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VIDEO COMMUNICATION: SPREAD YOUR MESSAGE


WHY USE VIDEO FOR YOUR EXTERNAL COMMUNICATIONS?

Today, video represents a large amount of online content, allowing you to get a
lot of views on your social media, youtube channel and website. Easier to
remember, more visible, and more engaging, video content allows you to
communicate more effectively and directly with your different audiences. Video
broadens and facilitates information, makes it possible to share messages
remotely and to record the company's most important moments. Pitchy can help
your business create professional and effective video communication easily.
Adapt good communication skills right now and make more videos with key words,
greater clarity and great conclusions! Here are some tips from experts to
learners, to avoid the error of miscommunication, reach your goals, and become a
leader in your specific area, with good results for your business.


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INSTITUTIONAL FILM



CSR PROJECT



HIGHLIGHTS OF THE YEAR



DISTINCTIONS/ PRIZES AND AWARDS



STRATEGIC ANNOUCEMENT


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INSTITUTIONAL OR CORPORATE FILM
 

THE INSTITUTIONAL FILM STRIVES TO ENHANCE YOUR BRAND IMAGE, TO GITE IT
CREDIBILITY AND MAKE IDENTIFICATION EASIER, THROUGH A STORY. CONTRARY TO SIMPLE
VIDEO MARKETING (AND OTHER COMMON ADS), IT PRESENTS THE STRUCTURE, ITS
FUNCTIONS, OR ITS VALUES BY PUTTING THE COMMERCIAL AIM ASIDE. IT CAN ADDRESS A
VARIETY OF AUDIENCES OR INDIVIDUALS, AND HAVE VERY DIVERSE OBJECTIVES FOR
PARTICIPANTS/LEARNERS. FURTHERMORE, YOUR BRAND'S IMAGE WILL IMPROVE BOTH
INTERNALLY AND EXTERNALLY WITH THE HELP OF VIDEO. 

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CSR PROJECTS

GOOD PRACTICES, SOCIAL AND SOLIDARITY PROJECTS, ENVIRONMENTAL COMMITMENTS ...
COMPANIES ARE THE ACTORS OF ECONOMIC AND SOCIAL ACTIVITY. THE CSR APPROACH IS A
PROCESS THAT MUST BE SHARED WITH AS MANY PEOPLE AS POSSIBLE. COMMUNICATING ON
SUCH PROJECTS IS ALSO INCREDIBLY BENEFICIAL FOR THE COMPANY’S BRAND IMAGE. YOU
SHOW A WISH TO DO BETTER AND TO REDUCE YOUR NEGATIVE ENVIRONMENTAL AND SOCIAL
IMPACTS AS MUCH AS POSSIBLE. BY PRESENTING AND SHARING YOUR COMMITMENTS, YOU
ENCOURAGE OTHERS TO DO THE SAME.

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HIGHLIGHTS OF THE YEAR

FOR EXAMPLE: THE NEW YEAR, THE ANNIVERSARY OF THE COMPANY, PARTICIPATION IN
TRADE FAIRS, AND DISCOVERY OF NEW PREMISES … EACH YEAR, THE COMPANY EXPERIENCES
HIGHLIGHTS THAT ARE WORTH PROMOTING ON A LARGE SCALE THROUGH A CORPORATE VIDEO.
VIDEOS WILL ALSO ASSURE THAT EVERY SINGLE ONE OF YOUR EMPLOYEES IS AWARE OF WHAT
IS HAPPENING WITHIN THE COMPANY THEY WORK FOR.

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DISTINCTIONS/PRIZES AND AWARDS

DOES YOUR BUSINESS RECEIVE PRIZES AND AWARDS? WHY NOT CAPITALISE ON THIS SUCCESS
BY PRODUCING A VIDEO? IT IS ALSO A GOOD IDEA TO EDIT VIDEOS IF YOU ARE
ORGANISING AWARDS CEREMONIES. SHARING SUCCESSES BRINGS JOY TO YOUR EMPLOYEES AND
PUSHES THEM TO STRIVE FOR BETTER WHILE ALSO IMPROVING YOUR TEAMS’ SPIRIT.

