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The Suzy Research Cloud

 * Suzy Insights
   
   Powerful enough for complex research projects and easy enough for quick-turn
   insights

 * Suzy Live
   
   Connecting quant and qual, while handling all the logistics of live research

 * Suzy Audiences
   
   Letting you get iterative insights from the audiences you care about most

Why Suzy?

 * Iterative and Connected Research
   
   Integrating quant, qual, and high quality audiences

 * 1st Party Consumer Network
   
   1MM+ diverse and engaged consumers

 * Biotic: Suzy’s Research Hero
   
   Ensuring that insights are genuinely human and actionable

 * Industry Leading Quality Audience
   
   Enterprise security, quality and agency rigor

 * Flexible Managed Services
   
   Access to our team of talented researchers

 * Customer Success
   
   Hear directly from our customers

 * AI in Market Research
   
   Ensuring AI is Enterprise-Safe

Use Cases

 * Attitudes and Usage

 * Concept Testing

 * Competitive Analysis

 * Consumer Profiling

 * Messaging

 * Positioning Strategy

 * Price Testing

 * Shopper and Category Insights

 * Tracking Research

 * UX Design

 * Website and Landing Pages

Research Solutions

 * Foundational and Behavioral Insights

 * Innovation and Product Development

 * Creative, Advertising and Marketing

 * Shopper, Tracking and Measurement
   
   

Industry Solutions

 * CPG

 * Food and Beverage

 * Finance

 * Media & Entertainment

 * Pharma

 * Retail

 * Tech

Resources

 * Consumer Insights Hub
   
   Our blog with original insights and articles to help you stay informed and
   plan your next move

 * Webinars and Events
   
   Sign up for our next event or watch past webinars on-demand

 * The Speed of Culture Podcast
   
   Tune into The Speed of Culture podcast to learn about shifting consumer
   trends and how to keep up

 * Speed of Culture LIVE! Panels
   
   Catch up on all the amazing sessions from our 2024 event

 * Suzy Academy
   
   Expand your knowledge of market research with our educational platform

Reports & White Papers

 * Transforming Consumer Insights
   
   Harnessing AI and Digital Transformation to Understand and Influence Behavior

 * Consumer Behavior White Paper
   
   Learn what drives consumer behavior change

 * Agile Research White Paper
   
   Learn how to create an always-on approach to research looks like

 * AI in Market Research and Consumer Insights
   
   A Comprehensive Guide for Fortune 500 Leaders

 * Understanding Responsible AI
   
   The Next Frontier in Market Research

Company

 * About Us

 * Leadership

 * Board of Directors

 * News

 * NYTechCares

 * Careers

Apply Now


THE SUZY RESEARCH CLOUD


UNLEASH THE POWER OF RESEARCH

Conduct iterative AI-powered research, with agency-quality rigor, in less time,
& at a fraction of the cost.


Book a Demo

Explore the Platform




CHECK OUT THE SPEED OF CULTURE PODCAST

Suzy & Adweek bring you The Speed Of Culture Podcast hosted by Suzy CEO Matt
Britton. Every week the most influential leaders from the world’s most impactful
brands discuss the consumer trends and cultural movements impacting their
business and industry.



Learn more about the Speed Of Culture Podcast




WATCH SPEED OF CULTURE LIVE! PANELS ON-DEMAND

The inaugural edition of Speed of Culture LIVE! was held September 18th in NYC
and convened a world-class roster of leaders and visionaries from some of the
world’s most important brands and exciting startups. Catch up on each dynamic
session and learn how to drive your business forward.





Watch Now

TRUSTED BY


 

WHAT SUZY OFFERS


DISCOVER WHAT THE SUZY RESEARCH CLOUD CAN DO FOR YOUR BRAND

Suzy is an end-to-end consumer insights platform that integrates AI-powered
quant, qual, and high quality audiences into a single connected research cloud.

Book a Demo

Explore the Platform


ENABLE TEAMS ACROSS YOUR ENTIRE ORGANIZATION

Insights

Demographics, attitudes & behaviors to measure the business "size of prize"


Learn More

Innovation

Develop products that delight target consumers via business models that drive
growth

Learn More

Creative

Develop and launch campaigns that drive demand, awareness, and brand equity

Learn More

Shopper

Understand e-commerce, omnichannel, and effective brand distribution


Learn More
 


THE BEST OF AGENCY RIGOR IN AN INTEGRATED SYSTEM DESIGNED FOR THE ENTERPRISE

 

Integrated Quant + Qual

Suzy’s AI-powered suite of products allows you to conduct robust and iterative
research — efficiently and at scale.

Integrated 1st Party Consumer Network

At the core of Suzy’s research cloud is a proprietary audience of 1MM+ diverse
and engaged consumers.

Enterprise Quality + Security

Industry-leading privacy, fraud prevention, and data quality controls so you
never compromise quality for speed.

Radical Simplicity + Agility

Whether it’s one-off questions, robust surveys, or qualitative video interviews,
Suzy delivers trusted insights in minutes.

