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Text Content

Void Analytics
Homepage Pricing Features Blog Log in Try Demo
 
Homepage Pricing Features Blog Log in Try Demo


USER-FRIENDLY WEBSITE ANALYTICS

 

Intuitive, lightweight alternative to Google Analytics that operates without the
use of cookies and adheres to full compliance with GDPR, CCPA, and PECR
regulations. Void Analytics is developed and hosted within the European Union
🇪🇺

Get Started Try Demo


TRUSTED BY

500
Customers
270
Websites
3.33 Million
Events
* based on 2024-11-11 data


EXAMPLE OF VISITORS CHART


“
Void Analytics looks like a great Google Analytics alternative.
Greg Bergé, GitBook



AS SEEN ON




WHY VOID ANALYTICS IS BETTER GOOGLE ANALYTICS ALTERNATIVE?

Privacy Concerns
At Void Analytics, privacy is paramount. We anonymize data collection, ensuring
compliance with strict privacy regulations like GDPR, prioritizing user
anonymity and data protection.
Simplicity
Say goodbye to complexity. Our user-friendly interface simplifies tracking and
analysis, making it accessible to all users, regardless of technical expertise.
Sampling
Unlike Google Analytics, which may sample data for larger datasets, Void
Analytics offers comprehensive data analysis without sampling. This ensures
accuracy and reliability, even for high-traffic websites.


READY TO TRY VOID ANALYTICS TODAY?

Unlock valuable insights and boost your online presence! Simply provide your
website's address to start receiving comprehensive traffic data. Elevate your
performance and make data-driven decisions effortlessly. Let the journey to
optimized success begin – enter your website now! 🚀

Your website's URL...

Continue
04


TRACK NAMED EVENTS WITH CUSTOM PROPERTIES


TRACK NAMED EVENTS WITH CUSTOM PROPERTIES

Void Analytics provides a simple and efficient way to track events on your
website. By adding a small snippet of JavaScript to your HTML code, you can
start capturing events and analyzing user interactions. The implementation is
very similar to Google Tag Manager (GTM) and utilizes a

window.voidLayer.push(...)

method akin to

dataLayer.push(...)

in GTM.




04


TRACK USER ENGAGEMENT OVER TIME


TRACK USER ENGAGEMENT OVER TIME

The Retention report in Void Analytics helps evaluate user engagement over a
specific time frame. Retaining users is essential for achieving product-market
fit and sustaining long-term growth. This report provides insights into how long
users keep returning and deriving value from your product.


01


THERE'S NO REQUIREMENT FOR COOKIE BANNERS OR GDPR CONSENT


THERE'S NO REQUIREMENT FOR COOKIE BANNERS OR GDPR CONSENT

Void Analytics offers privacy-centric analytics. Site measurement is conducted
entirely in an anonymous manner, with no use of cookies or collection of
personal data. There are no persistent identifiers or any tracking across
different sites or devices. Your site's data is not utilized for any other
purposes. All visitor data is exclusively handled on servers operating in EU,
ensuring it remains within the EU at all times.

02


SIMPLIFIES WEB ANALYTICS FOR QUICK INSIGHTS.


SIMPLIFIES WEB ANALYTICS FOR QUICK INSIGHTS.

Void Analytics provides straightforward analytics. It offers a user-friendly
experience, delivering clear insights without unnecessary complexity. Review
your website's traffic and access all crucial information on a single page in
just a minute. No need to navigate through multiple menus or create custom
reports, dashboards, or PowerPoint presentations.


03


MONITOR GOAL ACHIEVEMENTS, INCOME, AND MARKETING INITIATIVES


MONITOR GOAL ACHIEVEMENTS, INCOME, AND MARKETING INITIATIVES

Easily categorize your audience based on any metric you select. Address
essential inquiries about your website visitors, content performance, and
referral sources. Evaluate paid campaigns by leveraging UTM parameters. Keep
tabs on e-commerce earnings, outbound link clicks, file downloads, and 404 error
pages. Establish personalized events with customized parameters to monitor
conversions and attribution. Enhance conversions through funnel analysis.


05


KEEP AN EYE ON YOUR WEBSITE'S PERFORMANCE


KEEP AN EYE ON YOUR WEBSITE'S PERFORMANCE

Research indicates that the duration visitors spend on your website is closely
linked to its overall health. You can promptly access performance metrics
through your dashboard and identify any performance bottlenecks. Void Analytics
offers performance scores and provides recommendations to enhance the user
experience.




