backtotheroots.com
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Submission Tags: analytics-framework
Submission: On April 23 via api from US — Scanned from CA
Submission Tags: analytics-framework
Submission: On April 23 via api from US — Scanned from CA
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Use Website In a Screen-Reader Mode Skip to Content ↵ENTER Skip to Menu ↵ENTER Skip to Footer ↵ENTER * Home * Shop Indoor Gardening Expand submenu * Collapse submenu Shop Indoor Gardening * Organic Mushroom Kits * Windowsill Planters * Microgreens * Kids grow kits * Water Garden * Hydroponic Grow Kits * Live Seedlings * Seeds * Refills and Seeds * Shop Outdoor Gardening Expand submenu * Collapse submenu Shop Outdoor Gardening * Raised Beds and Planters * Soils and Plant Foods * Live Seedlings * Seeds * Refills and Seeds * Shop Swag * Explore Expand submenu * Collapse submenu Explore * Outdoor Gardening Resources * Curriculum * FAQ * Our Story * Press and Awards * Recipes * Grow One Give One * Garden Ambassadors * Store Locator * Find Us * Log in * Search * Sale * Shop Indoor Gardening * Organic Mushroom Kits * Windowsill Planters * Microgreens * Kids grow kits * Water Garden * Hydroponic Grow Kits * Live Seedlings * Seeds * Refills and Seeds * Shop Outdoor Gardening * Raised Beds and Planters * Soils and Plant Foods * Live Seedlings * Seeds * Refills and Seeds * Shop Swag * Explore * Outdoor Gardening Resources * Curriculum * FAQ * Our Story * Press and Awards * Recipes * Grow One Give One * Garden Ambassadors * Store Locator * Find Us Log in Search Menu Cart 0 SALE Cart 0 Menu Search Close (esc) Mushroom kit 3-pack Lavender + Sunflower Water Garden Organic Seeds ORGANIC SEEDS & STARTING KITS READY, SET, GROW! Join over 5 million families that have grown their own organic food with Back to the Roots! Shop Now Over 4,200 reviews! We're on a mission to help a new generation experience the magic of gardening & reconnect back to their food. Let's grow, together! Also find us nationwide: GROW INDOORS Shop Now GROW OUTDOORS Shop Now Top sellers Sale Rated 4.9 out of 5 501 Reviews Based on 501 reviews Regular price $ 24.99 Sale price $ 19.99 Organic Mushroom Grow Kit Shop Now $ 9.99 Natural & Organic ALL-PURPOSE Plant Food Shop Now Sale Rated 5.0 out of 5 3 Reviews Based on 3 reviews Regular price $ 60.00 Sale price $ 51.99 Organic Herb & Veggie 20-Pack Shop Now Sale Rated 5.0 out of 5 1 Review Based on 1 review Regular price $ 115.00 Sale price $ 108.99 Hydroponic Grow Kit Shop Now Rated 5.0 out of 5 1 Review Based on 1 review $ 8.99 Greenhouse Germination Kit (Organic & Plantable) Shop Now WHY GROW WITH US? 100% GROW GUARANTEED 100% ORGANIC MADE IN THE USA EVERYTHING INCLUDED Don't worry about making a mistake along the way — each kit is 100% Guaranteed to Grow, and you can always reach us at contact@backtotheroots.com or get tips and tricks at backtotheroots.com/faq GROW ONE, GIVE ONE Share a pic of your new seeds growing, and we'll donate a Grow Kit + Curriculum to an elementary school classroom of your choice! Tag: @Backtotheroots #GrowOneGiveOne (FB/IG/Twier Icons) VOTE TO HELP TEACHERS WIN $25,000 OF GARDENING GRANTS At Back to the Roots, we think gardening is the most hands-on and fun way to integrate STEM into our little one's learning — teaching them about ecosystems, food/nutrition, the Earth, cooking, and so much more! Hundreds of teachers applied to our Back to School Garden Grant competition, and now voting is open to select the 50 winners who'll win $25,000 worth of gardening products for their classrooms. Vote here. ORGANIC CHERRY TOMATO WINDOWSILL PLANTER (COMPLETE MASON JAR GROW KIT) 🍅 (DAILY DEAL SAVE 40%) DAILY DEAL BRING THE GARDEN INSIDE AND GROW DELICIOUS ORGANIC CHERRY TOMATOES YEAR 'ROUND! No big backyard? No green thumb? No problem! We spent years testing different soils to find the perfect blend to help you grow juicy tomatoes right on your windowsill! And the glass mason jar doesn't just look great in your home, but it also takes the worry out of watering - you’ll be able to see exactly when to water next! Taste the difference with your fresh homegrown tomatoes in salads, pastas, sandwiches, and more. Visit our website for dozens of delicious recipes. Save 40% NOW Seeds Shop SEeds Raised Beds Shop Raised Beds We're on a mission to reconnect every family & kid back to where food comes from by helping them experience the magic of growing it themselves - no green thumb or backyard needed! We hope you enjoy our indoor