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Stape
Products

Productswe offer

Global Server GTM Hosting

Create a tagging server for your server Google Tag Manager container in one
click.

European Server GTM Hosting

100% European-owned cloud servers for server Google Tag Manager.

Meta Conversions API Gateway Hosting

Configure Meta Conversions API in less than 60 seconds.

Google Tag Gateway

The simple way for setting up server-side Google Analytics 4 and Google Ads.

new

Snapchat Conversions API Gateway Hosting

Simplified server-side setup for Snapchat CAPI tracking to improve data
accuracy.

Integrations

Discover free tools from Stape designed to simplify and enhance your server-side
tracking setup.

Contact sales →
Solutions
Learn

Learneverything

Blog

All the helpful blog posts and onboarding guides are here.

Community

Look for answers and ask questions.

Help Desk

How can we help?

News

The current happenings in the industry.

Case studies

How our clients improved their tracking.

Demo account

Explore the platform's unique features and capabilities.

About Stape

A short history and some of our friendly, smiling faces.

Contact sales →
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THE EASIEST WAY TO SERVER-SIDE TRACKING

Stape is your all-in-one solution for server-side data tracking. Industry
leaders and top companies choose us to boost data quality and marketing ROI
while maintaining security compliance.

Try for free
Join 100 000+ happy customers


GREATGLOBAL SERVER GTM HOSTING

Set up server-side tagging for Google Tag Manager in minutes. No more struggling
or wasting time on tedious GCP or AWS configurations.

Try for freeLearn more

--------------------------------------------------------------------------------


EU SERVER GTM HOSTINGCOMPLIANT

Avoid data transfers outside the EU and guarantee GDPR compliance with our 100%
European-owned cloud servers for server Google Tag Manager. Use Google Analytics
confidently and securely.

Try for freeLearn more

--------------------------------------------------------------------------------


META CONVERSIONS API GATEWAY HOSTINGBEST PRICE ON THE MARKET

Set up the Meta Conversions API in just 1 minute — no manual tagging or
technical skills needed.

7-day free trialLearn more


GOOGLE TAG GATEWAY

Set up server-side Google Analytics and Google Ads in just a few minutes. No
manual tagging required.

7-day free trialLearn more


SNAPCHAT CONVERSIONS API
GATEWAY

Set up the Snapchat Conversions API Gateway in just a few minutes with a few
easy steps.

7-day free trialLearn more

I’m sorry, what exactly does Stape do?


STAPE IS YOUR ALL-IN-ONE SOLUTION FOR SERVER-SIDE TAGGING

We help our clients set up server-side tracking by offering easy-to-configure
cloud server infrastructure, features that improve data quality, as well as
solutions and plugins to streamline server-side tracking configuration.

Stape provides the most competitive prices, a wide range of features, human
customer support, and top-notch security.


HOW STAPE CAN HELP YOU


ADAPT TO 3RD PARTY COOKIE DEPRECATION

Reduce the risk of losing valuable tracking data needed for personalized
marketing and accurate analytics. Switch to first-party cookies and extend
cookie lifetime against browser restrictions, while retaining valuable tracking
data with same origin custom domain, own CDN, or Сookie Keeper Stape power-up.


BYPASS ADBLOCKERS

Ensure complete and accurate analytics even when ad blockers prevent essential
tracking scripts from running. With the Custom Loader power-up, you can get up
to 40% more accurate data, as it makes Google Tag Manager and Google Analytics 4
scripts invisible to ad blockers.


IMPROVE MARKETING ATTRIBUTION

Bypass iOS restrictions and improve the attribution of your paid social
campaigns campaigns on Facebook, TikTok, Snapchat, etc. With server-side
tracking, you can attribute conversion to the campaign even if tracking in the
browser or app is not allowed or was blocked.


ENHANCE DATA SECURITY

Avoid the headache of ensuring user privacy and GDPR compliance, especially when
handling large volumes of data. Easily anonymise or remove user data in GA4 with
Stape's Anonymizer power-up. Ensure GDPR compliance with our European cloud
server infrastructure.


IMPLEMENT COOKIELESS TRACKING

Switch to first-party user data. Manage and sync your data securely within sGTM
using User ID power-up, ensuring privacy and GDPR compliance. Stape Store makes
data handling even more seamless.


ENRICH USER DATA

Get better personalization, more effective marketing strategies, and a clear
understanding of user behavior, leading to increased engagement and conversions.
Enhance your event data with our GEO headers, User agent, and Stape Store
power-ups.