MERGE EFFORTLESSLY WITH YOUR CURRENT TOOLS AND TECH STACK

Void Analytics seamlessly integrates with any CMS, framework, or technology
you're already using, from WordPress to Next.JS, Vue.JS, and beyond. Our simple
embed process ensures compatibility with any platform, even if a specific plugin
or integration isn't listed.




FREQUENTLY ASKED QUESTIONS

Are you having trouble finding the information you need? Don’t hesitate to reach
out to us for assistance. Our team is here to help you with any questions or
concerns you may have. We’re committed to providing the support you need to
ensure you have a smooth experience.

Do I need to install a cookie banner or capture user consent?

It depends on the trackers your website uses. If you’re using only Void
Analytics, a cookie banner is not required, as our tracker does not utilize
cookies.

What data does the tracker collect, and how can it help me?

The tracker collects essential data that can help you understand your audience
better, including:

 * User Agent: Identifies the devices and operating systems visitors are using.
 * Timezone: Provides an approximate location, as we are not collecting IP.
 * Host: Confirms that the traffic is associated with your website.
 * Referrer: Shows which sources are driving traffic to your site, allowing you
   to assess your marketing efforts.
 * Path: Tracks the journey users take through your site, providing insights for
   improving navigation.
 * Browser Dimensions: Gives you information about the screen sizes of your
   visitors, aiding in design optimization.
 * Browser Language: Shows the language preferences of users, helping you tailor
   your content accordingly.
 * Common UTM Parameters: Captures data on campaigns associated traffic,
   enabling you to evaluate your marketing initiatives.

As you can see, we do not collect any user identifiers. However, this data
enables you to make informed decisions that can improve your website’s
performance and user experience.



What data we do NOT collect?

We do not store any cookies in the customer’s browser, nor do we collect IP
addresses or ‘fingerprints’.

What happens if I exceed the limits of the free plan?

If you exceed the limits of the free plan, we will continue to collect and store
data for the next 30 days. If you upgrade within that timeframe, your suspended
data will be restored. However, if your account remains over the limit after 30
days without an upgrade, we will stop collecting data.

What are events in the context of tracking and limits?

Events refer to a combination of pageviews and custom events, such as outbound
clicks, e-commerce checkouts, and other explicitly tracked user interactions.
It’s important to note that bot or scraper activity is not counted as a valid
event.

Are bot events counted in our analytics?

We do collect data from bots, but it is not included in your billing. This means
that malicious attacks or regular scrapes by services like Google or Ahrefs will
not impact your charges.

What measures are in place to ensure the accuracy of the data collected?

Our system is equipped with both automated tests and manual checks to detect and
resolve any anomalies in the data, ensuring its accuracy and reliability.

Can I cancel my subscription at any time?

Yes, you can cancel your subscription at any time. While it’s unfortunate for
both parties, you’ll still be able to use our service until the end of the
current billing month.

Can I block tracking from my IP address?

Since we do not collect IP addresses, the answer is NO. However, if you’re using
Chrome, you can install our extension to prevent data collection while browsing
your site. You can find the extension here.

What steps do we take to ensure GDPR compliance?

GDPR compliance is a fundamental aspect of our service, reflecting our
commitment to data protection and user privacy. We allow users to request access
to, amendments of, or deletions of their data by simply emailing
help@voidanalytics.com. Our infrastructure is based in the European Union,
ensuring that all user data remains within the region and complies with EU
regulations. We focus on collecting only essential data and have strict
protocols in place for deleting information when it is no longer necessary. If
you have any specific inquiries or concerns regarding data protection, our Data
Protection Officer is available via email at dpo@voidanalytics.com, ensuring
that your questions are addressed promptly and effectively.

Can I track internal and outbound clicks without coding?

Yes, you can easily track internal and outbound clicks without any coding.
Simply set up your site and enable the tracking feature in the custom events
section.

Do we sell data?

No, we do not sell data. This commitment to user privacy was one of the
fundamental reasons for starting our business. We believe that data should be
used to enhance user experiences, not for profit through sales to third parties.
Our focus is on providing valuable insights while ensuring that your information
remains confidential and secure. By not collecting and selling private data, we
foster trust with our customers, allowing you to use our services with peace of
mind.

 
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