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YOUTUBE TV’S MONTHLY COST SOARS TO $82.99
YOUTUBE TV’S MONTHLY COST SOARS TO $82.99
/
IF YOU THOUGHT $72.99 WAS A LOT, BUCKLE UP. YOUTUBE TV HAS NOW GONE UP ANOTHER
$10.
By Chris Welch, a reviewer specializing in personal audio and home theater.
Since 2011, he has published nearly 6,000 articles, from breaking news and
reviews to useful how-tos.
Dec 12, 2024, 4:43 PM GMT+1
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Illustration by Alex Castro / The Verge
I maintain that YouTube TV is the very best of the streaming TV services, but
good grief is it getting expensive. Today YouTube announced the service’s latest
price hike, which brings the monthly subscription to $82.99. The change is
effective immediately for new customers and will be reflected starting January
13th for “most existing customers.” As usual, the company attributes this
increase to “the rising cost of content and the investments we make in the
quality of our service.”
$82.99 is the same price as Disney’s Hulu + Live TV bundle. Even Sling TV, long
perceived as the budget option among internet TV services, recently bumped up
the monthly rate of all by $5.99.
YouTube TV last raised its subscription cost to $72.99 in March 2023. Before
that, it was $64.99. The days when the service ran only $50 now feel like a
lifetime ago. Some of you who got in early might remember it costing a mere $35
per month.
But since then, YouTube has routinely found itself in carriage disputes with
Disney, NBCUniversal, and other content owners, and those renegotiated
agreements have led YouTube TV’s price to climb higher and higher. The YouTube
TV of today is much different than it used to be; there are more channels, yes,
but the service has also shed a number of regional sports networks.
The company is quick to note that none of the service’s core benefits are
changing. The base subscription still includes over 100 channels, cloud DVR with
unlimited storage, up to six user accounts per household, and the flexibility of
three concurrent streams. But YouTube TV still charges extra for 4K streaming,
which seems harder to rationalize after this $10 price bump.
Customers are predictably none too pleased about the news and are weighing
whether a service that now costs more than double its original price is still
worth it.
Comments98 Comments / 98 New
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