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🎉 We just raised $35M in our A round funding! Read more 🎉
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Real-time books, powered by technology and delivered via an intuitive
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ECOMMERCE ACCOUNTING SOFTWARE + SERVICE THAT NEVER SLOWS YOU DOWN



REAL-TIME BOOKKEEPING FOR DTC, MULTICHANNEL & WHOLESALE


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Don't take our word for it! 100s of brands made the switch to Finaloop






START MAKING DECISIONS BASED ON BOOKS YOU CAN ACTUALLY TRUST


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Finaloop replaces your software, bookkeeper, and inventory spreadsheets

Books with 100% accuracy, available 24/7


A dedicated bookkeeping team, 7 days a week

KPIs + ecommerce accounting in 1 real-time dashboard

Tax returns with no deductions left behind

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LEAVE YOUR BOOKKEEPING TO OUR EXPERTS, SO YOU CAN FOCUS ON WHAT MATTERS.



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Lio

DTC brand owner
CPA
Ex-PwC Partner

Rayla

CPA, NY State
MS Tax
12+ years in tax

Barak

Ex-Goldman Sachs
Focus on financial planning & analysis

Gil

CPA, NY State
10+ years in accounting & tax

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Why our customers love us


5.0


Huron

Beauty, Health, Personal Care

The best investment you can make in your finance stack. No more waiting for an
outsourced team member to take days/weeks to close your books. Real-time
numbers. Real-time updates. Real-time close. As an operator, you move fast. Your
numbers and finances should move at that same speed.

Clutch

Electronics & accessories

Every brand should be using Finaloop. The real-time data and seamless
bookkeeping they provide make being able to make operating your business, and
accurate financial decisions much easier. The sooner you start using it, the
better.

Soma Ayurvedic

Beauty, Health, Personal Care

have used Finaloop for 2 years and they do a great job and make the accounting
seamless so that I can focus on running the day to day...

Onewith

Fashion

Since I launched my business I have said so many times, "there must be a
Quickbooks-equivalent for Shopify/D2C merchants" because using QB as a D2C
business is horrific and not of this era. Enter Finaloop! This is the perfect
accounting software solution. Has already saved me time and made me breathe
easier; team is also awesome! Loving it so far. Ditch QB and Google Sheets and
get this app!

Obvi

Consumer goods

One of the best platforms I have used for automated Bookkeeping. Took me 15
minutes to set up and I had accurate books in less than 36 hours. Im shocked
every brand is not using this platform yet. Only a matter of time.

Sunnie

Food and Beverage Services

WORTH IT. I wasted so much time and money trying to figure out Quickbooks and
was so frustrated by how overcomplicated it was. All it took was one minute
poking around Finaloop and I realized: it’s not me, it’s Quickbooks. Finaloop is
SO MUCH EASIER to use, super accurate, super user-friendly, and designed for
ecomm. Sure, it’s more expensive, but the cost of your time--and not having an
accurate picture of your finances--is much more costly.

Duradry

Beauty, Health, Personal Care

We've used Finaloop for more than a year now. Their team is super responsive;
they help with those confusing accounting issues. They have integrations to
EVERY ecom-related app that you can think of. The product velocity is also
amazing. They keep innovating and improving their product every month. They keep
our books up to date and we also got in the plan where they do your income tax
filing and it's great too. Highly recommended.

Rue Saint Paul

Fashion

We are a few months into working with Finaloop and it has freed up so much time
from doing the books ourselves. It gives us more time to actually review our
financials and plan for growth versus doing the book keeping. Hard working team
and easy communication. Integrations work great. Look forward to growing more
with Finaloop.

MagBak

Electronics & accessories

We've used Finaloop for a bit over a year now. Finaloop is the best app/service
we've found to keep our books up to date. Their focus on e-commerce and
knowledgable staff makes for a great fit for our small business needs.

Cornbread Hemp

Beauty, Health, Personal Care

Great app and great service. The time that Finaloop saves me doing accounting
tasks is unbelievable. They provide incredible value for the price. Highly
recommend!

Qases

Electronics & accessories

This app is the probably one of the top 3 you will ever find in Shopify App
store. My books and business information all consolidated into one location,
hands-free, worry free. Excellent customer service. Amazing.

Adoratherapy

Beauty, Health, Personal Care

We made the leap to use Finaloop for our accounting and its been a big
improvement. They are technically savvy and have a grasp of accounting. They are
continuously adding features. It did take effort to move over our old books but
they held our hand along the way, were patient and made it worth our while.

Huron

Beauty, Health, Personal Care

The best investment you can make in your finance stack. No more waiting for an
outsourced team member to take days/weeks to close your books. Real-time
numbers. Real-time updates. Real-time close. As an operator, you move fast. Your
numbers and finances should move at that same speed.

