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Best of Dreamforce Trail Map


HEY TRAILBLAZER, THESE SESSIONS ARE JUST FOR YOU.

The future of business is right here. 1,500+ expert-led sessions, workshops, and
demos that drive results. Learn how AI + Data + CRM can help you minimize
challenges and maximize ROI.



START YOUR LEARNING JOURNEY ON THE CAMPGROUND.

Visit the beating heart of Dreamforce, where you can experience how AI + Data +
CRM comes to life through customer success experiences, product demos, our
success ecosystem, and more.

VISIT THE AI + DATA LAUNCH ZONES

Double-click into the newest data and AI innovations with Salesforce experts and
gain hands-on experience with our latest tools and technologies.

CONNECT WITH PEERS IN LODGE VILLAGE.

Solve business challenges with hands-on workshops and roundtables with product
experts and like-minded peers.


BEST OF DREAMFORCE SESSIONS




BEST OF DREAMFORCE

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AI AND DATA KEYNOTE: INVEST IN YOUR AI FUTURE

Thursday, Sep 14th09:00 am - 09:50 am PDT

Keynote Room (Moscone North, Hall F)

Unified data powers trusted AI. See how your teams can deliver AI-native
customer experiences grounded in your CRM data and safeguarded with
enterprise-leading trust controls.

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BEYOND THE HYPE: HOW AI CAN ACTUALLY MAKE OUR LIVES BETTER

Wednesday, Sep 13th09:00 am - 09:45 am PDT

Yerba Buena Theater (Yerba Buena Center)

The AI hype-machine is turned up to 11. But there is also a bit of fear and
uncertainty around the topic. Let’s get back to reality. Hear from experts about
how AI can actually make our lives better.

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CEO TALKS: FORGING A BRIGHTER FUTURE OF WORK WITH HONEST AI

Thursday, Sep 14th09:00 am - 09:30 am PDT

Yerba Buena Theater (Yerba Buena Center)

Join Anthropic CEO Dario Amodei and Slack CEO Lidiane Jones as they discuss how
honest AI systems hold the promise to simplify, enhance, and elevate
productivity and improve business outcomes.

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CAN ETHICS AND AI CO-EXIST?

Wednesday, Sep 13th01:45 pm - 02:30 pm PDT

Yerba Buena Theater (Yerba Buena Center)

Join us for a lively discussion exploring AI ethical development and how it has
the potential to transform how individuals, businesses, and governments can
create a safe and more trusted future.

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DEMOCRATIZING ENTREPRENEURSHIP IN AN AI-FIRST WORLD

Wednesday, Sep 13th11:15 am - 11:45 am PDT

Yerba Buena Theater (Yerba Buena Center)

will.i.am is on a mission to empower innovators, elevating their creativity &
collaboration. Get his take on AI pathways and setting new standards for content
development and ownership protection.

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DREAMFORCE MAIN KEYNOTE

Tuesday, Sep 12th10:00 am - 12:00 pm PDT

Keynote Room (Moscone North, Hall F)

Join Salesforce CEO Marc Benioff along with special guests for our newest
innovations at the Dreamforce Main Keynote. The keynote will be featured
campus-wide for easy viewing from anywhere including Moscone West Levels 2 and
3, and Dreamforest.

Add to agenda

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DREAMPITCH: CALLING AI HEROES

Thursday, Sep 14th01:00 pm - 02:00 pm PDT

Keynote Room (Moscone North, Hall F)

Presented by Deloitte Digital, watch as some of today's brightest entrepreneurs
pitch their AI solutions for building a better world.

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HOW AI CAN CHANGE THE GAME FOR TACKLING CLIMATE CHANGE

Thursday, Sep 14th10:00 am - 10:45 am PDT

Yerba Buena Theater (Yerba Buena Center)

AI can be a powerful tool to combat climate change. Hear from innovative climate
leaders about how they’re using AI to prevent and respond to the effects of
climate change.

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LEADING WITH TRUST: MARC BENIOFF AND MATTHEW MCCONAUGHEY

Wednesday, Sep 13th04:30 pm - 05:15 pm PDT

Yerba Buena Theater (Yerba Buena Center)

To unlock a better future, trust must be at the center of everything we do.
Matthew McConaughey joins us to discuss trust, the Greenlights Grant Initiative,
his new book “Just Because,” and more.

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MARC BENIOFF AND BOB STERNFELS ON TRANSFORMATIVE LEADERSHIP

Tuesday, Sep 12th04:30 pm - 05:15 pm PDT

Yerba Buena Theater (Yerba Buena Center)

As unprecedented times become increasingly prevalent, how can leaders adapt?
Hear from Marc Benioff and McKinsey’s Bob Sternfels on how they’re navigating an
era of accelerated innovation.

