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WHY TANZU
Transform your business, not just your IT Why Tanzu
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Intro to Tanzu
PAVING THE ROAD TO MODERN APPS
By Role For developers For IT operators For business leaders
By Industry Automotive Financial Services Healthcare Insurance
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BETTING BIG ON MOBILITY
HOW FORD IS TRANSFORMING ITSELF INTO THE WORLD’S MOST TRUSTED MOBILITY COMPANY
Simon Sinek famously said that to understand what drives a company, you need to
know why it does what it does. This is even more important than what the company
does. Ford Motor Company makes cars and trucks. That’s what it does. But you
won’t really understand Ford unless you understand why it makes cars and trucks.
It's “why” is to help people get where they need to go as efficiently and
enjoyably as possible. At its heart, Ford is a mobility company.
As new technologies emerge that are changing the way people get around, Ford too
is transforming itself. It’s still a mobility company that makes cars and
trucks, but thanks to the company’s decision to embrace new ways of building
software and using digital technology to serve its customers, it is developing
innovative new ways to achieve its mission.
“I'm very excited about the possibilities that this whole revolution around
mobility technology,” said Jeff Lemmer, COO of IT at Ford. “And I'm really
excited about how IT can play a role to really help transform the company. It's
not about the IT organization being this back office function, but now being
front and center to really help the company be successful and really support our
customers going forward.”
> I'm really excited about how IT can play a role to really help transform the
> company. It's not about the IT organization being this back office function,
> but now being front and center.”
> Jeff Lemmer, COO of IT, Ford Motor Company
It takes teamwork
One of the emerging technology areas already impacting the auto industry is the
Internet of Things (IoT) and Ford is leading the charge. The company is
investing heavily in its connected car initiative, with an ambitious goal to
have 90% of all vehicles that roll off its assembly lines connected by 2019,
including 100% of its US fleet.
As an emerging technology area, new use cases for connected cars are developing
all the time. Ford recognized it needed to adopt a new way of building software
that allowed it to quickly experiment with new IoT ideas, get them to market
fast, and iterate on them based on user feedback.
“The pace of change that we're seeing is unprecedented,” said Lemmer. “The types
of solutions that we develop today versus what we developed five or ten years
ago are very different, and so we have to go through an internal transformation
of teams from both a technology perspective and cultural perspective.”
What this means is the old days of months and sometimes years long software
development projects with multiple handoffs between siloed teams are on the way
out. In its place, Lemmer is reorganizing the IT department into small,
autonomous teams of developers and engineers, each focused on and responsible
for specific software products, from development and testing to production and
operations.
These teams adopt a very customer centric mindset, developing software in small,
iterative batches based on constant user and customer feedback.
FordPass and VMware Tanzu Application Service
One of the first software products to emerge from the new approach is FordPass.
The mobile application lets users interact with their connected vehicle and
perform tasks such as viewing diagnostic data and remotely locking/unlocking and
starting the vehicle. Users, who don’t need to even necessarily own a Ford
vehicle, can also reserve parking spaces and find and compare gas prices in the
area.
In the past, it would have taken Ford developers months to get an application
like FordPass to market, if it even attempted such a feat at all. With its new
approach to software development and the help of VMware Tanzu Labs, Ford brought
FordPass to market in record time for the company and developers are constantly
testing new ideas and eliciting user feedback. VMware Tanzu Labs works side by
side with Ford developers, helping them learn agile tenets and other important
processes like continuous integration/continuous delivery.
“Over time [VMware] enabled Ford IT to ultimately learn these skills and
continue to add more features, more capability, continue to improve the cycle of
how we release FordPass to our customers,” said Aaron Rajda, IT Director at
Ford. “The FordPass team now is on a regular cadence of releasing regular
updates. Pretty much every month there are updates coming in, versus only once
or twice a year in the past. This idea of delivering value frequently, we're
seeing that. We're seeing regular releases now, the team is doing great job of
releasing software.”
The partnership has been so successful that Ford has modeled its development
teams and supporting environment on the VMware Tanzu Labs approach. They even
call the team FordLabs. “We set out for Ford IT to adopt the [VMware Tanzu Labs]
approach to practices, teams, skills, and methods of modern software
development. We are now in position to build on the successful partnership and
continue to build great software for our customers,” Rajda said.
Supporting this agile approach is Tanzu Application Service. The cloud native
product is designed to enhance developer productivity by abstracting away the
underlying complexity of the infrastructure and by automating development and
release pipelines. This allows developers to focus on what they do best—writing
great software—and gives them the autonomy to push new releases to production in
a self-service way.
Another key benefit of Tanzu Application Service is cloud portability. The
platform runs on all the major public cloud providers as well as on VMware,
meaning operations teams can move it and associated applications between
environments with little to no code changes. This flexibility allows enterprises
to take advantage of the different strong suits of the various cloud providers
and reduces the risk of cloud lock-in.
“Over the last couple of years we have moved more and more of our applications
to the cloud,” Lemmer said. “[VMware] and the whole [VMware Tanzu] stack has
really been key in helping us run applications both on-premises and off-premises
and be able to move seamlessly across different environments.”
> We need to create this learning culture and see that grow organically and
> continue to thrive across the company and we'll set the example for it. And
> [VMware] is an important part of our learning process.”
> Aaron Rajda, IT Director, Ford Motor Company
Driving into the future
With success, of course, comes challenges. Adopting a new way of building
software requires developers and operators to question some long held
assumptions, which is never easy in any discipline. Having VMware on-hand to
guide the team, Lemmer said, was critical.
“One of the challenges that the team had was falling back to traditional
development practices,” Lemmer said. “The [VMware] team really helped us develop
a mindset of continuous development. It was okay to potentially deploy software
that had some issues, for example, because you were actually able to rapidly
resolve them and iterate your way through changes. Once the team really
understood the power of [VMware]’s approach, they were off to the races.”
Added Rajda: “The way we build software now is very different than what we've
ever done before. Today, we experiment our way through software development with
rapid build-measure-learn cycles, which is a hallmark of how [VMware Tanzu Labs]
works.”
Ford is in the process of expanding this approach to development to more teams
throughout the company, Rajda said. VMware Tanzu Labs plays a critical role.
“We've been doing lunch and learns across Ford for years. But the first one I
saw where [VMware] was up there talking about a topic with our Ford Labs team,
it was a deep learning topic,” Rajda said. “It wasn't just a bunch of PowerPoint
slides that teams were looking at. It was an engaged learning session with great
dialogue, great questions and it was a great teaching experience.
“We need to create this learning culture and see that grow organically and
continue to thrive across the company and we'll set the example for it. And
[VMware] is an important part of our learning process.
As Ford looks to the future, Lemmer knows maintaining a spirit of innovation and
keeping the focus squarely on the customer is paramount.
“For Ford today, it's really all about how do we create a seamless experience
for our customers in terms of how they move through the world. That’s why we do
what we do,” Lemmer said. “With the help of [VMware], Ford is already creating
and delivering that experience and we’re not slowing down anytime soon.”
--------------------------------------------------------------------------------
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SpringOne December 6–8, 2022 • San Francisco
Intro To Tanzu Paving the Road to Modern Apps
Feedback Tell us what you think
Thank you!
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