gardening kits and join us on our journey to turn every windowsill into an organic garden. DON'T KNOW WHERE TO START? Take the Grow Quiz! TOP SELLERS Sale Rated 4.9 out of 5 80 Reviews Based on 80 reviews Regular price $ 24.99 Sale price $ 17.99 Organic Cherry Tomato Windowsill Planter (Complete Mason Jar Grow Kit) 🍅 (DAILY DEAL SAVE 40%) Shop Now Rated 4.7 out of 5 327 Reviews Based on 327 reviews $ 99.99 Water Garden Duo: Hydroponics / Aquaponics Ecosystem Shop Now Sale Rated 4.9 out of 5 188 Reviews Based on 188 reviews Regular price $ 29.99 Sale price $ 24.99 Organic Lavender Windowsill Planter Shop Now Sale Rated 5.0 out of 5 27 Reviews Based on 27 reviews Regular price $ 99.99 Sale price $ 79.99 Organic Mushroom Grow Kit, Bulk 4-Pack (SAVE 20%) Shop Now Rated 5.0 out of 5 11 Reviews Based on 11 reviews $ 11.98 Kids Grow Kit - Science Edition - Organic Bean & Watermelon 2 Pack Shop Now Sale Rated 4.9 out of 5 43 Reviews Based on 43 reviews Regular price $ 29.99 Sale price $ 24.99 Organic Sunflower Windowsill Grow Kit 🌻 Shop Now Rated 4.9 out of 5 30 Reviews Based on 30 reviews $ 29.99 Organic Chili Pepper Windowsill Planter (Complete Mason Jar Grow Kit) 🌶️ Shop Now Sale Rated 4.8 out of 5 64 Reviews Based on 64 reviews Regular price $ 29.99 Sale price $ 24.99 Kitchen Herb Garden - Basil, Mint, Cilantro 3-Pack 🌿 Shop Now Sale Rated 4.9 out of 5 49 Reviews Based on 49 reviews Regular price $ 59.99 Sale price $ 49.99 Microgreens Grow Kit (3-Pack) with Ceramic Planter Shop Now Rated 4.8 out of 5 13 Reviews Based on 13 reviews $ 24.99 Self-Watering Fabric Garden Pot Shop Now Sale Rated 4.9 out of 5 62 Reviews Based on 62 reviews Regular price $ 74.99 Sale price $ 49.99 Mushroom Variety 3-Pack: Mystery Edition Shop Now Sale Rated 4.9 out of 5 42 Reviews Based on 42 reviews Regular price $ 49.99 Sale price $ 41.99 Organic Mushroom Grow Kit, 2-Pack (SAVE 15%) Shop Now Rated 4.9 out of 5 14 Reviews Based on 14 reviews $ 24.99 Kitchen Mason Jar Herb Garden by Ayesha Curry - Organic Basil & Mint 🌿 Shop Now Sale Rated 4.9 out of 5 452 Reviews Based on 452 reviews Regular price $ 24.99 Sale price $ 19.99 Organic Mushroom Grow Kit Shop Now Rated 4.9 out of 5 16 Reviews Based on 16 reviews $ 12.99 Organic Terrarium Kids Grow Kit Shop Now Rated 4.9 out of 5 8 Reviews Based on 8 reviews $ 12.99 SELF-WATERING GROW KIT - SUCCULENTS & CACTI Shop Now Sale Rated 1.0 out of 5 1 Review Based on 1 review Regular price $ 49.99 Sale price $ 39.99 Lavender & Sunflower Grow Kit Flowers 2-Pack Bundle Shop Now Rated 5.0 out of 5 3 Reviews Based on 3 reviews from $ 25.00 Gift Card Shop Now GROW ONE, GIVE ONE We'll donate a kit to the elementary school classroom of your choice if you take a photo of you with your growing Indoor Gardening Kit and upload it to any social media platform with the hashtag #GrowOneGiveOne LEARN MORE ABOUT THE PROGRAM Recipes We're bringing a whole new meaning to Farm to Table. With our DIY, ready-to-grow products, watch your groceries grow right in front of your eyes, then whip up one of our delicious recipes. How’s that for homegrown? SEARCH RECIPES frequently asked questions Curious about how our Indoor Gardening Kits work? Check out our FAQ pages for growing tips, tutorials, our 100% guaranteed to grow promise, videos, support, and more about your favorite Back to the Roots products! LEARN MORE OUR PROMISE TO YOU We’re a small team in Oakland, CA committed to helping you and your family get growing! All of our gardening kits are made in the USA, come with everything included, and are backed by our 100% Guaranteed to Grow Promise. Check out our FAQ page for more information or send us a note and our green-thumb customer support team will be in touch. Happy growing! More About us Join our Growing Movement Join over 5 million families that have grown their own organic food with Back to the Roots! backtotheroots_official @backtotheroots_official -------------------------------------------------------------------------------- 🌎 Happy #NationalEarthDay! 