Clutch

Electronics & accessories

Every brand should be using Finaloop. The real-time data and seamless
bookkeeping they provide make being able to make operating your business, and
accurate financial decisions much easier. The sooner you start using it, the
better.

Soma Ayurvedic

Beauty, Health, Personal Care

have used Finaloop for 2 years and they do a great job and make the accounting
seamless so that I can focus on running the day to day...

Onewith

Fashion

Since I launched my business I have said so many times, "there must be a
Quickbooks-equivalent for Shopify/D2C merchants" because using QB as a D2C
business is horrific and not of this era. Enter Finaloop! This is the perfect
accounting software solution. Has already saved me time and made me breathe
easier; team is also awesome! Loving it so far. Ditch QB and Google Sheets and
get this app!

Obvi

Consumer goods

One of the best platforms I have used for automated Bookkeeping. Took me 15
minutes to set up and I had accurate books in less than 36 hours. Im shocked
every brand is not using this platform yet. Only a matter of time.

Sunnie

Food and Beverage Services

WORTH IT. I wasted so much time and money trying to figure out Quickbooks and
was so frustrated by how overcomplicated it was. All it took was one minute
poking around Finaloop and I realized: it’s not me, it’s Quickbooks. Finaloop is
SO MUCH EASIER to use, super accurate, super user-friendly, and designed for
ecomm. Sure, it’s more expensive, but the cost of your time--and not having an
accurate picture of your finances--is much more costly.

Duradry

Beauty, Health, Personal Care

We've used Finaloop for more than a year now. Their team is super responsive;
they help with those confusing accounting issues. They have integrations to
EVERY ecom-related app that you can think of. The product velocity is also
amazing. They keep innovating and improving their product every month. They keep
our books up to date and we also got in the plan where they do your income tax
filing and it's great too. Highly recommended.

Rue Saint Paul

Fashion

We are a few months into working with Finaloop and it has freed up so much time
from doing the books ourselves. It gives us more time to actually review our
financials and plan for growth versus doing the book keeping. Hard working team
and easy communication. Integrations work great. Look forward to growing more
with Finaloop.

MagBak

Electronics & accessories

We've used Finaloop for a bit over a year now. Finaloop is the best app/service
we've found to keep our books up to date. Their focus on e-commerce and
knowledgable staff makes for a great fit for our small business needs.

Cornbread Hemp

Beauty, Health, Personal Care

Great app and great service. The time that Finaloop saves me doing accounting
tasks is unbelievable. They provide incredible value for the price. Highly
recommend!

Qases

Electronics & accessories

This app is the probably one of the top 3 you will ever find in Shopify App
store. My books and business information all consolidated into one location,
hands-free, worry free. Excellent customer service. Amazing.

Adoratherapy

Beauty, Health, Personal Care

We made the leap to use Finaloop for our accounting and its been a big
improvement. They are technically savvy and have a grasp of accounting. They are
continuously adding features. It did take effort to move over our old books but
they held our hand along the way, were patient and made it worth our while.

01

Connect your business apps





In less than 15 minutes, sync all your apps with the only accounting software
built for ecommerce.


Learn more
02

We build your books





Our bookkeeping team takes it from there and uses our automation technology to
build you perfect, always-ready books — whether cash, accrual, single channel or
multichannel.


Get Started Free
03

Flawless books, tax returns, & actionable data





You’ll be fully armed with everything you need to make decisions, grow your
sales, and beat the competition.


Get started free



We integrate with the best platforms



See all integrations


OMG! I didn't know I calculated my ROAS wrong for 2 years!

Wow, why are my shipping expenses 17% higher than the benchmark for other
fashion brands?

I had no idea I'm losing money on SKU DK972RLR, I'll need to adjust my pricing!

I was worried about my burn rate, but I actually seem to be OK.

I saved 8% on interest by understanding the real cost of different loan options.


GROW SMARTER AND SLASH COMPETITION WITH STRONG FINANCIAL DATA ON YOUR SIDE.


Get started
Book a Demo
14-Day Free Trial
No Credit Card Required

"Hands-free, worry free. Excellent customer service. Amazing."

Ari Paz, Founder



"Finaloop is phenomenal. It improves the financial awareness of my business,
allowing me to make better decisions."

Mark Ritz, Founder



"Integrations to EVERY ecom-related app you can think of"

Jack Benzaquen, Founder



"Hands-free, worry free. Excellent customer service. Amazing."

Ari Paz, Founder



"Finaloop is phenomenal. It improves the financial awareness of my business,
allowing me to make better decisions."

Mark Ritz, Founder



"Integrations to EVERY ecom-related app you can think of"

Jack Benzaquen, Founder



"Hands-free, worry free. Excellent customer service. Amazing."

Ari Paz, Founder


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Finaloop, Inc.
38 6th Ave
Brooklyn, NY, 11217

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