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Home » On the Road with Amr:  The Path to Prefab in Melbourne, Australia  


ON THE ROAD WITH AMR:  THE PATH TO PREFAB IN MELBOURNE, AUSTRALIA  

Industrialized Construction
By Amr Raafat
Posted: September 14, 2023
Updated: April 23, 2024
6 min read


We kick off the One the Road series in Melbourne—a city known for being
Australia’s “culture capital” and one of the most liveable cities.  

In Melbourne, I visited Eddie Pallotta, Operations Director at SYNC Industries,
a company renowned for manufacturing high-quality, customized bathrooms,
kitchens, and laundries in large volumes, and Nick van den Berg, the Cofounder &
CEO of Fologram, a prominent mixed reality developer. 

As you may recall, I’m interested in understanding how we can pave the way for
industrialized construction to become the future standard in our industry.  

Let’s see what they have to say!   


HITTING TOP GEAR IN INDUSTRIALIZED CONSTRUCTION  

  SYNC is a prime example of how cross-industry innovation can benefit
construction. During my tour, I witnessed skilled workers taking a page from the
car fabrication handbook. They created everything in a factory setting and
controlled environment, enhancing safety, precision, and efficiency.   

“Innovation means more than just new technologies but also enhancing precision
manufacturing principles to become smarter, quicker, and more sustainable,” says
Eddie.  

For example, the SYNC team installed all the plumbing elements that belong in a
bathroom ceiling right from the factory floor, on ground level. Taking a
(literal) step back, a ground-level perspective allows SYNC to see and
understand how prefabricated elements fit together as a whole within the rest of
the building structure.   

With digital prefabrication methods, SYNC can make sure they are delivering
quality building components that perfectly fit within other building elements.
And most importantly, compared to a traditional on-site install, this offsite
method is much safer than working precariously from a tall ladder or lift while
on a construction site.  

As I wrapped up my tour, I noted three ways construction companies could benefit
from a set-up like SYNC and Fologram’s:  


  1. ENHANCED QUALITY AND SAFETY  

Whether they’re crafting car doors or tile floors, manufacturers are making sure
each part is given appropriate consideration before shipping it off. In
construction, there’s an opportunity to view and design building components like
X or Y as standalone, high-quality products.  

For instance, Fologram uses seriously innovative technologies to create
augmented and mixed reality for the construction and manufacturing industries.
Their CEO, Nick van den Berg, explained how mixed reality is poised to greatly
boost the efficiency of prefabricated assemblies. This technology enables
automated processes during onsite installation, simultaneously enhancing safety
and precision for field teams—all while providing clients and projects
substantial time and cost savings.  

“We are very interested in getting whatever you're designing on the
computer...Getting them onto augmented reality devices, such as the HoloLens,
and seeing that hologram in the real world and aligning it precisely so you can
use it as a fabrication and assembly guide,” says Nick.  

With prefabricated materials or even structures, teams can reduce the time to
install and the time they have to work in risky conditions. The payoff is that
every part of the product can provide the construction industry with a mindset
of delivering high-quality projects with greater efficiency while enhancing
worker safety.  

Watch the interview with Fologram’s CEO, Nick van den Berg now.  




2. EMPOWERED ARCHITECTS   

Industrialized construction gives architects more flexibility to design humane
spaces within volumetric modular and other prefab structures, which they can
customize to peoples’ specific needs.   

On the one hand, we can meet exact design specifications by using digital prefab
workflows in BIM, smoothly integrating prefab data (such as Inventor 3D models),
and manufacturing-ready solutions (like Fusion workflows). On the other hand,
there are many opportunities to get creative with architectural designs and
streamline operations by leveraging generative design workflows. 

This transformative shift towards customization enables architects and
fabricators to create spaces that authentically align with their vision and the
specific demands of each project, breaking free from the constraints of limiting
standards and embracing bespoke solutions.  


