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FIND OUT IF YOUR COMPANY SUBSCRIBES TO INSIDER INTELLIGENCE GREAT! YOU'RE ALREADY A USER. Select a CountryAlbaniaAlgeriaAmerican SamoaAndorraAngolaAnguillaAntarcticaAntigua and BarbudaArgentinaArmeniaArubaAustraliaAustriaAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBoliviaBosnia and HerzegovinaBotswanaBouvet IslandBr. Indian Ocean Terr.BrazilBrunei DarussalamBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCape VerdeCayman IslandsCentral African RepublicChadChileChinaChristmas IslandCocos (Keeling) IslandsColombiaComorosCongoCook IslandsCosta RicaCote DIvoireCroatiaCubaCyprusCzech RepublicDenmarkDjiboutiDominicaDominican RepublicEast TimorEcuadorEgyptEl SalvadorEquatorial GuineaEritreaEstoniaEthiopiaFalkland Islands (Malvinas)Faroe IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaFrench S. 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Rep.LatviaLebanonLesothoLiberiaLibyan Arab JamahiriyaLiechtensteinLithuaniaLuxembourgMacauMacedonia (Former)MadagascarMalawiMalaysiaMaldivesMaliMaltaMarshall IslandsMartiniqueMauritaniaMauritiusMayotteMexicoMicronesiaMoldova, Republic ofMonacoMongoliaMontserratMoroccoMozambiqueMyanmarNamibiaNauruNepalNetherlandsNetherlands AntillesNew CaledoniaNew ZealandNicaraguaNigerNigeriaNiueNorfolk IslandNorthern Mariana IslandsNorwayOmanPakistanPalauPanamaPapua New GuineaParaguayPeruPhilippinesPitcairnPolandPortugalPuerto RicoQatarReunionRomaniaRussian FederationRwandaSaint Kitts and NevisSaint LuciaSamoaSan MarinoSao Tome and PrincipeSaudi ArabiaSenegalSeychellesSierra LeoneSingaporeSlovakiaSloveniaSolomon IslandsSomaliaSouth AfricaSouth GeorgiaSpainSri LankaSt. HelenaSt. Pierre and MiquelonSt. Vincent, The GrenadinesSudanSurinameSvalbard & Jan Mayen Is.SwazilandSwedenSwitzerlandSyrian Arab RepublicTaiwanTajikistanTanzania, United Republic ofThailandTogoTokelauTongaTrinidad and TobagoTunisiaTurkeyTurkmenistanTurks and Caicos IslandsTuvaluUgandaUkraineUnited Arab EmiratesUnited KingdomUnited StatesUruguayUS Minor Outlying IslandsUzbekistanVanuatuVatican City StateVenezuelaViet NamVirgin Islands (British)Virgin Islands (U.S.)Wallis and Futuna IslandsWestern SaharaYemenYugoslaviaZaireZambiaZimbabwe Continue October 20, 2022 US TOTAL MEDIA AD SPENDING GROWTH, BY INDUSTRY, SEP 2022 (% CHANGE VS. SAME PERIOD OF PRIOR YEAR) Share CHART TITLE US Total Media Ad Spending Growth, by Industry, Sep 2022 (% change vs. same period of prior year) PUBLICATION DATE October 20, 2022 SOURCES Source information is only available to PRO subscribers. Topics Total Media Ad SpendingHealthTravelMedia & EntertainmentFinancial ServicesAutomotiveTechnologyFood & BeverageRetail MarketingUnited States RELATED CHARTS & ANALYSIS Article The US ad market drops for the fifth month in a row Article Airbnb says its search-averse marketing strategy is working Article ‘Dire and complicated’ COVID-19 outbreaks take toll on China’s factory workers Report UK Digital Ad Spending by Industry Audio The Daily: The rise of telemental health, price shopping for healthcare, and health tech investments Article High-earning consumers gravitate toward Walmart, LVMH as inflation continues to rise Article 30% of advertisers are cutting their 2023 budgets Article Americans rate their healthcare system as poor or failing Article Marketers strike deals with publishers instead of ad exchanges Article Pickup in travel gives lift to influencer marketing Article US Hispanic's challenges with healthcare highlight an untapped opportunity for marketers, providers Article Meta is accused of using a secret AppTrackingTransparency workaround Report Germany Digital Ad Spending by Industry 2022 Article Ad spending dropped in August for the third month in a row Article A 3-year growth boom in travel ad spend after 2020’s plummet Article The US ad market drops for the fifth month in a row Article Airbnb says its search-averse marketing strategy is working Article ‘Dire and complicated’ COVID-19 outbreaks take toll on China’s factory workers Report UK Digital Ad Spending by Industry Audio The Daily: The rise of telemental health, price shopping for healthcare, and health tech investments Article High-earning consumers gravitate toward Walmart, LVMH as inflation continues to rise Article 30% of advertisers are cutting their 2023 budgets Article Americans rate their healthcare system as poor or failing Article Marketers strike deals with publishers instead of ad exchanges Article Pickup in travel gives lift to influencer marketing Article US Hispanic's challenges with healthcare