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Enterprise Partner

EARLY-STAGE B2B STARTUPS

GROWTH MARKETING FOR THOSE
WHO WANT TO BECOME UNICORNS

Don’t survive, but thrive with finding PMF, GTM Strategies for waitlist-causing
leadflow &
convert demand into customers



Get started

See how it works

Trusted by +232 companies

TRUSTED BY

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HOW WE SEE THE GAME?

THE TRAINING WHEELS ARE OFF

The game of unlimited runway, raising capital before any demand is validated and
not focusing on profitability is over. The ones who want to become unicorns, os
simply survive in the upcoming years will need to take a new approach to growth.
Ever since Q1 of 2022, the global venture dollar volume has dropped by more than
66%. This is caused by high interest all across the world, meaning that
investors can collect solid returns safely compared to startup investing.

Which leads to 2 interlinked situations:

1

Investors are looking for less ideas and more tangible, data-backed traction on
the investment opportunity to shift perceived risk-to-reward in their favor.
There has to be proof of full or partial PMF to show that their capital will be
used to capture the market demand profitably. Otherwise with no proof of demand
capture and growth potential the capital is better used in safe assets
collecting high returns. (No, the projected growth of your target market ≠ proof
of your growth potential)

2

Traditional marketing and Go-To-Market strategies are getting more expensive.
Based on eMarketer data, the Worldwide Digital Ad Spend grew between 2022 and
2023 from $549.51 billion to $601.84 billion. It is projected to reach a
whooping $870.85 billion in 2027.

The digital space is getting more competitive and business will have to complete
for attention in more and more creative ways, while the media platforms will
enjoy larger and larger profits. This means the marketing budgets need to be
larger and campaigns will take longer to reach desirable profitability, such as
the 3:1 CAC-LTV ratio. Combining the 2 overlaying trends of Global Venture
Volume dropping and investors being more cautious with increasing costs and
decreasing efficiency in traditional Go-To-Market strategies - a pivot is needed
in startup growth.

We are the only Growth Marketing Team in the early-stage startup space to solve
these issues.

SOME OF OUR NUMBERS

+$30M

REVENUE GENERATD

+13YR

EXPERIENCE

+12

COUNTRIES

+232

CUSTOMERS

SOME OF OUR CLIENTS

WE DON'T BRAG, WE LET OTHER’S DO IT FOR US

See cases studies

FULLSCALE.IO

When Matt Watson from Fullscale.io approached us, they were struggling to
segment their market in a way that would allow them to only focus on the most
ideal accounts.
After scoring the entirety of their TAM in the US and Australia, they're now
able to hyper-targeted ad campaigns withouth wasting marketing budget on having
the default LinkedIn search target wasteful accounts.

TWIST STUDIO

Twist Studio Design didn't have much tangible results and performance metrics
tracked from their previous clients, so we dug a bit deeper and found out they
had a helped an early-stage startup receive a substantial amount of funding. We
then reached out to similar startups and offered to assist them reach the next
funding round with our design services. It worked especially well with pre-seed
and seed-stage startups.

IMAGINARYLAVA

When Jae Yi from Imaginary Lava approached us, he was seeking consulting on
setting up their prospecting campaigns. Everything from laed sourcing,
copywriting, campaign creation, lead segmentation, and - last but not least -
Clay.com training.
We created multiple variations for their prospecting campaigns that heavily
leveraged AI-messaging and a video call-to-action. The campaigns had to paused
only after 3 due to the sheer volume of interested replies.

RPDK

Before we started working with RPDK, they had very little success with any form
of prospecting campaigns. They had their luck with LinkedIn outreach, but with
the time commitment of setting up campaigns and sourcing relevant accounts to
reach out to, it wasn't worth the effort.
We started reaching out to UK and US-based medical device manufactures and
quickly saw traction with our prospecting campaigns. We also ran campaigns to
connect Josh Valman, CEO at RPDK, with dozens of event managers to do public
speaking gigs.




HOW ARE WE GONNA HELP YOU?

SO, HERE’S HOW WE’LL DO IT

1

Customer & Prospect Interviews.

This will allow you to find your ICP and give you clear direction that guides
marketing, sales, product development and retention.

2

Sales Argument Creation.

This will allow you to use all the necessary data collected from interviews and
use it to guide all marketing and sales activities in the most efficient way
possible.

3

GTM Outbound.

This will allow you to get rapid market feedback for the sales argument, start
adding leads to the pipeline and start generating demand.

4

Sales Process Optimization.

This will allow you to convert the demand and SQLs into paying customers while
lowering your CAC.

5

Lead Flow Multipliers.

This will allow you to multiply your sales argument across all channels and
build a consistent and predictable pipeline for future growth.

6

Further Fundraising.

This will allow you to get behind the table with your dream investors, use all
the demand and conversion data to provide reasonable forecasts and go through
the fundraising process on your terms.

IS THIS FOR YOU?

RIGHT PLACE AT THE RIGHT TIME IF YOU

REACH PRODUCT MARKET FIT

If you're a founder or partner at an early-stage startup and want to reach
Product-Market Fit so your target market buys in like magic.

GET PROFITABLE

If you're trying to get profitable and out of pre-revenue fast so you're not
reliant on outside investments and giving away equity.

RAISE MORE CAPITAL

If you're already generating revenue and want to raise more capital without
having to beg, but instead have investors beg to take their capital.

GET NOTICED

If you're looking to be quoted on a New York Times Bestseller for your fast and
innovative growth.

RELIABLE TEAM

If you're not looking to micromanage your team and have full confidence that
every team member is aligned by knowing the what-why-how of your startup.

RAISE FUNDS

If you're struggling to raise funds and prove to investors that there's real
traction.

GET MORE CUSTOMERS

If you're struggling to find Sales Qualified Leads and convert them from Demo to
paying customer

BE THE NEXT UNICORN

If you're looking to become the next Unicorn




OUR TEAM

OUR MUGSHOTS

LEEVI EEROLA

CEO & Growth Consultant

JACK HAYWARD

Growth Consultant

EMIL JØRGENSEN

Growth Consultant

ROB STEINBERG

Growth Consultant

ABOUT THE COMPANY

FinestGC was founded in 2024 through the merging of 3 leading B2B growth and
lead generation companies. Our team has over 13 years of combined B2B sales and
marketing experience and we've worked with fast growth startups like:



OUR FUTURE TOGETHER

HERE’S HOW OUR FUTURE
TOGETHER LOOKS LIKE

You will be able to generate leads at a rate that you have never seen before.

You will be able to close at over 20%.

You will be able to get profitable and out of pre-revenue fast so you're not
reliant.

You will be able to get profitable and out of pre-revenue fast so you're not
reliant on outside investments and giving away equity.

You will be able to treat your startup as a machine where you put a dollar in
and know exactly what you're getting out.

You will be able to stand out from all other startups fighting for the VC
attention.

You can forget about not hitting your quarterly numbers and explaining your
failures to investors.

You can have full confidence in your idea knowing that your sales argument is
sound and you'll be on the path to becoming the next unicorn.

FAQ'S

WE GOT SOME

ANSWERS TO YOUR QUESTIONS

How long does this take?



What do we need to do?



Do you offer any guarantees?



We’ve already done customer interviews?



What is a sales argument?



Do I need a sales argument?



I only need X thing, can we still work together?



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