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The Data-Driven Marketer eBook

At Movable Ink, our primary goal is to make it easier for you to transform your
raw data into personalized content. That being said, we are excited to announce
our latest Universal Data Activation capabilities.

With this enhancement, you can now effortlessly tap into data from any source,
empowering you to craft sophisticated, dynamic messages to support your
omni-channel marketing strategy.

Download Now!

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MOVABLE INK BLOG
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LESS DATA OVERLOAD, MORE STRATEGY: HOW TO BUILD EXCEPTIONAL EXPERIENCES

More data, more problems? Data is an indispensable tool for marketers, but
gathering more data points isn't the most effective strategy. Instead, marketers
need to hone in on activating their data and using it to its fullest potential.

October 24, 2023
10.24.23Read More
Featured Post


THE RETAIL LOYALTY PLAYBOOK

When customer acquisition has high risk and high cost, driving retention and
engagement is a critical component of a marketing strategy. Discover how to
foster brand advocacy using personalized loyalty tactics.

October 23, 2023
10.23.23
Featured Post


THE ORIGINAL YEAR-IN-REVIEW: HOW SPOTIFY DRIVES MASSIVE ANNUAL SUCCESS

Spotify Wrapped is the most anticipated year-in-review campaign out there.
Discover how to apply its three most winning tactics to your own campaign to end
off your marketing year with a bang.

October 19, 2023
10.19.23
Featured Post



INKREDIBLE OPPORTUNITIES

To help facilitate more connections and make it easier for our friends and
colleagues to find new opportunities, Movable Ink's Inkredible Opportunities
highlights the latest job openings from our network of clients and partners each
week.
October 20, 2023
10.20.23

Digital Marketing


BEST PRACTICES FOR DATA-ACTIVATED PERSONALIZATION

Data-driven personalization is at the heart of engaging, revenue-boosting
marketing. But to achieve that, you need to activate all of your data from every
source at any time. Learn how you can activate all of the main types of data
here.
October 17, 2023
10.17.23

Digital Marketing


MARKETER-IN-THE-LOOP: MAXIMIZING MARKETER AND MACHINE’S STRENGTHS

Want to leverage the partnership of marketer and machine? Discover how the two
are at their best when they work together using a marketer-in-the-loop approach,
based on the original human-in-the-loop model.
October 16, 2023
10.16.23

AI Personalization


UNIVERSAL DATA ACTIVATION: POWER UP WITH BRAZE

Customer engagement is what Braze is all about, and with Universal Data
Activation’s capabilities on hand, marketers can now harness Braze to its
fullest potential. Learn how these tools work better together and power
data-driven prowess.
October 12, 2023
10.12.23

Digital Marketing


RECAPPING THINK SUMMIT EUROPE 2023

Think Summit Europe was a smashing success. Discover all the highlights of the
events in this blog, such as keynote and session recaps, and learn how you can
stay on the pulse of all things Movable Ink.
October 11, 2023
10.11.23

Movable Ink News


WHAT TAYLOR SWIFT ERA ARE YOU? (MARKETER'S VERSION)

Marketers can learn a thing or two from the singer-turned-business woman Taylor
Swift. Find out which Taylor Swift Era (Marketer’s Version) applies to you and
discover the tactics you can apply to your own marketing campaigns.
October 09, 2023
10.09.23

Digital Marketing


THE CROSS-CHANNEL MARKETING STARTER KIT

For successful cross-channel marketing, you need to be data-driven. Discover the
tools, tips, and techniques you need to power an engaging and seamless
cross-channel strategy that will drive your customers to keep coming back for
more.
October 05, 2023
10.05.23

Mobile Marketing


2024 PREDICTIONS FOR FINANCIAL SERVICES MARKETERS

With 2024 right around the corner, it’s time for marketers to gear up by
learning the key financial services trends for the upcoming year. Hear
predictions surrounding customer behaviors, product trends, and more.
October 04, 2023
10.04.23

Digital Marketing


UNIVERSAL DATA ACTIVATION: HARNESS THE FULL POTENTIAL OF TWILIO SEGMENT

Creating data-driven, personalized marketing needs a martech system that works
like a well-oiled machine. With the integration of Universal Data Activation and
Twilio Segment, you can easily create dynamic, real-time marketing experiences.
...
October 03, 2023
10.03.23

Digital Marketing
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PRESS

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RESOURCE CENTER

View our latest insights and inspiration to bring your 1:1 personalization
strategies to life.

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GET A DEMO

Whether you’re trying to enhance the performance of your campaigns or leverage
data to build better emails, Movable Ink can help you use your data to better
power customer communications and drive user engagement. Request a demo to try
it out for yourself.

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