3. A PEOPLE-FIRST CULTURE    

Construction firms need to create a people-first culture to be truly successful.
When you create a work environment that embraces new creative ideas and promotes
inclusivity, you’re recognizing people's passion, diverse ideas, and technical
expertise—making your workforce happy to be at work and strengthening
retention. 

Empowering your workforce through continuous development and training within a
culture-driven work environment enables construction firms to deliver
exceptional projects with heightened efficiencies. Moreover, embracing
automation in workflows gives teams more time to focus on what truly matters and
learn new skills to enhance their professional growth. 

Offering flexible work schedules for employees contributes to talent retention
and improves overall quality of life and work-life balance for everyone
involved. This often leads to improved employee performance, not merely out of
obligation but because employees genuinely want to excel in their roles. 

Watch the interview with Eddie Pellotta from SYNC now.  



 The innovative integration of robotics, additive manufacturing, and automation
drives the path to industrialized construction. As we transition from testing to
practical implementation, we gain invaluable insights into enhancing our
existing processes and applying these techniques to tackle real project
challenges. Our work is shaping the future of construction, with the potential
to revolutionize the entire AEC industry from design through construction and
facilities management. 



 Prefabrication emerges as a pivotal approach, cultivating a more efficient
building process and leaving a positive and enduring impact on our communities.
It opens doors to affordable, high-quality housing solutions that benefit
society. Industrialized construction redefines how we build, minimizing material
waste, reducing energy consumption, and curbing rework. In doing so, we promote
sustainable practices and contribute to building a greener, better world for
future generations. 

Next, I travel to the Netherlands, where I’ll meet with Dennis Eikenboom,
Director at Finish Profiles Group, a leading prefab producer in the Netherlands
renowned for 40 years of delivering custom-made, high-quality, prefab
construction solutions, known for their exceptional speed and precision.

AMR RAAFAT

As Chief Innovation Officer at Windover Construction, Amr leverages technology
to optimize project delivery. He previously led the virtual design and
construction team and the Innovations for Design, Engineering, and Automation,
IDEA™ platform providing leading-edge technology services to streamline the
construction process. With more than 20 years of experience combining
architecture, construction, and engineering, he’s a champion of pioneering
construction technologies to streamline project procurement. Amr received the
‘Innovator of the Year’ award as part of the 2019 Autodesk AEC Excellence
Awards. He received his master’s degree in architecture from Boston
Architectural College.
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COOKIE PREFERENCES

Your privacy is important to us and so is an optimal experience. To help us
customize information and build applications, we collect data about your use of
this site.

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Learn more about the Third Party Services we use and our Privacy Statement.
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These cookies enable us to provide enhanced functionality and personalization.
They may be set by us or by third party providers whose services we use to
deliver information and experiences tailored to you. If you do not allow these
cookies, some or all of these services may not be available for you.

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NO

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These cookies collect data about you based on your activities and interests in
order to show you relevant ads and to track effectiveness. By collecting this
data, the ads you see will be more tailored to your interests. If you do not
allow these cookies, you will experience less targeted advertising.

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THIRD PARTY SERVICES

Learn more about the Third-Party Services we use in each category, and how we
use the data we collect from you online.

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STRICTLY NECESSARY – REQUIRED FOR OUR SITE TO WORK AND TO PROVIDE SERVICES TO
YOU