highlight an untapped opportunity for marketers, providers Article Meta is accused of using a secret AppTrackingTransparency workaround Report Germany Digital Ad Spending by Industry 2022 Article Ad spending dropped in August for the third month in a row Article A 3-year growth boom in travel ad spend after 2020’s plummet Article The US ad market drops for the fifth month in a row Article Airbnb says its search-averse marketing strategy is working Article ‘Dire and complicated’ COVID-19 outbreaks take toll on China’s factory workers Report UK Digital Ad Spending by Industry Audio The Daily: The rise of telemental health, price shopping for healthcare, and health tech investments Article High-earning consumers gravitate toward Walmart, LVMH as inflation continues to rise Article 30% of advertisers are cutting their 2023 budgets Article Americans rate their healthcare system as poor or failing Article Marketers strike deals with publishers instead of ad exchanges Article Pickup in travel gives lift to influencer marketing Article US Hispanic's challenges with healthcare highlight an untapped opportunity for marketers, providers Article Meta is accused of using a secret AppTrackingTransparency workaround Report Germany Digital Ad Spending by Industry 2022 Article Ad spending dropped in August for the third month in a row Article A 3-year growth boom in travel ad spend after 2020’s plummet DAILY NEWS Article YouTube argues fewer ads equal greater ROI as it launches ad frequency capping globally Article Pitching CTV investment in 5 charts Article Google Ads’ cost per lead is going up and conversion rates are falling Article TikTok rolls out Shop feature to select US merchants Article Why Netflix Basic With Ads will win advertisers Article How Apple, Google, Amazon, and Twitter seek to disrupt finance Article The future of social commerce from Facebook to Instagram to TikTok Article Nielsen’s Media Rating Council suspension isn’t the only threat to its TV ratings dominance Article A timeline of how consumers have adjusted to inflation in 5 charts Article Amazon plans 10,000 job cuts in retail, devices, and HR Article How our Meta ad revenue forecast has changed Article NBCU announces Currency Council to cement its role as an ad measurement leader Article AR/VR shopping still hasn’t reached 90% of US adults Article Putting Google’s Q3 ad revenue slump into context Article CTV ad market will more than double by end of 2026 Article YouTube argues fewer ads equal greater ROI as it launches ad frequency capping globally Article Pitching CTV investment in 5 charts Article Google Ads’ cost per lead is going up and conversion rates are falling Article TikTok rolls out Shop feature to select US merchants Article Why Netflix Basic With Ads will win advertisers Article How Apple, Google, Amazon, and Twitter seek to disrupt finance Article The future of social commerce from Facebook to Instagram to TikTok Article Nielsen’s Media Rating Council suspension isn’t the only threat to its TV ratings dominance Article A timeline of how consumers have adjusted to inflation in 5 charts Article Amazon plans 10,000 job cuts in retail, devices, and HR Article How our Meta ad revenue forecast has changed Article NBCU announces Currency Council to cement its role as an ad measurement leader Article AR/VR shopping still hasn’t reached 90% of US adults Article Putting Google’s Q3 ad revenue slump into context Article CTV ad market will more than double by end of 2026 Article YouTube argues fewer ads equal greater ROI as it launches ad frequency capping globally Article Pitching CTV investment in 5 charts Article Google Ads’ cost per lead is going up and conversion rates are falling Article TikTok rolls out Shop feature to select US merchants Article Why Netflix Basic With Ads will win advertisers Article How Apple, Google, Amazon, and Twitter seek to disrupt finance Article The future of social commerce from Facebook to Instagram to TikTok Article Nielsen’s Media Rating Council suspension isn’t the only threat to its TV ratings dominance Article A timeline of how consumers have adjusted to inflation in 5 charts Article Amazon plans 10,000 job cuts in retail, devices, and HR Article How our Meta ad revenue forecast has changed Article NBCU announces Currency Council to cement its role as an ad measurement leader Article AR/VR shopping still hasn’t reached 90% of US adults Article Putting Google’s Q3 ad revenue slump into context Article CTV ad market will more than double by end of 2026 LATEST REPORTS Report Holiday Shopping in Western Europe Report