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THE FIRST ELECTRIC CAR IN SAUDI ARABIA


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The First Saudi
Electric Vehicle Brand
Ceer's
vision
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To create a sustainable National Automotive Company that will ignite the KSA
automotive ecosystem and generate a new source of valuable jobs for Saudi
Arabian talent
More info
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Ceer will attract over USD 150 million of foreign direct investment and create
up to 30,000 direct and indirect jobs. Moreover, the company is projected to
contribute USD 8 billion direct GDP to Saudi Arabia’s economy by 2034.

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Ceer is a joint venture between PIF and Foxconn, with BMW as the component
technology provider in the vehicle development process. Foxconn will develop the
electrical architecture of the vehicles, leveraging their technological
expertise to support Ceer’s vision of creating a range of iconic electric
vehicles that are built around the themes of connectivity, infotainment and
autonomy.

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Ceer’s establishment and launch are in line with Saudi Arabia’s Vision 2030 and
PIF’s strategy to focus on investing in promising growth industries in Saudi
Arabia, including the automotive sector, as well as creating opportunities for
the growth and diversification of Saudi Arabia’s economy. We are proud to be the
first Saudi brand to manufacture electric vehicles in the Kingdom.

Lean More

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We are Ceer, the First Saudi Electric Vehicle Brand. We are proud to be pioneers
in designing and building cars here in the Kingdom, from beginning to end
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At Ceer, when we think of battery electric vehicles, we think of innovation. Our
cars will be replete with a host of infotainment and connectivity technologies
that will make driving safer and more exciting
Sustainability
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Ceer’s battery electric vehicles can support a mobility ecosystem that has no
carbon emissions


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His Royal Highness crown Prince
Mohammed Bin Salman Bin Abdulaziz Al-Saud
Get inspired
Igniting the electric vehicle industry in the King

We would like to congratulate Diriyah on hosting F
نهنئ الدرعية على استضافة فو
To learn more about #Ceer, please visit our update

#Ceer contributes to the Kingdom’s historic tran
بينما تتجه المملكة نحو مُست
اكتشف متعة القيادة في السيا
Modern electric vehicles come equipped with advanc
خصائص متقدمة تتميز بها السي
Together towards a sustainable future 🌱 #Drivi
معاً لغد أكثر استدامة🌱 #سي

Camels, enduring partners in our long travels, sta

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