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Text Content

Let's Talk




FULL SERVICE MARKETING, BRANDING, AND GROWTH CONSULTING FOR TECH BRANDS


YOU ARE GREAT AT WHAT YOU DO.
SO WHY ARE CUSTOMERS CHOOSING SOMEONE ELSE? 

Clarify your marketing. Make more money.
Let's Talk


CONFUSION IS THE #1 ENEMY.

You may be better at technology than your competition. But, if your customers
can’t quickly and clearly understand how it helps them win, you’ll continue to
lose.



CLARIFY YOUR MARKETING. MAKE MORE MONEY.

NO MORE WASTED MARKETING. We’ll use a proven framework that helps customers
quickly and clearly understand what you do and how you can help them win.



CLEAR MESSAGING

NO MORE GUESSING AND WORRYING. When you clarify your message and apply it across
your company, customers will choose you over your competitors.



NEW REVENUE

NO MORE TIME DRAIN. When you solve your messaging with our proven framework,
you’ll position yourself to attract the clients you want to work with.



DREAM CLIENTS

Let's talk


WE GET IT. EXPLAINING COMPLEX TECH IS HARD.
WE CAN HELP.

StoryBrand Certified Messaging
20+ years in big tech
Our team has worked for some of the best brands:

If you are in tech or have a complicated message, these are the folks to call. -
Shaun McCormick, CEO - Tech Jr.

Let's talk



NOW, THE EASY PART.


Whether your strategy is to grow long term or accelerate your exit strategy,
we're here to help. If it looks like a good match, we'll move forward. If not,
you'll still have a head start on your journey.


STEP 1: WE LISTEN

Schedule a risk-free consultation to share your vision and the problems getting
in the way.


STEP 2: WE PLAN

Our team works with you to merge our proven plan with your core strengths.


STEP 3: YOU GROW

We implement our plan so you stand out, customers choose you, and revenue grows.
Let's talk


GROWTH. MADE CLEAR.

We have worked with many companies like yours who have wasted a lot of money on
expensive marketing without real results. You deserve a clear plan that works.


TRACTION

Understand your market opportunity, innovate and align your offers to true
customer demand, and know exactly what to say to win new business.
What to expect:
Week 1 - 4
How does this help me?
Included:
Direction: A clear understanding of your preferred market and how you fit
arrow_forward

Identify and characterize your ideal customer persona, their cares, and
needs.  Validate your business model against the current market opportunity
landscape using SWOT, Opportunity Snapshot, and Business Model Canvas.


Value Prop: A clear and winning message that sets you apart from your
competition
arrow_forward

Win hearts and minds with a clearly compelling message. Cut straight through the
noise and unlock your full value for your customer through a clear, compelling
message crafted through the proven StoryBrand framework.


Website Words: Story outline for your website that connect your offers to your
audience's needs
arrow_forward

Capture emotional connection with your website's words. Transform your website
into a compelling story that captivates your audience and drives conversions
with StoryBrand expertise.


Unique Identity: Branding that elicits an emotional connection (optional)
arrow_forward

Become a household name with inspired new branding. Jump to the top of your
customer's mind and create a lasting impression with inspired new branding that
is both emotionally and visually appealing.


MOMENTUM

Build trust by showcasing your thought leadership in the perfect light with
authority and visuals that help tell your story without you in the room.
What to expect:
Week 4 - 8
How does this help me?
Included:
Website: Instant brand credibility with a premium StoryBrand website
arrow_forward

Create an online experience that captivates your client's attention and calls
them to action through beautiful visuals and emotional StoryBrand based
messaging.


Lead Magnets: Prospective customer excitement through an infographic or webinar
arrow_forward

Boost customer engagement and loyalty by providing valuable, free content such
as an informational infographic that positions your brand as an industry expert.


Social Proof: Clear authority with a broadcast quality video testimonial
arrow_forward

Help your clients experience first hand the impact of your work through
authentic client stories and in-depth case study that leverage production
quality video.


Sales Aids: More effective sales team with premium slides / brochure
arrow_forward

Quickly enlist your client's buy-in with product description documents and
slides that minimize the jargon and cut to the unspoken needs of your client.


REVENUE

Receive new client introductions and a new broader market awareness to convert
and nurture your dream clients.
What to expect:
Week 8 +
How does this help me?
Included:
Customer Meetings: Appointments booked to your calendar
arrow_forward

Drive tangible results with our outbound email expertise. Generate a consistent
pipeline of qualified opportunities, with meetings booked directly to your
calendar.


Online Awareness:  Blogs, social media, SEO, and digital ads
arrow_forward

Build a thriving online community and enhance brand reputation and customer
loyalty by effectively managing online interactions, crafting compelling social
media content, and optimizing search engine presence (SEO).


Guidance: Experienced Chief Marketing Officer (CMO)
arrow_forward

Unlock true growth with a senior level expert guidance. A fractional CMO and
expert team provide strategic direction, hands-on support, and measurable
results.


Close Rate: More sales with a fractional VP of Sales (optional)
arrow_forward

Transform prospects into loyal partnerships through expert sales leadership.
Benefit from a fractional VP of Sales who will elevate your sales team's
performance and help drive revenue growth.


SCALE

Build and keep high quality customer lifetime value (CLTV) relationships that
continuously pay dividends for both you and your clients.
What to expect:
Week 16 +
How does this help me?
Included:
Long Term Revenue: Maximized customer lifetime value with journey mapping and
analysis
arrow_forward

Uncover the hidden potential within your customer base using customer journey
mapping techniques. Leverage actionable insights to optimize customer
acquisition, retention, and lifetime value, driving sustainable growth and
profitability.


Customer Experience: Deeper involvement in your customer's decision making with
a dedicated Success Manager
arrow_forward

Empower your customers with dedicated support and advocacy. Our customer success
managers build lasting relationships, drive satisfaction, and ensure your
customers thrive.


Managed CRM: Clear, organized customer data all managed for you (HubSpot or
Monday.com)
arrow_forward

Skip the confusion of siloed data. We'll manage your CRM seamlessly within
HubSpot or Monday.com, creating a unified platform for all your customer
interactions, tasks, and pipelines.

Book a risk-free discovery call
See how CANOPY's guided growth model could help your achieve your revenue goals.
If it looks like a good fit, we'll move forward. If not, at least you will have
a head start on your path forward.



OUR CUSTOMERS EXPECT PREMIUM RESULTS

Explore real stories from diverse industries and see why businesses trust CANOPY
to transform their operations, enhance team, and drive growth.
Thank you! Someone will be in touch with you shortly.
Oops! Something went wrong while submitting the form.

Have a question?
Our team will try to respond within 24 hours.

I have read and agree to the Terms & Conditions

Thank you! Your submission has been received!
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UNLOCKED REVENUE.
ENVIOUS APPEAL.
DREAM CLIENTS.

We tried two other marketing agencies prior to CANOPY with no success. They took
a step back and walked us through a framework to refine our unique voice and
customer experience.
Shaun McCormick, CEO - Tech Jr.
Thank you! Someone will be in touch with you shortly.
Oops! Something went wrong while submitting the form.
CANOPY provides your business a growth engine instead of more tools. Simplify
and Grow.
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2024 | Canopy Consulting Group