Spotlight: UK Neobank Emerging Features Benchmark 2022 Report Latin America Retail Ecommerce Players Q2 2022 Review and 2023 Outlook Report Western Europe Digital Video 2022 Report Canada Digital Video 2022 Report US Connected TV Advertising Forecast 2022 Report Global Podcast Listener Forecast 2022–2026 Report UK Digital Video Advertising Landscape Report Spotlight: Canada Digital Account Opening Forecast 2022 Report Connected Cars 2022 Report UK Social Commerce 2022 Report UK Digital Ad Spending by Industry Report UK Mobile Banking Emerging Features Benchmark 2022 Report Spotlight: Klarna Report Spotlight: Fashion and Sustainability Report Holiday Shopping in Western Europe Report Spotlight: UK Neobank Emerging Features Benchmark 2022 Report Latin America Retail Ecommerce Players Q2 2022 Review and 2023 Outlook Report Western Europe Digital Video 2022 Report Canada Digital Video 2022 Report US Connected TV Advertising Forecast 2022 Report Global Podcast Listener Forecast 2022–2026 Report UK Digital Video Advertising Landscape Report Spotlight: Canada Digital Account Opening Forecast 2022 Report Connected Cars 2022 Report UK Social Commerce 2022 Report UK Digital Ad Spending by Industry Report UK Mobile Banking Emerging Features Benchmark 2022 Report Spotlight: Klarna Report Spotlight: Fashion and Sustainability Report Holiday Shopping in Western Europe Report Spotlight: UK Neobank Emerging Features Benchmark 2022 Report Latin America Retail Ecommerce Players Q2 2022 Review and 2023 Outlook Report Western Europe Digital Video 2022 Report Canada Digital Video 2022 Report US Connected TV Advertising Forecast 2022 Report Global Podcast Listener Forecast 2022–2026 Report UK Digital Video Advertising Landscape Report Spotlight: Canada Digital Account Opening Forecast 2022 Report Connected Cars 2022 Report UK Social Commerce 2022 Report UK Digital Ad Spending by Industry Report UK Mobile Banking Emerging Features Benchmark 2022 Report Spotlight: Klarna Report Spotlight: Fashion and Sustainability POPULAR ON INSIDER INTELLIGENCE Article YouTube argues fewer ads equal greater ROI as it launches ad frequency capping globally Article Analyst Take: What's driving the UK rush on retail media networks? Article Pitching CTV investment in 5 charts Article Google Ads’ cost per lead is going up and conversion rates are falling Report Latin America Retail Ecommerce Players Q2 2022 Review and 2023 Outlook Article TikTok rolls out Shop feature to select US merchants Article Why Netflix Basic With Ads will win advertisers Report Canada Digital Video 2022 Article How Apple, Google, Amazon, and Twitter seek to disrupt finance Article The future of social commerce from Facebook to Instagram to TikTok Article Nielsen’s Media Rating Council suspension isn’t the only threat to its TV ratings dominance Report US Connected TV Advertising Forecast 2022 Report Western Europe Digital Video 2022 Article A timeline of how consumers have adjusted to inflation in 5 charts Report Spotlight: UK Neobank Emerging Features Benchmark 2022 Article YouTube argues fewer ads equal greater ROI as it launches ad frequency capping globally Article Analyst Take: What's driving the UK rush on retail media networks? Article Pitching CTV investment in 5 charts Article Google Ads’ cost per lead is going up and conversion rates are falling Report Latin America Retail Ecommerce Players Q2 2022 Review and 2023 Outlook Article TikTok rolls out Shop feature to select US merchants Article Why Netflix Basic With Ads will win advertisers Report Canada Digital Video 2022 Article How Apple, Google, Amazon, and Twitter seek to disrupt finance Article The future of social commerce from Facebook to Instagram to TikTok Article Nielsen’s Media Rating Council suspension isn’t the only threat to its TV ratings dominance Report US Connected TV Advertising Forecast 2022 Report Western Europe Digital Video 2022 Article A timeline of how consumers have adjusted to inflation in 5 charts Report Spotlight: UK Neobank Emerging Features Benchmark 2022 Article YouTube argues fewer ads equal greater ROI as it launches ad frequency capping globally Article Analyst Take: What's driving the UK rush on retail media networks? Article Pitching CTV investment in 5 charts Article Google Ads’ cost per lead is going up and conversion rates are falling Report Latin America Retail Ecommerce Players Q2 2022 Review and 2023 Outlook Article TikTok rolls out Shop feature to select US merchants Article Why Netflix Basic With Ads will win advertisers Report Canada Digital Video 2022 Article How