AUTOSCALE RESOURCES WHEN TRAFFIC SPIKES

Stape handles increased traffic without manual adjustments, providing a seamless
experience for your users and maintaining site reliability.
When Stape detects traffic spikes, we automatically scale servers by adding more
CPU or memory.

But that’s not all.
You can learn more in our dog blog.


WHY
YOU SHOULD
CHOOSE STAPE?


COST-EFFECTIVE

Try our freemium plan for sGTM or start with $20/month for hosting, including
logs. For high-traffic websites, we offer custom solutions tailored to your
needs.
Meta CAPIG free trial is also available.


SWIFT AND SIMPLE SETUP

Save time and technical effort with Stape's easy setup. Helpful support and
community is here to assist with advanced server-side tracking.


TOP POWER-UPS FOR YOUR TRACKING SETUP

Boost your server GTM hosting with quality solutions and templates for all your
data-tracking needs. Get the tools you need and enjoy the depth and accuracy of
your data.


EASY MONITORING AND DEBUGGING

Get all you need with Stape's built-in solutions — we've got you covered to
ensure everything runs smoothly. Oversee your tracking setup and resolve issues
quickly and efficiently.




CUSTOM & ENTERPRISE


PRIVATE CLUSTERS

Interested in a custom solution? We've got you covered.

Stape offers server-side tagging custom solutions for enterprise customers:
custom contracts or contract amendments, custom SLAs, BAA agreements for
healthcare clients, unlimited subdomains, custom SSL and muсh more.

Contact us to learn more.
Contact now



WE HAVE MORE THAN 100 000 HAPPY CLIENTS




CASE STUDIES


FASTER AND MORE SECURE DATA COLLECTION | SOCIAL ZENSE

Stape partner Social Zense increased data collection speed and security with
server-side tagging tools.

Read the case study →


22% CONVERSIONS INCREASE FOR LINGOPIE | VAKULSKI-GROUP

Find out how Stape’s hosting helped Vakulski-Group reach a 22% conversion
increase for a client Lingopie.

Read the case study →


90% DATA ACCURACY RISE FOR A DUTCH LIGHTING COMPANY WITH SERVER-SIDE TRACKING |
TANU AGENCY

Learn how Stape’s partner Tanu Agency helped achieve LEDWINKEL-Online a 90% data
accuracy rise with server-side tracking.

Read the case study →


20% OF DATA RECOVERED FROM TRACKING PREVENTION | PEAK METRICS

Learn how the Peak Metrics company records 20% data recovery with server-side
tracking

Read the case study →


ROI ASSIST ACHIEVES A 33% INCREASE IN FACEBOOK ADS TRACKING ACCURACY WITH STAPE
SERVER-SIDE TRACKING

Learn how Stape partner ROI Assist helped their clients record a 33% growth in
data accuracy with server-side tracking

Read the case study →


15% LESS DATA LOSS WITH SERVER-SIDE TRACKING

Find out how a digital transformation and IT consulting agency gained 15% more
data with Stape server-side tracking

Read the case study →


ASENTO MEASURING 62% MORE REVENUE FOR WOODUPP WITH SERVER-SIDE TRACKING

Discover how a Danish manufacturer reached revenue growth with Stape in our
latest case study from ASENTO.

Read the case study →


IMMUNE SUPPLEMENTS COMPANY RECORDS 34% MORE CONVERSIONS WITH SGTM

Discover how a Slovenian company in the immune and wellness supplements niche
recorded 32% more conversions using sGTM.

Read the case study →


PAPER PLANES WITH SULAPAC MEASURED 25% MORE CONVERSIONS WITH SGTM

Find out how Paper Planes helped Sulapac to get more conversions with the help
of server Google Tag Manager and Stape.

Read the case study →


ZWEIDIGITAL WITH SPORTSPAR GOT 24% COST-PER-PURCHASE REDUCTION AND 32%
IMPROVEMENT OF ROAS

Find out about several improvements that came from the switch to Google Tag
Manager Tracking hosted by Stape.

Read the case study →


MCGEN DIGITAL OBTAINS 22% COST REDUCTION AND 8.2 IN EVENT MANAGER RATING

This case study explores server-side tracking results achieved by McGen Digital
agency, and how they improved their operational efficiency and event management
outcomes.

Read the case study →


ROOZA ONLINE MARKETING TESTING CLIENT- AND SERVER-SIDE TRACKING

Explore Rooza's A/B testing case study on tracking methods with a Dutch Research
Institute.