Qualtrics
We use Qualtrics to let you give us feedback via surveys or online forms. You
may be randomly selected to participate in a survey, or you can actively decide
to give us feedback. We collect data to better understand what actions you took
before filling out a survey. This helps us troubleshoot issues you may have
experienced. Qualtrics Privacy Policy
Akamai mPulse
We use Akamai mPulse to collect data about your behavior on our sites. This may
include pages you’ve visited, trials you’ve initiated, videos you’ve played,
purchases you’ve made, your IP address or device ID, and your Autodesk ID. We
use this data to measure our site performance and evaluate the ease of your
online experience, so we can enhance our features. We also use advanced
analytics methods to optimize your experience with email, customer support, and
sales. Akamai mPulse Privacy Policy
Digital River
We use Digital River to collect data about your behavior on our sites. This may
include pages you’ve visited, trials you’ve initiated, videos you’ve played,
purchases you’ve made, your IP address or device ID, and your Autodesk ID. We
use this data to measure our site performance and evaluate the ease of your
online experience, so we can enhance our features. We also use advanced
analytics methods to optimize your experience with email, customer support, and
sales. Digital River Privacy Policy
Dynatrace
We use Dynatrace to collect data about your behavior on our sites. This may
include pages you’ve visited, trials you’ve initiated, videos you’ve played,
purchases you’ve made, your IP address or device ID, and your Autodesk ID. We
use this data to measure our site performance and evaluate the ease of your
online experience, so we can enhance our features. We also use advanced
analytics methods to optimize your experience with email, customer support, and
sales. Dynatrace Privacy Policy
Khoros
We use Khoros to collect data about your behavior on our sites. This may include
pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases
you’ve made, your IP address or device ID, and your Autodesk ID. We use this
data to measure our site performance and evaluate the ease of your online
experience, so we can enhance our features. We also use advanced analytics
methods to optimize your experience with email, customer support, and sales.
Khoros Privacy Policy
Launch Darkly
We use Launch Darkly to collect data about your behavior on our sites. This may
include pages you’ve visited, trials you’ve initiated, videos you’ve played,
purchases you’ve made, your IP address or device ID, and your Autodesk ID. We
use this data to measure our site performance and evaluate the ease of your
online experience, so we can enhance our features. We also use advanced
analytics methods to optimize your experience with email, customer support, and
sales. Launch Darkly Privacy Policy
New Relic
We use New Relic to collect data about your behavior on our sites. This may
include pages you’ve visited, trials you’ve initiated, videos you’ve played,
purchases you’ve made, your IP address or device ID, and your Autodesk ID. We
use this data to measure our site performance and evaluate the ease of your
online experience, so we can enhance our features. We also use advanced
analytics methods to optimize your experience with email, customer support, and
sales. New Relic Privacy Policy
Salesforce Live Agent
We use Salesforce Live Agent to collect data about your behavior on our sites.
This may include pages you’ve visited, trials you’ve initiated, videos you’ve
played, purchases you’ve made, your IP address or device ID, and your Autodesk
ID. We use this data to measure our site performance and evaluate the ease of
your online experience, so we can enhance our features. We also use advanced
analytics methods to optimize your experience with email, customer support, and
sales. Salesforce Live Agent Privacy Policy
Wistia
We use Wistia to collect data about your behavior on our sites. This may include
pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases
you’ve made, your IP address or device ID, and your Autodesk ID. We use this
data to measure our site performance and evaluate the ease of your online
experience, so we can enhance our features. We also use advanced analytics
methods to optimize your experience with email, customer support, and sales.
Wistia Privacy Policy
Tealium
We use Tealium to collect data about your behavior on our sites. This may
include pages you’ve visited, trials you’ve initiated, videos you’ve played,
purchases you’ve made, and your IP address or device ID. We use this data to
measure our site performance and evaluate the ease of your online experience, so
we can enhance our features. We also use advanced analytics methods to optimize
your experience with email, customer support, and sales. Tealium Privacy Policy
Upsellit
We use Upsellit to collect data about your behavior on our sites. This may
include pages you’ve visited, trials you’ve initiated, videos you’ve played,
purchases you’ve made, and your IP address or device ID. We use this data to
measure our site performance and evaluate the ease of your online experience, so
we can enhance our features. We also use advanced analytics methods to optimize
your experience with email, customer support, and sales. Upsellit Privacy Policy
CJ Affiliates
We use CJ Affiliates to collect data about your behavior on our sites. This may
include pages you’ve visited, trials you’ve initiated, videos you’ve played,
purchases you’ve made, and your IP address or device ID. We use this data to
measure our site performance and evaluate the ease of your online experience, so
we can enhance our features. We also use advanced analytics methods to optimize
your experience with email, customer support, and sales. CJ Affiliates Privacy
Policy
Commission Factory
We use Commission Factory to collect data about your behavior on our sites. This
may include pages you’ve visited, trials you’ve initiated, videos you’ve played,
purchases you’ve made, and your IP address or device ID. We use this data to
measure our site performance and evaluate the ease of your online experience, so
we can enhance our features. We also use advanced analytics methods to optimize
your experience with email, customer support, and sales. Commission Factory
Privacy Policy
Google Analytics (Strictly Necessary)
We use Google Analytics (Strictly Necessary) to collect data about your behavior
on our sites. This may include pages you’ve visited, trials you’ve initiated,
videos you’ve played, purchases you’ve made, your IP address or device ID, and
your Autodesk ID. We use this data to measure our site performance and evaluate
the ease of your online experience, so we can enhance our features. We also use
advanced analytics methods to optimize your experience with email, customer
support, and sales. Google Analytics (Strictly Necessary) Privacy Policy
Typepad Stats
We use Typepad Stats to collect data about your behaviour on our sites. This may
include pages you’ve visited. We use this data to measure our site performance
and evaluate the ease of your online experience, so we can enhance our platform
to provide the most relevant content. This allows us to enhance your overall
user experience. Typepad Stats Privacy Policy
Geo Targetly
We use Geo Targetly to direct website visitors to the most appropriate web page
and/or serve tailored content based on their location. Geo Targetly uses the IP
address of a website visitor to determine the approximate location of the
visitor’s device. This helps ensure that the visitor views content in their
(most likely) local language.Geo Targetly Privacy Policy
SpeedCurve
We use SpeedCurve to monitor and measure the performance of your website
experience by measuring web page load times as well as the responsiveness of
subsequent elements such as images, scripts, and text.SpeedCurve Privacy Policy
Qualified
Qualified is the Autodesk Live Chat agent platform. This platform provides
services to allow our customers to communicate in real-time with Autodesk
support. We may collect unique ID for specific browser sessions during a chat.
Qualified Privacy Policy

