian Defence contractor, you must understand and use these templates.
Knowing them like the back of your hand is very important, or using external
professional services (hire us = experts in this field to make sure you ‘get it
right’. Contractual obligations must be met and they start in the tendering
process.
The Australian Department of Defence (DoD) primarily uses the “Austender”
platform to inform industry of their intention to procure assets and services.
These projects are the cornerstone of protecting our nation and are ultimately
used by our Australian Defence Forces (ADF).
Although Austender is the main platform for Defence direct procurement in
Australia, the DoD has multiple channels to procure a whole spectrum of products
and services to support the function of the ADF.
Why don’t you reach out today and start learning about how to Crack the Defence
Sales Code – and sell more – more quickly.
Hybrid Consulting & Training Programs = High Value - Lower Cost
OUR POTENTIAL CLIENTS OFTEN SAY -
* We don’t know where or how to start selling into Defence
* I can’t find the customers and opportunities I keep hearing about in Defence
* We’ve got a great product or service, but we can’t seem to cut through and
get noticed
Why don’t you try a different approach and lean on us to help change your odds
for the better!
Hybrid Consulting & Training Programs = High Value - Lower Cost
DEFENCE CONSULTANTS, AUSTRALIA
Our team has had the privilege of working with and within senior management for
a few Primes and other well known companies throughout the global and Australian
Defence supply chains with contracts worth $billions globally.
As consultants, we’ve successfully built a happy client base through meeting
needs that can only be met with experience and the right knowledge… and a bit of
creative thinking.
One particularly noteworthy element of our business are the relatively new
hybrid consulting and training programs we’ve launched.
A lot of the same information needs to be transferred to all customers, so we’ve
put it all together for you in a self-paced learning package; along with the
essential one on one time as well. Bespoke training solutions, lowering the
barrier to entry as you don’t need as much one on one consulting to reach the
right outcomes.
We combine the best of both worlds (consulting and training) in an online group
training environment. Simplifying the path into being successful with Defence
sales and significantly lowering the financial barrier to entry for expert
advice and assistance.
Answering the complex questions in a simple and actionable way is what we’re on
about!
DEFENCE PROCUREMENT
Good News! The Australian Government has increased their budget for Defence
spending to over $500 billion for projects to be rolled out over the next
decade. This includes acquisition, sustainment and upgrading activities around
Australia and for Sovereign Capability uplift.
The doors are open for just about any type of business to win contractors in the
Australian Defence industry.
The process of becoming a supplier to Defence or in the Defence industry (yes
there are multiple different sales pipelines) is tricky and takes a toll; but if
you are worthy and stick with it – it’s definitely worth the time and effort.
It will most likely be a frustrating and confusing process, but we help you
minimise that confusion and frustration… we’ve got you.
At public Defence briefings, senior members of Defence staff often say, “We know
we’re hard to deal with” and “we recommend you get some professional support” to
develop your company into a Defence industry supplier.
Many companies choose to take this advice seriously, shedding years off their
journey into Defence and minimising the lost opportunities, due to the speed
with which they enter the market.
Why don’t you consider getting some external assistance?
Reach out today for an initial chat, to see how we help you approach entering
the Defence market with confidence.
Book A Meeting to Discuss How
OUR SERVICES
* Defence Strategy Consulting (from a marketing and sales perspective).
* Defence marketing and sales Training (Hybrid model)
* Defence Market Intelligence software tool (partner).
* Assisted marketing software tool (partner).
* ISO compliance consulting (partner).
* DISP accreditation consulting (partner).
* Marketing & Sales Automation Implementation (partner).
* Defence Grants, Tenders and Contract writing (Our Co-Founded partnership)
HAPPY CLIENTS
5/5
"Had I been able to access 'one session' with Matthew when I started out, it
would have shaved two frustrating years off my journey into the Supply-Chain.
Well done Matthew, you're saving people a lot of valuable time."
- R Harvey
5/5
"Dealt with Matthew for over a year now and have found his support and advice to
be invaluable. Strong network links with the right people, accurate advice and
knowledge with a strong understanding of business and especially the Defence
sector. Will continue to work with Matthew into the future. "
- J Buhagiar
BOOK A MEETING TODAY!
Find out How & Where to start gaining Clarity & Traction with Sales!
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* (03) 7017 2655
* Bayswater Victoria 3153 Australia
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