Apple, Google, Amazon, and Twitter seek to disrupt finance Article The future of social commerce from Facebook to Instagram to TikTok Article Nielsen’s Media Rating Council suspension isn’t the only threat to its TV ratings dominance Report US Connected TV Advertising Forecast 2022 Report Western Europe Digital Video 2022 Article A timeline of how consumers have adjusted to inflation in 5 charts Report Spotlight: UK Neobank Emerging Features Benchmark 2022 "BEHIND THE NUMBERS" PODCAST Audio Around the World: How people use media differently across countries Audio The Weekly Listen: Is the age of social media ending, newsletter dollars, and do fewer ads equal ... Audio The Daily: 2022 FIFA Men’s World Cup advertising, B2B marketers' outlook, and will someone buy Roku? Audio Reimagining Retail: The unknown history of Cyber Monday Audio The Daily: Influencer marketing in uncertain times, trusting social media, and Meta's user counts Audio The Daily: The bright spots of Amazon's business, returns convenience, and in-store holiday shopping Audio The Weekly Listen: Early changes at Twitter, stores within stores, and a drone Candy Crush ad Audio Reimagining Retail: Facebook, Instagram, TikTok, and the future of social commerce Audio The Daily: Google's growth hits the brakes, Apple Search Ads, and live sports' relationship with ... Audio The Banking & Payments Show: Will rising interest rates sink fintech lenders? Audio The Daily: Meta struggles a year into its rebrand, negatively influenced influencers, and a TikTok ... Audio The Weekly Listen: Is the tech boom really over, conversations with brands, and how Wendy's became ... Audio The Daily: What happens now that Musk owns Twitter, livestream shopping in the West, and Pinterest ... Audio Reimagining Retail: What the Kroger-Albertsons merger means for the future of retail media networks Audio The Daily: How advanced is advanced TV, TikTok's AI ads, and controlling your ad experience Audio Around the World: How people use media differently across countries Audio The Weekly Listen: Is the age of social media ending, newsletter dollars, and do fewer ads equal ... Audio The Daily: 2022 FIFA Men’s World Cup advertising, B2B marketers' outlook, and will someone buy Roku? Audio Reimagining Retail: The unknown history of Cyber Monday Audio The Daily: Influencer marketing in uncertain times, trusting social media, and Meta's user counts Audio The Daily: The bright spots of Amazon's business, returns convenience, and in-store holiday shopping Audio The Weekly Listen: Early changes at Twitter, stores within stores, and a drone Candy Crush ad Audio Reimagining Retail: Facebook, Instagram, TikTok, and the future of social commerce Audio The Daily: Google's growth hits the brakes, Apple Search Ads, and live sports' relationship with ... Audio The Banking & Payments Show: Will rising interest rates sink fintech lenders? Audio The Daily: Meta struggles a year into its rebrand, negatively influenced influencers, and a TikTok ... Audio The Weekly Listen: Is the tech boom really over, conversations with brands, and how Wendy's became ... Audio The Daily: What happens now that Musk owns Twitter, livestream shopping in the West, and Pinterest ... Audio Reimagining Retail: What the Kroger-Albertsons merger means for the future of retail media networks Audio The Daily: How advanced is advanced TV, TikTok's AI ads, and controlling your ad experience Audio Around the World: How people use media differently across countries Audio The Weekly Listen: Is the age of social media ending, newsletter dollars, and do fewer ads equal ... Audio The Daily: 2022 FIFA Men’s World Cup advertising, B2B marketers' outlook, and will someone buy Roku? Audio Reimagining Retail: The unknown history of Cyber Monday Audio The Daily: Influencer marketing in uncertain times, trusting social media, and Meta's user counts Audio The Daily: The bright spots of Amazon's business, returns convenience, and in-store holiday shopping Audio The Weekly Listen: Early changes at Twitter, stores within stores, and a drone Candy Crush ad Audio Reimagining Retail: Facebook, Instagram, TikTok, and the future of social commerce Audio The Daily: Google's growth hits the brakes, Apple Search Ads, and live sports' relationship with ... Audio The Banking & Payments Show: Will rising interest rates sink fintech lenders? Audio The Daily: Meta struggles a year into its rebrand, negatively influenced influencers, and a TikTok ... Audio The Weekly Listen: Is the tech boom really over, conversations with brands, and how Wendy's became ... Audio The