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CDP OVERVIEWCDP VIDEO GUIDESABOUT WEB3MDASHBOARDSIGN UP
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WHAT IS A CUSTOMER DATA PLATFORM (CDP)?

A Customer Data Platform (CDP) is a system that gathers and integrates customer
data from various sources, providing a unified view of each customer. This
allows businesses to deliver personalized experiences and targeted marketing.

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WHY USE A CDP FOR YOUR WEB3 BUSINESS?

In the Web3 world, users interact with your brand across multiple platforms. A
customer data platform visualizes your data in a unified, better way, and
provides tools for automating marketing campaigns, product optimization,
community growth and more!


UNIFIED CUSTOMER PROFILES

Get a complete view of your customer behavior across active chains, socials &
community.


PERSONALIZED ENGAGEMENT

Tailor interaction and offers to individual interests, boosting engagement and
trust.


PREDICTIVE
ANALYTICS

Anticipate future customer actions and optimize retention strategies.


MARKETING
EFFICIENCY

Improve the effectiveness of your campaigns with automated messaging.


COMMUNITY
INSIGHTS

Understand and react to community needs in real-time, enhancing overall
engagement.


WORK WITH KOL'S WHO KNOWS YOUR BRAND

Our tool helps brands identify KOLs within their existing Twitter followers.
These influencers, already familiar with the brand, are more likely to create
authentic content, resulting in higher engagement. This approach is more
effective than traditional influencer marketing, leading to up to 30% higher
conversion rates and more impactful campaigns.


CRYPTO EXCHANGE
GROWTH

Crypto exchanges often struggle to meet the diverse needs of their users.
Web3M's CDP helps a crypto exchange understand and serve its traders better by
using data to group them accurately, sending personalized alerts, and improving
platform features based on these insights. This personalized approach made users
more satisfied, increased trading activity, and improved retention by making the
platform feel tailored to each trader's needs.




SMART AIRDROP
DISTRIBUTION

Airdrops is a great way to increase engagement in socials or product, but
dividing the rewards isn't always fair. Web3M's CDP allows you to distribute
airdrops more effectively by identifying the most relevant and engaged users,
and reward them accordingly. By targeting users who are likely to appreciate and
utilize the airdrops, you can maximize the impact of your distribution, increase
user engagement, and create a more active community.


IDENTIFY & REWARD POWER USERS IN YOUR COMMUNITY

Finding and rewarding your most active community members is important but can
take a lot of time. Web3M's CDP makes this easy by automating the process. This
way, you can quickly recognize and reward power users, encouraging them to stay
engaged and strengthening your community.




MEASURE TWITTER SPACES & RAFFLES IMPACT

Raffles are an effective way to boost audience engagement, but their impact
isn't always clear. With our CDP, you can measure the ROI of each Twitter Space,
allowing you to compare events, replicate successful ones, and strengthen
community ties by recognizing and rewarding engagement.

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LinkedIn
TikTok
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