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DOMINANT MEDIA

WE KEEP THE ENTIRE IT CHANNEL ECOSYSTEM INFORMED AND EMPOWERED WITH
UP-TO-THE-MINUTE NEWS AND ESSENTIAL CONTENT ABOUT IT INNOVATORS, VISIONARY
SOLUTION PROVIDERS, BEST-OF-BREED PROGRAMS, EMERGING TECHNOLOGIES AND MUCH MORE.

Find out about CRN® and our other media offerings


ENGAGING EVENTS

OUR EVENTS BRING IT LEADERS TOGETHER TO NETWORK, PARTNER AND BUILD WINNING
STRATEGIES. COMBINING THOUGHT LEADERSHIP, FRESH IDEAS AND CRITICAL TOPICS, OUR
EVENTS DELIVER ACTIONABLE ITEMS THAT TRANSFORM YOUR BUSINESS.  

Explore all of our events


CHANNEL INSIGHTS

WE DELIVER DEEP OPERATIONAL CHANNEL EXPERTISE THROUGH IPED CONSULTING AND
PROPRIETARY RESEARCH, AS WELL AS REAL-WORLD EDUCATION – ENABLING YOU TO OPTIMIZE
ALL ASPECTS OF YOUR GO-TO-MARKET INITIATIVES.

Get the insights you need to succeed


CONCIERGE MARKETING

WE HELP YOU ENGAGE, ENABLE AND EMPOWER YOUR PARTNERS TO ACCELERATE REVENUE WITH
OUR INTEGRATED CONTENT MARKETING SOLUTIONS.

Supercharge your marketing today


TESTIMONIALS

“THE CHANNEL COMPANY ACCELERATES OUR SUCCESS BY HELPING US EXPAND OUR CHANNELS,
SUPPORT OUR PARTNERS AND COMMUNICATE THE XEROX ADVANTAGE TO THE CHANNEL. THEIR
EXPERIENCED OPINION REALLY HELPS US EXECUTE IN THE CHANNEL.”

– Thomas Gall, Director of Channel Marketing, Xerox 

“I’VE BEEN WORKING WITH THE CHANNEL COMPANY FOR OVER 15 YEARS, AND IT HAS BEEN
AN AMAZING PARTNERSHIP – THE CONSISTENCY OF THE TEAM, THEIR PASSION AND THEIR
ABILITY TO SPOT TRENDS. WHAT WE LEARN FROM THE CHANNEL COMPANY HELPS DRIVE THE
STRATEGIC DIRECTION OF ALL OF OUR BUSINESS PLANNING.”

– Dalyn Wertz, Senior Director, Channel Management, Comcast Solutions Provider
Program, Comcast Business 

I THINK EVERYBODY NEEDS GOOD ADVICE WHEN THEY’RE DEALING WITH THE CHANNEL. WHEN
I CALL ON THE CHANNEL COMPANY, WHETHER IT’S THE CEO OR ONE OF OUR REPS, I ALWAYS
GET THE RIGHT ANSWERS – WHETHER IT’S ABOUT A TREND, AN UPCOMING EVENT, OR HOW TO
MAXIMIZE ROI ON A PROGRAM.”

­ – Frank Rauch, VP Americas Partner Organization, VMware 

THE CHANNEL COMPANY ACCELERATES OUR SUCCESS BY LEADING US TO THE RIGHT PARTNERS
AT THE RIGHT TIME. WE RELY ON THEIR EXPERTISE AND IDEAS, WHETHER IT’S FOR
MARKETING, DEMAND GEN, SURVEYS OR JUST OVERALL CHANNEL ADVICE.”

– Joseph Sykora II, VP Americas Sales Operations and Channels, Fortinet

“THE CHANNEL COMPANY HELPS HP KEEP OUR THUMB ON THE PULSE OF THE INDUSTRY WHILE
BUILDING AND REINFORCING RELATIONSHIPS WITH ENGAGED AND INVESTED PARTNERS.” 

– Rich Papaioannou, Manager, North America Channel Marketing and Demand,
Hewlett-Packard 

“WHEN WE START THINKING OF A NEW PROGRAM, OUR FIRST CALL IS TO THE CHANNEL
COMPANY TO GET THEIR INSIGHT AND UNDERSTANDING. AS WE APPROACH THE MARKET, WE
RELY ON THE BROAD AND DEEP KNOWLEDGE WITHIN THE COMPANY.”

– Richard Hutton, Director of Channel Marketing, Enterprise Business Division,
Samsung 

“THE CHANNEL COMPANY ACCELERATES OUR SUCCESS BY HELPING US EXPAND OUR CHANNELS,
SUPPORT OUR PARTNERS AND COMMUNICATE THE XEROX ADVANTAGE TO THE CHANNEL. THEIR
EXPERIENCED OPINION REALLY HELPS US EXECUTE IN THE CHANNEL.”

