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CUSTOMER EXPERIENCE

Identifying opportunities is crucial for changing and growing your business. The
world, and each individual person, is overrun with information—data, numbers,
and reports. It fills up boxes or sits bound on desks and shelves, crowding our
minds to the point of overflowing, making it difficult to think clearly. Your
customers' experience plays a key role in this process through their actions and
feedback.

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CONSUMER INSIGHTS

We provide focused, reliable, and actionable consumer insights to make smart and
profitable business decisions. Listening, questioning, prioritizing, testing,
validating, extrapolating, observing, synthesizing, interpreting... it's what we
do every day as a market research firm.

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WELCOME TO RESEARCH AMERICA!


MARKET RESEARCH & CONSUMER INSIGHTS

Our market research company was established with one goal in mind – to
consistently and significantly disrupt industry practices for market research
companies – and by doing so create the highest standard of excellence by which
others should be judged. We've acquired 14 best in class companies with more
than 35 years of experience, expert researchers, and the best consumer insight
products. We are a top notch, full-service “boutique of boutiques”. Our
companies research truly can do it all.

By outsourcing your market research efforts to a company that utilizes proven
methods to gather valid data you will be able to identify potential markets,
great products and target ideal customers, saving your company time and making
you money.

In addition to domestic research, Research America performs International Market
Research. Our ability to develop, conduct, and design research for a diverse
global marketplace will help your marketing team interpret and integrate complex
data from diverse sources and environments as you build your global marketing
strategy.

No two companies for research paths are the same because no two clients or their
challenges are either. Flexibility is key as a market research firm. We have a
tool kit full of tools, and we’re the master craftspeople with advanced degrees
who know how to use them to get results. Passion and commitment drives us to
keep learning, keep pushing – always working to ensure we’ve explored as far as
we can explore. It’s what helps us ask the questions others miss. And, we know
there’s always more. If we keep asking why and what if, we will get to new
answers, new insightful knowledge – that moves our clients toward new solutions.
Faster.

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 * Home
 * Services
   * Our CLT & Focus Group Facilities
   * Innovation & Development
     * Concept Ideation & Invention Methods
     * Creative Problem Solving Research
     * Product & Packaging Evaluation
     * Consumer / Shopper Segmentation
     * Path to Purchase / Journey Mapping
     * Virtual Store Testing
   * Ad Tracking & Brand Messaging
     * Brand Positioning Research
     * Message Evaluation Optimization
     * Ad Copy Testing
     * Reputation Management
   * Landscaping & Benchmarking
     * Brand Equity Assessment
     * Market Structure & Landscape
     * Competitive Intelligence
     * Benchmarking Market Research
     * Customer & Employee Satisfaction Surveys
     * Habits & Practices / Attitudes & Usage
   * Presentation & Reporting
     * Data Presentation & Reporting
     * Data Analysis & Interpretation
     * Data Processing & Analytics
   * Health & Sustainability
     * Syndicated Data
     * Segmentation Algorithms & Panels
     * Proprietary Research Reports
   * Strategic Consulting
     * Data Mining
     * Consumer Insights
     * Sensory Data Analysis
     * Crisis Communications
     * Marketing & Business Strategy
   * Qualitative Marketing Research
     * Our CLT & Focus Group Facilities
     * Focus Groups
     * Face To Face Interviews
     * In-Depth Interviews
     * Public Opinion
   * Quantitative Data Collection
       Telephone Interviews
     * Web Interviews
     * Postal Mail Surveys/Questionnaires
     * Interactive Voice Responses
     * Public Opinion & Community Engagement
 * Products
 * About Us
   * Our Story
   * Leadership Team
   * Company Acquisitions
   * Clients
   * Testimonials
 * News
 * Industries
   * Pharmaceutical
   * Healthcare
   * Retail & Consumer
   * Agriculture
   * Utilities
   * Manufacturing
   * Lottery
   * Marketing & Advertising
   * Entertainment
   * Automotive
   * Finance & Legal
   * Food & Beverage
   * Travel & Hospitality
   * Apparel & Footwear
   * Home & Hardware
   * Health & Beauty Aids
   * Hi-Tech & Ecommerce
   * Alternative Energy
 * Resources
   * Blog
   * Reports
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