Read the case study →


DATALEMON & SELECTIKA: ONBOARDING BOOST AND COST SAVINGS

Selectika and agency DataLemon used Stape’s Data Tag to get improvements in
onboarding efficiency and cost saving on infrastructure.

Read the case study →


DANISH MARKET-LEADER IMPROVES GOOGLE ADS-MEASURABILITY BY 17%

Obsidian Digital explored the implementation of server-side tagging and it
resulted in significant gains for Workwear Group.

Read the case study →


MECSHOPPING DOUBLED FROM 24% TO 50% WITH USER TRACKING CONSENT

MecShopping took advantage of Server-Side tracking and obtained doubled results
thanks to Consent Mode.

Read the case study →


DECATHLON OPTIMIZES CUSTOMER JOURNEY THANKS TO SERVER-SIDE TRACKING

Find out how Decathlon Italy optimized customer journey thanks to Google
Analytics 4 and Server-Side Tracking.

Read the case study →


88% INCREASE IN CONVERSION CAMPAIGNS FOR FARMASAVE E-COMMERCE THROUGH
SERVER-SIDE TRACKING

Find out how server-side tracking helped to optimize advertising campaigns and
created cross-selling and up-selling strategies for Farmasave.

Read the case study →


FAI ACHIEVES A +128% INCREASE IN MEMBERSHIPS THANKS TO THE IMPLEMENTATION OF GA4

Find out how FAI achieves +128% increase from digital advertising thanks to
server implementation of Google Analytics 4.

Read the case study →


COMPARING FACEBOOK ADS RESULTS USING FB PIXEL ONLY VS. FB PIXEL AND CAPI

Discover the difference in Facebook ads results when using the Facebook
Conversion API compared to Pixel-only tracking.

Read the case study →


MIGRATING FROM WEB TO SERVER-SIDE TRACKING

How the results of Google Ads 360 campaigns improved after migrating from web to
server-side Floodlight tracking.

Read the case study →


MEASURING 53 % MORE VALUE IN GOOGLE ADS WITH SERVER-SIDE TRACKING

Ecooking and Obsidian Digital used Stape to increase measureable conversions in
Google Ads by 53% - enabling growth by properly identifying profitable campaigns
that were not looking so with limited tracking because of ITP and Adblockers.

Read the case study →


FASTER AND MORE SECURE DATA COLLECTION | SOCIAL ZENSE

Stape partner Social Zense increased data collection speed and security with
server-side tagging tools.

Read the case study →


22% CONVERSIONS INCREASE FOR LINGOPIE | VAKULSKI-GROUP

Find out how Stape’s hosting helped Vakulski-Group reach a 22% conversion
increase for a client Lingopie.

Read the case study →


90% DATA ACCURACY RISE FOR A DUTCH LIGHTING COMPANY WITH SERVER-SIDE TRACKING |
TANU AGENCY

Learn how Stape’s partner Tanu Agency helped achieve LEDWINKEL-Online a 90% data
accuracy rise with server-side tracking.

Read the case study →


20% OF DATA RECOVERED FROM TRACKING PREVENTION | PEAK METRICS

Learn how the Peak Metrics company records 20% data recovery with server-side
tracking

Read the case study →


ROI ASSIST ACHIEVES A 33% INCREASE IN FACEBOOK ADS TRACKING ACCURACY WITH STAPE
SERVER-SIDE TRACKING

Learn how Stape partner ROI Assist helped their clients record a 33% growth in
data accuracy with server-side tracking

Read the case study →


15% LESS DATA LOSS WITH SERVER-SIDE TRACKING

Find out how a digital transformation and IT consulting agency gained 15% more
data with Stape server-side tracking

Read the case study →


ASENTO MEASURING 62% MORE REVENUE FOR WOODUPP WITH SERVER-SIDE TRACKING

Discover how a Danish manufacturer reached revenue growth with Stape in our
latest case study from ASENTO.

Read the case study →


IMMUNE SUPPLEMENTS COMPANY RECORDS 34% MORE CONVERSIONS WITH SGTM

Discover how a Slovenian company in the immune and wellness supplements niche
recorded 32% more conversions using sGTM.

Read the case study →


PAPER PLANES WITH SULAPAC MEASURED 25% MORE CONVERSIONS WITH SGTM

Find out how Paper Planes helped Sulapac to get more conversions with the help
of server Google Tag Manager and Stape.

Read the case study →


ZWEIDIGITAL WITH SPORTSPAR GOT 24% COST-PER-PURCHASE REDUCTION AND 32%
IMPROVEMENT OF ROAS

Find out about several improvements that came from the switch to Google Tag
Manager Tracking hosted by Stape.

