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We use Cookies to enhance your experience on our website. If you would like to find out more or opt out, please check out our Privacy Policy. Got it! Learn TikTok advertising and measurement secrets in the new playbook from TikTok and Rockerbox Download Now * Product * Products * Data Products * Collect * Track * Export * Marketing Analysis * Optimize * MMM * Journey * Integrations * Google * Facebook * Instagram * TikTok * Snapchat * Reddit * Pinterest * View 75+ More * Channels * Search * Social * Affiliate * OTT/TV * Programmatic * Direct Mail * Solutions * Multi-Touch Attribution * Marketing Mix Modeling * Data Warehousing * Data Centralization * Channel Measurement * Marketing Analysis * Goals and Recommendations * “For us, Rockerbox is the most important tool we utilize to measure and inform our decision-making. Rockerbox enables us to use the facts, use the data, and make those decisions.” * Company * Resources * Our Culture * Contact Us * Careers * Press * Partners * Agency Partners * Become an Agency Partner * Integration Partners * Become an Integration Partner * The Leader in Attribution * Resources * Resource Library * Case Studies * eBooks * Past Events On-Demand * Infographics * Template Library * View All Downloads * Content Resources * Blog * FAQs * Help Docs * * Plans Get a Demo Log In CENTRALIZED DATA. EMPOWERED DECISIONS. Rockerbox gives marketing executives a competitive edge in data-driven decision-making. Our products simplify the complexity of multi-channel marketing and allow you to leverage best-in-class MMM, MTA, and other analyses to enhance your strategic decisions and drive growth. Book a Demo See It In Action Trusted by Top Brands for Their Marketing Measurement INTERACTIVE DEMO DON'T TAKE OUR WORD FOR IT, SEE IT IN ACTION OVERVIEW RELIABLE, TRUSTWORTHY DIVERSIFIED MARKETING MEASUREMENT Rockerbox revolutionizes the way marketing executives make decisions. By delivering reliable and trustworthy multi-channel data, our platform empowers you to understand and navigate the complexities of high-scale advertising. We transform your data warehouse into a powerhouse of insights, enabling smarter, data-driven strategies for businesses investing significantly in marketing. Our commitment is to turn complex marketing data into your strategic advantage. Learn More PRODUCT LINES HELPING YOU SOLVE YOUR DAILY CHALLENGES * DATA FOUNDATION GAIN A UNIFIED VIEW OF MARKETING DATA Your marketing strategy is complex and far-reaching, and getting all of the data from your channels and channel campaigns in one place is far from an easy task, let alone ensuring that data is accurate. Rockerbox helps you eliminate siloed data from ad platforms and allows you to finally see a unified view of the impact of your marketing on buyers. * BALANCE PRIVACY STANDARDS AND DETAILED DATA Detailed data is a necessity for creating an end-to-end view of the buyer journey. Rockerbox takes the complexity out of first-party data collection and identity resolution, giving you an unparalleled understanding of how your buyers interact with all your marketing touchpoints. * GET DATA INTO YOUR DATA WAREHOUSE WITH EASE As a marketer, you should be able to leverage your data as you see fit. Rockerbox gives you the best of both worlds—view data in detailed UI pages or transfer it to your data warehouse (Snowflake, Redshift, BigQuery) where you can make it available for further analysis in your BI tools. * MARKETING ANALYSIS MMM THE FUTURE BASED ON RESULTS FROM THE PAST Marketers are rediscovering the power of Marketing Mix Modeling (MMM): a time-tested statistical method that leverages historical data to predict the future correlation of ad spend and revenue. With Rockerbox, we make this method accessible for marketers to use in creating data-backed budgets * REDUCE INEFFICIENT MARKETING SPEND How do you know that the money spent on advertising channels is truly paying off? With the fast-paced nature of social advertising, B2C marketers need a way to track performance on a daily basis, monitor progress toward marketing campaign goals, and make adjustments. Rockerbox offers all of this in a dashboard channel managers will access daily. * FILL IN THE GAPS OF THE ATTRIBUTION PUZZLE Last- and first-click attribution models miss vital parts of the customer journey and discount the impact of all the many channels your users interacted with on their way to becoming a customer. With custom multi-touch attribution software from Rockerbox, you can see the impact of all your marketing channels so you know where to allocate your time, money, and resources for the best results. $5.9B+ in tracked marketing channel spend across top brands $200M+ of dollars saved in wasted ad spend in 2023 1M+ hours saved across customer marketing teams in 2023 75+ integrations to support your complex marketing mix CASE STUDY OUR CUSTOMERS' MARKETING DATA BACKBONE BRINGING CLARITY TO