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MARKETING KEYNOTE: MARKETING IN GENERATION AI

Wednesday, Sep 13th12:45 pm - 01:35 pm PDT

Keynote Room (Moscone North, Hall F)

Generative AI is disrupting marketing everywhere. To drive growth, marketers
must innovate across the campaign lifecycle. Learn how Trailblazers are
transforming their business with Data + AI + CRM.

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NATURE: THE BEST TECH FOR FIGHTING CLIMATE CHANGE

Wednesday, Sep 13th02:15 pm - 03:00 pm PDT

Keynote Room (Moscone North, Hall F)

As new technologies change the world, some of the most innovative solutions are
found within nature. Join Dr. Jane Goodall and Rainn Wilson to explore how we
can solve the climate crisis, together.

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SALES KEYNOTE: ACCELERATE SALES WITH TRUSTED AI FOR EVERYONE

Wednesday, Sep 13th09:00 am - 09:50 am PDT

Keynote Room (Moscone North, Hall F)

AI is ready for you, Salesblazers. Now let’s get you ready for AI. Learn how
your entire sales organization can boost productivity, harness data, and grow
revenue with the #1 AI CRM for sales.

Add to agenda

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SERVICE KEYNOTE: REIMAGINE SERVICE FOR THE AI ERA

Wednesday, Sep 13th11:00 am - 11:50 am PDT

Keynote Room (Moscone North, Hall F)

Step into the AI era with confidence. Learn how to activate AI in customer
service to reduce costs, empower your teams, and meet customer expectations at
scale using the #1 AI platform for service.

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SHAPING AI’S IMPACT ON SOCIETY

Wednesday, Sep 13th03:15 pm - 03:45 pm PDT

Keynote Room (Moscone West, Level 3)

Join James Manyika and Clara Shih as they navigate AI's evolution, explore
current challenges, and unravel what must be done collectively across society
for AI to benefit for all.

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TIME100 TALKS: AI FOR HUMANS, NOT ROBOTS

Tuesday, Sep 12th03:15 pm - 03:45 pm PDT

Yerba Buena Theater (Yerba Buena Center)

Fulfilling technology’s promise to build a better world is not without
considerable challenges. Hear from a leading scholar working to ensure that
policy for AI starts with equity in mind.

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TIME100 TALKS: AI’S BIG DILEMMA: IF WE CAN, SHOULD WE?

Thursday, Sep 14th01:00 pm - 01:30 pm PDT

Yerba Buena Theater (Yerba Buena Center)

Those most vulnerable to AI’s negative impacts often don’t have a seat at the
table. Dr. Ayanna Howard wants to change that. Join us to explore the connection
between humans, robots, and trust.

Add to agenda

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TIME100 TALKS: WHAT CAN THE UNIVERSE TEACH US ABOUT AI?

Wednesday, Sep 13th10:15 am - 10:45 am PDT

Yerba Buena Theater (Yerba Buena Center)

If we’re not asking audacious questions, how can we expect bold breakthroughs?
Hear from a world-renowned AI expert on how curiosity about the universe led her
to seek more from AI.

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TAKING CREATIVE CONTROL: LIGHTS, CAMERA, AI

Thursday, Sep 14th02:00 pm - 02:45 pm PDT

Yerba Buena Theater (Yerba Buena Center)

As AI disrupts entertainment, the battle over originality and what defines
ownership will impact us all. Join a thoughtful discussion on the importance of
advocacy in ensuring AI benefits everyone.

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THE AI REVOLUTION: WHO’S IN CHARGE?

Tuesday, Sep 12th02:00 pm - 02:30 pm PDT

Yerba Buena Theater (Yerba Buena Center)

AI has officially entered the scene. But what’s next? Join this riveting
discussion on the AI revolution, how it will change the way we work, and who
gets to build the future of AI.

Add to agenda

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THE FUTURE OF TRUSTED AI WITH MARC BENIOFF AND SAM ALTMAN

Tuesday, Sep 12th12:45 pm - 01:30 pm PDT

Yerba Buena Theater (Yerba Buena Center)

AI’s potential to impact our collective humanity is limitless, yet it's
essential to navigate the risks with care. Hear from Marc Benioff and Sam Altman
on how the future of AI hinges on trust.

Add to agenda

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US TECH LEADERSHIP: GOVERNORS INVESTING IN INNOVATION

Thursday, Sep 14th11:30 am - 12:15 pm PDT

Yerba Buena Theater (Yerba Buena Center)

From AI to CHIPS, U.S. states across the country have been investing in
technology infrastructure while addressing public policy questions. Hear from
Governors shaping the future of U.S. innovation.

Add to agenda







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