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THURSDAY, MAY 19, 2022


THE “AFFINITY COMMUNITIES” TREND IS SET TO EXPLODE FOR OVER-60S









TAPPING INTO A COMMON HUMAN DESIRE TO FORM FRIENDSHIPS WITH PEOPLE HAVING
SIMILAR INTERESTS, OUTLOOKS, OR BACKGROUNDS, AFFINITY SENIOR COMMUNITIES ATTRACT
LIKE-MINDED OLDER ADULTS FROM ACROSS THE COUNTRY.  


It is not just golf courses that unite older adults within a housing community
these days. The trend is taking off for dog lovers, LGBTQ people, travel buffs,
and many more subsets. Some have been in operation for decades, but many are new
to the concept and expanding the definition of what an “affinity community” can
be. 


Many existing communities exemplify the trend, although they may not feature a
formalized care component. Older Asian Americans can take advantage of the
assisted living community at Aegis Gardens in Fremont, CA. Retired musicians,
actors, writers, and artists (or those who wish they had been) can find an
apartment at the Burbank Senior Arts Colony in Los Angeles. Summertown, TN
offers cabins for nature enthusiasts at Rocinante. Retired letter carriers even
have their own gathering place at Nalcrest in Central Florida. 




FINDING YOUR OWN NICHE COMMUNITY



You may be wondering how to go about finding your own affinity community. One
way is to simply do an online search. There is a senior living provider that has
trademarked “Affinity,” so be sure to double-check search results. 


Another avenue is the Private Communities Registry (PCR) website. You can input
a state or country and filter amenities to find results. Looking for a community
with a dog park in Georgia? Housing with fishing in Montana? PCR can match you
up. Be aware that these are master-planned communities and may include all ages
or lack assisted living facilities, etc. Still, this is a great place to start
looking for an inclusive new home.






UNIVERSITY COMMUNITIES

Intellectual stimulation and cultural opportunities are available at
university-based retirement communities (UBRCs). These are located on or near
college campuses, allowing residents to audit courses or participate in
research. There are more than 50, and can be found at universities like Penn
State, Dartmouth, Stanford, Cornell, and Notre Dame. Most also offer skilled
nursing care.


One UBRC is Kendal at Ithaca, near Ithaca College and Cornell University in
upstate New York. Residents interact with college students on a variety of
projects. When the three dining areas needed a redesign, students executing the
project built full-size models and made videos so residents could provide input.
Kendal at Ithaca is also a study center for aging and memory. 


"Cornell has realized that we're a living laboratory for studies in aging, so
our residents get interviewed, and we're constantly fielding proposals from
graduate students for research projects," says Betsy Schermerhorn, Director of
Marketing and Admissions for Kendal at Ithaca.


"It's good for us because it helps residents keep up-to-date with the
university," says resident and former Cornell administrator and professor Cindy
Noble, "and it's good for Cornell because it keeps them in contact with former
faculty and alums, many of whom are loyal donors.”
You don’t have to be affiliated with Ithaca or Cornell (or any college or
university) to join Kendal at Ithaca, however. Many are attracted by the winding
trails, creative arts studio, library, and dog play area. The winemaking group
sets up tastings in Kendal’s wine cellar, and there’s a local theater.




ENDLESS OPTIONS

About 200 to 300 residents are needed for a thriving retirement community.
That’s a fairly low bar for entry, especially since these communities generally
allow anyone access. That makes for more diverse options. Yes, there really is a
community specifically for Jimmy Buffett enthusiasts at the Latitude
Margaritaville in Hilton Head, FL. Go to Rainbow’s End in Livingston, TX to
gather with other RV owners and find assisted living options as well as respite
care. 


People born in another country may find comfort in one of the many communities
geared toward specific ethnicities. Native American, Hispanic, and Greek
American senior communities are some of the most popular around Chicago, while
some in California cater to Japanese Americans and Chinese Americans. Residents
can speak their native language, celebrate native holidays as well as those of
their adopted country, and eat familiar foods together.


Affinity communities may be particularly attractive for groups that may
otherwise feel marginalized. After moving to the LGBTQ community Rainbow Vision
in Santa Fe, NM, resident Patrick Russell, a retired university administrator,
finally felt understood and at home. 


"I'd never been at a place where I was in the majority," says Russell of Rainbow
Vision. "It's become so matter-of-fact here that I forget that being a gay
person is the least bit unusual.” There is a cabaret and lounge on the property
that is open to the public, offering entertainment to go with the award-winning
restaurant and fitness center. 


Various affinity community residents report that these communities seem to
function well because friendships are more easily formed among people who share
a mindset, vision, or even a hobby. As more and more baby boomers retire, this
living trend will doubtless expand.

















SOURCES:

https://rincondelrio.com/2016/08/01/affinity-communities-can-work/
https://asamnews.com/2019/10/21/ethnicity-based-affinity-communities-provide-familiarity-to-seniors/
https://www.privatecommunities.com/blog/find-your-niche-affinity-community.htm
https://www.aarp.org/home-garden/housing/info-03-2011/niche-housing-in-retirement.html












Blog posting provided by Society of Certified Senior Advisors


www.csa.us





Posted by Society of Certified Senior Advisors at 6:21 AM
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