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COMMUNICATING EFFECTIVELY WITH CUSTOMERS IN A DIGITAL AGE

Determining optimal multi-channel strategies to engage audiences and increase
loyalty, trust & spend
Tuesday, 15th February 2022 | 11:00 ET / 16:00 GMT | #FTDigitalDialogues
Watch on-demand now


Presented by

In Partnership with



SENIOR INDUSTRY LEADERS WILL SHARE THEIR INSIGHTS

In this exclusive webinar discussion, brought to you by Verizon and The
Financial Times, we determined how best to communicate with customers in a
multichannel future. How can companies best maintain a human connection with
their customers, and what is the best way to identify which channels are the
most appropriate for different types of demographics? What are customer
preferences in terms of types of interactions in an omnichannel environment, and
how might brands inspire greater customer loyalty, spend and trust in a digital
environment?

See full overview


CUSTOMER ENGAGEMENT

What are the challenges of an increasingly digitised CX setup in terms of
engagement with customers? 


CUSTOMER PRIVACY

How can customer privacy and data best be protected in today’s digitised
customer journey while maintaining strict regulatory and legal compliance
requirements?





PERSONAL EXPERIENCE

How can the personal touch be retained in an increasingly automated and digital
context? 

See the agenda


WORLD-CLASS BUSINESS LEADERS AND SPEAKERS

AH
Alice Hancock
Leisure Industries Reporter
Financial Times
AK
Andrae Kirkland
Program Lead - Platform Health Operations
Twitter
KC
Kim Costello
Chief Marketing Officer
Pendragon
WG
Will Gordy
Director, Workplace and Customer Experience
Verizon Business Group
D
Dani McCauley
SVP, CX Leader, Voluntary Benefits. Enrollment Solutions
Aon



WHY ATTEND?

Understand

The big picture, not just the individual strands of the business you work in

Connect

And build relationships with some of the biggest names in your industry

Discover

New approaches and strategies to help win market share


WE’RE HERE TO HELP

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