🌎 At Back to the Roots, we’re passionate about bringing you gardening products that are great for your plants AND the planet. Whether that means being 100% organic (always!), 100% peat-free, using recycled plastics in our kits, or partnering with incredible, local farmers across the country, you can always feel confident that we are working hard each day to bring you gardening products you can feel proud to use. We think businesses bear responsibility to make products with the planet & people in mind, and to be transparent about our supply chains so our customers can make the most informed decisions. Ultimately, we vote with our dollars for the kind of planet we want to build, and we appreciate your support in our journey to help bring organic gardening to every home and every classroom! Let’s grow! #earthday #earthday2023 #earthdayeveryday #happyearthday APRIL 22 • View on Instagram backtotheroots_official @backtotheroots_official -------------------------------------------------------------------------------- The only thing kids love more than delicious food is delicious food they’ve grown themselves. For every post you share of our gardening kits and hashtag #GrowOneGiveOne, we donate one of our products to an elementary school classroom of your choice. #schooldonations #givebacktoschool #supportyourlocalcommunity #supportyourlocalschools #donatetoschools Image via @alliemcfalls. APRIL 21 • View on Instagram backtotheroots_official @backtotheroots_official -------------------------------------------------------------------------------- An ‘a-peeling’ garden hack for you and your plants. 🍌😎 Will you give drinking a banana tea a try, or leave it for your plants to drink up? Let us know in the comments. #bananahack #bananatea #bananapeel #indoorgardenhack #indoorgardeningtip #homemadefertilizer APRIL 20 • View on Instagram backtotheroots_official @backtotheroots_official -------------------------------------------------------------------------------- We rolled up our sleeves, got our hands dirty and put in the work to bring you a 100% organic and peat-free soil specially formulated for your succulents and cacti! Blended with plant food for growth, aged bark for soil structure and perlite and horticultural sand for drainage, your plant babies will be looking sharp in no time. Prickled your fancy? Find Back to the Roots online or at garden centers nationwide. #succulentgarden #growingcacti #cacticollection #cactilove #growingsucculents #succulenttips #cactitups APRIL 19 • View on Instagram Sign up and save today! Stay up to date on our latest sales, promotions, and company news. SMS + EMAIL ONLY EMAIL Enter your email We respect your privacy. You can unsubscribe at any time. Sign up and save today! Stay up to date on our latest sales, product launches and company news. SUBSCRIBE Close Join our growing movement: * Instagram * Facebook * Twitter * Pinterest * YouTube This company meets the highest standards of social and environmental impact * Home * About * Shop * Blog * Support * Shipping * Give $10 & Get $10 * Reviews * Cookies * Privacy * Terms * Refund policy * American Express * Apple Pay * Diners Club * Discover * Meta Pay * Google Pay * Mastercard * PayPal * Shop Pay * Venmo * Visa Copyright © 2023 Back to the Roots Close (esc) x English Accessibility Adjustments Reset Settings Statement Hide Interface Choose the right accessibility profile for you OFF ON Seizure Safe Profile Clear flashes & reduces color This profile enables epileptic and seizure prone users to browse safely by eliminating the risk of seizures that result from flashing or blinking animations and risky color combinations. OFF ON Vision Impaired Profile Enhances website's visuals This profile adjusts the website, so that it is accessible to the majority of visual impairments such as Degrading Eyesight, Tunnel Vision, Cataract, Glaucoma, and others. OFF ON ADHD Friendly Profile More focus & fewer distractions This profile significantly reduces distractions, to help people with ADHD and Neurodevelopmental disorders browse, read, and focus on the essential elements of the website more easily. OFF ON Cognitive Disability Profile Assists with reading & focusing This profile provides various assistive features to help users with cognitive disabilities such as Autism, Dyslexia, CVA, and others, to focus on the essential elements of the website more easily. OFF ON Keyboard Navigation (Motor) Use website with the keyboard This profile enables motor-impaired persons to operate the website using the keyboard Tab, Shift+Tab, and the Enter keys. Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements. Note: This profile prompts automatically for keyboard users. OFF ON Blind Users (Screen Reader) Optimize website for screen-readers This profile adjusts the website to be compatible with screen-readers such as JAWS, NVDA, VoiceOver, and TalkBack. A screen-reader is software that is installed on the blind user’s computer and smartphone, and websites should ensure compatibility with it. Note: This profile prompts automatically to screen-readers. Content Adjustments Content Scaling Default Readable Font Highlight Titles Highlight Links Text Magnifier Adjust Font Sizing Default Align Center Adjust Line Height Default Align Left Adjust Letter Spacing Default Align Right Color Adjustments Dark Contrast Light Contrast High Contrast High Saturation Adjust Text Colors Cancel Monochrome Adjust Title Colors Cancel Low Saturation Adjust Background Colors Cancel Orientation Adjustments Mute Sounds Hide Images Read Mode Reading Guide Useful Links Select an option Home Header Footer Main Content Stop Animations Reading Mask Highlight Hover Highlight Focus Big Black Cursor Big White Cursor HIDDEN_ADJUSTMENTS Keyboard Navigation Accessible Mode Screen Reader Adjustments Read Mode Web Accessibility By Learn More Choose the Interface Language English Español Deutsch Português Français Italiano עברית 繁體中文 Pусский عربى عربى Nederlands 繁體中文 日本語 Polski Türk Accessibility StatementCompliance status We firmly believe that the internet should be available and accessible to anyone and are committed to providing a website that is accessible to the broadest possible audience, regardless of ability. To fulfill this, we aim to adhere as strictly as possible to the World Wide Web Consortium’s (W3C) Web Content Accessibility Guidelines 2.1 (WCAG 2.1) at the AA level. These guidelines explain how to make web content accessible to people with a wide array of disabilities. Complying with those guidelines helps us ensure that the website is accessible to blind people, people with motor impairments, visual impairment, cognitive disabilities, and more. This website utilizes various technologies that are meant to make it as accessible as possible at all times. We utilize an accessibility interface that allows persons with specific disabilities to adjust the website’s UI (user interface) and design it to their personal needs. Additionally, the website utilizes an AI-based application that runs in the background and optimizes its accessibility level constantly. This application remediates the website’s HTML, adapts its functionality and behavior for screen-readers used by blind users, and for keyboard functions used by individuals with motor impairments. If you wish to contact the website’s owner please use the website's form Screen-reader and keyboard navigation Our website implements the ARIA attributes (Accessible Rich Internet Applications) technique, alongside various behavioral changes, to ensure blind users visiting with screen-readers can read, comprehend, and enjoy the website’s functions. As soon as a user with a screen-reader enters your site, they immediately receive a prompt to enter the Screen-Reader Profile so they can browse and operate your site effectively. Here’s how our website covers some of the most important screen-reader requirements: 1. Screen-reader optimization: we run a process that learns the website’s components from top to bottom, to ensure ongoing compliance even when updating the website. In this process, we provide screen-readers with meaningful data using the ARIA set of attributes. For example, we provide accurate form labels; descriptions for actionable icons (social media icons, search icons, cart icons, etc.); validation guidance for form inputs; element roles such as buttons, menus, modal dialogues (popups), and others. Additionally, the background process scans all of the website’s images. It provides an accurate and meaningful image-object-recognition-based description as an ALT (alternate text) tag for images that are not described. It will also extract texts embedded within the image using an OCR (optical character recognition) technology. To turn on screen-reader adjustments at any time, users need only to press the Alt+1 keyboard combination. Screen-reader users also get automatic announcements to turn the Screen-reader mode on as soon as they enter the website. These adjustments are compatible with popular screen readers such as JAWS, NVDA, VoiceOver, and TalkBack. 2. Keyboard navigation optimization: The background process also adjusts the website’s HTML and adds various behaviors using JavaScript code to make the website operable by the keyboard. This includes the ability to navigate the website using the Tab and Shift+Tab keys, operate dropdowns with the arrow keys, close them with Esc, trigger buttons and links using the Enter key, navigate between radio and checkbox elements using the arrow keys, and fill them in with the Spacebar or Enter key. Additionally, keyboard users will find content-skip menus available at any time by clicking Alt+2, or as the first element of the site while navigating with the keyboard. The background process also handles triggered popups by moving the keyboard focus towards them as soon as they appear, not allowing the focus to drift outside. Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements. Disability profiles supported on our website * Epilepsy Safe Profile: this profile enables people with epilepsy to safely use the website by eliminating the risk of seizures resulting from flashing or blinking animations and risky color combinations. * Vision Impaired Profile: this profile adjusts the website so that it is accessible to the majority of visual impairments such as Degrading Eyesight, Tunnel Vision, Cataract, Glaucoma, and others. * Cognitive Disability Profile: this profile provides various assistive features to help users with cognitive disabilities such as Autism, Dyslexia, CVA, and others, to focus on the essential elements more easily. * ADHD Friendly Profile: this profile significantly reduces distractions and noise to help people with ADHD, and Neurodevelopmental disorders browse, read, and focus on the essential elements more easily. * Blind Users Profile (Screen-readers): this profile adjusts the website to be compatible with screen-readers such as JAWS, NVDA, VoiceOver, and TalkBack. A screen-reader is installed on the blind user’s computer, and this site is compatible with it. * Keyboard Navigation Profile (Motor-Impaired): this profile enables motor-impaired persons to operate the website using the keyboard Tab, Shift+Tab, and the Enter keys. Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements. Additional UI, design, and readability adjustments 1. Font adjustments – users can increase and decrease its size, change its family (type), adjust the spacing, alignment, line height, and more. 2. Color adjustments – users can select various color contrast profiles such as light, dark, inverted, and monochrome. Additionally, users can swap color schemes of titles, texts, and backgrounds with over seven different coloring options. 3. Animations – epileptic users can stop all running animations with the click of a button. Animations controlled by the interface include videos, GIFs, and CSS flashing transitions. 4. Content highlighting – users can choose to emphasize essential elements such as links and titles. They can also choose to highlight focused or hovered elements only. 5. Audio muting – users with hearing devices may experience headaches or other issues due to automatic audio playing. This option lets users mute the entire website instantly. 6. Cognitive disorders – we utilize a search engine linked to Wikipedia and Wiktionary, allowing people with cognitive disorders to decipher meanings of phrases, initials, slang, and others. 7. Additional functions – we allow users to change cursor color and size, use a printing mode, enable a virtual keyboard, and many other functions. Assistive technology and browser compatibility We aim to support as many browsers and assistive technologies as possible, so our users can choose the best fitting tools for them, with as few limitations as possible. Therefore, we have worked very hard to be able to support all major systems that comprise over 95% of the user market share, including Google Chrome, Mozilla Firefox, Apple Safari, Opera and Microsoft Edge, JAWS, and NVDA (screen readers), both for Windows and MAC users. Notes, comments, and feedback Despite our very best efforts to allow anybody to adjust the website to their needs, there may still be pages or sections that are not fully accessible, are in the process of becoming accessible, or are lacking an adequate technological solution to make them accessible. Still, we are continually improving our accessibility, adding, updating, improving its options and features, and developing and adopting new technologies. All this is meant to reach the optimal level of accessibility following technological advancements. If you wish to contact the website’s owner, please use the website's form Hide Accessibility Interface? Please note: If you choose to hide the accessibility interface, you won't be able to see it anymore, unless you clear your browsing history and data. Are you sure that you wish to hide the interface? Accept Cancel Continue Processing the data, please give it a few seconds... Press Alt+1 for screen-reader mode