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Accessibility statementSkip to main content Democracy Dies in Darkness SubscribeSign in Advertisement Democracy Dies in Darkness NBAWizardsTop 100 players NBAWizardsTop 100 players AT THE NBA’S NEW $2 BILLION ARENA, A UNIQUE ‘WALL’ OF FANS STEALS THE SHOW The Los Angeles Clippers’ Intuit Dome made its regular season debut Wednesday night, and its distinctive features left an immediate impression. 6 min 401 Los Angeles Clippers owner Steve Ballmer cheers at the front of “The Wall” during the first regular season game at Intuit Dome on Wednesday night. (Harry How/Getty Images) By Ben Golliver Updated October 24, 2024 at 7:20 a.m. EDT|Published October 24, 2024 at 7:02 a.m. EDT INGLEWOOD, Calif. — Steve Ballmer, the billionaire former CEO of Microsoft, has pulled out all the stops to build fan support in the decade since he bought the Los Angeles Clippers. Skip to end of carousel THE SPORTS MOMENT NEWSLETTER (The Washington Post) Reporter Ava Wallace takes you through the buzziest, most engaging sports stories of the week. Sign up for the weekly newsletter End of carousel Those efforts include: launching a “streetlights over spotlights” campaign aimed at outflanking the glamorous Los Angeles Lakers when it comes to authenticity; holding cash giveaways to incentivize fans to show up to games early; refurbishing hundreds of basketball courts across the city; and throwing annual birthday parties for the team’s “Chuck the Condor” mascot involving countless other team mascots from around the country. Over the years, Ballmer also poached all-star forward Kawhi Leonard in free agency, traded a host of draft picks for Paul George, signed Russell Westbrook and acquired James Harden in an effort to construct a championship contender filled with stars who hail from Southern California. Share 401 Comments NBA HAND CURATED * At the NBA’s new $2 billion arena, a unique ‘Wall’ of fans steals the show Earlier today At the NBA’s new $2 billion arena, a unique ‘Wall’ of fans steals the show Earlier today * LeBron and Bronny James savor the moment as they make NBA history October 23, 2024 LeBron and Bronny James savor the moment as they make NBA history October 23, 2024 * NBA awards predictions: It’s Luka Doncic’s turn to win MVP October 22, 2024 NBA awards predictions: It’s Luka Doncic’s turn to win MVP October 22, 2024 View 3 more stories NewsletterAs news breaks Sports Alerts Breaking news email alerts on major sports news. Sign up Recommended for you Recommended by Subscribe to comment and get the full experience. 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