– Thomas Gall, Director of Channel Marketing, Xerox 

“I’VE BEEN WORKING WITH THE CHANNEL COMPANY FOR OVER 15 YEARS, AND IT HAS BEEN
AN AMAZING PARTNERSHIP – THE CONSISTENCY OF THE TEAM, THEIR PASSION AND THEIR
ABILITY TO SPOT TRENDS. WHAT WE LEARN FROM THE CHANNEL COMPANY HELPS DRIVE THE
STRATEGIC DIRECTION OF ALL OF OUR BUSINESS PLANNING.”

– Dalyn Wertz, Senior Director, Channel Management, Comcast Solutions Provider
Program, Comcast Business 




WE DELIVER THE KEY EXPERTISE YOU NEED TO OPTIMIZE YOUR CHANNEL

 




TWITTER

Webcast: Reserve Your Spot for Thursday, November 18, 1:00pm ET Learn how to
give employees the attention they need… https://t.co/pxRIddS7Sc
The Channel Company (9 hours ago)
RT @WOTChannel: Members of the #WomenoftheChannel Community gain exclusive
access to events dedicated to helping women thrive both professi…
The Channel Company (10 hours ago)
Into the Unknown: How Leadership, Ingenuity, and Perseverance Put a Rover on
Mars Check out this presentation from… https://t.co/bG7qiIgk2r
The Channel Company (Yesterday)
RT @CRN: Didn't get a chance to apply to be considered as a 2022
#CRNChannelChiefs? 😨 Good news! 🙌 We've extended the deadline to Friday 1…
The Channel Company (3 hours ago)
In our #podcast series, #GetWittyWithIT: Women Talk Tech, a powerhouse panel of
women weigh in on the latest news a… https://t.co/70N6qX608x
The Channel Company (9 hours ago)
Webcast: Reserve Your Spot for Thursday, November 18, 1:00pm ET Learn how to
give employees the attention they need… https://t.co/pxRIddS7Sc
The Channel Company (9 hours ago)
RT @WOTChannel: Members of the #WomenoftheChannel Community gain exclusive
access to events dedicated to helping women thrive both professi…
The Channel Company (10 hours ago)
Into the Unknown: How Leadership, Ingenuity, and Perseverance Put a Rover on
Mars Check out this presentation from… https://t.co/bG7qiIgk2r
The Channel Company (Yesterday)
RT @CRN: Didn't get a chance to apply to be considered as a 2022
#CRNChannelChiefs? 😨 Good news! 🙌 We've extended the deadline to Friday 1…
The Channel Company (3 hours ago)
In our #podcast series, #GetWittyWithIT: Women Talk Tech, a powerhouse panel of
women weigh in on the latest news a… https://t.co/70N6qX608x
The Channel Company (9 hours ago)
Webcast: Reserve Your Spot for Thursday, November 18, 1:00pm ET Learn how to
give employees the attention they need… https://t.co/pxRIddS7Sc
The Channel Company (9 hours ago)


CRN FEED

https://t.co/mTscK9aaw4
CRN (5 hours ago)
Cisco’s new Success Program Insights platform will give channel partners more
visibility and tools to track custome… https://t.co/A8fkm0GCkn
CRN (8 hours ago)
Along with announcing the new Asio platform, ConnectWise RMM and doubling down
on its people-first strategy,… https://t.co/jiz55YCSy3
CRN (9 hours ago)
https://t.co/yvsExcIQz0
CRN (3 hours ago)
Didn't get a chance to apply to be considered as a 2022 #CRNChannelChiefs? 😨
Good news! 🙌 We've extended the deadl… https://t.co/dlWv0xnYkV
CRN (5 hours ago)
https://t.co/mTscK9aaw4
CRN (5 hours ago)
Cisco’s new Success Program Insights platform will give channel partners more
visibility and tools to track custome… https://t.co/A8fkm0GCkn
CRN (8 hours ago)
Along with announcing the new Asio platform, ConnectWise RMM and doubling down
on its people-first strategy,… https://t.co/jiz55YCSy3
CRN (9 hours ago)
https://t.co/yvsExcIQz0
CRN (3 hours ago)
Didn't get a chance to apply to be considered as a 2022 #CRNChannelChiefs? 😨
Good news! 🙌 We've extended the deadl… https://t.co/dlWv0xnYkV
CRN (5 hours ago)
https://t.co/mTscK9aaw4
CRN (5 hours ago)
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