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Stanford University(link is external)
Stanford
Identity Guide
Search this site Submit Search
Menu
 * Home
 * Brand
   * Brand Statement
   * Voice and Tone
   * Messaging
   * Best Practices
 * Visual Identity
   * Overview
   * Stanford Logos
   * DEIB Visual Style Guide
 * Design Elements
   * Color
   * Typography
   * Photography
   * Graphic Elements
   * Iconography
   * Using the brand
 * Digital
   * Web Design
   * Mobile Apps
   * Social Media
   * Video
   * Email Signatures
   * Templates
 * Print
   * Place an order
   * Business Cards
   * Stationery
   * Swag
   * Templates
 * Resources
   * Policies & Guidelines
   * Support
   * Identities: Schools & units
   * Showcase

Search this site Submit Search


IDENTITY GUIDELINES & BEST PRACTICES THAT
INSPIRE AND ALIGN STANFORD COMMUNICATIONS

Colors

Typography

Stanford Logos

Web Design

Templates

This Identity Guide provides design and brand tools for Stanford communicators.
We hope you will find inspiration and resources to help you in your work. Please
note that downloads are available only to users with a SUNet login.

Download Identity Guide (PDF)




I WOULD LIKE TO …




ORDER BUSINESS CARDS

Find out how to order business cards and stationery from one of our approved
vendors.

Learn more about ordering business cards


LEARN ABOUT STANFORD’S PRIMARY BRAND ELEMENTS

Information about our logos, color palette and typography.

Learn more about Stanford’s primary brand elements


ALIGN MY WEBSITE WITH STANFORD'S BRAND

Find out what the required and optional elements are to make your websites brand
compliant.

Learn more about optimizing impact by bringing your Stanford websites on brand


DEVELOP A STANFORD MOBILE APP

Download pre-approved templates for iOS and Android for Stanford app
development.

Learn more about developing a Stanford mobile app


GET SWAG PRODUCED

Guidelines on creating merchandise or physical products using Stanford’s name or
logos.

Learn more about producing swag


GENERATE A DEPARTMENT LOGO PACKAGE

Use our logo generator to create a file package of your department logo.

Learn more about generating department logo package




OTHER HELPFUL RESOURCES


UNIVERSITY COMMUNICATIONS

University Communications is the central resource for communications strategies
that advance and protect the reputation of Stanford University.

Learn more about University Communications


COMMUNICATOR RESOURCES

UComm’s Communicator Resources website provides essential resources and
recommendations for communicators at Stanford.

Learn more about Communicator Resources


DECANTER

Stanford’s web design style guide and front-end framework includes a browsable
collection of web elements and design patterns.

Learn more about Decanter



Stanford
Identity Guide


ABOUT THE IDENTITY GUIDE

This identity guide was informed by many conversations, research, and workshops
across campus. It’s intended to inspire and align our efforts as we communicate
about the work and impact of Stanford. The creative elements offered here are
not mandates, but tools to aid strong, cohesive communications across the
university.

Stanford brand and identity is a part of the Stanford Office of University
Communications.

 To provide feedback about this website, contact:
DesignIdentity@stanford.edu


QUESTIONS?

 * For questions about Stanford’s visual brand identity:
   DesignIdentity@stanford.edu
 * For third-party requests or questions about use of Stanford’s name or brand:
   trademark_use@stanford.edu
 * For questions about creating branded products:
   trademark_licensing@Stanford.edu
 * If you have other questions, submit a ServiceNow ticket: Submit a ServiceNow
   ticket


STANFORD SOCIAL CHANNELS

Stanford
University
 * Stanford Home(link is external)
 * Maps & Directions(link is external)
 * Search Stanford(link is external)
 * Emergency Info(link is external)

 * Terms of Use(link is external)
 * Privacy(link is external)
 * Copyright(link is external)
 * Trademarks(link is external)
 * Non-Discrimination(link is external)
 * Accessibility(link is external)

© Stanford University.   Stanford, California 94305.
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