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Google Optimize
We use Google Optimize to test new features on our sites and customize your
experience of these features. To do this, we collect behavioral data while
you’re on our sites. This data may include pages you’ve visited, trials you’ve
initiated, videos you’ve played, purchases you’ve made, your IP address or
device ID, your Autodesk ID, and others. You may experience a different version
of our sites based on feature testing, or view personalized content based on
your visitor attributes. Google Optimize Privacy Policy
ClickTale
We use ClickTale to better understand where you may encounter difficulties with
our sites. We use session recording to help us see how you interact with our
sites, including any elements on our pages. Your Personally Identifiable
Information is masked and is not collected. ClickTale Privacy Policy
OneSignal
We use OneSignal to deploy digital advertising on sites supported by OneSignal.
Ads are based on both OneSignal data and behavioral data that we collect while
you’re on our sites. The data we collect may include pages you’ve visited,
trials you’ve initiated, videos you’ve played, purchases you’ve made, and your
IP address or device ID. This information may be combined with data that
OneSignal has collected from you. We use the data that we provide to OneSignal
to better customize your digital advertising experience and present you with
more relevant ads. OneSignal Privacy Policy
Optimizely
We use Optimizely to test new features on our sites and customize your
experience of these features. To do this, we collect behavioral data while
you’re on our sites. This data may include pages you’ve visited, trials you’ve
initiated, videos you’ve played, purchases you’ve made, your IP address or
device ID, your Autodesk ID, and others. You may experience a different version
of our sites based on feature testing, or view personalized content based on
your visitor attributes. Optimizely Privacy Policy
Amplitude
We use Amplitude to test new features on our sites and customize your experience
of these features. To do this, we collect behavioral data while you’re on our
sites. This data may include pages you’ve visited, trials you’ve initiated,
videos you’ve played, purchases you’ve made, your IP address or device ID, your
Autodesk ID, and others. You may experience a different version of our sites
based on feature testing, or view personalized content based on your visitor
attributes. Amplitude Privacy Policy
Snowplow
We use Snowplow to collect data about your behavior on our sites. This may
include pages you’ve visited, trials you’ve initiated, videos you’ve played,
purchases you’ve made, your IP address or device ID, and your Autodesk ID. We
use this data to measure our site performance and evaluate the ease of your
online experience, so we can enhance our features. We also use advanced
analytics methods to optimize your experience with email, customer support, and
sales. Snowplow Privacy Policy
UserVoice
We use UserVoice to collect data about your behaviour on our sites. This may
include pages you’ve visited. We use this data to measure our site performance
and evaluate the ease of your online experience, so we can enhance our platform
to provide the most relevant content. This allows us to enhance your overall
user experience. UserVoice Privacy Policy
Clearbit
Clearbit allows real-time data enrichment to provide a personalized and relevant
experience to our customers. The data we collect may include pages you’ve
visited, trials you’ve initiated, videos you’ve played, purchases you’ve made,
and your IP address or device ID.Clearbit Privacy Policy
YouTube
YouTube is a video sharing platform which allows users to view and share
embedded videos on our websites. YouTube provides viewership metrics on video
performance. YouTube Privacy Policy