Simplified Pricing

Subscription based pricing means no project POs, no need for multiple tools, and
you’ll never pay cost per response again.

Agency Rigor + Support

Our team of talented researchers, led by industry veterans, ensures you get the
agency-rigor you expect.

 

--------------------------------------------------------------------------------

 

 


TRUSTED AND ENDORSED BY MORE THAN
400 LEADING BRANDS ACROSS 22 INDUSTRIES

 
Geoff Colon
Head of Brand Studio at Microsoft Advertising

Suzy has helped change how Microsoft Advertising goes to market based on
real-time research around customer behavior and trends 
Yvette Marichal
Executive Director Innovation Insights & Trends, Estee Lauder Companies

Suzy has been something we've been leveraging tremendously when we ideate and
test our ideas and get consumer feedback live. We're iterating the new ideas as
we go. it's almost like a co-creation with the consumer which I really love. 
Read more
Jared Johnson
VP, Shopper Analytics & Insights N.A., PepsiCo

Suzy is someone we have leaned on heavily during the pandemic to help us
identify crucial insights. We are lucky to not only have Suzy as a research
partner, but to access their key learning on the new food & beverage consumer. 
Read more
Nick Graham
Global Head of Insights & Analytics at Mondelēz International

We've worked closely with Suzy and the team in really building out our
capabilities for long-term consumer tracking as well as real-time insights.  I
love the fact we are able to achieve great speed without trading off the quality
of our consumer feedback. 
Read more
Lindsay Moeller
Senior Consumer Insights & Sensory Analyst

I love Suzy's quick "and I mean quick" feedback, the easy launching online
system, the ability to easily add stimuli to questions, large sample sizes,
variety of consumers across the US. Suzy Live was also great and was a great
tool during the pandemic when we were unable to host in-person consumer testing
and focus groups.
Read more
Sabrina Lakhani
Director, Behavioral Science & Market Research, Frontier Communications

Suzy is a super valuable tool for quick research studies on a daily basis! I
love the ease and simplicity of the tool. It's made it super easy for us to
access respondents almost instantly. I think it's an absolute must-have for any
primary market researcher. The support that comes with is really great too. The
customer success team is incredibly helpful all throughout the year. It feels
like I have an extra person on my team for fielding these quick-turnaround
research studies that often come in all at the same time. 
Read more
Catherine Chao
Director, Strategy & Evaluation, Ad Council.

Suzy has so many best use cases. I've been using it primarily for creative
evaluation, but I know colleagues of mine have been using it to test different
ideas around the attitudes and behaviors of different audiences. It greatly
helps us throughout the strategic process.
Read more
Erin Wong
VP, Strategy Director, DDB

Suzy helps us glean insights and explore hypotheses quickly. Our customer
success manager is smart, responsive, and always adds value in every
conversation. In a short timeframe, the tool has been improved in meaningful
ways to enhance both the UX and utility.
Read more


MORE TESTIMONIALS


STAY INFORMED WITH RECENT TRENDS AT SUZY’S CONSUMER INSIGHTS HUB

Consumer Insights Hub

Blog, Webinar
Oct 31, 2024
AI Marketing Insights with Diageo
Blog, Webinar
Oct 31, 2024

Explore Diageo’s AI strategies for personalized marketing and building lasting
consumer relationships.

Blog, Webinar
Oct 31, 2024
Blog, Product
Oct 30, 2024
The Unsung Hero of Market Research - The Monadic Methodology
Blog, Product
Oct 30, 2024

Elevate your brand with monadic testing. Isolate variables, reduce bias, and
unlock valuable insights.

Blog, Product
Oct 30, 2024
Blog
Oct 28, 2024
Why Election Polls Are Often Wrong: The Challenge of Representative Sampling in
Market Research
Blog
Oct 28, 2024

Learn how representative samples impact polling and market research accuracy.
Explore key insights now.

Blog
Oct 28, 2024
Blog, Webinar
Oct 28, 2024
Building Brand LUV in Age of Performance
Blog, Webinar
Oct 28, 2024

Explore top strategies on brand building and marketing from leaders at the AWS
Marketing Summit.

Blog, Webinar
Oct 28, 2024
Blog
Oct 25, 2024
Why Concept Testing Is Critical: Avoiding Backlash and Ensuring Campaign Success
Blog
Oct 25, 2024

Concept testing is a step that every business needs to incorporate into its
product or marketing campaign development process.

Blog
Oct 25, 2024

Get Suzy’s consumer insights newsletter and webinar alerts delivered to your
inbox.




UNLEASH THE POWER OF RESEARCH WITH SUZY

 * Integrated and iterative

 * Unparalleled speed and simplicity

 * Agency rigor and service

 * A fraction of the cost

 


BOOK A DEMO TODAY!


 

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*Representative example of audience responses in the Suzy platform and does not
contain actual responses of actual members.

© 2018 - 2024 Suzy, Inc. All Rights Reserved.

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