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Barron’s Top Advisors Methodology

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https://www.barrons.com/articles/barrons-methodology-for-ranking-financial-advisors-51615843316

 * Financial Planning
 * Advisor Ranking


BARRON’S TOP ADVISORS METHODOLOGY

By
Matthew Barthel
March 15, 2021
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MATT BARTHEL

Barron’s publishes four individual advisor rankings each year (Top 100 Advisors,
Top 100 Women Advisors, Top 100 Independent Advisors, Top 1,200 Advisors) along
with three team- or firm-based rankings (Top RIA Firms, Top Institutional
Consultants, Top Wealth Management Firms).

The goal is to shine a spotlight on the nation’s best financial advisors, with
an eye toward raising standards in the industry. The rankings serve two distinct
types of Barron’s readers. For wealth management professionals, they serve as an
industry scorecard. For investors, the rankings are a tool that can help in the
process of finding financial guidance.

Advisors who wish to be ranked fill out a 102-question survey about their
practice. We verify that data with the advisors’ firms and with regulatory
databases and then we apply our rankings formula to the data to generate a
ranking. The formula features three major categories of calculations: (1) Assets
(2) Revenue (3) Quality of practice. In each of those categories we do multiple
subcalculations.

For instance, we take into account not just the amount of assets an advisor
manages, but also the type of assets—are they private-wealth assets or
institutional? If they’re institutional, are they for a foundation or an
endowment, or are they corporate assets? We measure the growth of advisors’
practices and their client retention. We also consider a wide range of
qualitative factors, including the advisors’ experience, their advanced degrees
and industry designations, the size, shape, and diversity of their teams, their
charitable and philanthropic work and, of course, their compliance records.



The rankings are meant as a starting point for clients looking for an advisor—a
first-pass vetting that can help investors narrow a search. Every advisor will
have his or her own approach to investing, financial planning, and other
services. Clients are encouraged to approach a search for an advisor the way
they would a search for a doctor—interviewing multiple professionals and getting
opinions from multiple third parties.



Email: editors@barrons.com




















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BARRON’S TOP ADVISORS METHODOLOGY

Barron’s publishes four individual advisor rankings each year (Top 100 Advisors,
Top 100 Women Advisors, Top 100 Independent Advisors, Top 1,200 Advisors) along
with three team- or firm-based rankings (Top RIA Firms, Top Institutional
Consultants, Top Wealth Management Firms).

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