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Adobe Analytics
We use Adobe Analytics to collect data about your behavior on our sites. This
may include pages you’ve visited, trials you’ve initiated, videos you’ve played,
purchases you’ve made, your IP address or device ID, and your Autodesk ID. We
use this data to measure our site performance and evaluate the ease of your
online experience, so we can enhance our features. We also use advanced
analytics methods to optimize your experience with email, customer support, and
sales. Adobe Analytics Privacy Policy
Google Analytics (Web Analytics)
We use Google Analytics (Web Analytics) to collect data about your behavior on
our sites. This may include pages you’ve visited, trials you’ve initiated,
videos you’ve played, purchases you’ve made, and your IP address or device ID.
We use this data to measure our site performance and evaluate the ease of your
online experience, so we can enhance our features. We also use advanced
analytics methods to optimize your experience with email, customer support, and
sales. Google Analytics (Web Analytics) Privacy Policy
AdWords
We use AdWords to deploy digital advertising on sites supported by AdWords. Ads
are based on both AdWords data and behavioral data that we collect while you’re
on our sites. The data we collect may include pages you’ve visited, trials
you’ve initiated, videos you’ve played, purchases you’ve made, and your IP
address or device ID. This information may be combined with data that AdWords
has collected from you. We use the data that we provide to AdWords to better
customize your digital advertising experience and present you with more relevant
ads. AdWords Privacy Policy
Marketo
We use Marketo to send you more timely and relevant email content. To do this,
we collect data about your online behavior and your interaction with the emails
we send. Data collected may include pages you’ve visited, trials you’ve
initiated, videos you’ve played, purchases you’ve made, your IP address or
device ID, email open rates, links clicked, and others. We may combine this data
with data collected from other sources to offer you improved sales or customer
service experiences, as well as more relevant content based on advanced
analytics processing. Marketo Privacy Policy
Doubleclick
We use Doubleclick to deploy digital advertising on sites supported by
Doubleclick. Ads are based on both Doubleclick data and behavioral data that we
collect while you’re on our sites. The data we collect may include pages you’ve
visited, trials you’ve initiated, videos you’ve played, purchases you’ve made,
and your IP address or device ID. This information may be combined with data
that Doubleclick has collected from you. We use the data that we provide to
Doubleclick to better customize your digital advertising experience and present
you with more relevant ads. Doubleclick Privacy Policy
HubSpot
We use HubSpot to send you more timely and relevant email content. To do this,
we collect data about your online behavior and your interaction with the emails
we send. Data collected may include pages you’ve visited, trials you’ve
initiated, videos you’ve played, purchases you’ve made, your IP address or
device ID, email open rates, links clicked, and others. HubSpot Privacy Policy
Twitter
We use Twitter to deploy digital advertising on sites supported by Twitter. Ads
are based on both Twitter data and behavioral data that we collect while you’re
on our sites. The data we collect may include pages you’ve visited, trials
you’ve initiated, videos you’ve played, purchases you’ve made, and your IP
address or device ID. This information may be combined with data that Twitter
has collected from you. We use the data that we provide to Twitter to better
customize your digital advertising experience and present you with more relevant
ads. Twitter Privacy Policy
Facebook
We use Facebook to deploy digital advertising on sites supported by Facebook.
Ads are based on both Facebook data and behavioral data that we collect while
you’re on our sites. The data we collect may include pages you’ve visited,
trials you’ve initiated, videos you’ve played, purchases you’ve made, and your
IP address or device ID. This information may be combined with data that
Facebook has collected from you. We use the data that we provide to Facebook to
better customize your digital advertising experience and present you with more
relevant ads. Facebook Privacy Policy
LinkedIn
We use LinkedIn to deploy digital advertising on sites supported by LinkedIn.
Ads are based on both LinkedIn data and behavioral data that we collect while
you’re on our sites. The data we collect may include pages you’ve visited,
trials you’ve initiated, videos you’ve played, purchases you’ve made, and your
IP address or device ID. This information may be combined with data that
LinkedIn has collected from you. We use the data that we provide to LinkedIn to
better customize your digital advertising experience and present you with more
relevant ads. LinkedIn Privacy Policy
Yahoo! Japan
We use Yahoo! Japan to deploy digital advertising on sites supported by Yahoo!
Japan. Ads are based on both Yahoo! Japan data and behavioral data that we
collect while you’re on our sites. The data we collect may include pages you’ve
visited, trials you’ve initiated, videos you’ve played, purchases you’ve made,
and your IP address or device ID. This information may be combined with data
that Yahoo! Japan has collected from you. We use the data that we provide to
Yahoo! Japan to better customize your digital advertising experience and present
you with more relevant ads. Yahoo! Japan Privacy Policy
Naver
We use Naver to deploy digital advertising on sites supported by Naver. Ads are
