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THE OFFICIAL SQUARESPACE NEWSROOM


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JEFF KOONS AND SQUARESPACE UNVEIL BOLD NEW COLLECTION: A FUSION OF ART AND
INNOVATION

October 09, 2024


SQUARESPACE REFRESH 2024: INTRODUCING A NEW ERA FOR ENTREPRENEURS

September 24, 2024


SQUARESPACE DEEPENS COMMITMENT TO SERVICE-BASED SELLERS WITH TOOLS TO HELP THEM
SAVE TIME AND MANAGE THEIR BUSINESS

June 13, 2024


SQUARESPACE ROLLS OUT NEW SUBSCRIPTION FEATURES TO HELP ENTREPRENEURS EASILY
EARN RECURRING REVENUE

April 08, 2024


HELLO DOWN THERE: SQUARESPACE TEAMS UP WITH MARTIN SCORSESE FOR ITS 2024 SUPER
BOWL CAMPAIGN

February 07, 2024


OUR 2023 YEAR-IN-REVIEW

December 14, 2023


SQUARESPACE REFRESH 2023: INTRODUCING MORE WAYS TO STAND OUT AND SELL ONLINE

October 04, 2023


SQUARESPACE LAUNCHES COURSES: A NEW WAY TO EASILY CREATE AND SELL CONTENT ONLINE

August 21, 2023


SQUARESPACE ENTERS DEFINITIVE AGREEMENT TO ACQUIRE GOOGLE DOMAINS ASSETS

June 15, 2023


20 YEARS

May 17, 2023


INTRODUCING SQUARESPACE BLUEPRINT

May 03, 2023


SQUARESPACE RELEASES ITS INAUGURAL ENVIRONMENTAL, SOCIAL AND GOVERNANCE REPORT

March 22, 2023


SQUARESPACE NAMED TO FAST COMPANY’S WORLD’S MOST INNOVATIVE COMPANIES LIST

March 02, 2023


SQUARESPACE’S 2023 SUPER BOWL CAMPAIGN ‘THE SINGULARITY’ STARS ADAM DRIVER

February 09, 2023


SQUARESPACE EXPANDS DOMAINS OFFERING AND PROFESSIONAL EMAIL CAPABILITIES WITH
GOOGLE WORKSPACE

January 10, 2023


SQUARESPACE EXPANDS LEADERSHIP TEAM, NAMES NEW HEAD OF TOCK

November 15, 2022


INTRODUCING SQUARESPACE REFRESH 2022 AND SQUARESPACE ICONS

October 13, 2022


ACUITY SCHEDULING LAUNCHES INVOICING TOOLS

August 04, 2022


SQUARESPACE LAUNCHES FLUID ENGINE, OUR NEW WEBSITE DESIGN SYSTEM

July 21, 2022


INTRODUCING NEW COMMERCE PRODUCTS AND FEATURES

April 20, 2022


October 09, 2024David Lee


JEFF KOONS AND SQUARESPACE UNVEIL BOLD NEW COLLECTION: A FUSION OF ART AND
INNOVATION



We are thrilled to unveil the fourth iteration of Squarespace Collection, a
collaboration with Jeff Koons, one of the world’s most prominent working
artists. Squarespace Collection is an award-winning partnership series in which
Squarespace partners with the world's most creative minds to develop signature
website designs. Jeff Koons joins Björk, Magnum Photos and Rick Rubin as
contributors on inspired template designs, all featured alongside thousands of
other options that inspire millions to get started on their own creative journey
online through Squarespace. 

Koons collaborated with Squarespace to revamp his website,  jeffkoons.com, to
showcase over four decades of his work online. Koons is well known for his
Celebration series, notably the iconic “Balloon Dog,” one of the most
photographed artworks in the world. This is the first time Koons’ complete works
can be viewed in one place. The site serves as a chronological and archival
representation of his illustrious career while also democratizing access for
anyone to view his work online. The website’s design reflects Koons’ ethos of
connection and accessibility, blending everyday images and objects to invite
viewers to interpret and enjoy the art in their own way.

“I've enjoyed my collaboration with Squarespace designing a website that brings
all my works to date together,” said Jeff Koons. “I was able to create with
Squarespace a site that communicates visually, emotionally, and intellectually
the way I see the world. This custom website design called Reflect will give the
user the same power and dynamism to create their own visual story through the
use of this template.”

Koons’ site inspired a new custom website template, Reflect, now available to
all Squarespace customers. Reflect is built on boundary-pushing design structure
and the functionality needed to house a modern portfolio. The new template
offers a unique starting point for creatives and artists alike to showcase their
work expressively through a bold approach to branding and display for projects.
Reflect also leans on conventional viewing methods like gridded text, galleries
and accordion blocks for the artworks, which allows the art to take center-stage
without distraction. 

Squarespace’s award-winning Creative team, in collaboration with Jeff Koons,
produced a short film, Inflate, to accompany the Collection. The team also
created a separate short film showcasing the creative process behind building
Koons' website. It was directed and produced in-house and shot at Jeff Koons’
studio in New York City.

“As one of the most influential visual artists of our time, Jeff’s work has
inspired both our team and a global audience for decades,”  said David Lee,
Chief Creative Officer. “Built on 20 years of design excellence, Squarespace
shares Jeff’s ideology in democratizing access to design and art. His meticulous
approach and impactful body of work are unmatched, and we hope this Collection
inspires other artists and doers to showcase their portfolios and businesses
online with Squarespace.”

The website design is available in six languages: English, German, French,
Italian, Portuguese and Spanish. You can find more information on the latest
Squarespace Collection here and access to the new website design, Reflect,
here.   

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