Read the case study →


MCGEN DIGITAL OBTAINS 22% COST REDUCTION AND 8.2 IN EVENT MANAGER RATING

This case study explores server-side tracking results achieved by McGen Digital
agency, and how they improved their operational efficiency and event management
outcomes.

Read the case study →


ROOZA ONLINE MARKETING TESTING CLIENT- AND SERVER-SIDE TRACKING

Explore Rooza's A/B testing case study on tracking methods with a Dutch Research
Institute.

Read the case study →


DATALEMON & SELECTIKA: ONBOARDING BOOST AND COST SAVINGS

Selectika and agency DataLemon used Stape’s Data Tag to get improvements in
onboarding efficiency and cost saving on infrastructure.

Read the case study →


DANISH MARKET-LEADER IMPROVES GOOGLE ADS-MEASURABILITY BY 17%

Obsidian Digital explored the implementation of server-side tagging and it
resulted in significant gains for Workwear Group.

Read the case study →


MECSHOPPING DOUBLED FROM 24% TO 50% WITH USER TRACKING CONSENT

MecShopping took advantage of Server-Side tracking and obtained doubled results
thanks to Consent Mode.

Read the case study →


DECATHLON OPTIMIZES CUSTOMER JOURNEY THANKS TO SERVER-SIDE TRACKING

Find out how Decathlon Italy optimized customer journey thanks to Google
Analytics 4 and Server-Side Tracking.

Read the case study →


88% INCREASE IN CONVERSION CAMPAIGNS FOR FARMASAVE E-COMMERCE THROUGH
SERVER-SIDE TRACKING

Find out how server-side tracking helped to optimize advertising campaigns and
created cross-selling and up-selling strategies for Farmasave.

Read the case study →


FAI ACHIEVES A +128% INCREASE IN MEMBERSHIPS THANKS TO THE IMPLEMENTATION OF GA4

Find out how FAI achieves +128% increase from digital advertising thanks to
server implementation of Google Analytics 4.

Read the case study →


COMPARING FACEBOOK ADS RESULTS USING FB PIXEL ONLY VS. FB PIXEL AND CAPI

Discover the difference in Facebook ads results when using the Facebook
Conversion API compared to Pixel-only tracking.

Read the case study →


MIGRATING FROM WEB TO SERVER-SIDE TRACKING

How the results of Google Ads 360 campaigns improved after migrating from web to
server-side Floodlight tracking.

Read the case study →


MEASURING 53 % MORE VALUE IN GOOGLE ADS WITH SERVER-SIDE TRACKING

Ecooking and Obsidian Digital used Stape to increase measureable conversions in
Google Ads by 53% - enabling growth by properly identifying profitable campaigns
that were not looking so with limited tracking because of ITP and Adblockers.

Read the case study →


FASTER AND MORE SECURE DATA COLLECTION | SOCIAL ZENSE

Stape partner Social Zense increased data collection speed and security with
server-side tagging tools.

Read the case study →


22% CONVERSIONS INCREASE FOR LINGOPIE | VAKULSKI-GROUP

Find out how Stape’s hosting helped Vakulski-Group reach a 22% conversion
increase for a client Lingopie.

Read the case study →


90% DATA ACCURACY RISE FOR A DUTCH LIGHTING COMPANY WITH SERVER-SIDE TRACKING |
TANU AGENCY

Learn how Stape’s partner Tanu Agency helped achieve LEDWINKEL-Online a 90% data
accuracy rise with server-side tracking.

Read the case study →


20% OF DATA RECOVERED FROM TRACKING PREVENTION | PEAK METRICS

Learn how the Peak Metrics company records 20% data recovery with server-side
tracking

Read the case study →


ROI ASSIST ACHIEVES A 33% INCREASE IN FACEBOOK ADS TRACKING ACCURACY WITH STAPE
SERVER-SIDE TRACKING

Learn how Stape partner ROI Assist helped their clients record a 33% growth in
data accuracy with server-side tracking

Read the case study →


15% LESS DATA LOSS WITH SERVER-SIDE TRACKING

Find out how a digital transformation and IT consulting agency gained 15% more
data with Stape server-side tracking

Read the case study →


ASENTO MEASURING 62% MORE REVENUE FOR WOODUPP WITH SERVER-SIDE TRACKING

Discover how a Danish manufacturer reached revenue growth with Stape in our
latest case study from ASENTO.