based on both Naver data and behavioral data that we collect while you’re on our
sites. The data we collect may include pages you’ve visited, trials you’ve
initiated, videos you’ve played, purchases you’ve made, and your IP address or
device ID. This information may be combined with data that Naver has collected
from you. We use the data that we provide to Naver to better customize your
digital advertising experience and present you with more relevant ads. Naver
Privacy Policy
Quantcast
We use Quantcast to deploy digital advertising on sites supported by Quantcast.
Ads are based on both Quantcast data and behavioral data that we collect while
you’re on our sites. The data we collect may include pages you’ve visited,
trials you’ve initiated, videos you’ve played, purchases you’ve made, and your
IP address or device ID. This information may be combined with data that
Quantcast has collected from you. We use the data that we provide to Quantcast
to better customize your digital advertising experience and present you with
more relevant ads. Quantcast Privacy Policy
Call Tracking
We use Call Tracking to provide customized phone numbers for our campaigns. This
gives you faster access to our agents and helps us more accurately evaluate our
performance. We may collect data about your behavior on our sites based on the
phone number provided. Call Tracking Privacy Policy
Wunderkind
We use Wunderkind to deploy digital advertising on sites supported by
Wunderkind. Ads are based on both Wunderkind data and behavioral data that we
collect while you’re on our sites. The data we collect may include pages you’ve
visited, trials you’ve initiated, videos you’ve played, purchases you’ve made,
and your IP address or device ID. This information may be combined with data
that Wunderkind has collected from you. We use the data that we provide to
Wunderkind to better customize your digital advertising experience and present
you with more relevant ads. Wunderkind Privacy Policy
ADC Media
We use ADC Media to deploy digital advertising on sites supported by ADC Media.
Ads are based on both ADC Media data and behavioral data that we collect while
you’re on our sites. The data we collect may include pages you’ve visited,
trials you’ve initiated, videos you’ve played, purchases you’ve made, and your
IP address or device ID. This information may be combined with data that ADC
Media has collected from you. We use the data that we provide to ADC Media to
better customize your digital advertising experience and present you with more
relevant ads. ADC Media Privacy Policy
AgrantSEM
We use AgrantSEM to deploy digital advertising on sites supported by AgrantSEM.
Ads are based on both AgrantSEM data and behavioral data that we collect while
you’re on our sites. The data we collect may include pages you’ve visited,
trials you’ve initiated, videos you’ve played, purchases you’ve made, and your
IP address or device ID. This information may be combined with data that
AgrantSEM has collected from you. We use the data that we provide to AgrantSEM
to better customize your digital advertising experience and present you with
more relevant ads. AgrantSEM Privacy Policy
Bidtellect
We use Bidtellect to deploy digital advertising on sites supported by
Bidtellect. Ads are based on both Bidtellect data and behavioral data that we
collect while you’re on our sites. The data we collect may include pages you’ve
visited, trials you’ve initiated, videos you’ve played, purchases you’ve made,
and your IP address or device ID. This information may be combined with data
that Bidtellect has collected from you. We use the data that we provide to
Bidtellect to better customize your digital advertising experience and present
you with more relevant ads. Bidtellect Privacy Policy
Bing
We use Bing to deploy digital advertising on sites supported by Bing. Ads are
based on both Bing data and behavioral data that we collect while you’re on our
sites. The data we collect may include pages you’ve visited, trials you’ve
initiated, videos you’ve played, purchases you’ve made, and your IP address or
device ID. This information may be combined with data that Bing has collected
from you. We use the data that we provide to Bing to better customize your
digital advertising experience and present you with more relevant ads. Bing
Privacy Policy
G2Crowd
We use G2Crowd to deploy digital advertising on sites supported by G2Crowd. Ads
are based on both G2Crowd data and behavioral data that we collect while you’re
on our sites. The data we collect may include pages you’ve visited, trials
you’ve initiated, videos you’ve played, purchases you’ve made, and your IP
address or device ID. This information may be combined with data that G2Crowd
has collected from you. We use the data that we provide to G2Crowd to better
customize your digital advertising experience and present you with more relevant
ads. G2Crowd Privacy Policy
NMPI Display
We use NMPI Display to deploy digital advertising on sites supported by NMPI
Display. Ads are based on both NMPI Display data and behavioral data that we
collect while you’re on our sites. The data we collect may include pages you’ve
visited, trials you’ve initiated, videos you’ve played, purchases you’ve made,
and your IP address or device ID. This information may be combined with data
that NMPI Display has collected from you. We use the data that we provide to
NMPI Display to better customize your digital advertising experience and present
you with more relevant ads. NMPI Display Privacy Policy
VK
We use VK to deploy digital advertising on sites supported by VK. Ads are based
on both VK data and behavioral data that we collect while you’re on our sites.
The data we collect may include pages you’ve visited, trials you’ve initiated,
