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Tech


SAMSUNG LAUNCHES NEW LED SIGNAGE

By
Jena Tesse Fox
   |  
Oct 6, 2020

The “LED in a Box” XPR-B comes in two sizes with each size available in single
and double face. Photo credit: Samsung Electronics America (Samsung XPR-B)

Samsung Electronics America is launching the newest product in its outdoor LED
display portfolio, the flexible, all-in-one XPR-B. The “LED in a Box” XPR-B
comes with a web-based content-management component.
 
“At the onset of the pandemic, Samsung saw an opportunity to help a multitude of
industries—including retailers, restauranteurs, schools and medical campuses—get
back to business through the use of display technology,” said Mark Quiroz, VP of
the display division at Samsung Electronics America. “The XPR-B was developed to
help small- and medium-sized business owners stay nimble by providing a platform
for seasonal and time-specific advertising, wayfinding and provide an additional
method of direct communication with customers.”
 
The XPR-B’s uni-body cabinet structure allows for a simplified setup. With a
distinctive cabinet design, the display is tailored to the user’s needs for LED
signage in as little as two weeks. Additionally, the integrated
content-management system allows users to conveniently create, schedule and
deploy exclusive content that is inviting to customers.
 
The display was built to weather the elements and offers multiple operational
safeguards to prevent errors and interruptions and has a new, more efficient
power supply that comes with a back-up built in, preventing against shut-downs. 
 
“XPR-B signage provide a turnkey solution for customers. That ease of use brings
the potential for higher [return on investment] on ad dollars compared to
traditional advertising methods for small businesses,” said Kevin Izatt, product
manager, outdoor LED, Samsung Electronics America. “This solution has something
for everyone.”
 
The XPR-B joins Samsung’s growing portfolio of XPR displays, which includes the
XPR-S, a solution developed for professional sports and customers that need max
brightness, and the XPR-E, meant for customers who do not require prolonged
periods of max brightness. Using the same technology behind the popular XPR-E
modules and components, the XPR-B comes in two sizes—39 inches by 79 inches and
59 inches by 118 inches—with each size available in single and double face and
in 8 mm, 10 mm and 12 mm pitch to match the unique needs of each customer.
Further, the display’s low-profile design and 5.9-inch depth creates a more
aesthetically pleasing display while the front ventilation removes side and rear
airflow clearance requirements.






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Digital Signage
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