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Life insurance
Life insurance 101
How much life insurance do I need?
Term life insurance
Whole life insurance for seniors
No medical exam life insurance
Free wills & estate plans
Wills & estate plans 101
Free will with life insurance
Why Ethos
Why Ethos
How Ethos works
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Life insurance
Life insurance
101

A handy guide to life insurance.
How much life insurance do I
need?
Whole life insurance for
seniors
Term life
insurance
No medical exam life
insurance
Free wills & estate plans
Wills & estate plans
101

Why everybody needs a plan.
Free will with life
insurance

Why Ethos
Why
Ethos

Fast, easy life insurance you can trust.
How Ethos
works
Ethos for
good
Customer
reviews
Agents
Ethos for
agents

Grow your business with Ethos.
Join as an
agent
Log in as an
agent
FAQs
FAQs

Everything you need to know to make a plan.
Complete guide to life
insurance
Contact
us
Coverage
calculator
Blog
Want to know your real rate?
Check my price


INSTANT LIFE INSURANCE


INSTANT LIFE INSURANCE

NO MEDICAL EXAMS, NO BLOOD TESTS – APPLY ONLINE TO GET COVERED TODAY. STARTING
FROM $7/MONTH.

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Get my rates







It's written in the (4.8) stars
Don’t take our word for it, see what families have to say about Ethos



Simple
Simple, easy, quick coverage! I had gone back and forth with another company for
weeks for less, more expensive coverage...
11/05/2022
Susan Dewey
Fast, easy and affordable
Having been in the life insurance industry for many years, I couldn't believe
how easy and fast this buying process was....
11/18/2022
TANNER RUSSELL
Easiest process I've used for applying…
Easiest process I've used for applying for insurance, of any product! Incredibly
easy to do, intuitive, and the process...
12/14/2022
Jason Blubaugh
Made getting life Insurance easy!
Made getting life Insurance easy. Some thing I have been putting off for way too
long because of the thought that I woul...
01/03/2023
Lee A.
See all reviews



How Ethos works

Here at Ethos, we take pride in providing a faster, better, and easier life
insurance experience for you and your loved ones. Our mission is to protect the
next million families and we intend to do just that with an honest and
transparent process. Take a look at how it works.


Learn more
Learn more


Peace of mind for the price of a nice dinner

In just ten minutes, you could qualify for a policy that could protect your
family for decades.


Check my price
Check my price


Why Ethos?

No medical exams
Our 100% online process means all you have to do is answer a few health
questions instead of setting up medical exams and blood tests. What
traditionally took weeks can now be done in minutes, giving you more time to
focus on what matters – the reason you bought life insurance in the first place.
Same-day coverage
Because of our expedited process, most customers enjoy same-day coverage. That
means you can go from applying to protecting your family in a matter of minutes.
That’s how easy life insurance with Ethos is.
Affordable policies
You can tailor your policy to fit your budgets and your needs because we believe
that life insurance isn’t a one-size-fits-all solution for your family. Get the
policy that’s best for your family today.
Honest advice. No up-selling.
You don’t need to talk to an agent – unless you want to. Ours are
non-commissioned, meaning their motivation is to help you find the right
coverage for your needs, not sell you more.


Backed by giants

Ethos works with top-rated life insurance companies like Legal & General
America, Ameritas Life Insurance Corp., and TruStage®. Ethos has streamlined the
application process with predictive modeling and proprietary technology to make
it easier for customers, and we leave the actual insuring to the industry giants
that have paid out billions of dollars in claims.



Frequently asked questions
What does life insurance cover?

It can help cover some of life’s biggest expenses, like a home mortgage, debt,
your children’s college tuition, and it can also replace lost income. Your
policy can also help cover everyday expenses—anything your beneficiaries need,
really. Ultimately, it’s up to them to decide how to use the payout. Learn more
about how it works.

Does coronavirus impact life insurance?

Life insurance does cover deaths related to COVID-19, and life insurance rates
are not impacted by the pandemic. You can still apply for life insurance online
with Ethos. If your application is approved, you’ll be considered covered as
soon as your first premium payment is made. Learn more

But I have insurance through my employer, isn't that enough?

Employer-sponsored policies typically offer coverage that is about 1-2X your
annual salary, which is a fraction of the coverage you need. Financial experts
recommend having coverage that is about 10X your salary, which is why many
people buy individual term policies to supplement their coverage through work.
Learn more

How much life insurance do I need?

A common and easy way to come up with a coverage estimate is to multiply your
annual income by 10. Another way is to calculate your long-term financial
obligations and then subtract your assets. The remainder is the gap that life
insurance needs to fill. It can be difficult to know what to include in your
calculations, so we created a life insurance calculator to help you determine
your coverage needs.


What kind of life insurance does Ethos offer?

We offer both term life insurance (ages 20-65) and guaranteed issue whole life
insurance (ages 65-85). Our term length options range from 10 to 30 years, with
coverage amounts from $20K to $2 million, depending on what you qualify for.
Learn more about our policies here.

How do I know that Ethos is legit?

Our policies are backed by industry giants who have been around for centuries
and are top-rated for financial strength and stability. You get both the
reassurance that your policy will withstand the test of time, plus the
simplicity and ease of use of a modern tech company. Learn more about our
carriers here.

Does Ethos offer a money-back guarantee?

Yes. Our application is non-binding, 100% free, and won’t affect your credit
score. Additionally, each policy has a 30-day free look period with a money-back
guarantee. So if you aren't satisfied, you are eligible for a full refund if you
cancel within the first 30 days after purchase. After the first 30 days, you may
cancel your policy whenever you want to, for any reason. There are no
cancellation fees or penalties if you choose to cancel your policy.

Get started

Take the first step towards protecting your family and apply for life insurance
online with Ethos—with no obligation. It's free and won't affect your credit
score.
Get started →
Get started →














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*Prices start at $7/month based on a 20-year old female, healthy, non-smoking
for a 10 year term and $100,000 policy.

CONTACT US


5001 Plaza on the Lake
Suite 305
Austin, TX 78746
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© 2023 Ethos Technologies Inc. Ethos operates in some states as Ethos Life
Insurance Services. CA license #0L28949; AR license #100164629. Ethos offers
policies issued by the carriers listed at www.ethoslife.com/carriers. Products
and their features may not be available in all states. To help avoid requiring a
medical exam, our application asks certain health and lifestyle questions.