videos you’ve played, purchases you’ve made, and your IP address or device ID.
This information may be combined with data that VK has collected from you. We
use the data that we provide to VK to better customize your digital advertising
experience and present you with more relevant ads. VK Privacy Policy
Adobe Target
We use Adobe Target to test new features on our sites and customize your
experience of these features. To do this, we collect behavioral data while
you’re on our sites. This data may include pages you’ve visited, trials you’ve
initiated, videos you’ve played, purchases you’ve made, your IP address or
device ID, your Autodesk ID, and others. You may experience a different version
of our sites based on feature testing, or view personalized content based on
your visitor attributes. Adobe Target Privacy Policy
Google Analytics (Advertising)
We use Google Analytics (Advertising) to deploy digital advertising on sites
supported by Google Analytics (Advertising). Ads are based on both Google
Analytics (Advertising) data and behavioral data that we collect while you’re on
our sites. The data we collect may include pages you’ve visited, trials you’ve
initiated, videos you’ve played, purchases you’ve made, and your IP address or
device ID. This information may be combined with data that Google Analytics
(Advertising) has collected from you. We use the data that we provide to Google
Analytics (Advertising) to better customize your digital advertising experience
and present you with more relevant ads. Google Analytics (Advertising) Privacy
Policy
Trendkite
We use Trendkite to deploy digital advertising on sites supported by Trendkite.
Ads are based on both Trendkite data and behavioral data that we collect while
you’re on our sites. The data we collect may include pages you’ve visited,
trials you’ve initiated, videos you’ve played, purchases you’ve made, and your
IP address or device ID. This information may be combined with data that
Trendkite has collected from you. We use the data that we provide to Trendkite
to better customize your digital advertising experience and present you with
more relevant ads. Trendkite Privacy Policy
Hotjar
We use Hotjar to deploy digital advertising on sites supported by Hotjar. Ads
are based on both Hotjar data and behavioral data that we collect while you’re
on our sites. The data we collect may include pages you’ve visited, trials
you’ve initiated, videos you’ve played, purchases you’ve made, and your IP
address or device ID. This information may be combined with data that Hotjar has
collected from you. We use the data that we provide to Hotjar to better
customize your digital advertising experience and present you with more relevant
ads. Hotjar Privacy Policy
6 Sense
We use 6 Sense to deploy digital advertising on sites supported by 6 Sense. Ads
are based on both 6 Sense data and behavioral data that we collect while you’re
on our sites. The data we collect may include pages you’ve visited, trials
you’ve initiated, videos you’ve played, purchases you’ve made, and your IP
address or device ID. This information may be combined with data that 6 Sense
has collected from you. We use the data that we provide to 6 Sense to better
customize your digital advertising experience and present you with more relevant
ads. 6 Sense Privacy Policy
Terminus
We use Terminus to deploy digital advertising on sites supported by Terminus.
Ads are based on both Terminus data and behavioral data that we collect while
you’re on our sites. The data we collect may include pages you’ve visited,
trials you’ve initiated, videos you’ve played, purchases you’ve made, and your
IP address or device ID. This information may be combined with data that
Terminus has collected from you. We use the data that we provide to Terminus to
better customize your digital advertising experience and present you with more
relevant ads. Terminus Privacy Policy
StackAdapt
We use StackAdapt to deploy digital advertising on sites supported by
StackAdapt. Ads are based on both StackAdapt data and behavioral data that we
collect while you’re on our sites. The data we collect may include pages you’ve
visited, trials you’ve initiated, videos you’ve played, purchases you’ve made,
and your IP address or device ID. This information may be combined with data
that StackAdapt has collected from you. We use the data that we provide to
StackAdapt to better customize your digital advertising experience and present
you with more relevant ads. StackAdapt Privacy Policy
The Trade Desk
We use The Trade Desk to deploy digital advertising on sites supported by The
Trade Desk. Ads are based on both The Trade Desk data and behavioral data that
we collect while you’re on our sites. The data we collect may include pages
you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve
made, and your IP address or device ID. This information may be combined with
data that The Trade Desk has collected from you. We use the data that we provide
to The Trade Desk to better customize your digital advertising experience and
present you with more relevant ads. The Trade Desk Privacy Policy
RollWorks
We use RollWorks to deploy digital advertising on sites supported by RollWorks.
Ads are based on both RollWorks data and behavioral data that we collect while
you’re on our sites. The data we collect may include pages you’ve visited,
trials you’ve initiated, videos you’ve played, purchases you’ve made, and your
IP address or device ID. This information may be combined with data that
RollWorks has collected from you. We use the data that we provide to RollWorks
to better customize your digital advertising experience and present you with
more relevant ads. RollWorks Privacy Policy
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