Daily: What happens now that Musk owns Twitter, livestream shopping in the West, and Pinterest ... Audio Reimagining Retail: What the Kroger-Albertsons merger means for the future of retail media networks Audio The Daily: How advanced is advanced TV, TikTok's AI ads, and controlling your ad experience TRENDING IN UNITED STATES Article Pitching CTV investment in 5 charts Article YouTube argues fewer ads equal greater ROI as it launches ad frequency capping globally Article Google Ads’ cost per lead is going up and conversion rates are falling Report Latin America Retail Ecommerce Players Q2 2022 Review and 2023 Outlook Article Analyst Take: What's driving the UK rush on retail media networks? Article Why Netflix Basic With Ads will win advertisers Report US Connected TV Advertising Forecast 2022 Article TikTok rolls out Shop feature to select US merchants Article The future of social commerce from Facebook to Instagram to TikTok Report Canada Digital Video 2022 Article A timeline of how consumers have adjusted to inflation in 5 charts Article How Apple, Google, Amazon, and Twitter seek to disrupt finance Article Nielsen’s Media Rating Council suspension isn’t the only threat to its TV ratings dominance Article How the pandemic changed marketing for McDonald’s Article NBCU announces Currency Council to cement its role as an ad measurement leader Article Pitching CTV investment in 5 charts Article YouTube argues fewer ads equal greater ROI as it launches ad frequency capping globally Article Google Ads’ cost per lead is going up and conversion rates are falling Report Latin America Retail Ecommerce Players Q2 2022 Review and 2023 Outlook Article Analyst Take: What's driving the UK rush on retail media networks? Article Why Netflix Basic With Ads will win advertisers Report US Connected TV Advertising Forecast 2022 Article TikTok rolls out Shop feature to select US merchants Article The future of social commerce from Facebook to Instagram to TikTok Report Canada Digital Video 2022 Article A timeline of how consumers have adjusted to inflation in 5 charts Article How Apple, Google, Amazon, and Twitter seek to disrupt finance Article Nielsen’s Media Rating Council suspension isn’t the only threat to its TV ratings dominance Article How the pandemic changed marketing for McDonald’s Article NBCU announces Currency Council to cement its role as an ad measurement leader Article Pitching CTV investment in 5 charts Article YouTube argues fewer ads equal greater ROI as it launches ad frequency capping globally Article Google Ads’ cost per lead is going up and conversion rates are falling Report Latin America Retail Ecommerce Players Q2 2022 Review and 2023 Outlook Article Analyst Take: What's driving the UK rush on retail media networks? Article Why Netflix Basic With Ads will win advertisers Report US Connected TV Advertising Forecast 2022 Article TikTok rolls out Shop feature to select US merchants Article The future of social commerce from Facebook to Instagram to TikTok Report Canada Digital Video 2022 Article A timeline of how consumers have adjusted to inflation in 5 charts Article How Apple, Google, Amazon, and Twitter seek to disrupt finance Article Nielsen’s Media Rating Council suspension isn’t the only threat to its TV ratings dominance Article How the pandemic changed marketing for McDonald’s Article NBCU announces Currency Council to cement its role as an ad measurement leader COVERAGE → INDUSTRIES → ADVERTISING & MARKETING * Social Media * Content Marketing * Email Marketing * Video * Browse All → HEALTH * Value-Based Care * Digital Therapeutics * Telehealth * Online Pharmacy * Browse All → ECOMMERCE & RETAIL * Ecommerce Sales * Mcommerce * Retail Sales * Social Commerce * Browse All → TECHNOLOGY * Connected Devices * 5G * Artificial Intelligence (AI) * Browse All → FINANCIAL SERVICES * Banking * Payments * Fintech * Wealth Management * Browse All → MORE INDUSTRIES * Real Estate * Customer Experience * B2B * Travel * Small Business (SMB) * Browse All → GEOGRAPHIES * Asia-Pacific * Central & Eastern Europe * Latin America * Middle East & Africa * North America * Western Europe INSIDER INTELLIGENCE * Home * Industries * Forecasts * About * Careers * Data Partnerships MEDIA SERVICES * Advertising & Sponsorship Opportunities * Events FREE CONTENT * Newsletters * Articles * Podcasts CONTACT US → WORLDWIDE HQ 11 Times SquareNew York, NY 100361-800-405-0844 SALES INQUIRIES 1-800-405-0844ii-sales@insiderintelligence.com * Copyright © 2022 Insider Intelligence Inc. 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