COMPLEX MARKETING STRATEGIES “Rockerbox is a perfect fit for our complex marketing strategy. No other platform was able to accommodate the decentralized nature of our various markets and yet still provide us a cohesive and clear understanding of their impact at large and on a granular level. Working with Rockerbox gives us the full-stack approach to marketing measurement we need to continue to scale.” -DAVID COHEN, CHIEF DATA OFFICER AT WEIGHT WATCHERS View Case Studies MARKETING MEASUREMENT BUILT FOR THE ENTERPRISE TRUSTED Rockerbox is trusted by more than 500 top B2C brands to help make better marketing decisions. Whether you're an Enterprise or aspiring Enterprise brand, we prioritize your security and needs with best-in-class data handling, SOC2 compliance, and more. MULTI-METHODOLOGY APPROACH No one methodology is perfect, that’s why Rockerbox uses multiple. We incorporate rule-based attribution, multi-touch attribution, halo analysis, geo lift, in-channel testing, and media mix modeling to give you the most complete and accurate view of your customer journey. CUSTOMER-CENTRIC Your success is our success, which is why we are committed to helping you meet your goals through 1:1 onboarding and implementation with our award winning Customer Solutions team. Talk to an Expert FAQS DIVERSIFIED MEASUREMENT FOR THE MODERN B2C MARKETER GA4 also offers attribution and data-driven reports—how is Rockerbox different? Rockerbox is able to give customers a much more complete and reliable picture of their marketing due to our strong data foundation and ability to see the impact of clicks and impressions on multiple channels. GA4 lacks the ability to deliver a complete picture of all marketing touchpoints and their impact on the bottom line, and their black box approach to their methodology is in stark contrast to Rockerbox’s fully transparent data-driven model. Our platform gives marketers the peace of mind that insights are rooted in complete, accurate data that holds up to senior management scrutiny How can I connect to an external data warehouse? Rockerbox maintains tables of our data that are synced directly to your data warehouse (BigQuery, Redshift, or Snowflake). Once the integration is enabled, Rockerbox data is synced automatically to your data warehouse. This removed the need for manual work and time-consuming ETL processes on your end as the transfer and any data revisions are managed on the Rockerbox side. This enables your team to get easy access to Rockerbox data and ad platform data in your data warehouse to run additional analyses. How long does your solution take to get up and running? Onboarding Rockerbox is a custom experience. With instant insights to spend trends and industry data, your time to value is immediate. Most brands have all channels integrated and are on a path to operationalizing within the first few weeks of signing on Rockerbox. How are you handling constant privacy updates and loss of tracking visibility? Rockerbox is a future-proof solution with a commitment to updating our technology to weather any industry shifts. In light of Chrome’s removal of 3rd-party cookies and additional privacy changes from Apple, we launched Custom Tracking Domains in 2019. With this implementation, trackers are served from a company’s own domain and Rockerbox is treated as a 1st-party cookie by all browsers. SEE WHAT’S WORKING. OPTIMIZE YOUR STRATEGIES. Get the full performance picture so you can start making better decisions for your marketing and your brand. Book a Demo FROM ROCKERBOX Marketing HOW TO KNOW IF YOUR MARKETING IS WORKING (AND WHY DEDUPLICATION IS YOUR FRIEND) April 03, 2024 Marketing [WEBINAR] SHOULD YOU BUY OR BUILD AN MTA SOLUTION? April 02, 2024 Use Case WEBINAR — A TIKTOK TALE: REBAG’S TIKTOK + ROCKERBOX STRATEGY FOR SUCCESS March 27, 2024 Marketing MTA: BETTER OFF WITHOUT THIRD-PARTY COOKIES March 27, 2024 Marketing BEYOND CLICKS: THE METRICS THAT TRULY DEFINE RETARGETING SUCCESS March 27, 2024 Marketing LEVERAGING ROCKERBOX + TIKTOK FOR GROWTH: A COMPREHENSIVE PLAYBOOK FOR ADVERTISERS March 20, 2024 Marketing HOW TO REDUCE CONFUSION AND DRIVE RESULTS WITH A MARKETING SOURCE OF TRUTH March 14, 2024 Marketing [INFOGRAPHIC] FEBRUARY 2024 STATE OF SPEND March 07, 2024 Marketing THE GOOD, THE BAD, AND THE MESSY OF OMNICHANNEL MARKETING March 04, 2024 Marketing WHAT THE END OF THIRD-PARTY COOKIES MEANS FOR MARKETING + ATTRIBUTION February 28, 2024 See More Rockerbox is remote-first and hiring across the USA. * * * * Get a Demo PRODUCT * Product Overview * Data Centralization * Channel Measurement * Marketing Analysis * Plans COMPANY * Culture * Contact Us * Partners * Integrations * Agencies RESOURCES * Blog * Case Studies * Press Copyright © 2024 Rockerbox, Inc. | Privacy Policy | Opt Out | Security Controls Rockerbox's Attribution Solution Drove ROI Growth Of 300% For Tula Ready to Learn How You Can Too? 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