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︎ROBERT RODRIGUEZ 

︎ Illustration  ︎Motion Reel  ︎ Product

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I'm a cross-disciplinary designer crafting data/design-driven strategies and
immersive content for b2b and b2c brands.From concept to execution, I bring
ideas to life across various mediums.

Currently: Social Designer @WeTransfer. Formerly: Senior Visual designer @CNET.
Select Clients: Complex Networks, Gatorade, Verizon, AT&T, United Nations

︎Resume 
︎rodriguezrobert93@gmail.com







︎SELECT WORK


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︎CNET.COM x ZDNET.COM





For 5 years, I connected the two media brands with giants like Apple, AT&T,IBM,
& T-Mobile, and crafted successful design systems for commerce, social, and
premium editorial efforts in both editorial and video.

︎Highlights:


 * Created an editorial design system generating $13m during Amazon Prime Day on
   July 11th-12th.
   
   
 * Elevated instagram engagement from 1.2m to 9-10m impressions monthly with a
   user-friendly template system accessible to non-designers.
   
   
 * Secured exclusive Apple Arcade coverage with premium editorial design,
   leading to a $5m content partnership with AT&T's 5G campaign.


 ︎ SEE MORE



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︎COMPLEX NETWORKS: GO90 x Green Label


I engaged with 1 million TV/YouTube viewers with influencers and artists, built
video franchises, and promoted shows with data-driven social content.

︎Highlights:


 * Built a 500k+ following with our Green Label series, Word of Mouth, featuring
   talents like Jhene Aiko, Anderson Paak, and Shelley FKA DRAM, under the
   guidance of Senior Influencer Strategist Bella Thomas.
   
   
 * Averaged 180k views for custom Instagram content promoting unique go90 shows,
   including Rhonda Rousey’s 'Why We Fight' and Peter Berg’s 'QB1: Beyond the
   Lights.


︎ SEE MORE


︎ELITE DAILY: Millennial Startup
As the sole designer, I created solutions for a millennial audience of 75
million, editorial teams, video, sales, and company founders. My pitch work led
to securing multiple $200k-$300k deals with brands like Axe, EDC Las Vegas,
Gatorade, and more.

︎Highlights:


 * Built YouTube-centric video franchises like Generation Y from scratch,
   achieving viewership ranging from 200k to 5 million per video.
   
 * Secured a $5m sponsored content deal with Verizon.
   


︎ SEE MORE

︎Other Select Projects: 





CBS: TV Guide’s Best 100 Shows

Campaigns & Business Presentations

CNET: Editorial Packages, Commerce/ internal

Select Editorial





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You can contact me/find me below.
Email
Instagram



Robert Rodriguez: Graphic Design, Motion Design, Brand Design, and more.