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STRATEGIC ANNOUNCEMENT

STRATEGIC ANNOUNCEMENTS REQUIRE RESOURCES ACCORDINGLY. IF YOU WANT TO REACH AS
MANY PEOPLE AS POSSIBLE AND GET THEIR FULL ATTENTION, THEN CHANCES ARE THAT YOU
MIGHT WANT TO CREATE A VIDEO.

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COMMUNICATING ON SUCH PROJECTS IS INCREDIBLY BENEFICIAL FOR THE COMPANY’S IMAGE

YOU SHOW A WISH TO DO BETTER AND TO REDUCE YOUR NEGATIVE ENVIRONMENTAL AND
SOCIAL IMPACTS AS MUCH AS POSSIBLE. BY PRESENTING AND SHARING YOUR COMMITMENTS,
YOU ENCOURAGE OTHERS TO DO THE SAME.

COMMUNICATE ABOUT THE COMPANY’S DNA TO CREATE A CONNECTION BETWEEN YOUR BUSINESS
AND YOUR VIEWERS. VIDEO IS A GREAT WAY TO SHOW YOUR KNOW-HOW, YOUR ORGANIZATION,
YOUR VALUES, YOUR EXPERTISE, KEY MEMBERS OR YOUR PRODUCTS AND SERVICES.

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E-BOOK: HIGLIGHTS COMMUNICATIONS

IMPROVE BRAND AWARENESS WITH VIDEO

- HOW TO COMMUNICATE TO STRENGTHEN INTERNAL COLLABORATION?
-  HOW TO COMMUNICATE TO REACH NEW AUDIENCE?
- HOW TO IMPROVE YOUR E-REPUTATION?



E-BOOK: CORPORATE COMMUNICATIONS

USE VIDEO TO COMMUNICATE MORE EFFECTIVELY WITH YOUR STAKEHOLDERS

- DECODING: THE CHALLENGES OF CORPORATE COMMUNICATIONS
- TRENDS: CORPORATE COMMUNICATIONS FORMATS AND THEMES
- STRATEGY: 5 WAYS TO USE VIDEO TO REINVENT YOUR CORPORATE COMMUNICATIONS



THE 6 KEY STAGES IN THE STORYBOARD

IMPROVE BRAND AWARENESS WITH VIDEO

- SET THE OBJECTIVES
- THINK ABOUT YOUR MESSAGES
- KNOW YOUR AUDIENCE
- ANTICIPATE THE DISTRIBUTION
- SET A DURATION
- SPEAKING TO THE CAMERA OR VOICE-OVER



E-BOOK: HIGLIGHTS COMMUNICATIONS

IMPROVE BRAND AWARENESS WITH VIDEO

- DETERMINE THE PURPOSE AND THE AUDIENCE OF YOUR INFOGRAPHICS COLLABORATION?
- COLLECT ALL THE DATA YOU WILL NEED
- CREATE A FIRST IMAGE VERSION OF YOUR INFOGRAPHICS
- START USING THE WEB VIDEO EDITOR TO MAKE INFOGRAPHIC VIDEOS


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MORE THAN 500 CLIENTS, MORE THAN 500 000 PROJECTS, AND 0 PRODUCTION SKILLS
REQUIRED

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“ What we really liked about Pitchy was the concept [...] that allows us to be
free, autonomous, to be able to make the amount of videos we wanted, at a
completely controlled cost.

EMMANUELLE LEDUC

Head of Project Contributions and Deployment at BNP Paribas
 1. 



“ We were immediately seduced by the Pitchy promise: to be able to produce
videos very simply, without any special skills or equipment..

OLIVIER POTTIER

Head of Education at Orange
 1. 




“ We choose Pitchy because it meets the criteria of simplicity and
accessibility. It's a very simple tool to use.

DELPHINE GLOUX

Project Manager & Designer / Innovation Lab at IT-CE
 1. 






A DEMO…?

LET’S TAKE 30 MINUTES WHENEVER YOU WOULD LIKE TO

- COMPLETE DEMO
- EXAMPLES OF CUSTOMER VIDEO CREATIONS
- OFFERS AND PRICES