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CHAT WITH YOUR CDP: INTRODUCING MARKETING COPILOT

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INTRODUCING MARKETING COPILOT: SMARTER SEGMENTS WITH AI-DRIVEN CHAT


BUILT FOR THE WORLD’S LARGEST AND MOST INNOVATIVE COMPANIES




WHY THE WORLD’S LARGEST RESTAURANT COMPANY CHOSE TREASURE DATA

Customer data and AI is a journey. Discover why Yum! Brands, the world’s largest
restaurant company with beloved brands like Taco Bell, KFC, and Pizza Hut,
trusts Treasure Data on the road ahead.


A CHAT WITH CAMERON DAVIES, CHIEF DATA OFFICER AT YUM! BRANDS




A CHAT WITH CAMERON DAVIES, CHIEF DATA OFFICER AT YUM! BRANDS


THE CFO-APPROVED CDP: DRIVE FIRST-PARTY DATA ROI IN WEEKS, NOT YEARS


Acquisition


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“

Treasure Data’s state-of-the-art CDP solution brings unparalleled capabilities
to unify, manage and activate customer data across our four brands and
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customer behavior and preferences.”

Cameron Davies

Chief Data Officer

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MEET TREASURE DATA




MEET TREASURE DATA


WHY THE WORLD’S LARGEST COMPANIES CHOOSE TREASURE DATA





AI POWERED; AI EMPOWERING

Drive quality genAI from quality CDP data. Give business teams the power to work
faster and better in the Treasure Data platform with AI co-pilots and machine
learning, while data scientists easily infuse custom scores and models across
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REAL-TIME AND BATCH DATA IN ONE PROFILE

See your customers in their entirety, with all batch and real-time behaviors and
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Our CDP pays for itself in the first six months and gives infinite scalability
so you can ratchet up CDP-driven revenue and cost savings across your
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ecosystem better, now and 20 years from now.

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