Read the case study →


IMMUNE SUPPLEMENTS COMPANY RECORDS 34% MORE CONVERSIONS WITH SGTM

Discover how a Slovenian company in the immune and wellness supplements niche
recorded 32% more conversions using sGTM.

Read the case study →


PAPER PLANES WITH SULAPAC MEASURED 25% MORE CONVERSIONS WITH SGTM

Find out how Paper Planes helped Sulapac to get more conversions with the help
of server Google Tag Manager and Stape.

Read the case study →


ZWEIDIGITAL WITH SPORTSPAR GOT 24% COST-PER-PURCHASE REDUCTION AND 32%
IMPROVEMENT OF ROAS

Find out about several improvements that came from the switch to Google Tag
Manager Tracking hosted by Stape.

Read the case study →


MCGEN DIGITAL OBTAINS 22% COST REDUCTION AND 8.2 IN EVENT MANAGER RATING

This case study explores server-side tracking results achieved by McGen Digital
agency, and how they improved their operational efficiency and event management
outcomes.

Read the case study →


ROOZA ONLINE MARKETING TESTING CLIENT- AND SERVER-SIDE TRACKING

Explore Rooza's A/B testing case study on tracking methods with a Dutch Research
Institute.

Read the case study →


DATALEMON & SELECTIKA: ONBOARDING BOOST AND COST SAVINGS

Selectika and agency DataLemon used Stape’s Data Tag to get improvements in
onboarding efficiency and cost saving on infrastructure.

Read the case study →


DANISH MARKET-LEADER IMPROVES GOOGLE ADS-MEASURABILITY BY 17%

Obsidian Digital explored the implementation of server-side tagging and it
resulted in significant gains for Workwear Group.

Read the case study →


MECSHOPPING DOUBLED FROM 24% TO 50% WITH USER TRACKING CONSENT

MecShopping took advantage of Server-Side tracking and obtained doubled results
thanks to Consent Mode.

Read the case study →


DECATHLON OPTIMIZES CUSTOMER JOURNEY THANKS TO SERVER-SIDE TRACKING

Find out how Decathlon Italy optimized customer journey thanks to Google
Analytics 4 and Server-Side Tracking.

Read the case study →


88% INCREASE IN CONVERSION CAMPAIGNS FOR FARMASAVE E-COMMERCE THROUGH
SERVER-SIDE TRACKING

Find out how server-side tracking helped to optimize advertising campaigns and
created cross-selling and up-selling strategies for Farmasave.

Read the case study →


FAI ACHIEVES A +128% INCREASE IN MEMBERSHIPS THANKS TO THE IMPLEMENTATION OF GA4

Find out how FAI achieves +128% increase from digital advertising thanks to
server implementation of Google Analytics 4.

Read the case study →


COMPARING FACEBOOK ADS RESULTS USING FB PIXEL ONLY VS. FB PIXEL AND CAPI

Discover the difference in Facebook ads results when using the Facebook
Conversion API compared to Pixel-only tracking.

Read the case study →


MIGRATING FROM WEB TO SERVER-SIDE TRACKING

How the results of Google Ads 360 campaigns improved after migrating from web to
server-side Floodlight tracking.

Read the case study →


MEASURING 53 % MORE VALUE IN GOOGLE ADS WITH SERVER-SIDE TRACKING

Ecooking and Obsidian Digital used Stape to increase measureable conversions in
Google Ads by 53% - enabling growth by properly identifying profitable campaigns
that were not looking so with limited tracking because of ITP and Adblockers.

Read the case study →



RECENT BLOG POSTS

Nov 7, 2024


CASE STUDY: FASTER AND MORE SECURE DATA COLLECTION | SOCIAL ZENSE

Stape partner Social Zense increased data collection speed and security with
server-side tagging tools.

Nov 6, 2024


UNDERSTANDING STAPE POWER-UPS: KEY FEATURES AND HOW TO USE

Explore Stape power-ups, their key features, and practical uses to improve
server-side tracking. Discover what settings will fit your perfect setup best.

Nov 1, 2024


SERVER-SIDE GTM FOR SINGLE-PAGE APPLICATIONS (SPAS)

Set up server-side GTM for SPAs to improve tracking accuracy, boost performance,
and bypass ad blockers.

This is a block where we flex.
100s of millions of requests per day
100s of servers
100s of hundreds of clients
So are we good? Absolutely!



TRY STAPE FOR ALL THINGS SERVER-SIDERIGHT NOW!

Try for free
© 2024, Stape Inc.


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